I'm reborn, I don't want to fall in love anymore

Chapter 382

“Welcome to the focus of entrepreneurship in this issue. This time, the guests we invited were the first studies of Linchuan University, and it was also Jiang Qin, a famous young entrepreneur in Linchuan.”

“Jiang Qin, hello.”

“Hello, the host, hello everyone, everyone, I’m Jiang Qin.”

“Let’s talk about things about Zhihu. It is said that so far, the number of users has reached tens of millions? The average daily activity is about 3 million?”

“Yes, Zhihu has become the largest campus social networking site in China.”

“how did you do it?”

“I think that the reason why the campus can succeed is in the final analysis because our team itself is composed of college students. We know what college students need.”

“…”

“I heard that while establishing Zhihu Campus Network, I also set up a group purchase website called the group? Now that the national group purchase industry is so hot, what do you want to share with you?”

“The foundation of Zhihu has encountered a shortage of funds in the middle period. The planning of the group was determined during that time. We can go step by step through the realization of traffic and feed the knowledge.”

“In other words, the group is a tool for raising knowledge. Can you understand it like this?”

“Well, the appearance of the group is indeed nourished in a certain sense.”

“Then the national group purchase is so popular now, have you planned to make this project?”

“There is no such option in the current plan. After all, I am just a college student, and my ability, financial resources and energy are relatively limited.”

At the beginning of April, the sky outside the window was gloomy, and the light rain in Lili continued from the morning. The whole Lin was mostly a spring rain.

At this time, the cafeteria of Linchuan University was playing a video of Jiang Qin to participate in the news interview some time ago.

In the picture, the Star of Xuezheng was sitting on the sofa in a suit and leather. He talked with the hostess wearing black stockings, with a humble and kind smile on his face.

“Damn, look at it, I’m so handsome!”

Cao Guangyu’s heart is not very bad: “You are handsome, my fucking time was lost during this time.”

Jiang Qin looked at his plate: “That chicken leg …”

“If you think about it, I have to eat even if I can’t eat it!”

Jiang Qin’s rape was unsuccessful, so he had to look up and continue watching the TV in the cafeteria, admiring his every move.

During this time, in addition to class, he accepted some interviews every day. Because the group purchase boom has been scratched, the host will ask more or less when the interview is interviewed.

After all, in their opinion, so many people are doing group buying, so Jiang Qin, who started to establish a group purchase system as early as 2008, should have a lot of words to say.

Jiang Qin’s generally uses that I am a student, I have no money, I am afraid to reply.

Everyone also expressed understanding of his mentality, because the current group purchase market is really terrible.

So far, more than 600 domestic group purchase websites have reached more than 600, and various group purchase advertisements have been in various TV programs.

From March to April, after a month of confrontation, several group purchase networks are now small and famous.

The first is the handwriting network. Because of its strong funds and the takeoffs of various publicity, it has entered the market of four first -tier cities, and constantly invades the number of merchants.

Secondly, there is a casual group known as “the first domestic group buying website”. They adopted a model of sub -station cooperation. They sent hands in each city. The number of people in the team exceeded a thousand people.

Then there are Wowo.com. They use more distinguished routines, which is to cooperate with communication operators to send advertisements directly to the user’s mobile phone.

In addition, the coupon purchased by users on Wowo.com will also send it to the mobile phone by SMS, and start the discount era that can enjoy the preferential consumption.

In early March, these group purchase networks have their own sites. Although they are eager to expand, the focus of the business is to stabilize their own one acre and three -point land.

But it didn’t take long for the market to usher in saturation, and hundreds of houses fell into a melee without unexpectedly.

How to fight? Burn money.

Advertising is full, so retaining users have become the current top priority.

You are 20 % off, okay, I am 50 % off, are you 50 % off, right? Then I fucking.

In this way, it continued until April, and the handwriting network directly made a 40 % discount, and the membership plan to join can also enjoy the folding. Does it fit?

But the question is that you are discounted, and he is also discounted. If the user is cheap at all, he runs with whom, and there is no sense of belonging at all.

Can you stop discounted?

No, because if you stop discounted, you don’t even have a hair.

As a result, the battle for the market has evolved into a battle of funds, and the use of money to change the market has become an industry hidden rule.

However, the empty consumption like this is destined to maintain long. Therefore, the hottest group purchase networks now are trying to raise funds, and they are trying their best to kill each other.

At three o’clock in the afternoon, the rain was not stopped, and the temperature was slightly cold.

In the passenger hall of Linchuan Airport, Jiang Qin held two bouquets of flowers and received the Wei Lanlan team and Su Nai team returned from Kyoto.

After two months after going out, they were thin, but their eyes were extremely bright. At first glance, they knew that the gain was quite abundant.

“Everyone, it’s hard.”

“Boss who is not hard should be done.”

“Let’s go, go to Jixian Tower, I will pick up the wind for you.”

From Linchuan Airport to Juxian Tower, the accompanying staff was arranged to enter the next door. Together with Wei Lanlan and Su Nai, Jiang Qin entered the box where Juxianlou specially reserved for them.

As soon as I entered, Wei Lanlan took out a contract from the bag, which came from Gaode’s exclusive authorization agreement.

Su Nai also took out a notebook, which was her inspection record in the ocean supply chain and what she thought about the product management system.

After reading it carefully, Jiang Qin raised his mouth: “I won half, I panicked for them.”

“What to do next?” Su Nai couldn’t help asking.

“How long does it take to make the product management system?”

“I have sorted out my thinking, but it takes about three months to make mature products.”

Jiang Qin nodded: “What about the connection of LBS?”

Su Nai thought about it: “If two items are done together, I don’t know how long it takes.”

“Can you finish it before the end of the year?”

“This is no problem, there are still nine months at the end of the year, more than enough.”

Jiang Qin looked at the date: “It’s almost the same time, let’s do something big, the sense of ritual should be matched, Lanlan, you can help me go to Longkai Hotel to pack a hall, call the heads of various divisions over, everyone together. Eat a meal. ”

Good guy, Long Kai has arranged it. Wei Lanlan knew that the boss was serious, so he nodded immediately: “Okay, I will arrange it when I go back.”

“No hurry, eat first, and Naiki. Eat more good things to add nutrition. Your job is the top priority of our group development in the middle of the period.”

The top priority? Su Nai thought about it, “Boss, come to a glass of water.”

Wo Ri, this female programmer surnamed Su is a bit floating! Jiang Qin murmured in his heart, and then quickly poured her a glass of water.

After returning from Juxianlou, Wei Lanlan sent a party notice to the executives at all levels through the mailbox, and Jiang Qin began to pick the lights of the night battlefield to think about the promotion details.

It wasn’t until six in the morning that the sky was about to be on, and the boss Jiang climbed up to bed to make up. It was already three o’clock in the afternoon.

It didn’t take long to see the beginning of the banquet, so he washed and dressed and planned to go out.

After learning that Jiang Qin was going to Longkai Hotel, Master Cao said that he had to follow everything. These days, the canteens were all news from Jiang Qin. He couldn’t even eat meals. Now he is thin. Now listening to it. He said he was going to Long Kai, and he couldn’t wait to fly over him.

“It’s not impossible to go to meals, but it is necessary to sign the confidentiality agreement.” Jiang Qin put the conditions out.

“Sign, you can take a meal, I sign the body agreement!”

Cao Guangyu shot his chest, and then asked, “What is a confidential agreement?”

Jiang Qin glanced at him: “Forget it, if you can’t explain, you will know if you go, will the old Ren and Super Zizi go?”

“Go, I haven’t eaten things in an international hotel, this must not be missed!”

In fact, today’s banquet is not the point. Meeting is the focus. Even if there are more things, it is wasteful, so Jiang Qin simply called Feng Nanshu’s dormitory.

This is called riding a bicycle to visit the bar, the province, the flower.

At more than 6 o’clock in the evening, the sky was getting dark, and a large number of people gathered in the lobby of Longkai International Hotel.

The manager responsible for security work rushed with a team of security guards and stayed on both sides of the hall. Subsequently, the core employees of 208, coupled with the supervisors of each branch, came one after another, and found that only a confidentiality agreement could enter.

Seeing this battle, everyone was a little embarrassed, and I said that I was afraid that something would happen today.

When everyone enters the lobby, the projection prepared in advance will start playing the video.

The first half of the video is the growth of group purchase networks every month. The middle section is the various advertising and marketing made by these group purchase networks. The second half is the share of the group purchase network in various cities.

This video is not exquisite and even a bit rough, but the advantages are intuitive, and many things can be clear at a glance.

The crowd stood in the brilliant hall, and after watching it for a long time, a shock was in the heart.

To be honest, they also know that there are many group buying networks on the market, but no one can imagine that many of this will have so much, and the battle in the four major cities is so hot, obviously like killing red eyes, it is terrible, it is terrible, it is almost terrible, it is almost terrible, it is terrible, it is terrible, it is almost terrible. To the extreme.

At this moment, Jiang Qin stepped onto the stage, held the microphone in his hand, waved his hand towards Wen Jinrui, and then closed the TV.

“Recently, the group buying network is very hot, everyone should know it, even if I don’t know, it should be almost the same after watching this video.”

“I have started to start a business with me since 2008. Even later, I have experienced the city’s promotion of the city. I know that everyone has been thinking that the group is still doing it. What are you thinking? ”

“Now I can tell you that I’m waiting for a suitable time, and the concept of group purchase is clearly clear among the consumer group.”

“In 2009, except for Linchuan, how many people know what concepts of group buying?”

“I don’t know, right? Everyone understands it literally. I may think that group buying is a group shopping. Others do not know.”

“But now it is different. After the popularity of more than 500 group purchases websites, the people of the whole country now know that group buying is to save money, that is cost -effective, that is, convenient, it is unreasonable to spend money.”

“So, we should play.”

The words fell, the audience was silent, and many people couldn’t respond, but then, the sound of the uproar sounded instantly.

Among them, the most exciting is the core employee of the 208. They knew that the boss had been waiting, so they were a little irritable. Now they finally waited for the opportunity.

At this moment, Jiang Qin waved his hand to signal everyone to be quiet, and then the sound came through the sound again.

“Today I asked everyone to come to dinner, mainly to announce this, and there are some things. I hope everyone can understand first.”

“We have to play on the stage, but the idea needs to be changed. We cannot play the same as them. In summary, our promotion strategy must first determine the two points first.”

“The first point is to surround the city in rural areas.”

“The battle in first -tier cities is too hot, and everyone has killed red eyes and desperately burned money. You also know that I have tens of millions of worth, and I don’t afraid of them, but I think it’s so stupid. Not easy, you can’t go in. ”

“So let’s do second -tier and third -tier cities first, avoid their edge, and quickly obtain market share.”

“After the handle, the nest, and the casual group are competing for you, after you die, they must enter the second and third -tier cities. At this time, I will turn around to steal their home and use the market in second -tier cities to change their markets in the first -tier cities.”

“Of course, we don’t do not do the front line, we do it, but we only do the first -line university town.

“The second point, we have to spend money on the blade.”

“You have also seen the style of other group purchase websites, and smashed money to sign the merchant. We do n’t do that. We have a quality screening. From the perspective of user perspective, we will sign suitable for high -quality merchants. You must also sign exclusive. ”

“For example, there is a street, ten merchants, and the hand spent 200,000 to sign, then we pick the best one and buy it directly 200,000.”

“In the early stages of promotion, we allowed these merchants to participate in group purchase of other websites, but I had to stop when I stopped.”

“Subsequently, I will send you to you according to the department’s segmented manual. I hope everyone will go hand in hand and tell me that the entire group buying market, their emperor is back.”

Listening to the sound came from the sound, a table on the left side of the banquet hall, 503 and 208 people had very different expressions and attitudes.

Xiao Fu’s saliva is about to flow, and his shiny little eyes did not blink. Seeing his expression, he knew that he had been fascinated by Jiang Qin, and his brain was already in a state of downtime.

“My big bear.”

Feng Nanshu looked back at the people around the stage while pointing to the stage.

Cao Guangyu covered his face with tears, saying that my fucking was not to be nourished. As a result, I fell well and gave me a live version directly.

Give so many people to meet and talk about killing this destroyer. Isn’t this his mother dreaming? Depend on!

(Come on a monthly ticket)

Today is the seventh anniversary of my wife and me on the seventh anniversary. I set a restaurant at night and sent it first. Many people asked me when I wrote Zhuang Chen before, saying that I wrote that I wrote the dog so deeply. Sorry, there really wasn’t it. My wife and I were together, and there was no chance, hee hee.

(This chapter is finished)