Video Game Empire
Chapter 545: 0 Vision
"The reason why I thought of starting blockbuster came from my own experience of renting a movie three years ago! A friend of mine recommended to me that "Ghostbusters" starring Murray was a good movie worth watching. Movie!
Originally, I was not interested in this kind of hodgepodge that is both supernatural and sci-fi, and it is also a funny comedy! So although this movie was the runner-up in the US box office charts in 1984, I didn't choose to go to the cinema to watch it when it was released!
But since it was highly recommended by a friend, I finally decided to drive to a video rental store in town to rent the film. The owner of the videotape is a black uncle who speaks with a strong New Orleans accent!
Well, these are not the point, he basically doesn't know what movies are in his rental store. I told him I wanted to rent Ghostbusters and he told me to go to the shelf and find the cover of the tape first! Did you know that the arrangement of various films on the shelves has no rules at all, they are all placed very randomly.
I had to rummage through the tens of thousands of movie covers in a dozen rows of shelves, one by one. It took me half an hour to finally find the cover of the "Ghostbusters" video! Then the boss took this cover and went to the film library in the storage room to find the corresponding video tape.
So I had to wait for nearly ten minutes, but after he came out of the storage room, he shrugged at me, saying that the video tapes of the 9, ww≯w. movie were either out of stock or had been rented by someone else! At that moment I really wanted to smash that idiot's shop, he wasted an hour of my time! " Cook shook his head.
"That's why you decided to start a blockbuster. Let more people who are suffering from these idiots like you get out of their misery!" Li Xuan smiled lightly, looking through the glass window of the cafe and falling on the sign of the video rental shop across the street. On the word "blockbuster" written in yellow on a blue background.
The largest chain of video rental stores in the United States is often called "Blockbuster" in Chinese translation. The company's English name "blockbuster" was once regarded as an important part of American culture like the row of English letters "hollywood" standing on the top of Hollywood Hill.
At the peak of Blockbuster's development, it had more than 9,000 branches across the United States. You can find "blockbuster" chain stores in any small town in the United States. In the last life, when Li Xuan was studying in the United States. I once rented discs from a Blockbuster branch near the rental house.
It's just that when Li Xuan went to study in the United States in his previous life, Blockbuster was already in decline. This once popular American film rental leader in the United States eventually failed to keep up with the pace of the times. Become an outcast in the Internet age. Another online DVD rental company called lifx has successfully replaced it in the video rental market in the United States.
The average daily traffic of the lifx website can usually be ranked among the top fifteen websites in the United States. It's just that the popularity of this American Internet company in China is far less than that of Yahoo, Google, Facebook, Twitter, YouTube and other companies. The American drama "House of Cards" caused a huge sensation in China. In fact, it was the company that invested in the filming.
But now in 1988. Lifx is still early, and even Blockbuster is still in its infancy. Cook founded Blockbuster in October 1985. After nearly three years of development, this Dallas-based company, 19 locations have been opened throughout Texas.
For Blockbuster, which has never received any venture capital investment, the development speed can no longer be considered slow. But Cook is also very clear that Blockbuster has fallen into a bottleneck period. The company needs a lot of capital to support its rapid expansion, otherwise it will miss the best period of development.
"Because of this unpleasant rental experience, I was inspired to write a management software for stock movies! The store owner can enter the rental information of the video tapes into the computer database simply by scanning the barcode.
Then, through the management and query of the database, the store owner can view the information of the video tape in stock in the store in real time. And according to the statistics of video rentals, to determine which movies are more popular!
The reason for the success of blockbuster is actually very simple. Compared with other traditional video rental stores, it brings a better consumer experience to users! In order to allow customers to have a better look and feel of blockbuster, our facade decoration strives to be brightly lit!
And the company has developed to the present, our model has proved to be feasible, the only thing missing now is the injection of a large amount of capital, so that the company can quickly seize a large enough market before others can copy our successful model!
So it doesn't make much sense for me to stay. After all, I'm just an ordinary computer programmer, and I can't play a big role in the next capital game! ' Cook laughed self-deprecatingly.
"Technology always promotes the progress of human beings. Those who obey me prosper and those who oppose me perish. This will not be transferred because of the subjective will of some people! The acting is superb like Mr. Chaplin, when the sound film appeared in the theater, he And his silent film can only reluctantly hurried curtain call!
And Mr. Cook, you and the blockbuster company just followed the trend of history. The video inventory management software you have developed is a revolution in the videotape rental industry!
Computers are changing our lives more and more profoundly. But in my opinion ~www.readwn.com~ the software you developed is very rough! I do not deny the role of strong capital in the next expansion of blockbuster, but I think it is always the technology that deserves more attention!
Because I can indeed invest 100 million US dollars or more, so that the number of blockbuster branches in the United States quickly exceeds 1,000. But if these branches are not recognized by customers, then my investment will only suffer huge losses!
The core competitiveness of blockbuster is the computerized management model you created for it! In the future, the company is bound to continue to exert this existing advantage in order to defeat other competitors and achieve greater success! "Li Xuan said sincerely.
In the previous acquisition negotiation, Cook sold the entire stake in Blockbuster to the Oriental Group for $20 million. Cook himself was going to resign to start a second business, but Li Xuan wanted to keep this talent, and that's why today's conversation came about.
The rebirth halo on top of Li Xuan's head made him feel like he was hanging up, and he could know many future trends in advance. But he is not God after all, his brain capacity and life experience are limited, and a company like Blockbuster that has gone bankrupt in his previous life is naturally impossible to impress him.
The reason why Dongfang Group acquired this future leading company in the video rental industry in the United States actually has nothing to do with Li Xuan's golden finger. As early as two years ago, Cook had an intersection with the Oriental Group. Blockbuster filed an application with the US branch of Dongfang Commercial, hoping to become a game cassette retailer of Dongfang Game Company. (To be continued.)
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