Time travel to become the father who licks the dog, I am the protagonist of Destiny

When Fang Wenlun said this, everyone came to their senses!

At the same time, I was also attracted by this novel advertising method, and I was thinking about the success rate of this advertising...

Compare the golden position of China TV.

This Longchang Group's advertising is simply not too awesome!

"Mr. Fang, how do you charge for this advertisement?"

There are advertisers asking the questions that other people care about most.

Others also cast curious looks.

After all, advertising is a matter of cost-effectiveness and popularity!

They are all old people in advertising and promotion, and everyone is as smart as the unscrupulous accountant of the landlord's house.

So even though Fang Wenlun's language skills were very ingenious, everyone was just moved, but not fooled!

After hearing someone ask this question, Ping Mengxia also immediately replied:

"Our Longchang Group's charging method is very simple. As long as customers who need to advertise with us, they need to make an appointment in advance, and then give us The group pays five times the amount, in other words, pays the advertising cost at a ratio of five to one!"

"One to five? Damn it!!"

"Isn't your asking price too outrageous?"

"Yes, this appetite is more than a big one?"

Everyone was in an uproar when they heard this!

Chengxin now has to donate more than 15 billion every day, and it can be confirmed that this number will increase in the future, and it may even be doubled tomorrow!

Wouldn't it cost tens of thousands of trillions this year?

What's even more disgusting is that if you believe that you are gaining fame for nothing, it's okay to ask them all to donate money, but why do you want all of them to pay five times the amount of donations from these users as the cost of advertising?

This is too cheating! ! !

The annual advertising budget of these big companies here is only a few billion, but they can use it for their trust, and they can get more than one billion a day!

Even if it can be shared equally, it will cost tens of millions a day if it is spread to each enterprise...

Who can handle this?

Who else can afford it? !

"Hehehe, everyone, don't worry, we haven't finished talking yet!"

Seeing everyone's reaction, Fang Wenlun couldn't help but shook his head and said with a smile: "Please understand our big data distribution model before considering whether it is worth it or not?"

"Huh? Big data?"

"What is this……"

While everyone was surprised, they couldn't help but look at each other.

Only Fang Wenlun and Ping Mengxia looked at each other and smiled.

The concept of big data was proposed by their boss Xiao Junlin himself.

In this era, the data model is actually immature.

However, Longchang Group has always been at the forefront of the times, and this new model proposed by Xiao Junlin can also easily solve the problems that these advertisers have been facing all along!

That is, the investment in advertising expenses is not directly proportional to the final return! !

Billions of dollars in advertising costs are thrown in every year, but not even a single splash is made...

This is undoubtedly very unacceptable!

But with big data, the situation is quite different.

"Everyone look at the big screen." Fang Wenlun pointed to the screen behind him and said, "This big data is a huge database built based on our group's powerful computing power and information collection capabilities!"

"As long as users who use our group's software will be recoded and classified by our background data flow, they will become a member of the big data network!"

"Starting from tomorrow, the big data advertising we believe in will be precisely guided by the data calculation model! In layman's terms, the advertisements placed by your group and company will be accurately promoted to specific consumer groups by us!"

When Fang Wenlun said this, he paused for a while to let everyone have time to absorb these points, and then continued: "Let me give you an example, if it is a brand company that specializes in selling sports products, then their target customer group, Surely it won't be those old men and women who are in their seventies and eighties and need wheelchairs to walk?"

"It's not those middle-aged people who don't like sports, but those young people who like sports!"

"At this time, the advertisements you put on TV everywhere, even in variety shows, movies, entertainment industries, etc., will have very low results...

It can almost be said that it is throwing money for nothing! "

"But!!" Fang Wenlun turned up his volume proudly, and said loudly: "As long as you have the precise guidance of our big data, you can easily and accurately place the products of your own company group in front of customers who need them." !!!”

"Currently, our big data center records show that there are a total of 7000 million young people between the ages of 25 and [-] who have sports needs and are using our trusted products!"

539. Subversion of the market is just around the corner

"I think everyone should understand what this data represents?"

"These 7000 million people are potential customers of sporting goods!"

"At that time, every advertising fee you spend will be accurately placed on their mobile phones. If they exchange gold coins, they will be able to see the 15-second advertisement after donating."

"It's much better than those prime-time advertisements of China TV, right? After all, who doesn't hold a mobile phone all the time these days, and who else is in the mood to watch TV?"

"And we don't need everyone to contract every user's donation, because our advertisements are only placed on users who have needs based on big data statistics. people saw it!"

"I said that, can everyone understand?"

Fang Wenlun's series of explanations and rhetorical questions immediately caused everyone to be in an uproar!

What kind of big data is this? Is it really that awesome?

Precise delivery! !

The impact of this novel term on them is really too great...

After all, the current advertising model is actually very simple.

In addition to placing links on the website platform, there are TV advertisements and paper media!

Not to mention that the conversion rate is very poor, and maybe your large investment, the chance of being seen by people in need is very small! !