The first time, the first time, was a big event.

Modu, Tianguang Entertainment Division.

Dai Jiabin called Zhao Qiang to the office again.

Zhao Qiang stood out from a group of producers and became the company's music director. Now Dai Jiabin goes directly to him when he has something to do.

"Did you watch the Masked Singer yesterday?"

Zhao Qiang nodded: "I did."

He is busy with the new album recently, but he still has time to watch the show.

"Contact Shonan TV and see if we can get a few singers in."

Dai Jiabin has a good eye. When the show started to be promoted, he felt that this variety show had the potential to be popular.

The artists he brought out from Xueqiu Entertainment are all singers. Tianguang Entertainment set up a branch for him in Shanghai in order to let him expand his business in the music industry.

The show "Masked Singer" has been making a lot of noise recently, and naturally it is also in his attention.

Unfortunately, when he contacted Shonan TV before, the other party did not give a clear answer, but only said that there would be opportunities for cooperation in the future.

Anyone with ears can hear that Shonan TV is refusing to cooperate.

Now that the first episode has been broadcast, his mind has become active again.

Seeing that the data of the program is so popular, he still wants to give it a try and let his own singers get a share.

The first time he sought cooperation, it was simply rejected. Now that the program has the potential to become a big hit, it is unlikely to succeed.

But if you don't give it a try. How do you know it won't work?

He claims to be the boss of a company and doesn't want to be rejected a second time, so he asked Zhao Qiang to contact him.

How could he know that Qiao Sheng had already specifically stated in the planning proposal that artists from Tianguang Entertainment were not allowed to participate in the program!

. . . . . .

The first few episodes of "Masked Singer" have been recorded. After the first episode was broadcast, Xie Haoran paused and did not continue recording. Instead, he started to select the stars to be invited again.

The popularity after the first episode was broadcast made him realize that the candidates previously decided were not enough to support the current popularity in the subsequent programs.

He could actually choose to do the same as "Lao Lin" in the first episode, and face the big names in a mask.

But this approach is okay for one or two times. If the same routine is used again and again, the audience will soon get tired.

He does not want the program to become anticlimactic after such a good start.

As a senior variety show director, Xie Haoran knows that there must be a degree to set up suspense.

If the suspense is too strong, it will be like a teacher who always gives students difficult problems, which is annoying.

If the suspense is too weak, it will seem that the program team is insincere and treats the audience as mentally retarded.

One person like "Lao Lin" who is difficult to guess is enough.

Whether the popularity can be maintained depends on the masked contestants invited by the program team in the future.

He doesn't ask for superstars, but first-line singers or actors will always be willing to take advantage of the popularity, right?

This time, he thought of Lin Yixiang again. You all guessed wrong in the first episode, so I invited the real person. If you guess wrong again, you can't blame me.

Xie Haoran's desire to go against the audience began to itch again.

. . . . . . .

As a deep cooperation partner, Xie Haoran also told Lin Yixiang and Qiao Sheng about his plan to invite singers.

Lin Yixiang declined his invitation again.

As the year is getting closer, the rehearsals for the Spring Festival Gala are becoming more frequent. He is about to leave for Kyoto to stay and has no energy to participate in the recording of the program.

Qiao Sheng did not reply immediately, but said that he had a suitable candidate, but he had to look at the other party's schedule and recommend it to Xie Haoran after the discussion.

Then he turned around and told Bai Shu about it.

In recent years, Chengtian Entertainment, where Bai Shu works, has focused its main efforts on the film and television sector, and the company's influence in the music industry has been declining.

The reason why she did not continue to be active in the music industry was largely due to the change in the company's main business.

In Qiao Sheng's opinion, the program "Masked Singer" is actually very suitable for veteran singers who have lost a lot of fans, or whose reputation has declined sharply, or even those who have been away from the music industry for a long time.

The format of the program is masked, and no one knows who you are.

All your previous efforts will be reset to zero from the moment you put on the mask.

Before taking off the mask, as long as your true identity has not been guessed, you can continue to perform on the stage.

As long as the singer performs well, sings good songs, and can make the audience expect you to stay on the stage, it is equal to success.

Wait until the singer

Unveiling, the true face is revealed, most of the audience is probably already fans of the singer.

At the final unveiling stage, the audience who supports you will directly become your fans.

And in this case, as long as you are not a bad artist, it is difficult for the audience to stop being fans.

They will only think, wow, I never found out that there is such a treasure singer as you.

The principle is very simple, that is, the inherent impression.

Many singers, including actors, actually have an inherent impression in the minds of the public.

The advantage is that people who like you will immediately support you after knowing that you release a new song or shoot a new drama.

The disadvantages are also obvious.

If a star has a bad inherent impression in the minds of the public, then no one will pay attention to your work except die-hard fans.

Even when seeing you promote your new work, no matter how you perform, no one will pay attention.

Maybe they will click in to take a look, but the inherent impression is there, even if your performance is much better than before, it will be greatly discounted because of the inherent impression.

For a song, you could only sing 6 points before, but now you sing 9 points, but because of the bad impression, people will only give you 8 points, 7 points, or even the same as before.

There is an old saying that goes, when I like you, I think you are cute even if you eat shit.

When I don’t like you, I will only call you stupid if you eat shit.

There are not many artists in Xueqiu Entertainment who need to increase exposure recently, so Qiao Sheng gave the recommendation quota to Bai Shu and asked her to do a favor in the company.

It happened that Bai Shu took advantage of not having her own role these days to take advertising photos in the company.

After Bai Shu hung up Qiao Sheng’s phone, he went straight to find his agent Xiao Nan.

Xiao Nan is a veteran agent of Chengtian Entertainment and has brought out several big names.

She has many artists under her, and Bai Shu is the best one.

When Bai Shu came to Xiao Nan’s office, Luo Na was talking to Xiao Nan in a low voice.

"What are you two whispering about?"

Seeing Bai Shu, the two of them quickly separated as if they were guilty.

"Nothing, we are discussing your next trip. You look so excited, is there something good?"

Xiao Nan changed the subject as usual, while Luo Na was a little guilty, standing aside and secretly glancing at Bai Shu for several times, and secretly breathed a sigh of relief when she found that she did not continue to ask.

"Sister Nan, good news. Have you watched "Masked Singer"? What do you think?" Bai Shu said directly after sitting down.

"Well, it's good. It's a good variety show. This kind of variety show is very popular. The company is planning to contact Shonan TV to see if we can find a chance to cooperate." Xiao Nan pondered for a moment and said, "Is your good news related to "Masked Singer"? "

"Well, I have a recommendation quota for the chief director. Do you think there are any suitable candidates who can participate?"

"Well?" Xiao Nan looked at Bai Shu suspiciously, "Did Xie Haoran contact you directly?"

Bai Shu shook his head: "No, it was the planner of the program."

Hearing this, Xiao Nan looked at Luo Na meaningfully, and then looked at Bai Shu: "Can you be on the show just by recommending it?"

Bai Shu smiled and said: "In the end, Director Xie will definitely be the one to check it, but by comparison, the success rate is much higher than if we contacted him ourselves."

Xiao Nan thought about it and knew that this was a good opportunity.

"Okay, I'll tell the boss about this. I'll pick a few people for you. If you can really get on, they'll owe you a huge favor."

When it comes to social etiquette, Xiao Nan is very good at dealing with people. She won't take credit for herself. Whoever it belongs to will own it.

The focus of her current worries is not here. Looking at Bai Shu's appearance, it seems that she has to find an opportunity to meet Lao Qiao.

Bai Shu is only 26 years old, at the peak of her career as a female star. If she is exposed to have a relationship with a middle-aged man with a big belly at this time, her fans will probably be furious.

It's okay to be old. Before the exposure, she can still persuade Bai Shu to break up. What she is afraid of is that Lao Qiao already has a family!

If this is true, Xiao Nan would rather Bai Shu's boyfriend is a single ugly man.

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