"So far, we have spent almost 11 billion on publicity fees!"
In a month or so, 11 billion publicity expenses were spent!
Hearing this horrible expense, Liu Bing also felt his scalp tingle.
Too much money!
It's really too expensive!
[Yunfei Bike] It doesn't have so much relationship with the entertainment industry, what they put in is real money!
If the opponent smashes one piece, they have to smash at least 2-3 yuan to achieve the effect of the opponent!
Fifty injuries to the enemy, one hundred self-injury!
For so many years, Liu Bing has never done such a loss-making business!
But this can't be helped!
Who will win the [propaganda] battle in the end?
Who will be able to occupy a dominant position in the future market!
So don't say 11 billion!
Even if it is 20 billion, 30 billion!
They have to follow the money!
Thinking of this, Liu Bing also took a deep breath, and then adjusted his mentality:
"Old Wang, I still say the same thing as before!"
"It's already the decisive battle of life and death, so don't worry about spending money!"
"Keep an eye on Jiaxing!"
"If they can spend [-] million in it, let's spend [-] million!"
"Yesterday, I already got through with the Huanyu Group, and the attitude of the Huanyu Board of Directors is the same!"
"Isn't it just spending publicity money? Let's fight them to the end and see who can't afford it first!"
[Yunfei Bike] The movement made this time is really big.
According to the current rhythm, it is estimated that one-fifth of the entertainers in the entertainment industry will soon become their image spokespersons.
Although the pen is large and the expense is great,
But the effect is really good.
Now the number of new users of [Yunfei Bike] has reached 1.45 million!
Compared with the 1.75 million new users of [Mo's Bike], it can be said that 730 is stepping closer!
As long as it can occupy a dominant position in the market, the money spent will be returned ten times and a hundred times sooner or later.
So, after hearing what Liu Bing said, Manager Wang immediately nodded and said:
"President Liu, don't worry."
"I will definitely keep an eye on Jiaxing!"
........
Early this morning, Lin Fei brought Boss Yang and Fatty to the [Mo's Bicycle] headquarters!
Walking with him is Wang Haiyang from Tianxia Investment,
And the business representative sent by [Atlantic Capital]: Zhou Guoquan.
In the largest meeting room, the road guide received all the "leaders" very grandly!
After a few simple words,
Lin Fei asked directly:
"How many users does [Mo's Bike] have now?"
Hearing Lin Fei's question, the road guide immediately replied:
"Now the number of registered users has reached 1.8 million, and it is estimated that within three days, it will officially enter the 2 million mark!"
"Our daily order volume has reached more than 2000 million, and it's almost 2500 million!"
With a daily order volume of 2000 million, it means that [Mo's Bicycle] can generate at least 1.5-1.8 million net profits in a month!
This benefit can already be said to be amazing.
After listening to the road guide's report, Lin Fei set his sights on the visitor from [Atlantic Capital].
I saw a middle-aged foreign male sitting next to the sales representative: Zhou Guoquan.
Lin Fei communicated with this crooked nut in English:
"Mr. Smith, what do you think of the current operating conditions of [Motorbike]?"
Hearing Lin Fei's question, this is Smith's crooked nut, and he immediately gave an answer:
"Mr. Lin Fei, we at Atlantic Capital are very satisfied with the current development of [Mobike]!"
"In less than a year, it can develop to such a scale, my God, this is really an incredible enterprise!"
"Even the board of directors of our headquarters gave you a very high evaluation!"
Hearing Mr. Smith's admiration, Lin Fei didn't hesitate, and went straight to the point:
"Then about our next plan, can we start directly?"
Hearing this, Smith nodded directly:
"Mr. Lin, don't worry."
"About that, we've made arrangements well in advance (cffa)."
"The first batch of pilot cities, how about the three cities of Xini, Lunzuo, and Dongjing?"
The three places mentioned by Smith are all international metropolises!
In the D round of financing, why did Lin Fei introduce overseas investors?
The purpose is to open up the international market for [Mo's Bicycle]!
[Atlantic Capital] was contacted by Lin Fei through Wang Jun of [Mituan].
After learning about the specific structure and entrepreneurial philosophy of [Mo's Bicycle], they also became interested in the first time.
The negotiation between the two parties can be said to be very pleasant!
[Atlantic Capital] also made a promise to Lin Fei,
They will use the energy in their hands to open up the international market for [Mobike].
And the very beginning is to start with the pilot operation of 3-4 international metropolises.
The cost of each trial operation city is estimated to be more than 1000 million meters!
It can be said that it is very expensive, but as long as the international market can be successfully opened,
This cost is actually nothing.
I saw that Lin Fei had finished talking about the details with [Mo's Bicycle]!
The road guide sitting on the side immediately asked:
"Mr. Lin, can we start the next step immediately!?"
Lin Fei nodded:
"It's time to close the net too."
"Guide Lu, inform the news media that we are going to hold a press conference!"
"Let's all come and join us!"
..........
Three days later, [Mo's Bicycle] officially held a press conference!
At this press conference, [Mo's Bike] released two big news!
The first big news:
[Mo's Bike] will spend 3000 million meters to start pilot operations in three international metropolises: Xini, Lunzuo, and Dongjing!
Once this piece of news was released, it immediately shocked the entire investment community!
[Mo's Bicycle] How long has it been established?
Not even 1 year left!
In such a short period of time, they have entered the international market?
Countless people were really shocked by the astonishing speed of development of [Motorcycle].
If the power of the first blockbuster news is about the same as that of a grenade!
The second blockbuster news released by Namo's Bicycle is no less powerful than a "nuclear bomb"!
And the second piece of big news is: [Motorbike] will officially start to enter the listing process next week!
As soon as this news is released!
Countless people were instantly dumbfounded!
Even the people from [Yunfei Bike] and the [Huanyu Group] behind them were completely confused!
..........
"IPO!?"
"How could they be listed!?"
"Impossible, this is absolutely not true!"
"I do not believe!"
"Why do they dare to make the decision to go public at this time!?"
"Do they qualify?"
[Yunfei Bike] Headquarters, at the board meeting!
Liu Bing smashed the table angrily,
Because he never dreamed that Jiaxing would actually play a game of "Mingxiu plank road and secretly hiding Chencang" under their noses [Yunfei Bicycle]!
For a company to go public, it needs to meet some specific conditions!
One: Only joint-stock companies are eligible for listing!
Two: The registered capital of the company that wants to go public must have no false capital contribution, no withdrawal of funds, etc.!
Three: Companies that want to go public must have assets of at least 3000 million or more!
Four: After listing, the company's publicly issued shares must account for more than a quarter of the head office's shares!
Five: Only companies that have been established for more than 3 years can go public!
In addition to these basic conditions, whether a company can obtain listing approval must have financial requirements!
3000: The company's financial status, within an average of three years, the annual net profit should reach more than [-] million!
Two: The total value of shares issued must be at least 3000 million or more!
Three: In the past year, the company has not suffered a loss!
Four: The company's cash reserves must reach at least 5000 million or more!
Through these conditions, most of the conditions [Mo's bicycle] are satisfied!
In the past year, they have not incurred losses!
Their financial reserves are also very strong!
But the two most critical conditions, they did not meet!
If a company wants to go public, it must be established for more than 3 years.
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