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After these employees left, they all started working desperately like chicken blood.

In the end, it was impossible to hand over the promotional video of the actual screen of the game before leaving get off work in the afternoon.

Chu Yi looked at the heavy traffic outside the floor-to-ceiling window, and his heart suddenly became heroic.

"The next step is the final step of the publicity strategy, the release of the promotional video."

"However, don't be in such a hurry this time. You can spend a few days talking about advertising positions and spending all the publicity funds."

Chu Yi suddenly remembered that when he released his first Crossfire, he only had 5 million, of which the actual propaganda funds were only more than 2 million.

In the end, it also relied on boldly showing a short film for a few minutes in the central building, plus the gimmick of the first free game, with such a small amount of money, it successfully became a hot spot at that time.

"Now is not what it used to be." Chu Yi glanced at the financial report on the table and sighed in his heart.

Crossfire, which has been online for more than a month, is basically at the top of the best-selling list of mobile games.

And this means more than 300 million monthly running water.

As for Xunteng, the development basically relies on Wanjie AI behind Chu Yi, and the number of employees of the company is also different from that of large companies. Therefore, the actual monthly profit of the company even exceeds 200 million.

Chu Yi, on the other hand, boldly changed the company's policy, and directly invested nearly 100 million in the promotion of the new game League of Legends.

What is the concept of 100 million publicity expenses?

For some large-scale games that claim to be high-investment, the development funds may not exceed 100 million.

On the other hand, Chu Yi completely saved the development cost and invested a lot of money in publicity.

"In 3 days, let's make the League of Legends game known to everyone."

Chu Yi gave the order like this, and after that, the entire Xunteng company also went into full swing.

In a short period of time, in the city where Chu Yi is located, it can be said that the advertisement of League of Legends has penetrated into all aspects of people's lives.

Bus, subway, giant screen in the landmark center building.

Weibo platforms, long video platforms, and the most popular short video APPs and self-media platforms have been flooded with League of Legends advertisements for a while.

In the past few days, people traveling, as long as they look up, can see advertisements about League of Legends.

In other cities in China, although the coverage rate is not so high, it has also started the popularity of the game.

And this huge propaganda campaign has also brought good results.

"What's going on with this promotional video? Isn't it really a clip from the movie? The picture quality is too beautiful."

"Death is like the wind, always with me? So pretend, but it sounds cool, but it's still pretend... just be cool enough!"

"Yasuo, the swordsman of the blast, this character is so cool, I will definitely be the first to choose!"

"Pull it, the future number one Yasuo in the national service has already been decided by me."

"I've seen this kind of fake advertisements on the website many times. They all use the exquisite CGs of some large-scale games as advertisements for my own spam page games. I have seen through them for a long time. They are all liars!"

"No, this is the LOGO of Xunteng. Their new PC game, I remember that the project was just approved some time ago? And now the official version of the game will be released in three days?"

"It seems that they have put a lot of thought into making games. They shouldn't be in a hurry. You can see that the CG is so beautiful, it has completely exploded other big companies."

"Laughing to death, CG can pay for outsourcing, does it have anything to do with the quality of the game?"

"It's just burning money to make a CG. When the game is officially released, it will die violently."

For a time, regardless of reality and the Internet, League of Legends has a very high degree of discussion.

In the streets and alleys of the city, some children even imitated the actions and lines of the characters in the promotional film.

.............

"The hot search has reached the top again? I hope it can continue to be maintained. Until the day our game is released, it can detonate the entire network."

"Although there are a lot of doubts, it doesn't matter. As long as the game is officially released three days later, all doubts will disappear."

Chu Yi sat in his office and looked at the computer screen of the border inspector with satisfaction.

"The most popular search, it really is our League of Legends."

"Second, it is Xunteng Company, which has won the top two, which is gratifying."

"Eighth, is it Yasuo, the swordsman of the wind? Unintentionally, through high-quality CG, he first made a hero popular?"

Seeing this, Chu Yi couldn't help laughing, and it was probably unintentional.

But when he saw the ninth place, the smile on his face gradually disappeared.

"Ninth, it is Chu Yi, the founder of Xunteng Company..."

"What's the matter? I'm not as hot as Yasuo?"

Chu Yi was a little dumbfounded.

(Updated, ask for collection, ask for collection)