What’s Wrong With Me Being a Rich Man?
Chapter 169: The target of public criticism
Chapter 169 The public criticism
Dangdang.com was founded in 1999 and is one of the pioneers in the domestic e-commerce market. Its founder Li Guoqing is naturally a well-deserved predecessor.
Of course, he is also a big mouth.
Yu Xing knew this attribute, but Li Guoqing had not shown it much at this moment. The more widely known one is barely considered a quasi-big boss style. After all, Dangdang.com has not been listed yet.
This month, Dangdang.com and Zhuoyue.com started a price war. It did not take the initiative to launch an offense, but was in a defensive state.
Zhuoyue.com took the lead in promoting the banner of "all best-selling books on the list are sold at half price", and Dangdang.com responded with a "49% discount on the hundred best-selling books", and the two sides continued the confrontation about shipping costs in the previous two years.
As a defender, Li Guoqing took it for granted and was too lazy to prove it. He felt that the price was rather bad at this time. He also heard about the actions of some young boss Bai Xiaosheng, which even more of the e-commerce market. Dissatisfied with the practice.
Dangdang.com has no intention of launching a price war at this stage, but only wants to further consolidate its share and hopes to sprint to go public next year. However, when encountering a price war, it can only respond.
The company has calculated the potential losses of this price war, which will bring at least 150,000 yuan a day. If it lasts for two months of summer, it will be a loss of nearly 10 million yuan.
Nearly tens of millions...
This is just a naked burning of money!
Li Guoqing has always been careful in calculating and once publicly stated that he was reluctant to issue invoices for users by default, because this would add 400,000 yuan in cost every year. However, even so, Dangdang.com, which has been established for ten years, has not yet made any profit.
Such a person publicly criticized Yu Xing, which stirred up some public opinion. However, before fermenting, the other party involved who was beaten into a group also spoke out, criticizing Yu Xing.
Zhao Kairui, deputy general manager of Zhuoyue.com, also accepted an interview with the media and raised similar questions, believing that the price of the "price comparison network" is relatively biased. Some books on his website are obviously not the same publisher as Dangdang.com, but they are regarded as The higher-priced party makes the same comparison.
His meaning is that this price comparison website is colluding with Dangdang.com.
Sometimes I received the black money from Zhuoyue.com, and sometimes I colluded with Dangdang.com.
Price-Based Network suddenly became uninvited inside and outside!
Fortunately, I didn't plan to be a human being.
Yu Xing was too lazy to respond, so he only asked his assistant to authenticate the official account of "Price-Compare Network" on Bai Xiaosheng, and she explained: Price war, price war, how to fight if there is no price comparison? Since everyone says that they are low in price, what’s there to be afraid of?
A simple explanation doesn’t even need to mention whether to charge money or not. The users on the site rarely raised this question. They all believed in Bai Xiaosheng’s reputation over the past few days, but instead actively pointed out the possible algorithm problems of the price comparison network. .
Like the accusations of the deputy general manager of Zhuoyue.com, his criticisms are still in content, and the technical capabilities of Bisheng.com do need to be improved.
Regardless of the old senior or the deputy general manager, the operation of the price comparison network has not been affected at all, and it still provides users with the latest price data like an old ox.
Yu Xing thought he could receive two more lawyer letters and post them on the wall, but he didn't expect that there was no movement.
Weibo has not appeared yet, and there are no channels for public communication/quarrel except for media interviews, but this time is not far away.
On July 15th, another weekend of recording the program.
Yu Xing originally planned to let Liu Hao take over his position, but he was busy with team building and did not want to show up publicly for the time being, so he gave up first.
However, there was a small episode on the way to the TV station today.
Yu Xing travels either a subway or an electric car. Today, he is standing on Metro Line 6 with a bag on his back. While thinking about Bai Xiaosheng's business, he is thinking about the development of vertical e-commerce in a row.
A passionate voice suddenly came over me: "Hey, hey, are you Dr. Yu?"
Yu Xing turned his head and saw that he was a man with clear eyes, and he seemed to have his companions at a slightest position.
He is extremely familiar with the group of college students. After all, he spent a long time with them last year, and even Bai Xiaosheng was helped by their help when he first started.
"I am Yu Xing, and there are indeed people calling me like that on the Internet." Yu Xing nodded with a smile.
"Hello doctor, hello doctor, I just felt like you next to you, I like your show very much." The man was a little excited, "I just like your whipping Tang Jun! Go away Li Jing! Take away Cai Dabiao! Get involved in Zhilian! recruitment!"
Yu Xing stopped smiling slightly: "Hey, you, are you a black fan?"
The male college was still excited: "Ah? Doctor, no, I really like you. I watched every episode of the show, and what I said was what you did!"
Yu Xing thought for two seconds for a short time and found that he was really hard to tell for a while.
So he chose to narrate along with him, laughing and said, "It's all those friends who love each other, they insist on showing their flaws. If you read martial arts novels, it's just a flaw. As a result, I'm just a fool, and I'll poke at the flaws. , and it turned out to be like this."
"Doctor, are you going to record the show today? Can we take a photo together?" The male elder made a small request.
Yu Xing fulfilled the fan's wish and left his phone number again. It was not until he saw him and his companions leaving the subway that he finally confirmed that this was indeed a young fan.
Even the fans' words are so difficult to distinguish. When they are on the show, the words of the host and the BOSS guests will easily sound even more sarcastic.
The recording and broadcast of "You're the One" is delayed, but after so many episodes of shooting, everyone has basically figured out how to play, especially the program team and the host have grasped some of the content with high ratings.
Zhang Shaogang would say a few sentences from time to time.
"Mr. Yu, come on, Mr. Yu is familiar with the lawyer's letter. Please express your opinion on the job seeker in the legal dilemma."
"Mr. Yu just had a disagreement with Dangdang.com and Zhuoyue.com on the price war. What does Mr. Yu think of the two bosses next to you who used the price to grab people?"
"Some people do not do e-commerce, but they are also very insightful."
Yu Xing was always teased when sitting in his seat, which made him quite amused and cry.
During the lunch break, I found producer Xu Rongxuan to communicate about this matter.
"Director Xu, don't you always ask me about the topic? The mechanism of our program is BOSS and job seekers, so I just beat the side drum." Yu Xing said.
"Mr. Yu, do you know that you are the most popular boss in our show now?" Xu Rongxuan smiled, "And, just like your boss doesn't have any scripts, the host is also very willing to play with him. How can you tell me to follow him? Say it? Moreover, when you talk about the program mechanism, you are now one of the strongest points of this program mechanism... It really doesn't work, you can argue with the host, it's okay."
Yu Xing had nothing to say, indeed... he could meet someone on the way to take a photo.
He thought about it and had to say, "Okay, if I can meet Teacher Zhang, I'm not polite."
"You're welcome. We like this, and the audience also like it." Xu Rongxuan was happy to see it.
Yu Xing said "yes", not only considering the host, but also considering whether he doesn't have to be so restrained when dealing with the boss guests in the same venue.
Since Biaozi was arrested, he has been kind to the guests at the same scene and only fulfilled his own recording duties. However, overall, it seems that it is more appropriate to express himself.
There was not much storm in the afternoon recording, and the strangeness of job seekers was within the scale, and most bosses also showed their company and cognition as usual. Only the new boss guest Chen Hao was slightly active.
Chen Hao is the founder of Yousheng Education and was once a member of "You're the One". Now that he "has" appeared on this stage again, Yu Xing probably thought that his company needs publicity.
His only impression of this person was that the company collapsed later, and he also sent a public letter of help, hoping to obtain financing from bigwigs such as Ma Lian and Xu Jiayin in order to overcome the difficulties.
Of course, most of the boss guests who have appeared in "You're the One" have not had a good entrepreneurial ending, which is a small microcosm of the entrepreneurship incident - more deaths and less deaths.
The afternoon recording was almost over. Chen Hao, who participated in the recording for the first time today, turned the topic to company management and talked about Amoeba's management theory.
Yu Xing was not interested in this, rolled his eyes, picked up the teacup, and only considered the only big thing left today, what to eat for the evening?
The host on the stage looked at the four lines and accurately read Yu Xing's disapproval. After Chen Hao came to an end, he cueed to the popular boss in time and asked: "Mr. Yu, I think you almost never participate in the discussion on company management today. , is your company already perfect in this regard? ”
Yu Xing spread his hands: "No, I am a small company, how dare I say such things?" Zhang Shaogang smiled and said, "Then what do you think of Mr. Chen's sharing? I see that you have frequent drinking water just now, so you must have some different opinions. ”
"Teacher Zhang, you are provoking." Yu Xing pointed out this first, but since he was asked, he was really too lazy to hide his thoughts. "Management theory is of course very theoretical. This is the case, which has the status certification of business masters. Listen to it. It's very glamorous, but this thing is too confusing and doesn't have much meaning."
As a guest sharing management experience, Chen Hao naturally retorted: "You are boring. Kazuo Inamori is an internationally recognized business legend. Mr. Yu, I know your way of running a company, and you must also know Inamori. My husband can’t send you a lawyer’s letter, but we still need some respect!”
"Look, as soon as I open my mouth, you will be able to raise it to the point where "Whether Kazuo Inamori sends a lawyer's letter?" Yu Xing said simply, "According to my opinion, there is one boss here here. If you are a person, don’t talk about management.”
Li Shanyou from Ku6.com laughed in silence: "Hey, Mr. Yu, I didn't mess with you. Isn't Mr. Chen arguing with you?"
Sun Maohua, vice president of Ctrip, also immediately said: "Mr. Yu, you can't rely on your youth to be so unscrupulous!"
For a moment, the siege of confrontation started to be targeted.
"Okay, you have to listen to me." Yu Xing took advantage of everyone's condemnation and drank water to moisten his throat calmly, then said, "Let's take the Amoeba theory that Mr. Chen mentioned today. This is indeed from Kazuo Inamori, but so what? He is a pioneer in management. Kyocera, which he founded, was once very brilliant, but now it has declined. Strangely, since this theory is so powerful, why doesn't it take effect? Is it a great theory? Or is Kazuo Inamori himself awesome?”
"Also, the Six Sigma theory, which was proposed by people from Motorola, is also very famous, so what? It laid off thousands of people last year, and its market share has dropped to less than 7%. It is strange, the theory is not good yet. Is it?”
"One person is awesome, the other company is awesome, and theories proposed are awesome, and the followers regard them as treasures, and even farts are delicious."
"First look at what your company is like. The boss is a one-man show, and the flattery is a flatterer at a meeting. The internal departments are shirking work from each other. The external publicity is not clear about the situation. They are afraid of setting the KPI higher and letting employees get more money. I tried different ways to make people work overtime and said they were not motivated. Let’s talk about how good my company is, Is it interesting to have management?”
No mistakes, one song, one content, one in 6, one book, one bar, one reading!
Yu Xing said happily and stunned the program team and the host. Some of the BOSS guests present were angry and some blushed.
Chen Hao was stunned for a while, and became angry from his heart, and stood up directly: "You are a distorted theory, a violent theory!"
"What? You just came to record an issue and don't want to record it anymore?" Yu Xing turned his head, "Just sit down and talk. What do you have to stand up?"
Chen Hao felt that it seemed inappropriate to stand up, so he suppressed his emotions and sat down, and said calmly: "According to what you said, we can't talk about management at all? Does the company need management?"
"What kind of employee size is your talking about management. You can be worthy of customers externally and employees internally. Think about these two things every day, and you can manage them successfully." Yu Xing disagreed, "When you become a big company Isn't it okay to think about this? Don't be amoeba, just look at the PDCA cycle, Plan planning, Do execution, Check check and Act processing, which is concise and clear."
Chen Hao sneered: "You don't let others talk about theories, don't you still say this?"
"I am against doing those fancy things, those far-fetched stories, and those flashy things." Yu Xing expressed his position, "In terms of this plan, execution, inspection, and processing, this PDCA is used to do production, which is lean production. The special topic improvement is Six Sigma, environmental management is 5S, team building is QCC, and routes are called process reengineering. Is it interesting to say that the company is continuous improvement? Mr. Chen, is it interesting? "
Chen Hao's expression was obviously confused, ah?
"Management management is nothing more than managing people. Grasp the main contradiction and do things, and be willing to share money for others." Yu Xing talked with a magical conversation, and waited for Chen Hao's rebuttal for two seconds, but when he saw that he had no voice, he added the last sentence. "Anyway, this is my personal opinion. I will do this. Don't let me participate in any management topic in the future, thank you."
The scene was silent and the scene was cold.
It was really a mess. This time, even the audience was also a mess and confused. What theory is right?
"Okay, Mr. Yu successfully attracted hatred." Zhang Shaogang reminisced for a moment, and smiled and pushed the final recording. "Remember, and, Bai Xiaosheng employees in front of the TV, remember, Mr. Yu agreed and gave up. Don't forget to share the money."
Yu Xing shrugged and rethinked what to eat for the evening.
The final recording was not very good, neither came to curse nor were willing to rush over to beat people.
When the host announced the end, Yu Xing picked up his backpack from the audience, got up and left the stage, preparing to go to Xiaoying for supper.
Producer Xu Rongxuan stopped the celebrity boss: "Mr. Yu, you are a maverick."
"I'll tell the truth, why are you so arrogant?" Yu Xing didn't care.
"You said you wanted to do business sharing. This is really a sharing, and you have mixed up the topic again." Xu Rongxuan said helplessly.
Yu Xing felt the vibration of his phone just as he was about to speak, and he couldn't help but change his expression slightly when he answered again.
Xu Rongxuan noticed the change and asked, "What's wrong?"
Yu Xing frowned and said, "I have received a letter from the lawyer."
Xu Rongxuan couldn't help laughing: "I received it again? Who gave it to you again? Dangdang.com?"
Yu Xing shook his head and said, "No, it was Zhilian Recruitment, which was given to Liu Hao. He believed that there was a problem with the termination of the previous agreement and did not recognize the effect, and said that he wanted to sue him."
"Ah? How did he lift it? Will it not take effect if it is lifted?" Xu Rongxuan was surprised.
"Look, this must be sued." Yu Xing sighed.
At this time, Chen Hao, who had just come off the stage, passed by the side and said angrily: "Breaking theory, Breaking theory!"
Yu Xing shook his head: "I'm leaving, I'm upset."
Xu Rongxuan shouted at the back of the celebrity boss: "Hey, Mr. Yu, since he has been sued, please let Mr. Liu appear on the show as soon as possible, maximize the traffic effect!"
Yu Xing took a few steps, couldn't help but look back and glared at the producer, and then said, "Then let's go next weekend."
Xu Rongxuan smiled and said, Mr. Yu’s money cannot be spent in vain. Mr. Yu doesn’t mention it, he has to help him.
Yu Xing, who was hurriedly returning, immediately called Liu Hao and heard the other party's calm voice.
"It's okay, Mr. Yu, it's just a bet. They will fight if they want to sue, because there is a practical agreement to terminate the lawsuit. This lawsuit will inevitably be complicated, and we will try our best to extend its process." Liu Hao said With his own thoughts, "Take aside this time, try to make Bai Xiaosheng's recruitment business complete."
Yu Xing sighed: "Mr. Liu, I have confidence in you, I am just afraid that these things will affect you."
"What can it affect? Will it affect the cash I give you?" Liu Hao smiled, "Since that's the case, I'll be the strongest mercenary. Then, we have to consider who will take over me in the future The problem, this requires caution."
Yu Xing responded, this naturally requires careful consideration, and it is not a matter of this moment.
However, Bai Xiaosheng's business process obviously needs to be accelerated.
On the way back, Yu Xing suddenly thought of his communication with Bi Sheng. He said that vertical e-commerce is not developing statically, but is subject to the dynamic development of changes in the entire e-commerce industry. Now, isn’t it the case with his own company?
The next day, as Zhilian Recruitment's lawyer letter was posted on the wall, its related criticism also came with the media.
Seek, the major shareholder of Zhilian Recruitment, was interviewed by the media and fiercely criticized Liu Hao's professional ethics and Bai Xiaosheng's despicable poaching. It is not just Liu Hao, but it now knows that a considerable number of people have left this new company. Inside the company.
"The termination of Liu Hao's agreement is invalid. We will file a lawsuit and demand huge compensation!"
"At the same time, we strongly recommend that industry companies should not cooperate with companies like Bai Xiaosheng, which is a kind of disruption to the market!"
Seek made a clear statement, initiated a lawsuit, demanded compensation, and continued to implement the competition agreement.
At the same time, what Yu Xing unexpectedly was that two other major companies in the industry that competed with Zhilian Recruitment also spoke out and chose to stand on the opposite side.
Bao Pengtao, vice president of Qiancheng Wuyou, commented: "The competition agreement should be implemented. Since Bai Xiaosheng wants to do recruitment business, he should be diligent rather than thinking about such tricks."
Luo Bingquan, CEO of China Talent Network, made a stronger statement: "If Bai Xiaosheng continues to use this practice of poaching people or even tearing down the competition agreement to do business, then the industry should unite and ban such companies."
Yu Xing saw the attitudes of these two companies one after another and knew that they did not want to see new forces rising in this market, but they still found it funny. You all couldn't take care of themselves and there was competition between them. How could they still think of banning like this...
(End of this chapter)
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