Countercurrent 1982

Chapter 1041 Game Rules
Xu Fuguo had also heard about Tianyin Electronics Factory before, but what he didn't expect was that at this gathering, several directors of the electronics factory present had such a strong reaction to this Tianyin Electronics Factory.

"This factory used to rely on CCTV to advertise. In fact, it's the same thing when it comes to product quality." A look of disdain flashed across the face of the tall supervisor, and he continued: "It's too unfair to say it. Originally, our factory’s recorder products were much better than their Tianyin Electronics Factory, but because we didn’t have the money to advertise, the sales couldn’t increase, what do you think can be done?”

The tall supervisor named Tian Song is the factory director of Shenzhen Chunmei Electronics Factory. He has become the leader of the factory in his early 40s, and he is in the prime of life and has a bright future.

What he said was obviously complaining. In fact, everyone knows that advertising on CCTV will definitely bring good sales to the product, but for state-owned enterprises like them, it is not an easy task. .

Because first of all, whether the benefits of state-owned enterprises are good or bad is actually not the initiative of the company itself. In the era of planned economy, all products are purchased and sold. There will be good benefits, but because the production quota has an upper limit, the benefits cannot always be too high.

In addition, state-owned enterprises are burdened with too many taxes, and most of the profits will be taken away by the state. As a result, enterprises do not have enough funds to upgrade equipment and advertise. At most, they can give workers more benefits, so to a certain extent , also restricted the development of state-owned enterprises.

In addition, at present, many state-owned enterprises do not have the pressure to survive. Spending huge sums of money on advertising on radio and television stations does not feel urgent in the eyes of many state-owned enterprise leaders. In addition, the approval of the leaders of the superior authorities is required. The procedures are complicated and the delay time is relatively long. Long, and whether it will be approved is still unknown.

Therefore, when state-owned enterprises formulate and implement business plans, they are always less flexible than private enterprises. If we say that in the era of the national planned economy before the 80s, there was no problem with this rule. When the country entered the era of market economy, the state-owned enterprises had already become a lame giant, large in size but struggling to walk.

"I also think Director Tian is right. If we have that kind of overwhelming advertising model, our products will definitely sell well now. Tianyin Electronics Factory has so many orders now, in fact, it is because of an advertising effect that bad money drives people away." Good money, domestic consumers are immature now, they only know how to choose products and famous brands, in fact, some manufacturers’ products are just advertised, and the quality is incomparable with our state-owned enterprises.” Zhou Huaizhong, director of Xinlei Radio Factory, also Follow up.

"Then what's going on in our city's tape recorder quality competition this time? Why did Tianyin Electronics Factory win the championship?" Xu Fuguo asked suspiciously.

"Who knows? Maybe it's because Duan Yun, the manager of Tianyin Electronics Factory, has a good relationship with our mayor?"

"That is, at the annual meeting of entrepreneurs during the Chinese New Year this year, I saw our Mayor Liang praised Duan Yun in front of Director Ma, and he seemed to think highly of him. Chang also praised Duan Yun face to face, I think there must be something tricky in it..." Several other people also echoed.

"This is a very serious issue, please don't talk nonsense!" Xu Fuguo's face darkened, and he continued: "The quality review experts for the tape recorder this time are all from our Ministry of Electronics Industry. Experts from the Ministry of Electronics Industry cheating for personal gain?"

"We didn't say that..."

Hearing Xu Fuguo's harsh tone, several people present shook their heads.

"Anyway, being able to win the first place in this tape recorder competition shows that they are indeed capable. Sometimes we need to recognize the reality and not blindly smear." Xu Fuguo paused, and then said: "I know Your company is facing many difficulties now, but we need to take it step by step. After our group company is formally established, Director Ma and I will find a way to help you promote your company's products on radio, television and other media. You still need to be hard on your own, and if the technical equipment is not good, it can only be eliminated by the market, so a part of the funds will be allocated to introduce advanced foreign production lines and equipment technology to you, everyone don’t have to worry..."

"But the problem is that the situation of our factory is not very good now, and we are all state-owned enterprises, and now we are suppressed by a private enterprise. The unscrupulous companies that make false propaganda carry out some suppression, only in this way can the market move towards a virtuous circle, and those illegal self-operated companies and traders who engage in speculation will never have a chance to turn around."

"That's right, we are a socialist country, how can private enterprises gain the upper hand?"

"If Duan Yun's electronics factory is not suppressed, our orders will decrease. This is a top priority and cannot be delayed any longer..."

Several people at the same table said one after another.

"I understand what you mean, but our country is now following the market economy route, and they haven't violated the law. How can you forcibly intervene? Besides, you all know that Duan Yun has a good relationship with our Mayor Liang. Even This time they are all tape recorders, and the first place in the competition was given to him, how could the city government suppress Tianyin Electronics Factory, isn’t that slapping themselves in the face?”

Xu Fuguo is still very clear-headed. He knows that judging from the current situation, it is impossible for the SZ city government to carry out administrative intervention on Tianyin Electronics Factory. It is very easy to start an enterprise, but it is easy to affect the whole body, and the negative effect is very serious. It will be much more difficult for the SZ city government to create a shadow in the future, so this is almost impossible.

"But……"

"You must first make it clear that our group company is just an enterprise now, and we cannot rely on government intervention to seize the market." Xu Fuguo interrupted everyone, and then said: "But since it is a market economy, we can completely follow market rules. Play, although Tianyin Electronics Factory seems to be doing well now, it is a small factory after all, if everyone can unite, this factory won't last long..."

(End of this chapter)