Video Game Empire

What caught David Rosen's eyes was a true full-screen shooter, not a simple shooter like Space Invaders that can only move left and right at the bottom of the screen. This game called "Tank Battalion" has very delicate graphics, compared to the rough and inferior graphics of "Sai" and "Hunting Africa".

Players control a tank to destroy the enemy's tank and defend their bald eagle statue from being breached. David Rosen watched silently for more than ten minutes. Whether it was the picture, sound, or the control and playability of the game, this new game from an unknown company completely exploded his "Game of Thrones". Servant" and "Hunting Africa".

This conclusion made him very shocked and frustrated. The scene of "Space Invaders" crushing the entire market two years ago appeared in his mind again, which made him a little terrified. No, we must do everything possible to prevent the next Taidong from appearing. So David Rosen asked Hayao Nakayama to find out the details of this new Japanese small company.

"Have you talked to the other party, can you obtain the authorization of these two games? David Rosen asked eagerly when he saw Hayao Nakayama coming back from the booth next door.

"I didn't see the boss of the other company, but the person in charge of their booth clearly rejected me!" Hayao Nakayama said gloomily.

"When did this Japanese company emerge, and have you heard of it in Japan before?" David Rosen asked his business partner.

"They are not Japanese, but a Hong Kong company!" Nakayama Hayao shook his head and said.

"What did you say, Hong Kong company?"

David Rosen has always tacitly assumed that the black-haired, yellow-skinned Asians must be Japanese. Are there game companies in other Asian countries too? At least he had never heard of it before.

Just when the two bosses of the Sega Company were in a down mood, the other one wasn't in a good mood either. George Thomas is the new CEO of Atari Corporation, Ray Casal, who has just been promoted to the director of the game creation department. Unlike Sega, which focuses on the arcade market, Atari's core business is home video game consoles.

The Atari-2600 game console was the most popular gift American parents gave their children this past Christmas. Like Sega, Atari has just undergone a management change. Atari founder Nolan Bushnell sold the company to Warner in 1976 for $26 million. After three years of transition, the conflict between Bushnell and Warner has finally begun to emerge.

At the end of last year, the Warners board finally made up its mind to kick Bushnell out of Atari and assigned Ray Casal to take over as CEO. The departure of the founder also resulted in the departure of a number of company veterans. It was against this background that George Thomas was appointed head of Atari's gaming division by Casal.

Whether a video game console can sell well depends not only on whether its own design meets the requirements of players, but more importantly, there are not many game cartridges, whether it is fun or not. Compared with the two bosses of Sega who are more concerned about tank battles, he immediately fell in love with another game-Hong Kong cube.

George Thomas does not think Tank Wars is bad. On the contrary, he believes that Tank Wars is also a classic game, but for the platform of home video game consoles, Hong Kong Cube is more suitable.

This is a good game with simple graphics but can make people forget time without realizing it. More importantly, with the precise vision he has cultivated in the video game industry for more than ten years, Thomas is keenly aware of another detail.

Hong Kong Cube is not an attractive game that relies on fighting and shooting, which make the boys adrenaline rush. The object of this game is not only the biggest fans of the game console - boys, she will be infinitely attractive to girls as well.

According to the conclusion drawn by the professional market research company invited by Atari, the proportion of parents who buy video game consoles for their sons is much higher than that for their daughters. If Hong Kong Square, a fun game suitable for both men and women, can be transplanted to Atari-2600, will countless girls also like Atari's game console?

When Thomas thought of this possibility, his heart surged. He seemed to see the scene where his boss gave him a promotion and a raise. So he eagerly found the person in charge of Dongfang Electronics, and wanted to discuss the possibility of obtaining the authorization of the two games, but the reality poured him a basin of cold water.

Li Xuan refused without hesitation. What a joke, how could Li Xuan license the game of Hong Kong cube to hand over? This small game has a circulation of more than 125 million copies worldwide, whether it is a handheld, video game console, computer, mobile phone, PDA, anywhere All have it.

Some people are in a bad mood, and naturally some people are in a good mood.

Wayne Rooney from the UK is in a very happy mood now. He is a reporter for a video game magazine. Well, the small magazine called CVG, which he just successfully applied for, has been established for less than a month, and even the first issue of the first issue has not been released in time.

Originally, Rooney only came to San Francisco for vacation, but when he heard about an exhibition such as the Western Electronics Show, he came to see it specially. With his press card, Rooney successfully got the entrance ticket to the electronic exhibition.

When he visited the game exhibition area, he found that a booth was very crowded, so he immediately jumped up with his keen sense of smell as a reporter. And here, he really found the news he wanted, two games that had never been released but were extremely fun, which made him reluctant to let go before the arcade.

Until the others at the back got impatient and forced him away. It was only when he remembered that he was a reporter. In addition to playing games, the more important thing was to obtain news materials. He felt that with these two great games, he would be able to write an article that made a splash in the magazine's inaugural issue. So Rooney found the booth introducer of Dongfang Electronics, and after showing his press card, he was brought in front of Li Xuan.

When Li Xuan heard the name Wayne Rooney, he thought of the bald chubby man from the Manchester United team. Are all people named Rooney very stocky? Putting aside the messy thoughts in his mind, Li Xuan carefully examined the business card handed to him by Mr. Rooney, a reporter from the British CVG magazine.

CVG's full name, Computer and Video Games, is printed in the brackets behind the acronyms of CVG, which translates to "computer and video games" in Chinese. In Li Xuan's memory, the United Kingdom has never left any impressive masterpieces in the arcade or computer game field, but I didn't expect that there would already be a professional game magazine so early~www.readwn.com~London media industry Development is indeed a well-deserved reputation.

Li Xuan's memory seems to have a magazine called "Home Computer and Games" in China, which he read in the arcade hall when he was a child. He really didn't pay attention to the foreign game weekly.

But he quickly turned his attention back to dealing with the reporter's question. Who came up with the idea of ​​Tank Wars and Hong Kong Cubes? Why is there such an idea? Is there any story in it?

Li Xuan felt that the thing he did the most after his rebirth was to make up stories. Because he can't tell the reporter that my Y is reborn. I played this game before and asked my subordinates to make it out of the picture.

So he could only say that he liked to play with building blocks when he was a child, but his family was poor, and his parents were reluctant to spend money to buy him toys. Then he could only draw a piece of jigsaw puzzle with a pencil as a game. After college, he began to use computers, and suddenly he felt that it should be a very interesting thing to turn the paintings drawn as a child into computer programs.

A very inspirational story was concocted by Li Xuan like this. As for the tank battle, it was easier for him to explain, and he directly said that he was inspired by the shooting games of Space Invaders and came up with an idea combined with the actual tank battle.

While Li Xuan was seriously dealing with this reporter who was more like a game fan, he also thought about whether to put the development of the European market on the agenda.

In fact, the European market is second only to the United States, and if it is developed, the sales volume will definitely be larger than that of the Japanese market. But there are many European countries, and each country has its own language, which undoubtedly increases the difficulty of market development.