Xianyuan Farm

After a Chinese dinner, no matter who it was, almost all the visitors from the Joyce family caressed their bellies intentionally or unintentionally, as if Mei Ning was pregnant. ◎

Faced with such a scene, Gu Hongyu could only describe the people in front of him as full of food and wine.

Fortunately, the alcohol concentration of the fruit wine brewed from space fruits is not high, and the stamina is not great despite the excellent taste. If not for this, Gu Hongyu's farm management meeting at night would not have been held at all.

After a short break, the women from the Joyce family followed Gu Hongyu’s family to visit the almost-built community and beach at night, leaving space in the living room for Gu Hongyu and the others to hold meetings, watching this situation. Gu Hongyu couldn't help but think that a special office building should be set up on the farm in the future. Even if he wanted to build a villa and manor here in the future, it would not be a problem to continue like this!

After waiting for a while, seeing that the farm managers were almost back to normal, Gu Hongyu said with a smile: "Did everyone enjoy their meal at night?"

"Boss, you are asking this knowingly, do you still need to say this?"

"It's so comfortable. This is the first time in my life that I've had such a delicious beef dinner."

“I just don’t know when I can taste the delicious food cooked by the boss himself in the future?”

"..."

When Gu Hongyu saw that everyone was talking endlessly, he immediately waved his hands to stop everyone from continuing to speak: "Okay, I still don't know my cooking skills. At most, they are at the level of a celebrity."

After slightly improving his cooking skills, Gu Hongyu continued: "Apart from my cooking skills, what makes you unable to help yourself is tonight's ingredients, the first batch of Wagyu beef raised in our ranch, and I will tell you something else. The exciting news is that we tested the Wagyu from the pasture and all the indicators exceeded the A5 level.”

"No wonder. That's how it is."

"Ah, the Wagyu beef we had tonight was over A5 grade. I never expected..."

"I heard that the most expensive A5-grade Wagyu beef on the market is more than $100 per 100 grams. How much does it cost if it exceeds A5-grade beef?"

"One hundred grams costs more than one hundred dollars. My dear, this is like eating gold!"

"..."

"Okay. You must have guessed the reason why I called everyone here tonight. Now I need you to come up with some ideas on how to sell the super high-quality beef from our ranch." Gu Hongyu interrupted people's discussion again.

Huang Qiang didn't understand what Gu Hongyu meant, so he immediately asked: "Hongyu, isn't it just for selling on the market? How else can it be sold?"

The second cousin knew better. Before Gu Hongyu could explain, he said to the side: "Brother Qiang, you may not know that the meat quality of this kind of wagyu is almost better than that of all other wagyu. There may not be this kind of wagyu on the market yet. When selling ultra-high-quality Wagyu beef, the price is naturally impossible to determine.”

"Let's put it this way, the Wagyu beef raised on our farm is equivalent to a scorpion's daddy. If you ask me, A5 grade beef should be sold at double the price." Hei Qiang thought about it. I want to suggest.

"The double price of A5 grade Wagyu beef. I calculated that based on the ordinary market price of A5 grade beef of 1,000 yuan per kilogram, doubling it would be 2,000 yuan per kilogram. A Wagyu beef in the ranch exceeds 900 kilograms. Calculated like this A single Wagyu beef will cost RMB 1.8 million." My eldest cousin was very excited now.

But Lin Feiyu immediately added fuel to the fire: "Brother. The Wagyu beef raised in our ranch is far more than this price."

Looking at everyone's doubts or excitement, Lin Feiyu explained: "According to the evaluation standards of Australian Wagyu beef, A5 grade beef cannot be judged at domestic prices in China, because the upper class Australian aristocrats pursue the ultimate delicacy, even if its sales price does not reach To the point where one hundred grams costs one hundred dollars, but one hundred grams can definitely be achieved, Mr. Wharton, am I right?”

Joyce Wharton was also very excited at the moment. The Wagyu beef from the pasture will definitely be sold to them. Although Joyce's company has now been changed to Xianyuan Agricultural Sales Company, their profits have not decreased at all. On the contrary, the rate of capital accumulation is the sum of the previous years.

Hearing Lin Feiyu ask, Wharton nodded and said: "Yes. The general manager is right. Now there are subtle differences in the A5 grade Wagyu beef in the market. Needless to say, the external quality of the Wagyu beef from our ranch is Another important factor that affects the price of Wagyu beef is the nutrients contained in the meat of Wagyu beef and various trace elements that are beneficial to the human body. Among Wagyu beef of the same grade, the content of saturated fatty acids in muscle fat is low and the content of trace elements is the highest. Then Wagyu has the highest value.”

"Ah, when you say this, isn't one of the wagyu cattle in our pasture worth 1 million Australian dollars? Is this still a cow?" Huang Qiang was most excited at the moment, thinking that he was now managing those cows!

"No, we must better protect the Wagyu when we return from the meeting!" Huang Qiang immediately decided in his heart.

Inside was Joyce Wharton, who was engaged in agricultural product trading and knew the Wagyu market better. After listening to his speech, Gu Hongyu asked: "Mr. Wharton, can you tell us what kind of approach the Wagyu beef in our pasture should adopt?" Sales strategy?”

Wharton thought for a while and said: "I heard from the general manager that boss, you are not touching the wagyu cattle in the ranch for the time being. This is a very forward-looking idea."

After a flattery, he continued: "Faced with this super high-quality wagyu, our previous strategy before selling it is to preheat the market and hype this wagyu in the early stage, so that both potential consumers and various distributors know that we have the world's unique wagyu here."

"Yes, in this way, after the continuous fermentation of the market, coupled with the reputation of our Xianyuan Farm in the high-end agricultural product market, once this wagyu is labeled with the Xianyuan trademark, it will still be sold well even if it is three or five times more expensive than the same level of wagyu." Lin Feiyu agreed with this suggestion very much and immediately echoed it.

However, a voice immediately emerged from the venue: "Boss, why don't we carry out boutique breeding, and the number of wagyu in the ranch will be artificially controlled in the future. Scarcity makes things expensive. In this way, high-end consumer groups will naturally take the initiative to raise the price of wagyu."

"Let the market choose the price of wagyu independently, this is a good idea, but my farm has an area of ​​50 square kilometers. If we limit breeding in such a large area, wouldn't the land be wasted?" Gu Hongyu agreed with Bosh's suggestion at first, but then raised a new question.

However, the second cousin immediately said: "Hongyu, this is actually quite simple. Since the Australian market is small, we can explore other overseas markets. Fifty square kilometers may seem large, but I think it is very small in the face of high-end consumers all over the world!"

"Boss, I have a better way..." Bosh suddenly said excitedly.

ps: Thanks to the book friends "Songhai Yunyan", "Xie Zhixiu", "Li Jia Da Shaoye" for their praise and support, "Yishan Yipao", "Bai Lian Cheng Zhu", "Loulan Gu Jian", "Ren Yijie" for their monthly ticket support, and "Luo Luo Si Bing 2005" for the chapters, thank you very much!