Start earning money as the girl next door

Regardless of whether it is a literary drama or a martial arts drama, "New Police Story" at least refers to some real police and criminal and social issues.

For example, the criminal leader is the son of a police officer. He lacks family care and has a rebellious mentality and embarks on a criminal path.

Why the characters have reached this point is clearly explained, and all the emotions, anger, dissatisfaction and cynicism, and even the final regret are all clearly captured.

As for the police on the front, for example, Jackie Chan is not invincible. He encountered various setbacks at the beginning and even gave up on himself.Later, I decided again to bring the bad guys to justice.

All the other characters are basically explained clearly and without any pretense.This kind of shooting method is superb and skillful, and the acting skills of various actors are all online.Just imagine, in this movie, Jackie Chan's acting skills are not as good as those of Azu, and the positive roles are suppressed by a villain's acting style. This level of competition is equivalent to the acting skills of top masters.

As for, it is normal for such a bad guy to die under the gun of justice later.It doesn't make people feel unreasonable. Originally, this was the process of the villain racing all the way to destruction on a desperate road.

The level of excitement can be called Ye Gucheng fighting Ximen Chuixue and dying under Ximen Chuixue's sword.Even after death, it is like a bright firework, extremely wonderful.

In terms of his ability to control movie plots, there is still a slight gap between Lao Mouzi and Chen Musheng.

After walking out of the cinema.

Liu Mengcheng thought for a while and said: "This film is worth it! I think it must be better than Wong Kar-Wai's film..."

"Absolutely, I think so." Zhao Han doesn't hate Wong Kar-Wai, he just can't appreciate it. He prefers to watch movies that are top-notch in plot, acting and all aspects. Well, they are commercial movies.

It sounds like many directors who make artistic films disdain making commercial films.

But many people may not be disdainful of the real situation, but they just can’t photograph it!

For example, for a director like Zhang Yimou, you would say that he is completely incapable of making movies, but that’s not true!

But when it comes to commercial blockbusters, he always has to give you a gorgeous bad movie.

In a sense, commercial blockbusters should not be made by directors such as Zhang Yimou and Chen Kaige.

They should be restricted from making art films if they want to, and they should be able to make a watchable art film with a budget of several million, rather than making blockbusters with a budget of tens or even hundreds of millions.

Chapter 261 Housing prices in 2004

"Hey..." When he returned to the community, Liu Mengcheng hesitated.

"Speak directly if you have anything to say." Zhao Han was a little curious.

"That...that is, the royalties are too much. I have them in my bank card. After much thought, I don't know what to do. Can you give me some advice?" Liu Mengcheng finally said.

"Hmm..." Zhao Han couldn't help but be surprised, "Your money is in the bank and hasn't been touched?"

"No, I bought a lot of things. For example, I replaced the refrigerator and washing machine, bought a desktop computer, and installed an air conditioner. I also bought some clothes and shoes. It cost more than 2, which is unimaginable. No In one month, I can spend so much money!" Liu Mengcheng thought for a while, "I feel like there is nothing I want to buy. I still have more than 9 yuan in royalties for September, I really don't know what to do with it!"

To be honest, there is no official and authoritative income ranking list for domestic writers’ royalties.Some writers are willing to spread the word.Some writers keep a low profile and are unwilling to reveal their wealth.

If we make a list based solely on the publicly advertised author fees, a writer with an annual income of 100 million should be among the top ten writers in terms of annual royalties.

Take Guo, for example, "Fantasy City" in 2003 was his stepping stone into becoming a best-selling author.It sold 50 copies in the year of publication, making it one of the best-selling authors in the industry.Directly let him earn one million a year, and the next year he bought a 1000-square-meter villa in Tangcheng, the capital of Shanghai.

Well, in terms of investment vision, Guo Xiaosi is much better than Han Han.

At least, Guo will buy a house in Shanghai after knowing how to make money.

As for Han, for a long time it was the antonym of maintaining and increasing value.Guo bought a house and he bought a car.

Real estate in first-tier cities, real estate in first-tier cities, based on the royalties from selling hundreds of thousands of copies, one can easily buy a large villa or many commercial houses a year.

But Han’s economic acumen was not as good as Guo’s. For a long time, Han’s personal wealth was widened by Guo’s.

This gap is not even as simple as book sales being lower than Guo's, but a huge gap caused by asset appreciation.

Even if Guo made a movie later, the box office was not as good as Han's.However...as far as Guo's wealth is concerned, he no longer relies on his income from movies.

What's more, he bought a lot of real estate in his early years, which made his personal wealth increase much faster than his fellow writers.

When Han entered middle age, he began to think that making movies would make more money.His personal fame uses movies to monetize his fame and traffic.

Of course, Guo has already become a rich man by relying on his continuous investment in real estate in his early years.

"Okay... I think you can consider buying a house." Zhao Han thought for a while. In 04, the house price in Beijing was only 4000 per square meter, while the price in Shanghai was only 5000 per square meter.The average price in Badu is 2600 per square meter.

The county housing price is 1000 per square meter.

Compare future house prices.The average housing price in Jiangcheng County will be 2023 per square meter by 7800. In fact, it is not easy to sell second-hand houses for 6000 per square meter.Calculate 5 times the room for growth.

The current house price in the provincial capital is less than 3000 yuan per square meter, and in the future, the price of a poorer location will be more than [-] yuan.For an ordinary location, it costs [-] to [-] per square meter.The room for growth in housing prices is actually slightly inferior to that of Beijing and Shanghai, but in the capitals of central provinces, it is already considered a very high growth rate.

Needless to say, the average price in Beijing, Magic City, etc. has increased more than ten times.Not to mention, most of the houses bought now are in the core areas, and the further back they are, the more they expand to the periphery. Really counting, the number of houses bought in first-tier cities now will be 20 times higher in 20 years.

Perhaps, houses will be a hot potato in 20 years. At that time, the concept of buying a house to preserve and increase its value may no longer apply.

But starting from 2004, if ordinary people don't know how to invest and are too lazy to worry about it, they can probably outperform the growth rate of most industries by buying a house with their eyes closed.

In fact, in this era of rapid development, ordinary people may work hard for a lifetime, and the other wealth combined is not as valuable as the house they have.

In developing countries, it is roughly calculated by the ratio of real estate to assets.Well... Generally speaking, residents are still buying houses, and most of them have not bought houses in the city. They are in the process of development. During this process, more than [-]% to [-]% of most people's wealth is actually real estate.

Since two or three generations have bought and sold houses, the next generation probably has no need to buy a house and is not full of ideas about buying a house. The money saved is mainly allocated to other assets. Real estate gradually accounts for less than [-]% of the total household assets. If half of the population is in this stage, it is generally considered to be developed.

Developing is not the result of personal efforts, but the efforts of ancestors who have accumulated assets. Only when you have accumulated more assets can you be considered developed.

Development... If your family has no assets, you study hard in order to go out and find a good job, earn money, accumulate assets, buy a house, or accumulate the first pot of gold for yourself and your descendants.This is development.

To be developed, many people's ancestors have worked hard and accumulated assets, so they will naturally become developed.But after becoming developed, people don’t think about making progress and don’t think about how they became developed before. They just take it for granted and spend their lives wasting their lives.Prodigal consumption brings luxury and splendor.

Of course it feels good to be a prodigal and spend money. Spending money is very satisfying. When you spend money, you don’t think about what to do after you spend it. The feeling of happiness is very strong.

But if you don’t have money, imitating other people’s methods of spending money will not change the fact that you are poor.

It does not mean that you can become rich or a person from a developed country by learning how they spend their money.

Because the wealth accumulated by the rich and developed countries is not based on spending money, but on the previous process of making money.

The process of making money is generally not as restrained, so elegant, so fascinating and enviable as the period of spending money.

But in essence, wealth does not appear out of thin air, and a good life does not come without a price.It was you who used the accumulated wealth and the continuous process of wasting it to create temporary pleasure.

To be truly sustainable, it should be…restrained spending and living within one’s means.The only way to achieve sustainability is to keep your income within the level, or even to have a slight surplus after spending, so that the total amount of wealth still grows.

"Buy a house?" Liu Mengcheng wondered, "I have a house to live in and don't want to move, so why buy a house?"

"Preserve and increase value!" Zhao Han thought for a while, "If you want to rent it out, rent it out. If it's cheaper, rent it to your own employees, and I guess you won't have to rely on you for rent. If you don't want to rent it out, if you leave it alone for ten years, the value will increase. By a large margin, it is roughly in line with the average wage growth rate in society, and may be slightly faster."

"Okay, let's look back and buy two or three houses to rent to employees." Liu Mengcheng said about buying a house as if he was buying cabbage.

If not, Zhao Han knew that she actually had no idea about wealth and would really think that she was lost.

It seems that before her rebirth, Liu Mengcheng still lived in the house given to her by her parents.The royalties accumulated over the years were not spent much. Later, Liu Mengcheng deposited more than 200 million, which was half-salted and half-dead.

Chapter 262 Combination of shops and e-commerce

"Well, that's fine. I'm going to buy a store. Let's go check it out together then." Zhao Han thought for a while and said.

"Store?" Liu Mengcheng couldn't help but be surprised, "Why do you suddenly want to buy a store?"

"So, doesn't Han Xiaodong have a cultural service website? Takeaway ordering, and I plan to put tea, books, clothing and other businesses on the service website."

Zhao Han thought, "I am planning to run self-operated tea shops, clothing stores, and bookstores, all of which are offline physical stores.

However, we focus on local online services.

I have done some calculation, if it is a local order.

Suppose we give a local errand boy 2 yuan per order as an errand fee. A boy runs dozens of errands a day and earns 3000 yuan per day. Making [-] yuan per month is very attractive.

According to this local door-to-door delivery, it is cheaper than the current online express fee of 8 yuan!

At first, I only thought about food delivery and even service. I wanted to avoid commodity retail e-commerce, avoid competing with Taobao, and avoid being suppressed by Taobao!

But when I think about it carefully, today’s Taobao probably won’t suppress our platform!Because, no time to pay attention, it is still breaking through eBay's suppression and blockade!

If I only do food delivery services and not e-commerce, it may be more difficult to build an e-commerce platform in the future! "

"Oh? Then I also want to take part?" Liu Mengcheng said, "Buying commercial housing is boring, so why not buy shops?"

"The price increase of shops is not as good as that of commercial housing!" Zhao Han thought for a while, "In the future, probably, one square meter of shops will have the same price as one square meter of residence!"

It seems that buying a commercial house in the county now costs about 1000 yuan per square meter.In the future, during the peak period, 1 yuan, even if it falls back, will still cost [-] yuan per square meter.

The average price of goods is now very expensive. For example, in the late 90s, the price of commercial streets was tens of thousands of yuan per square meter, but now it is more than 1 yuan per square meter.By 2023, a large number of properties with an area of ​​2 square meters will be listed for sale, but they will not be easy to sell.

For relatively remote shops, such as No. [-] Middle School, farmland can be seen outside the campus in the north and east.In the future, there will be no farmland around the No. [-] Middle School. Later, the No. [-] Middle School will also be expanded.As a result, some shops in relatively remote locations have become downtown and their prices have increased.Generally speaking, you can buy it now for two to three thousand per square meter, but in the future the price may only rise to six or seven thousand.

In terms of room for growth, it is more cost-effective to buy a house than a shop now.

Take demolition as an example. At the beginning, developers were unwilling to give shops to various demolition households. They wanted to raise the storefronts, so there was no need to discuss it. The real estate developers also planned to sell the houses and hold the shops to collect rent.

Then, there were a surplus of shops and they could not be rented out. Gradually, they began to negotiate with the demolition households to give them shops.

After asking for a shop, I was dumbfounded. The shop was vacant in a large area and could not be rented out.

This thing... In the past, there were few businesses and few stores, so opening a store could make money.

From now on, there will be more and more surplus, and offline business will continue to be cut away by online businesses.

Looking at shops from the perspective of the past, it is natural that my brain is not working well.

It’s not that Zhao Han has a bad brain, he mainly focuses on offline stores to support online business!

In the early days of Taobao, Taobao was very open and closed. It took advantage of eBay's unpopularity, raised the banner of making business possible, and helped small bosses make money.On the one hand, consumers can buy goods at lower prices, and naturally the number of users continues to grow.

But in the later stages, Taobao also felt that the moat of a pure online platform was too shallow, so it started Cainiao Station to build a moat offline.

For other e-commerce or service platforms, JD.com’s moat comes from self-built warehousing and logistics.

Meituan’s strategy is to use delivery boys as moat barriers for its offline services.

Originally, Zhao Han followed Meituan's lead, but later Meituan's transformation direction focused on traditional e-commerce for physical goods.

You can know that Meituan has always wanted to eat the e-commerce cake.However, in the early days, it did not have the strength to compete with professional e-commerce companies such as Taobao and JD.com, so it first expanded its food delivery business to every region in the country, and then began to counterattack the markets that the original strategy had abandoned.

And Zhao Han thinks about it, the current Internet environment is different from the future.Why must we completely imitate Meituan?

Meituan’s approach in the early days was to avoid direct confrontation with Taobao and other e-commerce platforms and become cannon fodder.Choosing a market that has been ignored by many competitors and expanding city by city seems too difficult and too slow.

In the end, after its opponents realized the value of this market, Meituan had received more venture capital and built a moat, which gradually became a trend.

Zhao Han thought, now is the best time to build his own e-commerce platform, with both e-commerce and local services.

Taobao cannot exist to suppress other people's ideas. After all, it itself has not yet become king.

In the eyes of eBay, I am afraid that it only has Taobao and has no time to pay attention to other small fish and shrimps.

At least until 05 or even 07, we can take advantage of the two e-commerce giants' struggle for hegemony, fish in troubled waters, and quietly occupy a large territory in corners that the giants are not paying attention to.

In 07, Taobao was already the dominant e-commerce company. However, it just sat back and relaxed and began to think about suppressing its opponents?No!

Because, BT in BAT began to join forces to suppress A.

Alibaba met the two giants B and T and launched an undeclared war over their e-commerce market. Then, it won the battle beautifully and defended its territory.Baidu is disgraced and loses all face in the e-commerce field.

Tencent found that it could not do well in e-commerce, and later because of its obsession with being unable to beat Alibaba, it invested in JD.com, Pinduoduo, Meituan, and Kuaishou... These investments made Tencent a lot of money.

Alibaba began to think about becoming the king of costs and issuing orders in the e-commerce field. In fact, at least until around 2012, Taobao Mall, a B2C project incubated by Taobao, was renamed Tmall Mall. During Alibaba’s Tmall Double Eleven event, it was first used by netizens Businessmen revealed that they threaten major brands to choose one of the two, mainly targeting JD.com.

Then, JD.com complained for many years, and Ali’s domineering side gradually emerged in the public eye.

Of course, the industry has changed.Alibaba also discovered that you targeted JD.com and launched Pinduoduo.Pinduoduo has grown stronger, and if something bad happens, we want to do something about it.Later, Douyin and Kuaishou appeared...

Gradually, I discovered that something was wrong. It was not the time to just kill an opponent and sit back and relax.

Instead, opponents will keep popping up. Only your own strength is the root. Later, the feeling of fighting and killing gradually faded away.

In a sense, if you engage in e-commerce now, you can actually fish in troubled waters.When Taobao dominates the world, JD.com will come out and attract most of Alibaba’s attention.

All in all, you can’t be afraid of Taobao and not plan it, right?

The earlier you lay out your plans, the sooner you can make profits.

After all, the sooner you get traffic and users, the cheaper it is; the later you acquire customers, the more expensive it is!

Chapter 263 Cognition and Destiny

"I don't understand business, but I feel that whatever you invest in, I invest in, I'm afraid it will be very interesting." Liu Mengcheng looked a little not very smart.

Zhao Han originally wanted to say nonsense like independent thinking and rational decision-making when investing...

Well, if most people could make rational decisions and have enough knowledge and vision, there would be no investment failures in the world.

In fact, even some business tycoons will fall over sometimes.