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The first step of social software has gone through-free texting.

It's not enough to just text for free, though.

Fetion can also send text messages for free, and it is also the son of Monternet.

If you want to surpass Fetion, you have to have better and more amazing ideas in product design.

The leader of the social software preparatory team is Zhou Buqi, who is mainly responsible for the design ideas of the business model and the general direction of the product. The specific project manager is personally headed by Zhang Yiming, the president of the social business group.

It can be seen that the specifications of this product are high.

At present, he is already mobilizing elite troops and starting operations.

It is still in a state of high secrecy internally, and the employees selected to join this project team only know that they will participate in a very important core product, but it is not clear what it is.

It is even more confidential to the outside world.

In contrast, a similar big project of Baidu has more and more rumors, and gossip in the industry has spread all over-Baidu wants to build its own C2C e-commerce platform!

Recently, poaching in the industry has begun.

They all reached out to the school intranet.

One of Shi Jinglin's important assistants, Liu Zebin, the M4-level deputy director of the school's group buying team, was poached away! For this reason, he did not hesitate to give up the option contract of 40,000 shares, and resolutely quit.

This really surprised Zhou Buqi.

40,000 shares, even based on the valuation of the A round, that is 400,000 US dollars!

Say give up and give up?

Zhou Buqi took the initiative to go downstairs, went to Shi Jinglin's office, and talked about it.

This office is transparent, and Shi Jinglin was sitting upright, and said helplessly, "I tried to keep it, but I couldn't. Li Mingyuan invited him personally, and I have asked him seven or eight times."

"Li Mingyuan? Who is it?"

"you do not know?"

"Well……"

Shi Jinglin rolled her eyes and snorted, "Prince Baidu! You are handsome!"

Zhou Buqi blinked, "Is there such a character?"

Shi Jinglin said: "He's amazing... Actually, he majored in TV editing and directing, not connected to the Internet. He studied at Communication University, and went to Baidu for an internship in his junior year. It just so happened that the project of Baidu Tieba was approved at that time."

"Then what?"

"At the project discussion meeting, Li Mingyuan gave a bad word to several Baidu executives, saying that their understanding of Tieba was naive and ridiculous. He even slapped the table with Li Yanhong. It looks like he wants to pick people up and leave."

"Then what?"

"He, a third-year student, became the person in charge of the Baidu Tieba project as an intern, and was fully responsible for the construction of the product."

"Damn it!" Zhou Buqi was stunned, "Isn't this too awesome?"

Shi Jinglin said: "That's right. At the beginning, I heard that a person named Li Mingyuan from Baidu came to poach my assistant, and I thought he was out of his depth. After investigating the background, I realized that this person is very powerful. Under his leadership, Baidu Tieba has made a god-level product. In the past few years, he has been responsible for developing products such as Baidu Zhizhi and Baidu Encyclopedia. Baidu's content ecology is created by him, and Li Yanhong values ​​it the most Young people who are being trained as successors. This year is only 24 years old."

Zhou Buqi blinked, and tentatively asked: "He came to poach people... this new e-commerce project launched by Baidu, he will not be in charge, right?"

"it's him!"

"this……"

Zhou Buqi sighed, sighing regretfully.

No wonder!

I have never heard of Li Mingyuan in my previous life. He has made such achievements at a young age, and has gained a great reputation as the Prince of Baidu. But in the later period, it disappeared.

It seems that it fell on Baidu Youah, an e-commerce product.

Shi Jinglin went on to say: "In the past few years, several major core products of Baidu have been developed under the leadership of his team. How about calling him Young Marshal? This time Baidu is going to enter the e-commerce field. Who else besides him? "

Zhou Buqi shook his head, "Young commander is not a good word, dude."

A different thought arose in my heart.

Li Yanhong asked the marshal Li Mingyuan to be the president of the e-commerce business department, which can be said to entrust him with a heavy responsibility and put all his trust in it. Unexpectedly, self-defeating, there was a wave of Waterloo in his career.

Baidu's e-commerce business is not a small business, it is a rush to do it, and even threatened to defeat Taobao within three years.

Isn't it a little risky to entrust such a difficult task to a 24-year-old young man?

Then I thought of myself.

Baidu is engaged in e-commerce, and it is going against Taobao, and appointed a young marshal Li Mingyuan.

Ziweixing makes social software, which is against QQ, and appoints the young marshal Zhang Yiming.

Ah!

It's exactly the same!

Both are the same age!

In the past few years, Ziweixing has been doing well, mainly because Xiaonei and Youyou.com are all oriented to blank markets. Be the first to attack and seize the track, and you can succeed without making mistakes.

When making security products, it is because the traditional antivirus vendors are too backward, and a set of free models will defeat them all.

The search business is due to the acquisition of a mature Sogou team, led by Wang Xiaochuan, and Xu Liangjie and Cheng Binghao are behind the guidance.

Only the social software business is completely started from scratch.

It is still aimed at god-level products such as QQ.

No matter how you innovate, the probability of failure must be higher than the probability of success.

Zhou Buqi didn't dare to be as complacent as Li Yanhong, clamoring that he could defeat Taobao in three years. As someone who has experienced it, he understands the power of products at the level of QQ and Taobao too well.

At this moment, Zhou Buqi changed his mind.

Zhang Yiming cannot be in charge of the chat software!

This business failed, and Zhou Buqi could afford it. What I can't bear is that after this business fails, Zhang Yiming may be hit mentally and lose his vigor.

Once it falls like Li Mingyuan, it will be miserable.

What a coincidence!

Originally, in order to deal with Penguin's poaching from Youyou.com, Zhou Buqi authorized the Human Resources Department to go to Penguin's QQ mailbox business department to poach Zhang Xiaolong.

This person is the best candidate for the person in charge of Ziweixing's social software!

However, poaching people is not easy.

Wang Haiyang went there twice, but to no avail.

What if the poaching fails?

Anyway, Zhang Yiming cannot be in charge of this project. In the previous life, ByteDance launched several chat software in succession, all of which ended in failure.

This is not a good sign.

Zhou Buqi was worried, and when he left Shi Jinglin's office, he saw Guo Pengfei discussing something with Zhang Yiming in Zhang Yiming's office next to him, so he walked over with great interest.

"Say what?"

"Oh, it's Toutiao, I have some new ideas."

"Yeah?"

Guo Pengfei smiled and said, "Yes, uh... it's actually your idea, I borrowed it from you. You are the product master, the only one."

Zhou Buqi waved his hand, "Stop talking nonsense, let's be specific, what do you think?"

Guo Pengfei said: "The Embarrassment has been revised, have you read it?"

"Um."

"The function is very perfect, especially the model of posting to earn advertising fees, the idea is amazing."

"What's the mess?" Zhou Buqi looked sullen, "Isn't Toutiao also the same advertising sharing model? What are you playing tricks on?"

Guo Pengfei said: "It's a cash withdrawal model of Embarrassment, which gave me a lot of inspiration."

"Representation mode? Withdraw cash when you spend 30 yuan? What's the point, Toutiao also..."

"Surely you haven't paid attention to Mobai? They have made some innovations in product design, but they didn't follow what you said."

"Yeah?"

"Binding a bank card to withdraw cash is too cumbersome and prone to account hacking, which makes users feel insecure. So Embarrassed has developed a new cash withdrawal mode, which can be recharged with phone bills."

Zhou Buqi's eyes lit up, "Recharge your phone bill? Don't withdraw cash, don't enter your card number, just recharge your phone bill online?"

Guo Pengfei smiled and said: "Yes, that's it. It's a good idea! Cash withdrawals of tens of dollars will put a lot of pressure on the website's operations, but it's easy to recharge the phone bill. It's directly connected to China Mobile, and you can go online with just one port. operate."

Zhou Buqi nodded, "Well, this idea is very good. It seems that the business of the branch company is doing well. It doesn't stick to the rules and knows how to innovate. It's very good."

Guo Pengfei said: "Today's Toutiao can do the same!"

Zhou Buqi said: "Embarrassing traffic is limited and there are not many advertisements. The key is to post embarrassing jokes, which can only come once in a while, and it is difficult to mass-produce. If you can't mass-produce, you can't have a stable high profit. It’s not a big problem if you pay a small amount of money and recharge your phone bill directly. But today’s headlines are different. Excellent creators can get considerable high income, and some self-media in the head may earn tens of thousands or hundreds of thousands a month. Such a big The money must be remitted directly to the bank card."

"I'm talking about the reader."

"Um?"

"Readers can recharge their phone bill." Guo Pengfei blushed, excited about his idea, "I told you, Embarrassment gave me inspiration. There are many joke websites now, but none of them give creators advertising revenue. The embarrassing model is enough to become the unshakable industry No. 1 in this field. This is a new model! The source of income comes from advertising, why can’t it be obtained from the people and used by the people? Creators can get advertising share, and readers can also get Advertising share!"

Zhang Yiming said with a smile: "I think this idea is very good, and it is the key to break the game. Today's portal market has been dominated by giants. If netizens can make money by reading news on Toutiao, how tempting is that?"

Guo Pengfei said: "Weizhi is our product that focuses on high-end users. Today's headlines are mainly aimed at low-end users. It just so happens that low-end users can be bought by small favors. Domestic websites, even if they earn some advertising fees, they can't wait to smother them to death. , Let’s do the opposite, generously share the advertising fee, not only to the creators, but also to the readers. Readers read the articles they like for free, and also get some income, which is used to recharge their phone bills. How attractive is that?"

Zhou Buqi nodded, agreeing with this model very much.

To put it bluntly, it is a subsidy.

This is the best way to break out and gain users' favor in a short period of time.