Confessions of a Salesman

Chapter 920 Question and Answer Meeting

This kind of boring social interaction is an indispensable and important link in the business field. I used to be familiar with this kind of occasion, but today I feel particularly tired, because my mind is all about the process of Mr. Ma's conversation, and I am absent-mindedly talking to other people. Talking, talking about some unnutritious topics.

Recently, the hottest topic is the collective listing of three film and television companies. From a small and medium-sized company with tens of millions of dollars, it has become a large company with assets of over [-] million yuan overnight.

Everyone is discussing. Now it is no longer said that the purely material society is the main body, and the spiritual society has begun to play a leading role. Many people don’t quite understand how a company that makes movies can still be listed. They rely on what?Just rely on a few traffic stars?Or a few movies that can sell over [-] million box office, how unstable is this?Who would be optimistic about such a company, and who can guarantee that every movie they make will have such a profit?Without the box office guarantee of these theaters, where can the stable income come from to maintain a steady stream of new film shootings?
In the past few years, one of them has also made a few films that were well-received and not well-received by the boss of the film and television company, and they complained endlessly.

The boss who became Mr. He in the industry said: "Nowadays, there are too few conscientious film and television companies. They don't consider the audience's viewing experience at all, and they don't care about the film's reputation. They only care about the box office revenue. A film costs It was filmed in a month, and there is no script, the story is made up on the spot. First sign the contract with the popular star, as long as the money is in place, the star will not care if you have a script, as long as it is not a third-level film, they can’t take pictures. Wrong. The film produced is really horrible, not to mention the three views are not right, even the plot is illogical, it is simply a PPT for selfies, the actors do not need acting skills at all except for pretending to be cool and handsome. enough!
It takes at least a year of preparation for us to shoot a movie. The screenwriter alone needs more than a dozen people to deliberate over and over again, for fear that some plots may go wrong. It is also difficult to choose actors. The actors who fit the role, people have to look at your company. The scale, cooperating actors, group promotion in the later stage, and most importantly, can the film be paid?Seeing that it was an unpopular subject, they refused to accept it. The rest of the old artists, seeing a good script, their eyes shined brightly, and they were willing to act without pay, but the audience didn't want to watch it. We are also in a dilemma now! "

This reminds me of Shi Shi, how did he do it? He made 6 movies in two years, all of which were sold well and received rave reviews. All the artists under his banner have excellent reputations. When he mentioned their company The film and television works produced are all well-received and well-received.

Teacher He looked at me and asked me for help: "Mr. Chen, why don't you come up with an idea to see if our company can go public? We don't lack good works now, but we are short of money! If you have a good script, just pull it If you don’t get a sponsor, if you see it’s an unpopular movie, you’ll just run away without even thinking about it.”

I smiled and said, "I'm a layman. I don't know anything about your industry! However, I've supported the few movies your company has made. They're really good!"

Teacher He said with a smile: "Thank you for your encouragement! I know that when the company was first established, Boss Shi also asked you for help, and this year's scene is only possible. Please give me some pointers!"

I smiled and said: "I really can't give advice. I was the one who found a reliable partner. Besides, Shi Shi and other industries are supporting his film and television company. I think if he had to walk on one leg back then, It’s also impossible to go so far! To be honest, I personally don’t like many of the movies and TV shows he made. They are all because of poor acting skills, poor costumes, bad plots, and good scenes. After watching it, I feel like watching it It’s like painting a landscape painting, but it sells well!”

Teacher He sighed and said: "Yes, I'm not saying that Boss Shi's movie is not good, but it really doesn't conform to my values ​​and aesthetics. Men don't have masculinity, all of them have feminine beauty, and women don't have graceful beauty. , Each one is extremely heroic. I can’t even understand it. After watching a movie, I don’t understand what it’s trying to explain? What’s the theme? Of course, there must be merits, maybe I’m too one-sided!”

I smiled and said, "You don't have to be so polite! I have a good relationship with Shi Shi, but this doesn't affect my criticism of him! I have also discussed these issues with him countless times. He is actually very helpless. The audience now What I watch is not the movie itself, but more concerned about their idols, the time they appear in the movie, whether the appearance is perfect, and whether the characters match the temperament of their idols. Whatever the audience wants, the film company will give them what they want? It can’t be every day Do you want to spread the word? The market determines what you want to do? It’s impossible, but I believe it’s just a fad. You should support what you want to do, and there are still a lot of viewers I am sensible, and I am willing to see your hard work and conscientious production! I am your loyal fan. As long as it is produced by your company, I will watch it!"

Mr. He nodded and said, "Thank you very much. It would be great if the audience were as sensible as you! It's a pity! We can't do it anymore. The box office of several historical movies is less than [-] million, and all of them are losing money. , it is difficult to find a producer now!"

I thought for a while and said, "Well, I'll give you a call and you can contact him. He may be willing to invest in one or two movies. He has done this before. You might as well cooperate."

Teacher He rubbed his hands and said, "Thank you so much!"

I shook my head and said, "It's a matter of mutual benefit, I can't talk about gratitude! Let me give you some suggestions, you can see if it works! If it's not right, just listen to it!"

Teacher He hurriedly said: "Say it, say it! I will keep every word in my heart!"

I smiled and said: "Don't! I'm just talking about my feelings! If a film and television company wants to make money, it must do a few things. Knowing is your label, and uniqueness is the basic way of survival in any industry; again, for you entrepreneurs, you should care more about yourself, and don’t care about your competitors. Your current opponents are only yourself, because you The ultimate goal is to satisfy consumers and meet customer needs. The success of a company is because it produces products that meet customer needs. It is definitely not to knock down competitors. The last is the business model, which must be reflected in a certain product. , There will be no commercial value without products, and there will be no good products if there is only commercial value.”

Teacher He kept nodding, but obviously didn't understand what I was saying?
I continued to explain: "Let me be straightforward. Don't just make literary films, you still have to cater to the public's taste. It's just a basic way of survival. The most important thing is to survive and live for a long time. Then Or, even if it is a literary film, it can be commercialized. Do you think Zhou Xingxing’s works are absolutely commercial works? Not necessarily? They say his works are nonsensical and funny, and they are forgotten after laughing, but he is so There are so many classic lines, why are they still remembered? Is there really no place worth remembering? Not necessarily? I still think this is a problem of proper use!"

Teacher He nodded seriously this time and said, "I understand!"

I went on to say: "In addition, you need to open your mind. Don't limit yourself to one product, just make movies? There are many ways for film and television companies to make money. Let's wrap it up. Those actors who make literary films under your banner can also become popular idols." Ah! Developing more actors of different types can also fill a lot of gaps in the market demand. I don’t believe that all audiences like Xiao Xianrou, innocent girls, and maybe there are comedians with big bellies who will be liked by others. If you eat too much lean meat, you might like pork belly!
Don’t just limit yourself to movies, TV works, special entertainment programs, and variety shows will also be profitable. These types of programs are still very popular with the public. I believe investors are willing to advertise on them. These are all ways to make money. .

Also, you must have an insight into market opportunities, don't always follow the trend, you are doing a good job in this point, don't shoot costume dramas, they are all costume dramas, and once you shoot spy movies, they are all spy movies , the first two people who eat crabs can make money, but the latter may not! "

Teacher He said convincingly: "I have been taught!"

Afterwards, I gave Yaoyang's phone number to this Teacher He and asked him to talk to Yaoyang.

At the end of the day, until the dinner party, people still asked me for my opinion, and I took the trouble to answer each of their questions. I felt like a Duan Niang.

Lu Ping and Xiao Hai, who were sitting next to me, were squeezed away. Next to me was a supplier of Seagull. His purpose was very simple, and he told me directly: "I am a supplier of thick steel plates. , I just want to expand my business scope, I hope you can help me introduce Wanzhong and Lvshuiyuan."

At first, I politely rejected him and said, "It's not that I won't help you. You know that I am no longer in Wanzhong. Even if I am still in Wanzhong, Wanzhong's materials are all purchased by the group. It requires a lot of qualification review, even if I introduce it, it is useless! As for Lushuiyuan, I frankly say that I have no right to recommend it. In addition, I am talking about the payment method of Lushuiyuan, you It may not be acceptable! They are all offering one-year commercial acceptance, can you accept it?"

As soon as this person heard this, he stopped talking, and another person immediately pushed him away, and he sat down and said to me very familiarly: "Mr. Chen, I heard that you used to open a diagnostic company. Is it a difficult company? Here I am, I want to invest in you, you can open as big as you want, and we will share the profit fifty to five, what do you think?"

I was really annoyed, so I replied bluntly: "I don't think so! How much can you invest? 500 million, or 1000 million?"

This one said ah: "Do you want so much money? Isn't it just a consulting company?"

I sighed and said, "Do you think that consulting companies don't need to invest a lot of money? Diagnosing a company's problems requires conducting multi-faceted research. It's not just about looking, asking, and listening! Need Huge research groups, and support from technical groups. In addition, it is not enough to only diagnose the problems of enterprises, but also to help them solve problems. This requires the support of early funds! If it is as easy as you said, not everyone can do it. You can start a consulting company! Your thinking is too simple!"

That person left in a hurry, and another person is coming, I really can't eat this meal!I stood up and said to the people around me: "Everyone eat slowly, I'm a little tired, so I'll go first!" After speaking, I left everyone and walked away.

When Yun Manni found me, I was eating in the restaurant of the hotel. When I saw her, I didn't raise my head and said, "Say it yourself, what are you doing? Do you really think I'm a courtesan?"

Yun Manni smiled and said: "I don't know, so many people are looking for you! I want to help you make a name for yourself, so that you can do things in the future. Many friends have many paths!"

I poohed and said, "Are you looking for friends for me? Everyone treats me like a cash cow. If I really had that great ability, I would have already developed myself. I don't deserve to be here like a giant panda." , being visited by someone! I’m leaving tomorrow! In the future, don’t ask me for such things!”

Yun Manni said somewhat embarrassingly: "Got it! I have no choice but to accumulate some popularity for myself!"

I sighed and said: "Sit firmly this time? The internal troubles are resolved, and you still have to be careful about foreign troubles! At present, once Wanzhong stabilizes, it is most likely to attack you seagulls. No matter what the price is, as long as you win You, all the people, are not far from unifying the world!"

Yun Manni hummed and said: "I know, but this is also an opportunity for me. Once Wanzhong fails this time, then I can really compete with Wanzhong to be number one in the world. At least I can form a north-south relationship." It's time to counterbalance!"

I smiled slightly and said, "I hope, it's not that I don't have confidence in you, it's just that Wanzhong is not as simple as you think!"

Wanzhong is really not as simple as imagined. Our piece of land in DZ urban area was not snatched by Weihua, but was successfully purchased by Wanzhong. We are going to build a large comprehensive shopping mall there, with Wanzhong Electric as the core. The main business project, supplemented by other subsidiary products, will also build a large indoor playground.

Compared with Yaoyang's commercial residences, Wanzhong's design is more attractive. It can not only generate financial income for DZ City, but also create a lot of job opportunities for local people. Wanzhong also offered a lot of purchase conditions. They are more satisfied with Wanzhong's conditions, Yaoyang miscalculated this time!

(End of this chapter)