When will I have a long tassel?

Chapter 200 Buy, buy, buy

"Tom, did you watch TV last night?"

"No, what, was there another shooting somewhere?"

"No, no, no, there was no shooting, but a very interesting film called The Portable Family Factory."

"Personal, family, factory. I understand these three words separately, but when they are put together, I know they don't mean anything. Is it the name of a new talk show?"

"Not a talk show, but... let me put it this way, can you imagine putting all the equipment needed for a factory into a 22-inch suitcase, including a lathe, a milling machine, a drilling machine, and... There are saws, planers, oh, I really can’t think of any other changes, it’s really amazing…”

"Mike, are you sure you didn't get up too hard this morning? I think you must be talking nonsense."

"No, it's definitely not nonsense. This is a new toy. I'm selling cakes. Now I have to think about where I can get 1,500 US dollars to buy a set. I really can't wait for a moment..."

This kind of conversation has become the most common conversation among rough guys from all over the Northeastern United States in the past few days. The short film "Putting the Factory in the Suitcase" co-written by Bao Nana and Liang Zile and starring in it was broadcast on local TV stations in dozens of cities, and was broadcast several times at the request of the audience. DIY enthusiasts suddenly went crazy.

It was Bao Nana's idea to shoot a short video to promote mini machine tools. Liang Zile analyzed it from a marketing perspective and thought the idea was great. Liang Zile also said that they didn't even need to hire any big-name celebrities to star in the film, as long as they performed their own roles, it was enough. After all, the protagonists in the film were not them, but this exquisite and magical machine tool.

The School of Communication where Bao Nana studied had a complete set of video shooting and production equipment. She paid a few classmates to help. They rented a garage and decorated the four walls with various tools and parts, which looked quite rich. With a strong style, I set up a big table in the middle of the garage, set up the machine tool, and started shooting.

The short film has a small plot, in which Bao Nana and Liang Zile play a pair of hard-luck mandarin ducks. Well, okay, they are actually a poor but happy young couple. The husband played by Liang Zile is secretly saving private money, while the wife played by Bao Nana is full of suspicion, making various inquiries and making many mistakes. Finally, the truth came out. It turned out that the husband had saved money to buy a machine tool that could be installed in a tool box. He used this machine tool to make a dressing table for his wife as an anniversary gift...

The short film was shot in just two days, and the two took the tape to television stations in Philadelphia and surrounding cities to request for broadcast. These local TV stations have no program production capabilities of their own, and usually purchase programs from specialized program production companies for broadcast. Naturally, they are very interested when they encounter such TV programs that are delivered to their doorsteps for free.

The story written by Bao Nana is quite suspenseful, and the lines are also very interesting. It can be regarded as a small sitcom. Of course, the editors and reviewers of various TV stations can also see that this is actually a vague advertising film, but since it is not a hard advertisement, and the machine tool introduced in it is indeed fascinating and can bring certain ratings to the TV station, so He agreed to broadcast it.

Many viewers accidentally tuned in to watch this short film. They were a little confused at first and didn't know what kind of program it was. When they saw Liang Zile taking out a tool box and magically dismantling it and assembling it into a machine tool, everyone was shocked. Next, they saw that this machine tool changed from a lathe to a milling machine and then to a drilling machine. It could be said that it was proficient in all kinds of martial arts. Their eyes couldn't help but stare, and a voice sounded uncontrollably in their hearts:

Buy buy buy!

A low-end machine tool costs US$800 per unit, and a mid-range model costs US$1,500 per unit. Although such prices are not easy for ordinary families in the United States, they are generally affordable. As Christmas approaches, many people are ready to buy themselves a big gift, but they just don’t think of the right thing at the moment. Now, a brand new product has appeared in front of them. It is fun, has practical value, and is not particularly expensive. Why don’t you buy it?

The telephone numbers of various home furnishing stores, electrical appliance stores and supermarkets were immediately overwhelmed by anxious customers, all of whom were inquiring about this "China Dragon" brand mini machine tool. The shop owners were a little confused at first, not knowing what the customers were asking about. But when they figured out what was going on, they couldn't sit still and started asking around for the source of goods. Then they drove directly to Bao Nana and Liang Zi's place. Happy office rental.

"We hope to be able to sell the Long brand machine tools you distribute."

"Excuse me, how much stock can you provide?"

"We need 400 units, the sooner the better, we can pay cash!"

“Our company intends to become the sole agent for this machine tool in Bridgeton.”

"..."

The office was packed to the rafters, and businessmen from various cities were excitedly stating their requirements to Bao Nana and Liang Zile. They are eager to obtain this magical machine tool and become the first local merchant to sell this machine tool. It’s been a long time since I’ve seen customers queuing up to buy products. A merchant that can be the first to launch hot-selling products will not only gain huge profits, but also gain a good reputation.

Bao Nana and Liang Zile were both frightened by this sudden heated scene and did not react for a long time. The two of them had evaluated the effect of this soft advertisement in advance and both believed that it should be able to greatly boost sales. But now it seems that their imagination is still too poor, and their most optimistic estimates are still extremely conservative compared with the current scene.

"Everyone, gentlemen, please keep order. Uh, I mean, don't worry, everyone. Our factory in China has strong production capacity, and everyone's needs can be met." Liang Zile stumbled. Said to everyone.

"Sir, are you the manufacturer's office in the United States?" A little old man with slightly gray hair asked Liang Zile seriously.

Liang Zile hesitated for a moment, shook his head and said, "No, we are just an agent. The manufacturer has not yet set up an office in the United States."

"Can you help me contact the manufacturer in China? I think I may need to talk to them directly."

"Dear sir, can I ask which company you are from and why you need to talk to the manufacturer directly?"

"My name is Sanders, and I am the purchasing director of Wal-Mart's Home Appliances Division. The reason why I need to negotiate directly with the manufacturer is... the quantity we need to purchase is relatively large, and I think it is more appropriate to negotiate directly with the manufacturer."

"How many quantities will you need?"

"Before Christmas, we hope to obtain no less than 20,000 units. Next year, we need to purchase 200,000 units." The little old man said with a proud face.

"What are you talking about? Orders before Christmas have already reached 30,000 units!"

On the other side of the world, Tang Zifeng's mind felt a little fragmented when he received a call from Bao Nana. Bao Nana was so excited on the other end of the phone that she almost burst into tears. She never expected that a product that was originally thought to be a small product could actually create such a big market.

Tang Zifeng promised her that she and Liang Zile would get a commission of US$25 for every machine tool they sold. Of course, this money also included their marketing costs, such as the cost of filming the promotional video. At US$25 each, just the 20,000 machine tools Wal-Mart will purchase before Christmas can earn her and Liang Zile US$500,000 in revenue. As for the orders from other dealers, the total number of orders is as many as 10,000 units, which can create a commission of nearly 300,000 US dollars for them.

800,000 U.S. dollars, converted into RMB, is nearly 7 million yuan. At present, the annual income of a civil servant in China is less than 10,000 yuan. 7 million yuan is a terrifying astronomical figure. Before that, she was full of envy, jealousy and hatred for Xiao Wenjun's millions-level patent licensing fee. She never thought that things would turn around and she would be able to earn so much money. From now on, do I still have to worry about tuition fees?

As for Wal-Mart saying that it would purchase no less than 200,000 units next year, Bao Nana didn't dare to calculate the commission, for fear that her fragile heart would not be able to withstand such stimulation.

"The people from Walmart have said that they want to talk to you directly. Can you come to the United States?" Bao Nana asked on the phone.

Tang Zifeng thought for a moment and said flatly: "No, I'm afraid it's too late to apply for a passport right now. Tell them that if they want to talk to us, just send someone to China directly."

"You're awesome!" Bao Nana commented half-approvingly, half-derogatory, and then asked worriedly: "Brother, there are less than 2 months left, can you build 30,000 machine tools?"

"If you can't make it, you have to make it." Tang Zifeng said helplessly. He previously told Zhao Zhaoxin and others that he would get an order for 20,000 units before Christmas, which was more of a boast than a true speculation. Who would have thought that what he boasted would turn out to be a disaster. Bao Nana, a monster, actually got him an order of 30,000 units.

The manufacturing process of mini machine tools is not complicated, and there is no requirement that the body castings need to be naturally aged. If a factory like Linyi Machinery operates at full capacity, it should be able to produce three to four thousand units in two months. If 10 companies start work at the same time, it will not be a problem to complete the order of 30,000 units. This is good. At least 10 companies can benefit from it. In the future, they will be invited to participate in the G20 joint meeting, which will give them a little more confidence.

"Junior sister, don't worry, your senior brother is a reliable person and will never let anything slip."

Tang Zifeng vowed to Bao Nana.

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