Top of the big era

This is not a rare thing in the sales circle.

Signing an order can earn 5,000 yuan, and some greedy salesmen may really undress for this.

Otherwise, how could she be so much better than younger sister Bao as an ordinary salesman who graduated from junior high school?

Xu Baihui's face darkened, and she said coldly: "I think you are the one who trades money and sex!"

"Have you checked?"

"nonsense!"

"Um?"

"That girl... is chubby, not very good-looking."

"Uh, okay." Zhou Buqi spread his hands, this is the most fatal point, "That is to give rebates. The commission of 5,000 yuan is high enough, and giving customers a rebate of 2,000 yuan can also be huge. increase the signing rate.”

Xu Baihui shook her head lightly, "We've thought about it, it's unlikely. The price of the unmanned helicopter is 300,000, and the delivery period is one month. The urgent price is 350,000, and it can be delivered within three days. This is a sky-high price." Ah, whether it is a state-owned enterprise or a research institution, it must be approved by senior leaders. For leaders of this level, it is difficult to impress them with two or three thousand yuan, and it can be squeezed out of public funds casually, so there is no need to take risks. "

"That's not necessarily the case."

"Even if it exists, a kickback of a few thousand yuan can handle that level of leadership, which is powerful enough."

"That's true."

"Moreover, in order to prevent adverse effects caused by kickbacks, we also equip each sales with a recording pen, requiring the entire sales process to be recorded, and the company will check."

Zhou Buqi nodded, "Where is Sister Bao? What is she doing?"

Xu Baihui said: "You should be listening to the recording. The company has a requirement that kickbacks are prohibited."

"Well, I'll go see her."

"Hey, wait a minute... Aren't you going to talk about job hunting variety shows?"

"I'll talk about it later."

"Hmph! Prefer sex over friends!"

Zhou Buqi was a little amused, "You are also a pervert."

Xu Baihui's pretty face lit up, she tilted her head provocatively, "Do you want it?"

"Form is emptiness."

"Fuck! Get out!"

Zhou Buqi laughed, went to the conference room, pushed the door gently and left.

Xue Baoshan was sitting on a chair with two voice recorders on the table, as expected she was checking the recording. Even if she is alone, her sitting posture is very dignified. He raised his head slightly, and was surprised, "Student Zhou? Why are you here?"

Zhou Buqi said with a smile: "I heard that someone is bullying you, so come and have a look."

Xue Baoshan pursed her lips, "No one bullied me."

"Then how did I hear that someone signed more orders than you?"

"me……"

Xue Baoshan's pretty face flushed with shame.

Zhou Buqi moved a chair to sit beside her, and said with a smile, "Come on, I'll give you a sales lesson today."

"You know how to sell?" Xue Baoshan's beautiful eyes widened with surprise and curiosity.

Zhou Buqi snorted, "What I am best at is sales!"

This is the truth.

In his previous life, he made his fortune through sales. In this life, he also made his first pot of gold by selling IP cards.

Xue Baoshan pursed her lips and said with a light smile, "Okay, how do I get on?"

Zhou Buqi said: "Play the recording, uh... do you have your own recording?"

"Um."

"That's all right. Let her record first... that is, the salesman who signed 8 orders, play her record again, and then play yours."

"Is that all right?"

"Of course, recording analysis is a great skill in the sales field, and I don't tell ordinary people to him."

"Fine."

Xue Baoshan smiled slightly, then found a belt and let it out.

It was noisy at first, but then gradually became clearer.

There is almost no sales rhetoric to speak of.

The whole article lasts more than ten minutes, and it can be said very bluntly, that is, the preface does not match the postscript, and there is no logic at all. No matter what the client said, she said the same thing—"Boss, you buy one! Boss, you want one!"

Even when a customer asked about the purpose of the unmanned helicopter, she couldn't say anything, even the instructions that the company had prepared long ago and asked the salesmen to memorize, she just said one sentence: "Boss, buy one !"

After playing the recording again, Zhou Buqi remained silent.

Xue Baoshan sighed lightly, feeling a little distressed, "I really don't understand how this kind of sales service can sign 8 orders? I have listened to everyone's recordings, and her sales language is the worst. At the beginning, I didn’t want to admit her because her education was too low. At that time, Senior Sister Zhenyu was still there, and she agreed to recruit her. I didn’t expect... Classmate Zhou, teach me, I really don’t understand gone."

Zhou Buqi smiled, "Don't worry, play your recording again."

Next, Xue Baoshan changed another strap.

It can be said that sister Bao's professional level is much better than that person just now.

He speaks in a well-organized way, and the introduction of the product is also very comprehensive and detailed, covering everything, and even answering some technical questions. The whole sales discourse, foreshadowing, step by step, is very comfortable to listen to.

There is only one thing, which is very reserved.

From the beginning to the end, the only word that has the nature of selling things is "recommended", recommending the boss to buy, and then taking the trouble to introduce your own products.

I can't save my face to beg the other party to buy the product.

It's true, with Sister Bao's character, it's very difficult for her to put down her face and ask for help.

Zhou Buqi had a deep understanding of sales, and he grasped the key points at once, and said with a smile, "Did you see our milk tea advertisement on TV?"

"When you're in love, drink Yuanwei milk tea."

"Yes, do you know what the original slogan was?"

"Drinking Yuanwei milk tea, tasting fate for life."

"Yes, which of these two advertisements do you think is better?"

"Hmm..." Xue Baoshan pulled her hair around her ear, bit her lip lightly, "I think the slogan at the beginning was better. When you're in love, drink Yuanwei milk tea... It's a bit too rough and lacks aesthetics. "

Zhou Buqi laughed out loud.

"why are you laughing?"

Xue Baoshan was a little embarrassed, knowing that she might have said something wrong.

Zhou Buqi said: "At the beginning, Yuanwei milk tea sold a total of 200,000 boxes, and the sales volume was more than 4 million...During the Spring Festival, I asked them to change the slogan, and then took advantage of the year-end order meeting to sell them in one go. 1 million boxes were ordered, and the sales were close to 20 million! I went there a few days ago and read last month’s report, and another 1.4 million boxes were sold.”

"so much?"

Xue Baoshan covered her mouth and whispered.

Zhou Buqi said: "Of course there is a reason for the surge in sales around the Spring Festival, but a large part of the reason is to have a correct marketing thinking."

Xue Baoshan blinked and said softly, "Classmate Zhou, teach me."

Zhou Buqi said with a smile: "Sister Bao, you are good at everything, but... you are too reserved. Let's analyze your recording. It is very good, organized and logical, and the product introduction is also very rich. Only Independence is the lack of request language for customers to spend money to place an order. Your posture is as if your product is the best in the country, and it will be their loss if customers don’t buy it, which is a bit pretentious.”

Xue Baoshan blushed and pouted her lips, "Our drones are the best in the country."

"You can't pretend to be high-minded, especially for state-owned enterprises. In the sales process, you must show your ambition, let the other party pay, and show it. Constant repetition is constant brainwashing. Just like your colleague, who speaks without words Logic, but you keep begging people to buy, buy, buy, and buy, and you are a little girl, and your hard heart has melted. The more senior the leader, the more approachable."

"is that so?"

"Do you still remember the routine when I led you to sell IP cards? Sales, you should not sell him to buy. Instead, you have to use your words to make him want to buy, and you sell. In the final analysis, it is to make him tempted. This enthusiasm may be his preference for the product, but it is more about his own attitude towards the salesperson. It may be the recognition of like-minded people, it may be influenced by an invisible brand, or it may be sympathy from a certain aspect. Advanced sales should not be a commercial act, but a psychological act.”

"That's it..."

Xue Baoshan thought for a long time.

Zhou Buqi smiled without saying a word, and looked at her calmly, with red lips and white teeth, beautiful and beautiful.

Then, Xue Baoshan covered her red cheeks weakly, and said in a depressed mood, "Student Zhou, am I stupid?"

"How come?" Zhou Buqi smiled, and reached out to stroke her hair, "It's just that our little sister Bao is a lady, so I can't do this kind of work of begging for help. If you really make you lose your face and do it, you will definitely be better than anyone else." Good job."

"Then what should I do?" Xue Baoshan looked at him with wide eyes.

Zhou Buqi said: "You are the general manager. You just need to be in charge of the general manager. You don't need to go down the line at all. You can hold a training class in the company to teach everyone this sales model, so that they can master the selling points. This link fully demonstrates the ambition. In this way, the performance of the entire company will be greatly improved."

"Oh I see."

"As a general manager, what you need is not professional skills in sales, but an open mind and management skills. You can set up a collective award, and then hold more sales experience sharing sessions, so that they can help each other and work together Winning this collective award will strengthen the cohesion of the team."

Xue Baoshan tilted her head and asked again: "What kind of management skills are good?"

Zhou Buqi smiled and said, "Be a good teacher."

"teacher?"

"Yes, excellent managers are actually educators. The employees of Jieyu Media are all girls in their twenties. They left their parents and stayed with you for three to five years. Has she improved or regressed? Whether her life has increased or decreased, you need to be responsible for these. Therefore, as the general manager of the company, your task is not to do tasks, but to train them well like a teacher. Let them do whatever they want After leaving the company one day, my skills have been greatly improved, and I will be very grateful to you."

Xue Baoshan pursed her lips and smiled sweetly, "Student Zhou, you are an educator, I... We have learned a lot by your side, and we are very grateful to you. Don't look at Xu Baihui making fun of you every day. In fact, we chat in private. They all adore you."

"What about you? Adore me too?"

"Um."

"I heard that girls' worship of men often turns into..."

"Classmate Zhou!"

Xue Baoshan stomped her feet, her dimples turned red, and she let out an annoyed snort.