Start earning money as the girl next door

New authors and new books have hematopoietic functions. Once they take the lead, it will be difficult for them to be surpassed by their opponents for a long time.

In fact, before cakes became a big trend, the author may not have regarded cakes as a holy place for enlightenment.

Eagles, swords, cakes, and even Cuicui, Climbing, Fresh, Read and Write, Xiaoyao... there are countless websites. Many authors tested the water for multiple websites. In the early days, they published their books on a bunch of websites. , whichever website is more popular, or whichever website is willing to sign, stay on that website for development.

Until later, the traffic and market size of pastries were higher than those of other peers combined, so authors generally chose to publish exclusively.

This exclusive publishing model further locks other novel websites from obtaining high-quality author resources.

Generally speaking, Cai Cai selects the authors first, and then those authors who Cai Cao does not want will switch to other websites.

If this pattern continues, the top author resources will undoubtedly be in the hands of pastries.

If other websites want to compete with cakes, they often can only be differentiated and featured. A small platform focuses on one feature and achieves the ultimate in genre literature.

For example, some websites focus on Two-dimensional, and some websites focus on Dragon King, God of War, Miracle Doctor and the like.

Some websites focus on the supernatural and suspense genre.

Some small websites focus on historical and military literature, or even very high-risk modern history content... I don’t dare to ask for cakes with this theme, but some small websites dare to ask for them.

Because the author's resources are at an absolute quantitative and even quality disadvantage compared to pastry, he can only segment the market and cannot challenge the industry status of pastry.

If Jingjing Reading Network was established after 04, there is a high probability that it could only be a small website with special features.

However, during a major reshuffle in 04, we can take advantage of this opportunity to greatly strengthen our own strength.

Even if it exceeds cakes, it can still become one of the top three websites in the industry.

In fact, it would be difficult for Jingjing Reading.com to reach the top of the industry just by copying the pastry route.

but……

It will be different when the Jingjing Pinyin input method is launched and the user base reaches a certain level.

Assuming that there are 1 million installed devices and 5000 million daily active users, then an advertisement can be delivered to tens of millions of computers in one day. Even if the conversion rate is low, such as a conversion rate of 1%, 50 registrations can be obtained. user.

For example, six books appeared in the pop-up window, one each for fantasy, fairy tales, martial arts, urban, history, and science fiction.

If any book attracts users, it can bring incremental users to the website.

A conversion rate as low as 1% is an extremely low assumption. Normally, according to Zhao Han's estimation, there should be no problem with a conversion efficiency of more than 5%.

This kind of powerful advertising has brought millions of incremental readers, and it can actually overtake pastries in terms of traffic.

Of course, retaining readers still depends on the library. A large number of good books can attract readers to stay.

Rely on making the input method large first, and then use the input method to pop up advertisements.This is an opportunity to transcend cakes in the PC era!

In the era of mobile Internet, there are too many opportunities to surpass cakes.

When cakes entered the era of mobile reading, their market share was once marginalized.

Some large platforms once came out of nowhere and immediately occupied [-]% to [-]% of the market cake of the paid subscription market. They did not grab the existing cake, but created a new cake by multiplying the original market several times out of thin air.

For example, China Mobile's first reading base was launched in 09. It developed rapidly in the following years, with sales of several billion a year at its peak.

Including cakes, all major novel websites on the Internet have to call Mobile Dad.

Of course, when pastry cooperates with China Mobile, it firmly controls the copyright and author resources.

Later, the mobile reading base went into decline, and Cai Guang kicked Mobile away and announced that it would no longer cooperate.It's like adding insult to injury.

After the mobile reading base fell, a bunch of reading apps appeared again. In the early APP era, pastry apps were not even among the top 20.

That was a very good opportunity to reshuffle, but unfortunately...many reading apps had an early advantage in installed capacity, but they did not take advantage of traffic and market sales to obtain matching author resources.

Then, with the help of the new parent company Goose Factory, the pastry gradually reached an unprecedented peak.

In the pastry industry, in the future, the traffic and sales of the platform will often change from a leader to a marginalized and transparent one within a period of time. However, the only reason why it has been able to continuously regain its position in the industry is that it has always firmly controlled the author resources.

In the online literature industry, there has been a long-standing debate about which one is more important, content or traffic.

The ultimate answer may be that content is more important than market.

The number one traffic platform has been changed for who knows how many times.However, the company that ranks first in content has a very stable position. Even if its market share lags behind, it can still regain traffic and market by relying on content.

Chapter 195 Chen Jingjing returns and kidnaps a best friend

In mid-June, the Internet seemed calm.There is no sign of the anti-pornography and illegal activities, or the closure or rectification of a large number of websites.

but……

Zhao Han noticed that the news in the media has never stopped.All provinces, municipalities directly under the Central Government, etc., have successively leaked the news through official media.

The reporting center website probably collects a large amount of reporting information and keeps it secret. It is mainly collecting evidence. There can't be no evidence, right?

Many color websites are still engaging in color...

Entering June, the two major websites, Pastry and Yingying, took turns to hit the rankings. The number of IP visits of both websites exceeded 6, and the number of PV views rushed to more than 50 million.

Even... Yingying had the upper hand.

At the same time, Yingying began to promote the VIP share of the royalties on the site, and the top works have exceeded [-] yuan.

That is, "Feng Yue Continent" and "So Many Beauties". These two books are barley, not only the Taiwanese traditional barley, but also the electronic share of Yingying Literature, which can earn over ten thousand a month...

All of a sudden, it stimulated countless eagle-eyed authors to rush in the direction of color, blindfolded.

In other words, after the reporting center went online, instead of restraining itself, Yingying intensified its efforts.

This is mainly due to the blindness of interests!

Zhao Han looked at the news and felt that it had already begun...

It was announced in the news that a female businesswoman who was selling DVDs of teachers from the island country on eBay was arrested.

A certain guy rented a virtual server, and the bad website he opened was shut down according to law, and people went in to drink tea...

Two different cases, from different places, were also reported by official and authoritative media.

Basically, each province and locality has its own responsibilities and there is no unity.But obviously, the fight against pornography and illegal activities must be a big operation that all parts of the country and all places must participate in!

All localities focus on local cases and deal with typical cases after receiving reports and collecting evidence.

More and more of this news.

On the Longlong Forum, there was no sense of tension, but the mentality of just watching the excitement.

"Damn it, the server of this closed pornographic network is actually in China, and the boss is also in China, so arrogant."

"You deserve it. It's no surprise that this kind of website is shut down."

"Will it be expanded to include online literature? How about Yingying Literature..."

"Impossible, absolutely impossible! Yingying is not a pure Liu Bei website, there is no way anything will happen!"

"There are still a bunch of real Liu Bei websites that haven't been captured. Yingying Literature only has a few novels, so what are they?"

Zhao Han compared the news he collected... Most of the optimistic comments on the Longlong forum were not emotional enough. Sure enough, most ordinary people in any era are short-sighted.

Most ordinary people basically don't know the true face of Mount Lu, just because they are in this mountain.

Zhao Han, on the other hand, has the foresight to understand the direction of some news and public opinion and the big moves behind it.

Before he was reborn, Zhao Han would have only realized it later.

I guess we have to wait until August. Damn... Yingying is gone? I haven’t finished watching "Jiangshan" yet!

Well, in fact, even if Yingyingguan Station is closed, "Jiangshan" will not be affected. The main reason is that "Jiangshan" is mostly published in traditional Chinese. If Yingying closes, the book can continue to make money in the traditional Chinese market.

It seems that when traditional Chinese publishing became increasingly sluggish, color books were still active for many years.

It wasn't until... the publishing houses that produced color books also closed down one after another that the Traditional Chinese market gradually attracted less attention.

……

6 month 28 number.

Chen Jingjing returned to Jiangcheng County after her graduation ceremony at Tsinghua University.Moreover, she was not the only one, but a fat girl was also kidnapped.

"This one?" Zhao Han looked at the fat girl in surprise and could only say, she's not ugly.

If she lost weight, she would be a beauty, but unfortunately she gained weight, which is equivalent to the weight of two Chen Jingjings.

"My best friend of four years in the dormitory is Zhang Tiantian." Chen Jingjing said, "She also studies computer science, but she is not the same tutor as me."

"Hello, hello!" Zhao Han suddenly no longer disliked the fact that he was fat.

Being fat is good. Being fat has a strong body. If you work overtime and stay up late, you won't be exhausted.

In addition, fat girls should be carefree and not know how to fall in love, which means they have strong work ability.

"Are you Zhao Han? Jingjing's one..." Zhang Tiantian was about to continue talking about (fiancé), but Chen Jingjing covered her mouth.

"Well, I am Zhao Han, and Jingjing and I are childhood sweethearts." Zhao Han smiled cheerfully, "Classmate Tiantian, are you here to play with Jingjing, or are you?"

"I just graduated and haven't thought about it for the time being. I'll accompany Jingjing to have a look. If your company has a future, I'll consider it..." Zhang Tiantian looked at Wenwen Jingjing Technology Co., Ltd. with a critical eye.

Mainly, opening an Internet company in the county really challenged her cognition.

Mainly because the Internet industry is a talent-intensive and capital-intensive industry.

Talent-intensive companies need to recruit a large number of college graduates, and recruitment can be more convenient in big cities.

Therefore, companies that need to recruit a large number of technical positions generally like to open companies or branches near universities.

Take Huawei as an example, headquartered in Shenzhen.

But local talents at the headquarters are not enough, so branches will be established in Guangzhou, Beijing, Shanghai, Xi'an and other places with universities.

Huawei even has a large number of R&D institutions overseas to recruit overseas talents.

The reason for opening branches everywhere is that talents are unwilling to come from far away, so I will move to where the talents are.

In addition, Internet companies are capital-intensive. For example, in addition to the right direction, venture capital is also the key to Alibaba's success.

First-tier cities are generally the first choice for attracting venture capital. The main reason why Alibaba settled in Hangzhou is that the network has been established, and there are also venture capital investors in Hangzhou who know Alibaba.

Other Internet entrepreneurial teams basically start their businesses in cities with the most venture capital. The reason is that finding venture capital is like going on a blind date. If one venture capital doesn't like it, look for the next one.

Only big cities have a large number of venture capital institutions.

Zhao Han opened an Internet company and took advantage of both taboos.

This made Zhang Tiantian feel that this company was just messing around.

but……

Soon after entering the company, Zhang Tiantian was shocked by the busy scene...

A large number of employees in the e-commerce department are processing orders on their computers all the time, and the customer service phone is constantly ringing.

At the same time, the tea packaging team formed two long queues, almost becoming a simple assembly line.

A busy scene of people racing against time to make money!

"This is our e-commerce department... there are too many orders, and the company has just been established, so we can only wrap up the work and package it like this. The express companies have moved directly into our company, and there are express delivery specialists who take turns to connect with us." Chen Wenwen got the hint.

The fat girl is from Tsinghua University and hasn't found a job yet, so she introduces various companies.

Chapter 196 A unique enterprise

"Are you selling tea?" Zhang Tiantian was surprised.

"Yes!" Chen Wenwen said with a smile, "It looked like we were selling more than 700 orders a day. At first, we didn't sell much, just a few or a dozen. After more than two months of development, we gradually sold more than 700 orders a day."

"So awesome?" Zhang Tiantian also looked at it. Tea costs tens of yuan per order. It is conservatively estimated that only selling tea can make a revenue of [-] to [-] yuan a day?

Calculated into a year's revenue, it must be a company worth tens of millions.

A company with an unspectacular appearance can sell tens of millions of yuan a year by selling tea online? !

The sales volume of tens of millions in 04 is not a small amount in one year!

Many of the most impressive PPT companies in Beijing have great difficulties in generating millions of dollars in revenue per year.

The main reason is that today’s Internet companies are encountering the problem of difficulty in monetization.

Many Internet companies in first-tier cities are booming, and they even achieved traffic and users in the early stages...

As a result, when it came time to realize the relief, everyone became worried.

The easiest way to monetize traffic these days is advertising, so the unit price of advertising is very low.Many small sites have tens of thousands of users, but their monthly advertising revenue is less than one thousand.