Video Game Empire
Chapter 187: Overreact?
Li Xuan swept around, the huge exhibition hall was already crowded with people, and the photography area was already full of various long guns and short guns. IBM's new product launch conference was more lively than Aikang's new product launch a month ago. This is the ibm, the king of the computer industry. 【For more wonderful novels, please visit】
From the introduction of the 370 series of computers in 1970, the Big Blue seems to have lost its way in its glorious glory. The minicomputer lost to the company, the word processor lost to Wang An's company, and the Ministry of Justice kept getting in trouble. But even so, who would dare to underestimate IBM, it just took a nap, and when the lion woke up again, it would immediately show its sharp claws again.
Twenty days ago, all the press focus on the personal computer industry was on Icon's new 32-bit personal computer. Everyone is discussing whether the personal computer is going to go from the 8-bit era, step over to the 16-bit era, and directly enter the 32-bit era.
But when the news came that ibm was about to release its first microcomputer product, ready to enter the personal computer market, all the newspapers changed pages at once. Everyone immediately turned to discussing how the influx of ibm, the behemoth, would affect the nascent PC market.
The mainstream view in the market has always been that the microcomputer industry will surely usher in more **** and fierce competition. This view is so popular that the stock prices of companies such as Apple and Ikon have been fluctuating recently. There is a good news that the media also deliberately interviewed the management of several leading companies in the computer industry. Everyone's answers on the surface were very calm and peaceful, and they didn't seem to take IBM too seriously.
Li Xuanxuan's seat was in an inconspicuous place near the corner, and two reporters happened to be chatting in the aisle next to him.
"Hi. Howard, why are you a sports reporter being sent to cover tech news!"
"Tim and Linseken have both resigned. I was urgently transferred to fill their vacancies! I checked some information, and it seems that ibm has been doing a lot recently?" said the reporter who was called Howard.
"The sword of Damocles that hangs over IBM's head is gone. Now of course we have to let go! You know, the past ten years have been called IBM's lost decade, and the new president Ober Mister is said to be determined to restore the blue splendor!" another said to Howard with a smile.
"Have you read today's Wall Street Journal?" Howard said with a smile. Seeing that his companion was a little puzzled, he took out a newspaper from his bag, "Apple bought a full-page advertisement with the headline 'A warm welcome to ibm'. I don't know if this is arrogance or a guilty conscience!"
"I think it should be a guilty conscience. Apple hasn't had a stellar performance recently. Now the UK's Ikon is in the limelight! By the way. Did they react?"
Another person took the newspaper Howard handed her, found Apple's advertising page, and glanced casually. The content of the advertisement ostensibly welcomes ibm to the personal computer industry, but the message of the challenge is revealed between the lines.
"I was just promoting their new computer step by step, but this morning I suddenly announced that they would hold a press conference, probably for ibm! Aikon's US headquarters is in Silicon Valley, and there is no news from there! In fact, that The performance of the Model-3 computer is indeed very good. Our newspaper originally planned to order a batch, but when we learned that IBM will soon have a new product on the market, the boss decided to wait and make a choice!" Howard said.
"IBM's news is strictly blocked. I wonder if their new computer will be more powerful than the -3 computer? After all, their research and development strength is stronger than those small companies combined!"
Li Xuan couldn't help but feel a little emotional while listening. The market value of Aikang has reached 1.2 billion pounds, which is equivalent to nearly 2.5 billion US dollars. But together with ibm, the public still thinks it's just a small company.
Sales of the -3 computer in the US market were greatly affected immediately after the news that ibm's new personal computer was about to go on sale. Potential customers generally have a wait-and-see mentality. Be prepared to wait for the new computer from IBM to make a comparison decision.
"Some people say that ibm is nothing special. In fact, they are nervous to death! Look, that is Mr. Watt's secretary. When I went to Tangdi's company to interview, he was in charge of reception." Another person suddenly stepped forward Raising a finger, he said with a smile.
The Mr. Watt mentioned by the two reporters is the president of Tangdi Computer Company. He said in an interview with the New York Post a few days ago, "I don't think ibm is great."
Thinking that some sharp-eyed reporters might recognize him, and perhaps he is now choreographing him behind the scenes, Li Xuan suddenly had a look of hesitation on his face, although the probability of this was very small.
Li Xuan went to the site of the ibm new computer conference today, originally on a temporary basis, he just wanted to witness the historical moment when the machine was launched. Now, he is also a little disinterested, and he walked out of the conference site before the conference officially started.
Li Xuan did not know whether the IBM machine was released in mid-August in the original trajectory. But at least in this life, there are the jewels of Ikon's -3 computer in front, and ibm has a good reputation, and has done a good job of keeping this personal computer product secret, so that the outside world is very concerned about ibm's new products. Looking forward to it.
In fact, the purpose of ibm's secrecy in entering the personal computer business is more to avoid the interference of the antitrust investigation of the Ministry of Justice. In order to prevent the US government from splitting ibm in the worst case, the company's top management has carried out internal splitting adjustments to the mainframe business and other businesses several years ago, and has also strengthened internal confidentiality.
If there is no -3 computer released by Aikang Company before, all personal computers on the market are still in the era of 8-bit computers. IBM's computer with 16/8-bit 8088 processor is indeed a very advanced computer product. .
But now the new products of icon company and ibm company are only less than a month apart before and after the launch time, they will definitely be used by the industry and consumers as key comparison objects.
But as the saying goes, the bigger the expectation, the bigger the disappointment. If IBM's machine can't outperform the -3 computer in performance, the huge expectations it brought to consumers before will become a burden. Everyone will only say that IBM has come up with a A failed product.
Thinking of this, Li Xuan's mouth couldn't help showing a smile. The overall performance of the computer is roughly equivalent to the -2 computer, and it is a lot worse than the latest -3 computer. He also doesn't know what the senior executives of ibm think, if they can have some sense, they should postpone the time to market of the machine by one to two months, at least after the wave brought by the -3 computer has passed.
But now, with the launch of the -3 computer immediately after the launch of the machine, it is equivalent to sending it to others as a stepping stone. Li Xuan can even imagine how the newspapers will be criticized tomorrow when the mystery of the machine is revealed and its various performances are displayed in front of everyone!
Is IBM too arrogant? In fact, it is not. The machine project was promoted by Frank Cary, the chairman of ibm, and the new John Ober. Most of the other members of the ibm management board were dismissive, and they didn't care about the PC market at all.
The management committee is composed of senior managers within the company and is an important organization responsible for decision-making ibm's strategic planning. Therefore, although the machine project was launched, the support obtained within IBM was not large. This also led to the ibm company has no serious research on the best time to market the machine.
At the same time that ibm held a personal computer conference, icon was also holding a conference.
"In order to better promote the development of the personal computer industry and facilitate other third-party peripheral equipment companies to better produce compatible products that meet the -3 computer technical specifications. After careful research, Aikang decided to fully disclose the technology of -3 computers. material!"
Albert Hawke held the press release and read it out to the dozens of journalists who came to the press conference.
After that, Hawke announced successively that Hitachi, Mitsubishi, Intel and five world-renowned memory production companies, Western Digital and Jetway Technology, two important hard disk manufacturers in the United States, have reached a cooperation agreement with iKang respectively to fully support iKang. Compatible memory cards and hard disks that conform to the -3 computer circuit interface standard will soon be available in Kang's personal computer specification.
In addition, Aikang has reached cooperation agreements with more than 50 other manufacturers of various computer hardware equipment in total, authorizing them to produce compatible products that meet the -3 computer technical specifications.
After ibm announced its entry into the personal computer industry~www.readwn.com~ Aikang has always been very calm, but suddenly chose to hold a press conference on the same day that ibm held a new product launch conference. Anyone with a discerning eye would know that it must be aimed at ibm. the company's. So before the press conference started, the reporters were already full of anticipation.
Aikang did not disappoint them, and the explosive news even made them a little overwhelmed for a while. So far, no company has ever been willing to disclose the technical information of its computer products for fear of being copied and targeted by competitors. And now Aikang has made public its most advanced personal computer technical data.
All the media at the scene immediately exploded, but after Albert Hawke read the press release, he left without giving reporters a chance to ask questions. The reporters only received a list of the public technical data of the -3 computer, including the circuit interfaces of all components on the computer.
Anyone with a little computer knowledge can immediately understand that other companies can immediately produce compatible accessories as long as they obtain the free authorization from Aikang and design the corresponding interface circuit according to the interface specification of the -3 computer.
Is Ikon overreacting? This is the first impression of all reporters! (To be continued..)
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