Please make money.
Page 251
She makes money from whoever has money!
And there are examples like this. Jiang Tianyi made her spend hundreds of millions more just by saying these three sentences.
How can you make money so quickly by selling mobile phones?
But commercial products still need to be made. The youth version is the youth version, and the commercial version is the commercial version.
Seeing Sister Jing's confused look, Alia picked up the note7, or the super large cup A01 among the three samples.
"How much is this phone going to sell for?"
"...3999."
"That's four thousand yuan." Alia thought about it, put her phone down, and set a little rule.
"Don't add 999 anymore. Just round it up. The difference between numbers starting with 3 and 4, even if it's only one dollar, is too big. This psychological suggestion is very useful, but we don't need it. For the 699 number, just round it up to 700 dollars."
Sister Jing nodded and marked the price she expected.
The basic model of s6edge is three thousand, while the super large cup that looks like note7 is four thousand.
The prices for different storage types are different, but there are only two levels, with a difference of 500 yuan.
This is actually a very subtle psychological hint, anchoring the price grading.
Then the buyer will think if adding more will give them a better experience. It’s already three thousand five, so just add a little more and get a bigger cup.
But the fact is that spending an extra 1,800 yuan will not bring any qualitative change in the experience, it is more of a psychological comfort and so-called face.
“Who sets the price?”
"I, and...um, Mr. Liu, and the people from the investment department helped me research the market."
Prime Minister Lei’s people—Prime Minister Lei knows how to make money—Alia remained noncommittal.
"As for the material cost, how much is it approximately?"
"For the basic model, the material cost is currently around 2,000 to 2,300. For the larger model, it will probably be more than 200 yuan more expensive."
Look, this is the difference. The material cost is only more than two hundred yuan more, but the selling price is more than one thousand yuan more.
Alia re-experienced the two phones and named them A1 and A1-PLUS.
"It's not enough. We need to pile up more materials."
"This is already a lot of material. We have piled up all the mature supply chain technologies we can get."
"Then we can develop some core technologies ourselves and add them in. I want to ensure that its service life is at least three years, so in reality it should be five years."
Sister Jing's eyes widened: "Three years?!"
"Five years - three years is for publicity, the minimum requirement. If you can't do it, then hire someone and polish it until you are confident."
"But if that happens, will we still be able to sell new machines in the future?"
"Sell, of course I have to sell, but what does the new machine have to do with the machine I'm selling now?"
Alia felt that she was doing the right thing and polished every product as if it were the best.
What? Backstabbing the previous generation of users?
I only release a machine once a year, and I don’t allow the market to upgrade the technology once a year?
Sister Jing shrank her neck and whispered, "…products should have a service life."
“The end of the useful life of a product should not be in our hands, but in the hands of the consumer.”
Alia played with the A1 phone and said, "Hardware determines the upper limit, and software determines the experience. In the future software maintenance, you must also strive to maintain the third and fifth place."
"Sister, this will cost too much."
"If the cost is high, then we can make up for it from other places. Isn't the system ours? Isn't there a plan for the ecological chain?"
"..."
Sister Jing thought she was already very idealistic, but she didn't expect that her elder sister's idealism was even more serious than hers, and she seemed to be terminally ill.
But fortunately, she only asked for the polishing and subsequent maintenance of the phone, instead of directly slashing the selling price and making only a few dozen dollars per unit.
"There are many people who can't afford a good phone, but there are also those who can. For those who can't afford it, I have to provide a lower limit for them, and for those who are willing to spend money, I have to give them the best experience and maximize the upper limit - as long as you can do it, this market will be ours in the future!"
Sister Jing thought for a moment and asked the most concerned question: "Sister, how big do you think the market will be?"
There was no way out. Alia was responsible for making the final decisions on strategic planning, and he could only follow Alia's path and move forward.
"This is my expected shipment volume." Alia raised a finger.
"Ten million?" Sister Jing gritted her teeth and said, "In this way, we can still make a profit... and a lot."
"No, not 700 million." Alia looked at the -yuan machine dimly, "It's million."
"???"
"Let's name it Amy 1S - I'm going to sell 1 million units just for selling it!"
"?!!"
218-Alia's Big Plan
Sister Jing left just as he came quietly.
Wave your hand and don't take away a single cloud.
Alia’s bold words of selling 1 million units are still fresh in our minds, but the pressure of making a 700-yuan phone work well is now on Sister Jing’s shoulders.
All we can say is that the 17-year-old boy is ambitious after all. Compared to his old father, he would rather sacrifice some of his hobbies and focus on his work.
Of course, it’s hard to say whether it wasn’t because An and Yumiko prepared a whole car of models for him, and he was eager to go back and play with them.
What? Fishing?
That's impossible!
As the CEO of the electronics consumer sales department of Ai Group, Jing Meimei only cares about work and loyalty!
Then I took Xiaojie back with me...
Well, probably to get the opinion of Xiaojie, a gifted teenager.
You can't just take the East District Children's Palace's world traveler back home, just to play with toys together, right? No way, no way?
After seeing off Sister Jing, Alia had nothing to do, so she started her new acting guest appearance today.
But before he could go on to play a supporting role, he was stopped by An and Yumiko.
"Miss, don't you need to take care of the group's affairs?"
It cannot be said that An and Yumiko have learned a lot from following Alia for the past few days. It can basically be said that they have learned nothing.
It was fine before. Her identity or psychological positioning was to be a little follower, so there was no pressure.
Reflect on what you see and have the leeway that "even if the sky falls, there is still grandfather to hold it up."
But now General Manager An He has left all the family business to her and gone to Izu to fish. The pressure has suddenly materialized.
Unlike Alia who let go without hesitation, An and Yumiko really feel that they have a heavy burden on their shoulders when they wake up every day.
She gets overwhelmed thinking every day about how many people are relying on her for a living, as well as all those interest groups.
Alia's answer to this kind of question is always the same: "I'm just a small customer service representative. I don't have that kind of power!"
"..."
"Well, maybe you should train some trusted subordinates and then act as referees, just responsible for controlling the overall situation."
If Ailia's current behavior is applied to the ancient emperors, they would all be Emperor Jiajing anyway.
But the difference is that she was just a small entrepreneur and Jiajing was the emperor.
If the entrepreneur fails, it’s just because she has no money. If the emperor fails, then the entire Ming Dynasty will be in trouble.
Anhe Yumiko sighed: "Then please let me continue to study, I hope I can gain more experience."
"Then I wish you success in your studies."
"Miss, there is one thing I want to ask you... Do you really not care about money?"
"Why do you ask?"
"As for the concept of making products, Miss, it seems that you have never planned to make profits so far."
This is the strangest thing about An and Yumiko, which is that Alia really doesn't care whether she makes money or not.
Alia burst into laughter and started to make some chicken soup for the soul.
She pulled An and Yumiko to the window and pointed at the people outside: "Did you see it?"
“See…what?”
"In this world, Bai, we are the most... ah, sorry for the confusion, in this world, put yourself in their shoes, how many people, how many businesses, how many markets are there?"
"This……"
How is it possible to answer this?
There are too many! So many that they are created every day, and they disappear every day. Every day, some people make a lot of money, and every day, some people go bankrupt and liquidate.
For a moment, An and Yumiko even had the same feeling as District Chief Sun.
Keep the universe in mind!
But she immediately calmed down and began to think about the eldest lady's deeper meaning.
The focus should not be on this world, but on thinking from another’s perspective.
Put yourself in someone else's shoes...Put yourself in someone else's shoes...
She looked at the people outside, it was bustling with people, even some of Alia's former fans - they were probably really on vacation and had nothing better to do, so they came out to hold signs and cheer for Alia.
Does empathy mean putting yourself in the shoes of the consumer?
“Doing business is actually about being a human being. There are many ways to do business and there are many ways to be a human being, but you can choose to be a good person or a bad person.”
Yes, be a good person, and a popular good person.
An and Yumiko looked at the people who liked Alia, and seemed to see potential wallets walking around.
If Alia launches a new product, won’t they take a second look or even pay for it readily?
That's it! I gradually understood it all!
“Selling products is not just about selling a product, it also includes the experience of using it, the peace of mind after the sale, and many other things… If you were a consumer, or if you were standing from the perspective of a consumer, how would you view the things you have made?”
Anhe Yumiko nodded slowly. That's right. The promoted products must be maintained carefully, and the most important thing is to conform to the company's "personality" positioning.
It makes sense for Consortium B to sell toys, but if it builds cars, probably no one will believe it, let alone buy it.
In the same way, the products promoted by the eldest lady are the ones that she said "will make everyone's life happier", and she has also effectively maintained the positioning.
After all, no advertisement could better demonstrate her kindness and ambition than a billionaire personally rescuing the hostages.
Is there anyone who loves children more than her and wants them to have a happy childhood and a bright future more than her?
Oh Kasan! Please launch the product fiercely and give us a happy childhood memory!
Tamagotchi is now selling like hot cakes, and it's right to advise those kids to consume rationally, but the price of 1980 yen really doesn't justify wild consumption.
“Be a good person first, be yourself first – then make products that you like, things that you think are good, and finally pass on this beauty to others.”
Alia cooked some inspirational words until they were hot, and then she poured them into An and Yumiko's heart.
To be fair, if anyone wants to do business seriously and follows her example, they will be crushed by their peers right from the start.
She can be so willful now, partly because she is Arya - the Arya who is willful and only wants to have her thoughts understood.
On the other hand, it's time to sing 'Mom and Dad gave me a lot~'. Ai Rulong left her more than just 400 billion yen.
A nearly absolute controlling stake, a group of loyal employees, and the embryonic form of a business empire with a complete industrial chain and self-sustaining capabilities...
"If you only aim to make money from the beginning, you probably won't have repeat customers, so word of mouth is also very important!"
Anhe Yumiko nodded heavily, her eyes began to shine, and it was obvious that she had found a shining golden road in the confusion.
Build your personality! Build word of mouth! Perfect your positioning - the most important and core thing - make products that can make everyone happy!
An and Yumiko didn't hear Alia's final note: "Those who are like me will live, and those who learn from me will die."
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