Urban Hot Medical Youngster
Chapter 280
Yang Xiaotian constantly draws pictures on the paper and tells the three of them what he thinks.
Although he is the boss, we will carry out what he decides, but if we don't want to be bound by Tianbao hall in the future, this step is necessary.
Cultivate everyone's independent thinking ability. In this way, in the future, he only needs to make the next decision, how to operate it, and all the people below will be able to handle it.
These three people are not stupid, and they are all young people. They use smart phones more and more. Yang Xiaotian said that when they associate with the app they usually use, they will have a general understanding.
The whole trend of the Internet is free.
Of course, capitalists don't play charity. No matter what kind of charity is free, it will be charged in the end.
Just like today's online games are free, but really play up, spend more money than before when the monthly card, free many times more is an advertising effect, let people at first glance think "Oh, free", there is no burden to download.
This makes it easier to get the first batch of users.
But what about the loyalty of this kind of users?
To put it bluntly, those that are easy to download are easy to delete. Even if you click on them and feel that the interface is not good-looking, they will be deleted.
So the next step is to rely on content to attract people.
"My idea is to optimize the app for our strengths step by step. My idea is that after opening the app, the first page will look like this..."
Yang Xiaotian said that he drew a vertical rectangle on the paper to simulate the mobile phone screen, and then began to draw inside.
"There must be a guidance interface, but the guidance interface should not be too cumbersome!" Yang Xiaotian said while painting.
Because he has been holding a scalpel for a long time, his hands are very stable, and his lines are horizontal and vertical. When reading, he also needs to draw some human organs, so he still has some basic skills in painting.
Ye mengrui knows something about software. She can't help praising: "brother Tian, it's OK to be an architect or project manager with your hand painting and interface."
Yang Xiaotian shook his head: "I can't program!"
"Ha ha, specific programming is the simplest mechanical labor!" Ye mengrui said, "in fact, many foreign software projects are outsourced to China or India! The main work of the general contractor is to draw PPT, draw graphical interface, write functional requirements, and then the subcontractor will write the code according to the requirements! "
"Well!" Yang Xiaotian nodded, "these things come back again! I think it's like this... "
He has finished drawing a very simple interface.
"Just this page?" Asked Du Chongzhi.
Yang Xiaotian nodded: "too much, I don't think it's necessary! Now I have a lot of software on my mobile phone. Every time I click on it after updating, I will show the new functions for several nights. It's boring to watch. After clicking on it, I will go straight to the next step, and I won't watch it at all! Instead of spending so much effort on so many pages that users don't read, it's better to make a special page
"I agree!" Ye mengrui nodded, "I'm tired of a lot of guide pages. I treat me like an idiot!"
"However, if the guide page is too simple, will users feel impatient and give up?" Xu Mei put forward his own question.
"That's a good question! Write it down first. After all, we are all laymen. We still have to give it to professionals to do software and app. Let's write down our general ideas first, and then I'll consult professionals! " Yang Xiaotian said and recorded Xu Mei's opinions.
See Yang Xiaotian record their own questions, Xu Mei has a sense of being valued, a sense of enterprise belonging arises spontaneously.
In fact, doing software is very similar to doing sales.
Every day open mouth closed mouth is this single how much profit can get sales, even if do again successful, it is just not in class sales.
When a salesman is facing customers, he is just thinking about how much your work efficiency can be improved and how much your per capita output value can be improved with my products.
Not false big empty lie cheat turnover, but tell the customer where the profit is, where the benefits are, the possible disadvantages, with sincerity to move customers.
The customer is not a fool. After being cheated by rhetoric for several times, he will never believe it again.
When the customer really thinks that you can bring him something valuable, he will recommend you to your friends without you saying it.
This is a successful sale.
The ultimate goal of making a mobile app is definitely to make profits, but you can't say that if you make the app with a profitable attitude, the more people want to pay from the user's pocket, the more they will get rid of the user's mobile phone.
In Yang Xiaotian's idea, tianbaotang's app will go at least in two steps. In the first step, there will be no paid items. At most, it will only mention tianbaotang in the introduction of relevant software. The right is advertising.
The key to retaining users in this step is to make users feel that they can get value by using this mobile phone software.
When analyzing this point, Yang Xiaotian, ye mengrui and other four people took out their respective mobile phones, then opened the most commonly used and favorite app in their respective mobile phones, and began to find selling points step by step.
"I like this app because it can bring me the latest car information and evaluation! Let me know more about cars... "As a young boy, Du Chongzhi still likes cars. The most commonly used app on his mobile phone is a car app.
Yang Xiaotian shook his head: "this is not the ultimate goal. What's your purpose in understanding this information? What's the point of knowing more about cars? "
"Eh?" Du Chongzhi is stuck.
Yang Xiaotian continued to induce: "for example, when you are with friends, are you more talkative? Won't you be fooled when you go to buy a car? Or what? "
Du Chongzhi laughed: "I understand, mainly two points! The first is to know more about the car, in the maintenance will not be fooled! I don't care about that little money. The key is to be fooled. I feel like I'm a big injustice. I'm not happy! The second point is to watch the evaluation video and improve your driving skills! "
"Very good!" Yang Xiaotian recorded all these things, "the reason why you look at these things is that you think you can get something, right?"
"Yes Du Zhongzhi nodded.
What ye mengrui uses most is a beauty teaching software. After analysis, she feels that she can learn makeup skills from it.
Xu Mei doesn't like playing with mobile phones very much. What she uses most is a reading software. She feels that she can get spiritual satisfaction and pleasure from it.
Yang Xiaotian closed his eyes and thought for a while: "I'll talk about some of the most basic ideas first. For example, I'm a user. When I see this software and download it, from the name, yes, we haven't got a name yet, but the name is definitely related to human health, so there are two possibilities for me to download it!"
He opened his eyes, full of excitement: "the first possibility, I have physical problems, want to see if there is any solution; The second possibility is that I'm healthy, but I want to be healthier! Do you think there is anything else to add? "
Xu Mei raised her hand: "I think there is a third way. I have no problem with myself, but my family has problems. I go to see it for my family!"
"Very good!" Yang Xiaotian nodded, "we can add a forwarding function, so that people who care about family and friends can forward some useful information to relatives and friends!"
"Forwarding is also regarded as advertising for our software!" Ye mengrui smiles.
"Yes Yang Xiaotian nodded, "chatting here, in fact, the demand is very clear, users hope to get health from our app! This is the profit we give to users! "
Ye mengrui frowned: "but it's just an app. It's not a private doctor. What kind of health can you get?"
Yang Xiaotian laughed: "Xiao Ye, if you say that, I think you have been working in Tianbao hall for nothing."
Ye mengrui wrinkled his nose and thought about it carefully. He immediately opened his mouth: "brother Tian, what do you mean..."
"Yes Yang Xiaotian nodded, "self diagnosis and self-treatment!"
"Ah Du Chongzhi seemed to be strangled by the neck and exclaimed excitedly, "this idea is wonderful!"
Xu Mei is also very excited.
Yang Xiaotian nodded happily. It's not easy. It took us half a day to let everyone know what he wants to do.
No wonder it is said that small enterprises are the most efficient. The larger the enterprises are, the higher the cost of internal communication.
Of course, this communication is also beneficial to Yang Xiaotian. At the beginning, he just had a brilliant idea, but after discussion with you, it's like brainstorming, so he improved this idea a lot.
First of all, a name.
After the consensus of all, it's better to call it "health guard".
According to Yang Xiaotian's idea, the ultimate goal of a health guard is to be a personal health consultant. According to your height and weight, you can judge whether you are overweight or too light, and make an exercise plan for you.
At the high end, it can be connected with medical information network to make diet and exercise plans for you according to your physical condition in the past.
Maybe it can be more high-end, testing genes, checking hidden diseases, and then try to avoid them.
In other words, in an ideal state, a health guard can be used as a private doctor. If there is any discomfort in the body, according to the judgment of big data, the health guard even knows it earlier than you.
Of course, this is the most ideal state. Now the health guard is only at the initial stage. It's too early to talk about this.
At present, the function that needs to be realized is very simple, that is, self-test and self-treatment of physical health.
It's not selling medicine.
Because of the nature of tianbaotang, the early health consultant mainly focused on various symptoms such as joint strain, lumbar muscle soreness, insomnia and sleepiness.
Although he is the boss, we will carry out what he decides, but if we don't want to be bound by Tianbao hall in the future, this step is necessary.
Cultivate everyone's independent thinking ability. In this way, in the future, he only needs to make the next decision, how to operate it, and all the people below will be able to handle it.
These three people are not stupid, and they are all young people. They use smart phones more and more. Yang Xiaotian said that when they associate with the app they usually use, they will have a general understanding.
The whole trend of the Internet is free.
Of course, capitalists don't play charity. No matter what kind of charity is free, it will be charged in the end.
Just like today's online games are free, but really play up, spend more money than before when the monthly card, free many times more is an advertising effect, let people at first glance think "Oh, free", there is no burden to download.
This makes it easier to get the first batch of users.
But what about the loyalty of this kind of users?
To put it bluntly, those that are easy to download are easy to delete. Even if you click on them and feel that the interface is not good-looking, they will be deleted.
So the next step is to rely on content to attract people.
"My idea is to optimize the app for our strengths step by step. My idea is that after opening the app, the first page will look like this..."
Yang Xiaotian said that he drew a vertical rectangle on the paper to simulate the mobile phone screen, and then began to draw inside.
"There must be a guidance interface, but the guidance interface should not be too cumbersome!" Yang Xiaotian said while painting.
Because he has been holding a scalpel for a long time, his hands are very stable, and his lines are horizontal and vertical. When reading, he also needs to draw some human organs, so he still has some basic skills in painting.
Ye mengrui knows something about software. She can't help praising: "brother Tian, it's OK to be an architect or project manager with your hand painting and interface."
Yang Xiaotian shook his head: "I can't program!"
"Ha ha, specific programming is the simplest mechanical labor!" Ye mengrui said, "in fact, many foreign software projects are outsourced to China or India! The main work of the general contractor is to draw PPT, draw graphical interface, write functional requirements, and then the subcontractor will write the code according to the requirements! "
"Well!" Yang Xiaotian nodded, "these things come back again! I think it's like this... "
He has finished drawing a very simple interface.
"Just this page?" Asked Du Chongzhi.
Yang Xiaotian nodded: "too much, I don't think it's necessary! Now I have a lot of software on my mobile phone. Every time I click on it after updating, I will show the new functions for several nights. It's boring to watch. After clicking on it, I will go straight to the next step, and I won't watch it at all! Instead of spending so much effort on so many pages that users don't read, it's better to make a special page
"I agree!" Ye mengrui nodded, "I'm tired of a lot of guide pages. I treat me like an idiot!"
"However, if the guide page is too simple, will users feel impatient and give up?" Xu Mei put forward his own question.
"That's a good question! Write it down first. After all, we are all laymen. We still have to give it to professionals to do software and app. Let's write down our general ideas first, and then I'll consult professionals! " Yang Xiaotian said and recorded Xu Mei's opinions.
See Yang Xiaotian record their own questions, Xu Mei has a sense of being valued, a sense of enterprise belonging arises spontaneously.
In fact, doing software is very similar to doing sales.
Every day open mouth closed mouth is this single how much profit can get sales, even if do again successful, it is just not in class sales.
When a salesman is facing customers, he is just thinking about how much your work efficiency can be improved and how much your per capita output value can be improved with my products.
Not false big empty lie cheat turnover, but tell the customer where the profit is, where the benefits are, the possible disadvantages, with sincerity to move customers.
The customer is not a fool. After being cheated by rhetoric for several times, he will never believe it again.
When the customer really thinks that you can bring him something valuable, he will recommend you to your friends without you saying it.
This is a successful sale.
The ultimate goal of making a mobile app is definitely to make profits, but you can't say that if you make the app with a profitable attitude, the more people want to pay from the user's pocket, the more they will get rid of the user's mobile phone.
In Yang Xiaotian's idea, tianbaotang's app will go at least in two steps. In the first step, there will be no paid items. At most, it will only mention tianbaotang in the introduction of relevant software. The right is advertising.
The key to retaining users in this step is to make users feel that they can get value by using this mobile phone software.
When analyzing this point, Yang Xiaotian, ye mengrui and other four people took out their respective mobile phones, then opened the most commonly used and favorite app in their respective mobile phones, and began to find selling points step by step.
"I like this app because it can bring me the latest car information and evaluation! Let me know more about cars... "As a young boy, Du Chongzhi still likes cars. The most commonly used app on his mobile phone is a car app.
Yang Xiaotian shook his head: "this is not the ultimate goal. What's your purpose in understanding this information? What's the point of knowing more about cars? "
"Eh?" Du Chongzhi is stuck.
Yang Xiaotian continued to induce: "for example, when you are with friends, are you more talkative? Won't you be fooled when you go to buy a car? Or what? "
Du Chongzhi laughed: "I understand, mainly two points! The first is to know more about the car, in the maintenance will not be fooled! I don't care about that little money. The key is to be fooled. I feel like I'm a big injustice. I'm not happy! The second point is to watch the evaluation video and improve your driving skills! "
"Very good!" Yang Xiaotian recorded all these things, "the reason why you look at these things is that you think you can get something, right?"
"Yes Du Zhongzhi nodded.
What ye mengrui uses most is a beauty teaching software. After analysis, she feels that she can learn makeup skills from it.
Xu Mei doesn't like playing with mobile phones very much. What she uses most is a reading software. She feels that she can get spiritual satisfaction and pleasure from it.
Yang Xiaotian closed his eyes and thought for a while: "I'll talk about some of the most basic ideas first. For example, I'm a user. When I see this software and download it, from the name, yes, we haven't got a name yet, but the name is definitely related to human health, so there are two possibilities for me to download it!"
He opened his eyes, full of excitement: "the first possibility, I have physical problems, want to see if there is any solution; The second possibility is that I'm healthy, but I want to be healthier! Do you think there is anything else to add? "
Xu Mei raised her hand: "I think there is a third way. I have no problem with myself, but my family has problems. I go to see it for my family!"
"Very good!" Yang Xiaotian nodded, "we can add a forwarding function, so that people who care about family and friends can forward some useful information to relatives and friends!"
"Forwarding is also regarded as advertising for our software!" Ye mengrui smiles.
"Yes Yang Xiaotian nodded, "chatting here, in fact, the demand is very clear, users hope to get health from our app! This is the profit we give to users! "
Ye mengrui frowned: "but it's just an app. It's not a private doctor. What kind of health can you get?"
Yang Xiaotian laughed: "Xiao Ye, if you say that, I think you have been working in Tianbao hall for nothing."
Ye mengrui wrinkled his nose and thought about it carefully. He immediately opened his mouth: "brother Tian, what do you mean..."
"Yes Yang Xiaotian nodded, "self diagnosis and self-treatment!"
"Ah Du Chongzhi seemed to be strangled by the neck and exclaimed excitedly, "this idea is wonderful!"
Xu Mei is also very excited.
Yang Xiaotian nodded happily. It's not easy. It took us half a day to let everyone know what he wants to do.
No wonder it is said that small enterprises are the most efficient. The larger the enterprises are, the higher the cost of internal communication.
Of course, this communication is also beneficial to Yang Xiaotian. At the beginning, he just had a brilliant idea, but after discussion with you, it's like brainstorming, so he improved this idea a lot.
First of all, a name.
After the consensus of all, it's better to call it "health guard".
According to Yang Xiaotian's idea, the ultimate goal of a health guard is to be a personal health consultant. According to your height and weight, you can judge whether you are overweight or too light, and make an exercise plan for you.
At the high end, it can be connected with medical information network to make diet and exercise plans for you according to your physical condition in the past.
Maybe it can be more high-end, testing genes, checking hidden diseases, and then try to avoid them.
In other words, in an ideal state, a health guard can be used as a private doctor. If there is any discomfort in the body, according to the judgment of big data, the health guard even knows it earlier than you.
Of course, this is the most ideal state. Now the health guard is only at the initial stage. It's too early to talk about this.
At present, the function that needs to be realized is very simple, that is, self-test and self-treatment of physical health.
It's not selling medicine.
Because of the nature of tianbaotang, the early health consultant mainly focused on various symptoms such as joint strain, lumbar muscle soreness, insomnia and sleepiness.
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