Start earning money as the girl next door

Most of our employees are on vacation.

But most of the authors on Jingjing Reading Network are still updating during the holidays. Especially, there are authors who work hard and none of them has stopped updating! "

Suddenly, everyone present smiled knowingly.

make money...

After more than ten years of putting down all the hard work, it is insignificant.

But in 2004, if you work harder and work harder, you can earn tens of thousands per day. In fact, perfect attendance is no less than most people's salary.

“We quietly read the data on the website, and I looked at it, and the traffic skyrocketed throughout the holidays.

Basically, the highest number of IP visits per day reaches more than [-] to [-]. Although the tide gradually recedes, it still has [-] to [-] IP visits per day.

The number of registered users exceeded 1 users during the holidays.

I think the most valuable users are the daily active registered users, the number is between 6000 and [-]!

Five to six thousand extremely active users have registered accounts, collected our novels, and read the novels on the website every day.

This means that we have laid a solid foundation of readers. Of course, we would like to thank Comrade Liu Mengcheng! "Zhao Han looked at Liu Mengcheng and said.

Liu Mengcheng said a little shyly: "It's nothing, I just uploaded a new book."

There was already a round of applause.

Chen Wenwen, Chen Jingjing, Yu Weiwei, Lu Yan, Shen Chunhua, Bai Xiaolu, Han Xiaodong and others all applauded.

Obviously, everyone is positive about the contribution of Liu Mengcheng's new book.

"Look how modest she is. More than [-]% of the readers registered on Jingjing Reading Network are here for "Swordsmanship in the Snow."

Zhao Han smiled and said, "Currently, the collection of "In the Snow" has exceeded 7000, with [-] to [-] hits per day.

In a sense, as long as "In the Snow" can continue to be updated, our reader conversion will continue.

Subsequent VIP payment also requires "Snow" to convert a large number of readers into paying readers! "

"I now update 2000 words every day, and only 6 words a month. It should be on the shelves later, right?" Liu Mengcheng said, "The pastries usually have 20 words before they are put on the shelves."

"Let's put 12 words on the shelves." Zhao Han thought for a while, "The word count is long, and the free period is a good thing to attract readers.

But some authors may not be able to persist until they are on the shelves.

12 words is almost equivalent to one month of perfect attendance. If the author sticks to it for one month and puts it on the shelves the next month, it is considered okay. "

In later generations of websites, the number of words on the shelves gradually shortened, and at the same time, polishing the beginning became more popular.

In the early days of VIP payment, there were a large number of free books with long words.

Paid works are too short to be put on the shelves, usually more than 20 words.

Some authors who write quickly even hope to update 50 words for free. After enough recommendation and free period, they will occupy the click list and recommendation list, and the exposure will attract more readers. Then, they will be more sincere and confident to put on the shelves.

In fact, some authors were shy about talking about money at the beginning, and felt that it was too early to put the work on the shelves, and they were a bit obsessed with money.

Gradually I got used to it!

Mainly, the website recommendation resources are limited. Do you want to update to 50 words for free and occupy the click list and recommendation list in a few months?

Hmm... It's a beautiful idea. The pastry operations department waved its hand and cut off the exposure of the click list and the recommended vote list. You can do whatever you want.

Then, the free period was shortened again and again.

Some more extreme websites in later generations may provide a dozen or so chapters for free, and then quickly move to VIP payment by chapter or monthly subscription.

Zhao Han still thinks that the VIP payment model can be based on the pastry network model with slight modifications.

Big changes are unnecessary.

Chapter 145 Good Business Model

“Our Jingjing Reading Network has had a good start and now has more than 1 registered users. However, we know that there is still a huge gap between this and the leading websites in the industry.

For example, the Chinese pastry website has hundreds of thousands of daily active users. Although I don’t know the exact number of VIP readers, I guess there are [-]. "

Zhao Han said, “Pastry shows us how an online business model ecosystem is established.

First, there must be works, authors, and a batch of good books to attract readers.

Then, there will be conversion among readers, some readers will even be converted into authors, and some other readers will be converted into paying readers.

It doesn’t matter even if some of them don’t convert for the time being. First, make the website more popular, increase the number of subsequent authors and VIP readers, and create a traffic reservoir.

When there are a certain number of works in the library, the users and traffic of the website will be screened and refined based on the VIP charging model.

The role of VIP readers is not only to provide revenue to the website, but also to convert traffic into revenue and profit.

The key is that readers voluntarily pay to decide which book gets more sales.

This copyright cost is actually voluntarily paid by readers, rather than the website paying this most expensive and most uncontrollable cost. "

Although what Zhao Han talked about were not the courses and cases found in formal business textbooks, but... many of the cases included in textbooks are already outdated.

If you study the success methods of business giants a hundred years ago, will it be helpful to your current business?

If you are a dogmatist with a bad mind, it will be a bad thing if you learn it... The historical background in the case may not match what we need to face now.

Some methods used by people in the past may not be effective now.

You need to find a niche, you need to research mature business models, and you need to have a good management system and team.

Everything matters!

Some of the people present were holding notes and writing down the words of Zhao Han, the young pancake master.

“If we adopt the model of selling advertising, naturally...the number of free users is precious.

Because more users means more ads.

But... at this stage, we need to understand one truth. The value of advertising traffic on novel websites is very low. If we use the advertising model to pay authors, well, it is not possible at this stage!

Or the direct VIP charging model is the most stable and sustainable business model.

The advantage of this model is that the author’s royalties are actually paid by the readers.

In addition, the website also obtains a share from readers’ subscriptions to subsidize operating costs.

If the income reaches the break-even point, it does not need to be very high. For example, if we calculate all the costs of our servers, computer room expenses, office costs, employee wages, taxes, etc., once it reaches the break-even point.

Assume that our website's revenue reaches 1 yuan per day, which can cover our costs and enter breakeven.

Then, from that day on, every time we add some revenue, our profits will expand accordingly.

Jingjing Reading Network is currently not making any money. The cost is not expensive and we can afford it.

Once... the cultivation is mature, then you will continue to make money, and you will be a money printing machine!

It is similar to online games, but more stable than online games.There will be a lot of competition from new games in the online game market.

As for the online writing platform, according to market changes, the author will explore and write novels that adapt to the market and make money.The author bears the risk of adapting to market reader preferences.

The large number of authors will not put additional cost pressure on us, and the authors will be supported by readers’ subscriptions.

Therefore, our largest cost of royalties is actually not our expense and has been completely passed on.

The platform has basically zero burden on copyright costs.

The larger the scale, our cost burden will not increase, but will become lighter and lighter.

Everything only needs to reach a break-even day, and you will enter the realm of making more and more.

Basically, the novel website we are building is similar to an online game business with a longer operating life cycle and lower operating costs. "

After Zhao Han explained this set of patterns thoroughly, everyone suddenly understood.

"Indeed, in comparison, the operating costs of online literature business are much lower than the costs of online games!" Chen Wenwen said,

"I have studied some reports related to online game companies. Take Shanda, which you mentioned many times. I saw an exclusive interview with it in the newspaper, and it talked about a set of data.

When "Legend" became popular, Shanda would open 8 to 13 groups of servers every week. I asked Jingjing how many servers each group had, and the minimum was two, so let's just consider it two.

With a revenue as big as "Legend", at least 20 servers must be invested every week. At that time, server prices were more expensive, which meant that the weekly cost of servers alone would cost hundreds of thousands or even a million yuan.

A year is spent on servers, which requires tens of millions of investment. As long as we expand, we have to continue to spend money. Servers are only one aspect, and there is also a lot of manpower to distribute game servers across the country!

The more users it has, the greater the cost pressure will be. Once the number of players decreases, it may bring the risk of losing money.

It can be said that making money from online games is based on the popularity of the game. If it does not become popular, it will lose money on the investment cost!

The web article should be that the costs of servers, labor, etc. are extremely low.Therefore, as long as there is a sharing mechanism and readers support authors, a website of a certain scale will be in a very advantageous position. "

Zhao Han gave a thumbs up and said, "Okay!"

If Zhao Han is not a reborn person, people who have experienced it will know some of the detours in the Internet industry.

In the early days of the Internet, only the prospects of the industry were considered, not the operating costs.Even, I don’t even care about profit...

The most typical one is the video industry. 05 is the first year of Chinese video websites.

After the video website came out, countless capitals spent money like crazy, and everyone could see the market potential of the video industry.But one issue has been ignored, the huge operating costs of the video industry.

This huge cost pit includes the ever-increasing price of high-quality copyrights.Moreover, the cost of server hardware and network bandwidth required by the video industry is an astronomical figure that makes people feel numb.

To serve a video user, the hardware and network costs are probably more than 100 times that of a user who reads novels.

Many venture capital investors will probably choose videos when faced with videos and novels.

This is correct from the perspective of monthly active users. In the future, the number of monthly active users of leading domestic video websites will reach [-] billion.But...video websites generally suffer huge losses!

In fact, novel websites only need to control the cost of copyright and not blindly spend money on promotion.

A paid reading APP with tens of millions of monthly active users, an annual revenue of 10 billion, and a profit of several hundred million is easy.

The user base of some later generations is similar to that of today's cakes. It is not difficult for a small website with hundreds of thousands of daily active users to generate annual revenue of tens of millions, and even the profits are not low.

As a reborn person, Zhao Han does not want PTT!

All he wants is a business model that can actually make money...

These business models and market segments that can make money have always been unpopular in the early days of the Internet.

People talk about being suffocated by dreams.

Zhao Han said... My website has already made money, and then the chat atmosphere became unpleasant.

Basically, Zhao Han is not on the same path as traditional Internet people. In addition to focusing on users, he also pays more attention to cost control.

If costs can be controlled within a certain range and profits can be unlimited, this is a better business model.

That kind of market may be huge, and the cost is also huge. This is a business model that Zhao Han is unwilling to touch for the time being.

1Chapter 16 Zhao Han releases new book

May 5th, the day the long holiday ends.

At noon, Jingjing Reading Network paid last month’s full attendance royalties to the authors’ accounts. After that, it specifically reminded the authors on QQ, have they received the royalties?

All kinds of thoughtful greetings make the contracted authors who have a small number of people on the website feel particularly happy.

Many of the authors of Jingjing Reading Network have received royalties for the first time in their lives!

The website has not yet charged any fees and has not made a penny. It has already started paying full attendance fees to authors in accordance with the contract.

The total expenditure is not much!

But soon some author groups, and even the Longlong Forum, began to talk about quietly reading Quanqin.

"A conscientious website, in the first month of operation, if it doesn't make any money, it will give the author an update attendance subsidy"

He became a god after three, and began to transform himself from pastries to reading quietly. Jingjing's editor did not give up, gave him a title for his book, and taught him how to polish the beginning of the novel.Finally, he changed the completely unreadable book into a novel that he was most satisfied with.

All kinds of thanks for quietly reading and editing, and the website actually gave me full attendance?

At the same time, the full attendance system was also implemented in Longlong.

Perfect attendance is only considered a benefit, not a share of royalties.

The sharing of royalties from Jingjing Reading Network is the same as that of Cakes and Yingying, with a [-]-[-] share.The website gets [-]% and the author gets [-]%.

After this post introduced the manuscript fee and full attendance mechanism of Jingjing Reading Network, many people jumped on the street and got a little excited...

You know, some people are self-aware.It’s even difficult to sign a contract for a pastry shop. How many subscriptions can you get after you get started?