Virtual game development: I started by making Genshin Impact

The so-called slogan can also be called an advertising slogan.

A catchy advertising slogan has a huge influence on a company group.

For example, if you search on Baidu in your previous life, you will know that your energy is beyond your imagination. Ning, everything is possible. Don’t accept gifts, only accept melatonin as gifts, etc. Some classic brand slogans.

As soon as the slogan is spoken, the product promoted by the slogan will appear in your mind.

This is the importance and influence of advertising slogans.

And good luck, eat chicken tonight, although it is just a slogan that can only be seen by the winner in PlayerUnknown’s Battlegrounds.

But in the previous life, this sentence gradually became a familiar sentence after PlayerUnknown’s Battlegrounds came out.

The most specific point is that what was originally a battle royale type game has gradually been called a chicken game by the majority of players.

From this alone, we can see the power of the eight words”good luck and good fortune, eat chicken tonight”.

Even if everyone later played other games and won the championship or first place, they would just say that this was the winner. This is enough to show the influence of these eight words.

I’m afraid Laidong didn’t expect that these eight characters they created had such great magic power.

I don’t know if it was a deliberate creation or if it was a classic advertising slogan that was created inadvertently.

As the chairman of McDonald’s, Renault is also a world-class business tycoon. When these words came out, he knew what Sun Yiqian meant.

Especially the words”eat chicken tonight”, it is easy to think of McDonald’s or KFC. After all, these two are world-class restaurants, and their main business is fried chicken products.

These eight words, linked to McDonald’s, are definitely a world-class marketing advertisement.

In the previous life, Lazy Cave had also linked up with KFC, but the main reason was the lack of influence in the game industry. In addition, PlayerUnknown’s Battlegrounds, in the final analysis, is just a genre that caused a sensation in the game industry, and it is not enough to go out of the circle.

Coupled with the game, it is too difficult to survive for a long time.

Therefore, although Laidong is linked to KFC, it is not a large-scale linkage.

But Qin Dynasty is different. Qin Dynasty is now enough to be called the world’s top group. As long as the virtual network is built globally, it will be the world’s number one group. No one questions this.

The quality of PlayerUnknown’s Battlegrounds has been tested in previous lives. As long as Qin Ye doesn’t lose his mind, this game will last forever.

Moreover, PlayerUnknown’s Battlegrounds is also Qin Dynasty’s first FPS virtual game. Players are definitely looking forward to it, and the number of players will definitely not be small.

Although McDonald’s is in the catering industry, Renault also pays close attention to virtual technology.

The first virtual game of the Qin Dynasty,”Original God”, has more than 100 million players in China alone, and the peak number of people online at the same time has exceeded 70 million. The sales of the second game”Jelly Bean Man” also exceeded 50 million, and the online sales once exceeded 2,500.

So as FPS as a leader in the gaming industry, how many players will be exceeded by then?.Thinking about this, Renault’s breath shortened.

In recent years, the fast food industry around the world has gradually compressed McDonald’s living space.

Of course, their biggest competitor is KFC. Pizza Hut, Burger King, etc. all have to go to the back of the queue.

But both groups know that they are no longer the giants they were before. Competition in the local fast food industry around the world is too intense.

Not to mention other countries, just talking about China’s Wallace has extremely compressed the space of McDonald’s and KFC in China.

After all, Wallace is famous for its high quality and low price. Although there are hygiene problems from time to time, in

the eyes of many people, as long as the food does not kill anyone, it will be fine.

Thinking of this, Renault felt confused,”Mr. Sun, why don’t you find a local fast food brand store in China to cooperate?”

Hearing this, Sun Yiqian smiled and said lightly,”They are not qualified to cooperate with Qin Dynasty..”

In fact, what Renault didn’t know was that the first person Sun Yiqian found was not McDonald’s, but the domestic Wallace.

But after meeting with Wallace’s chairman, although the two talked, Qin Dynasty’s appetite was too big and wanted 20% of Wallace’s shares, which they couldn’t accept.

In addition, after thinking about it, virtual technology did not have the same devastating impact on the catering industry as it did the Internet, so Wallace refused.

Simply, after Sun Yiqian came to Beautiful Country, he went directly to McDonald’s.

After hearing this, Renault smiled. Sun Yiqian said this, which was a recognition of McDonald’s status in the world. This was tantamount to a disguised recognition that McDonald’s was qualified to cooperate with the Qin Dynasty on an equal footing.

He knew that two of the world’s giants, Ali Baba and Penguin, were owned by Qin Dynasty Technology.

To say that it is a technology investment is just a nice thing to say.

Thinking about it, Renault said straight to the point,”McDonald’s can cooperate with Qin Dynasty, but I wonder what price we need to pay?”

“10% of shares”

“impossible!!”

Reno’s expression changed. He stared at Sun Yiqian with a cold expression and said with a somewhat ugly face,”It’s just a cooperation, Qin Dynasty’s appetite is too big, right? Sun

Yiqian didn’t care about Renault’s dissatisfaction,”Mr. Renault, actually I don’t want to come to McDonald’s.””Seeing Renault’s confusion, he said calmly,”When I was at the headquarters, I made a suggestion to the chairman once, that is, to establish Qin Dynasty’s own catering subsidiary.”

Hearing this, Renault was shocked.

“But Director Qin refused.”Sun Yiqian said with admiration,”Our chairman said that Qin Dynasty is not a monopoly company. Everything is based on cooperation with major groups in the world. Win-win cooperation is Qin Dynasty’s group strategy.”

In fact, Qin Ye thought deeply about Sun Yiqian’s proposal, but in the end he really rejected it.

Because if he wants to establish Qin Dynasty’s own catering company, it must be spread all over the world.

But he wants to spread his stores around the world. It requires too much energy and time to open. This is a plan of at least five years. For Qin Dynasty, a rapidly developing group, five years is too long. Therefore, cooperation is the best strategy.

Renault Silence fell.

Anyone who can sit in his position is not stupid.

Any win-win cooperation is bullshit.

If he refuses, Sun Yiqian will definitely go to Ken (Wang’s) Deji, if KFC refuses again , then the Qin Dynasty may really want to intervene in the catering industry.

Once the Qin Dynasty intervenes, it will basically be invincible. They may be able to use some means, but they cannot stop its growth.

“I need to discuss this matter with the board of directors”

“Can”

“Mr. Sun, is your next stop going to KFC?”

“Yes roar.”

Sun Yiqian did not hide it, but responded truthfully. When he saw Renault’s face not looking good, he smiled and said,”As long as we cooperate with Qin Dynasty, then in the future, the Western fast food industry will be the competition between McDonald’s and KFC, and other companies will only Can look up.”

Reno sighed,”Before cooperation, I need to set up a game evaluation team to see the playability of Qin Dynasty PlayerUnknown’s Battlegrounds.”

“Of course, the virtual network will be set up in the beautiful country in a few days. If Mr. Renault can’t wait, he can send someone to the headquarters of the Huaxia Qin Dynasty to conduct a game review”

“I will.”

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