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Chapter 214 The foundation of the pan-entertainment empire

The night of the Spring Festival Gala will soon pass.

And Zhao An, the leader of CCTV, couldn't help but tremble slightly when he looked at the data behind the Spring Festival Gala.

"Not only did the ratings stop the decline, but they actually hit a new high!"

"Over the years, the viewing rate of the Spring Festival Gala has been around 30%, but this time, it has reached 45%, which is close to half of the viewing rate!"

Zhao Anzhong is also quite informative.

This is also a very good performance for him.

"Is it the director this time, did he perform at a high level? But just from the program list, it is quite satisfactory. In previous years, several Spring Festival Gala was also hosted by this director."

Zhao An couldn't help but be a little puzzled.

"Haha, in fact, it is still Mr. Zhao who has a good guide, so this time we can break through the past decline and create greater glories..."

The director of the Spring Festival Gala was also red-faced, with a smile on his face, almost like a chrysanthemum.

However, he was also a little puzzled in his own heart.

This time, the Spring Festival Gala was also more traditional. Compared with the previous years, there was not much difference. He couldn't understand it.

At this time, a CCTV employee handed in another data report.

"Oh? The detailed data analysis has come out so soon?"

Zhao Anxin moved and looked at the familiar report.

"Statistics of people's satisfaction with the Spring Festival Gala in this country..."

Zhao An looked at it, but frowned.

In this data report, the satisfaction survey of the Spring Festival Gala in previous years is also attached for analysis, but the results are somewhat intriguing.

"In terms of satisfaction alone, there is not much ups and downs compared to previous years..."

Zhao An looked at it a few times, and became more and more puzzled.

"There aren't many programs with high satisfaction. I thought it was a cross talk sketch that was particularly good, so it had a higher ratings..."

Frowning and overturning the last, that is the data of the audience rating fluctuation of the Spring Festival Gala at various points in time.

The length of the Spring Festival Gala is about four and a half hours, so there are considerable fluctuations in the ratings data throughout the program.

If you can't see which programs are popular from the satisfaction survey, then you can get a glimpse of this from the ratings.

But when Zhao An took a closer look, he was stunned.

The time points with the highest ratings are the whole hours, such as ten o'clock, eleven o'clock, twelve o'clock...

"That's weird."

Zhao An's doubts deepened.

The director of the Spring Festival Gala on the side also received another report from the staff. Looking at it, the smile on his face suddenly froze.

"The whole hour seems to be the time when there are no special programs. It's just some speeches from the host... If I insist, it's Xunteng's popularity..."

The director of the Spring Festival Gala murmured, the smile on his face has disappeared at this moment, and his expression has become rather strange.

The outcome of the matter is already clear.

In this Spring Festival Gala, what attracts the audience is not how well he has done as a director.

It is the advertisement of the national red envelope rain cooperating with Xunteng!

"After a long time of trouble, it finally cooperated with Xunteng's red envelope activity, which attracted the attention of the people all over the country. What's better than this..."

Zhao An was also a little dumbfounded.

He also wanted to say that there is a celebration feast for everyone.

Now I tell them that after so long of hard work, the final success factor is actually a red envelope advertisement interspersed in the middle of the program?

"Should it be said that Xunteng is very popular? Or is it that money can make ghosts run the mill?"

"One billion red envelopes, it seems that we still underestimated Xun Teng, and that Chu Yi..."

Zhao An sighed.

.........

The few days of the Spring Festival holiday are fleeting, and the office workers have also spent this moment of holiday time and returned to their respective company positions.

And Chu Yi also returned to his office on the first working day of the new year.

"It's finally time to work again."

Chu Yi is feeling full of energy again.

In the new year, what he has to do is still very good.

During the Spring Festival holiday, he also thought about the company's grand strategy.

"In the next year, continue to subvert this time."

Chu Yi said to himself in his heart.

Now Xunteng has become the foundation, and he can make more works that amaze the world in the new year.

However, when he came to the company, he suddenly discovered that the previous Spring Festival Gala red envelope activity gave him a great surprise.

The number of chat users has skyrocketed again this time!

This terrifying increase surprised Chu Yi.

You know, the previous chat is an instant messaging software with a large number of users in the global market.

The number of registered users has approached 200 million, with tens of millions of daily active users.

With such a market scale, it will undoubtedly be a long process to continue to expand.

What surprised Chu Yi was that, just during the period before and after the Spring Festival, the number of registered users of Chatchat has grown to almost 100 million users in a short period of time!

This terrifying speed of expansion made Chu Yi, who proposed the Spring Festival Gala 847 red envelope rain, also amazed.

If the previous chat was the No. 1 instant messaging software in China, now it has almost completely become the overlord of instant messaging software in China, which will be monopolistic.

As long as Xunteng does not die, as long as the operation continues smoothly, chat users will form user habits, and personal connections will basically settle in chat.

It can be said that Xunteng has been in an invincible position since then.

Because such an instant messaging software with hundreds of millions of users in China is almost irreplaceable.

Stepping back 10,000 steps, even if Xunteng's new work encounters Waterloo, or the company is in crisis and is on the verge of bankruptcy, it can still hold the last one-third of an acre of land by talking about this business.

This is the true foundation of the penguin empire in the previous life.

Now, it has also become the foundation of Chu Yi Xunteng's pan-entertainment empire.

"The Spring Festival Gala is still awesome. I'm afraid there are hundreds of millions of viewers watching the Spring Festival Gala across the country, and it is possible to add 100 million users before and after. It's so bloody!"

Chu Yi also felt more and more that his original inspiration was very reliable.

"One billion was burned in one night, and the total was almost two billion around the Spring Festival Gala. Although it hurts a bit, it's really worth it!"

"With 2 billion, the real foundation of the future pan-entertainment empire has been exchanged!".