Moreover, there is a very subtle point-there are almost no famous film critics.

As the producer said, this is what people eat, and reputation always comes first.

Of course, it is another matter to not post negative reviews after receiving money or to delay posting negative reviews.

Just this fact made the young man's mood even worse.

He took a deep breath, exhaled, and finally said: "I admit, I underestimated the enemy. That little girl still surprised me a little."

Yo, how could this proud young master admit his mistake so easily?

The producers couldn't believe their ears.

"However, I maintain that she is not a big threat."

The producer felt relieved and said, it is indeed a familiar formula and a familiar taste.

The young man pointed his fingers and analyzed: "In the final analysis, Golden Garden Studio relied on the special reports of the movie channel and the gossip of the Yunlai Group to gain popularity. The special reports continued until today and ended. The gossips are shocking again, and now the popularity is It’s almost time to slow down, and Golden Garden Studio’s advantage of following the trend and hyping is gone. As for the local promotion of Weiming City... I admit that it is the largest box office in China, but the movie box office can never care about the gains and losses of one city or one place. "

Listening to the young man's analysis, the producer nodded slightly.

"As soon as the popularity subsides, given their love themes, even if they have a good reputation, it will not be easy to maintain the existing theater chain without cutting cuts."

The producer still nodded slightly.

The young man pointed his third finger: "There is another point where we definitely have an advantage, the road show."

The so-called road show means that directors, actors and other film creators go to major cities across the country to promote the film.Regional theaters generally look forward to the influence brought by stars airborne to the local area, and local movie fans look forward to the opportunity to witness idols.

The young man showed a determined smile: "In addition to the heroine, all the other actors in our movie are famous; but "Untitled Holiday" is all supported by Alicia alone, and she is not a movie star. Sometimes, having too high a national level and often appearing in variety shows is also a disadvantage, and the audience may not be very enthusiastic about her road shows. After all, a good film actor must learn to stay away from the audience."

In the end, he didn't know whether he was comforting others or himself, and concluded confidently: "So, don't panic, the advantage is still with me!"

On the other hand, Ying is not immersed in the joy of "Untitled Holiday" breaking the box office record on the first day. A temporary victory is not a victory, but having the last laugh is what she wants.

"What are our strengths?"

In the conference room, I asked the creative team of "Unknown Holiday".

"Follow the trend and eat the melon."

Alicia did not hesitate.

"Follow the hype."

Pella gave the answer casually.

"Pengci."

Qianli's tone was affirmative.

"Take advantage."

The tool man thought for half a second.

Ying was a little depressed.

Everyone’s answer lies in wealthy families and policy guidance.

The competitiveness of a film is all off the scene, can this be the right way?

Although, he also believes that the biggest advantage of "Wei Ming Holiday" is to follow the trend and keep up with national policies.

"Ahem... everyone knows this, so there's no need to mention it. I'm talking about the advantages of the movie itself, such as word-of-mouth."

Ying brought back the topic.

"Everyone has read the reviews from film critics in newspapers. They are not bought with money."

She explained something.

After all, everyone knows that film critics like to say a few good things when the movie is well received, and then earn a lot of money in tips.

The funds that the tool people originally used to apply for advertising are now basically used in this area. It can be said to be a win-win situation.

Everyone showed understanding smiles.

Ying also laughed, and then continued: "What makes me most happy is that all survey reports show that the audience's reputation for "Unknown Holiday" is quite positive."

Although Golden Garden Studio does not have a large investigation team like others, aren't there professional film investigation companies out there?

The Chinese film industry systems of the two dimensions often show obvious differences in such inconspicuous points.

What is the film industry is that in any link of the system, there are professional talents to support and cooperate.

Golden Garden Studio spent a lot of money to hire three major domestic film research companies to conduct follow-up investigations on "Unknown Holiday" which was released at the same time, and soon obtained some information that was not visible on the surface -

"Three days after its premiere, the movie's attendance rate remains high. In terms of reputation, "Unknown Holiday" is very good, especially the first heroine, our Princess Anna, is so popular!"

Alicia smiled knowingly.

"But, what does this have to do with the dryness of our crew?"

Qianli issued a soul torture.

Look at the guy sleeping next door, it's that young man.

The prince, who has always been pampered and pampered, didn't even have time to take a breath after the screening started, so he led the creative team non-stop to major first-tier cities to start road shows.

Well, it is said that the company behind it specially hired a doctor to accompany him, because he was afraid that his prince, who had not had a good sleep for more than a month, died suddenly.

How hard is it?

Anyway, Qianli saw the other party's road show on three local TV stations in one day, which meant that the other party traveled to at least three cities in one day. No wonder he couldn't hide the dark circles under his eyes on TV even with heavy makeup.

In addition to running road shows, the other party also hyped the "love affair" of the hero and heroine.

It's become a routine.Whenever a blockbuster movie is released, it is not normal media to not hype the relationship between the hero and heroine.

Who made the public like to watch these gossips?

A good trick is not afraid of getting old. "Because of drama", look, what a natural entry point.

The combination of "desperate roadshow + omnipotent hype" is more or less rewarding.

The current pre-sale box office of the other party's movie is pretty good. On February 2, the pre-sale box office exceeded the 19 million of "Unknown Holiday" and reached 3000 million.

Although even if additional publicity expenses are included in the later period, the total cost of "Wei Ming Holiday" is less than 1500 million, and the cost has been recovered as early as when advertising was inserted. It can be said to be pure profit later.

But from Qianli's point of view, the momentum of "Unknown Holiday" is so good, and they will work hard to become the biggest winner of this year's Spring Festival.

However, his own crew seems to be too Buddhist.

She looked at the director, who was even more idle than herself, with condemnation in her eyes.

Ying felt that he was wronged, "I am definitely not being lazy. This is a track, you know. We all need to fully explore our own advantages, instead of just following along, we must pay attention to strategy."

Let's just pretend to be all ears.

"Roadshow, to put it bluntly, is to use fame to drive popularity. Others can do it right away, but we can't. With our leading cast before the release, I don't need to say more. Alicia is a completely new face. She is famous, but she often appeared in public before. Although it has cooled down in the past few months, it is not enough, and her appeal to movie fans is not that great."

In the end, if they went to a road show in high spirits, but ended up doing it in front of the air, or if they were not interested in the movie at all and wanted Alicia to sing and dance, it would be extremely embarrassing!

Well, this is definitely not a case of being too lazy to run around the country.

You know, China in this dimension is larger than the territory before she traveled through it. Northeast Asia and Southeast Asia are all the territory of China. This road show is really exhausting!

In short, this is what Ying means, "So after evaluation, Perla and I came to the conclusion that road shows can be done, but we have to wait until the first wave of positive word-of-mouth fermentation, and then use word-of-mouth to drive popularity, so that we can get twice the result with half the effort."

This way I can travel less places and just go to some provincial capital cities.

Anyway, "Wei Ming Holiday" itself is not very attractive to users in sinking markets.

Perla, who seemed a little absent-minded today, nodded and said that was the case.

Alicia was thoughtful: "So, the reputation has reached a critical point now?"

"It's really clever."

Ying gave her an approving look and started to win: "Winning first is not called winning. The real competition has just begun. We are also running in the new week. Whether we can reverse it depends on this wave."

The goal is clear, the path is clear, and it sounds convincing.

Ying then wanted to give him a shot of chicken blood, but Pella's cell phone rang.

She answered the phone immediately, and then turned on the phone again without saying anything.

Ah, the inexplicably familiar operation, the inexplicably familiar taste...

as predicted.

"...Exclusively reported that the eldest princess of the Yunlai Group, Ke Qing, registered her marriage to her gay lover Gan Yu in China a few days ago. This is a marriage that is destined to not receive the blessing of parents..."

Then there was an interview with the chairman of Yunlai Group. He was heartbroken in front of the camera: "I am so disappointed in her. She should learn from the princess in "Unknown Holiday" and choose to take on her own responsibilities instead of doing it for a person." Women give up everything..."

"Fuck!"

Qianli's mouth was wide open, with a dull look on his face.

"Gonna explode!"

The tool man was also shocked.

Both Ying and Alicia were dumbfounded.

What is this, the Emperor of Europe doesn't even wear such a show, does he?

For a big company like Yunlai Group, internal family mediation, negotiation, coercion and inducement... doesn't it take several months to wait for a follow-up?

Golden Garden Studio was able to reap the first wave of bonuses, which made her laugh out loud.

One melon and three meals?I want to fart.

As a result, this shit, in just half a month, the situation has intensified to this point, and the wealthy and big melons have advanced to the climax!

Then, "Unnamed Holiday" was caught off guard and turned into a wild scurry in the melon field.

Everyone was stunned, confused, and no one knew what to say. Only the robotic female voice from the self-media echoed on the phone.

After waiting for a long time, everyone finally had an orgasm together: "We love eating melons, and it's hard not to change our mind now!"

Only Yingpo was left feeling hurt.

——I've thought about it so much, but in the end, you only have Yun in the melon field in your eyes?

……

Someone else was hurt more.

After running a road show and vomiting blood for a day, the young man turned on his mobile phone and saw the wedding photos of the eldest princess of Yunlai Group, Ke Qing, and "Unnamed Holiday", which was authenticated by the chairman of Yunlai Group.

It was like a punch from the air, hitting him into a trance.

He numbly asked the producer next to him: "Is this little girl the illegitimate daughter of God? Or is she the illegitimate daughter of the chairman of Yunlai Group? Can everyone have a fair fight?"

The producer was also in a daze: "It's all right, anyway, this battle can't be fought."

Some people say that it can really be worth millions of publicity expenses.

Now on the hot search list of Weike, Yunlai Group, a well-established melon, is already the headline, with the word "explosion" in capital letters added at the end.

"Wei Ming Holiday" followed closely behind, and also added a "popular" keyword on the hot search list.

Everyone loves to gossip.

The eldest princess Keqing of a wealthy family resisted the family marriage, which attracted the attention of the whole people; and when the eldest princess Keqing of a wealthy family really chose to marry a gay person, it became a topic of discussion and controversy among the people.

If "love or bread" was once a classic problem, today, in reality, the answer to this question has slowly tilted towards the bread side.

In other words, purely "marrying in love" is becoming less and less common in reality.

Chapter 3: Ying suspects that there is an European Emperor among them (4k words chapter)

Keqing's choice of "wanting love but not bread", well, it should be "wanting love but not country". Will it leave a beautiful legend in the world, or will it leave a blood and tears to warn future generations?

However, Keqing soon spoke to the media the next day.

"My father may have been too busy recently. Didn't he see the end of the story? In modern times, Princess Anna and journalist Elsa broke through the restrictions of identity and gender and came together? Now that the country has revised the marriage law, Yunlai If the group wants to keep pace with the times, it cannot stick to the old ways. Change is the theme of this era! Finally, I am looking forward to cooperating with screen directors in the future. "Unknown Holiday" is very interesting and I like it very much."

With a bang, this time, the popularity of "Unnamed Holiday" has simply been fueled.

"I hope they can be happy. I like love stories like this."

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