Countercurrent 1982

Chapter 1090 Price War

"well said!"

"Actually speaking, Duan Yun is just a nouveau riche. He is complacent when he makes a little money. This kind of person is destined to have a rabbit's tail..."

"You're still young, that Duan Yun is indeed a little clever, but unfortunately his eyelids are too shallow, after all, he is still far behind our Manager Ma, that is to say, he made a lot of money by relying on advertisements, but I think That's the end of his luck."

Others present also said.

Obviously, from their point of view, Ma Fuyuan exchanged the exchange rights of 300 million US dollars for the advanced production technology of Tianyin Electronics Factory this time. And it is also very likely to change the pattern of the entire domestic tape recorder market. After all, the colorful tape recorders produced by Tianyin Electronics Factory accounted for almost half of the domestic tape recorder market last year. Through this technology transfer, Shenzhen Electronics Group itself has With the advantages of raw material supply channels, it is almost certain that Chunmei Electronics Factory will replace Tianyin Electronics Factory's market share in the future.

"Last year, Tianyin Electronics Factory generated more than 600 million taxes for our SZ city, and also earned 380 million US dollars in foreign exchange, mainly thanks to the colorful tape recorders they produced." Ma Fuyuan glanced at Tian Song, and then said: "This time you must To seize this rare opportunity, the group will also cooperate with you in advertising and publicity, and strive to achieve a sales volume of over 50 units in the second quarter of this year!"

When Ma Fuyuan said this, he was actually bidding against Duanyun’s Tianyin Electronics Factory. Last year, Duanyun sold 10,000+ sets of colorful tape recorders almost every month. This is what Ma Fuyuan learned through his own channels. Yes, he is very keen on the sales of tape recorders of Tianyin Electronics Factory, and he also wants to give his Shenzhen Electronics Group a good start through the rise of Chunmei Electronics Factory, so as to prove that the establishment of Shenzhen Electronics Group is a very successful approach. .

"Actually, I think that since our group's tape recorder products have such a large technical cost advantage, we should put more pressure on other competitors, especially Tianyin Electronics Factory." Xu Fuguo's eyes flashed brightly, and he continued: "Now we The sales growth rate of Chunmei Electronics Factory is still too small. If we want to quickly occupy the market, we must fight a price war. Since we have a cost advantage, we must give full play to this advantage, focus on publicity, and sell at a low price. In this case Many competing companies can be squeezed out of the tape recorder market. At that time, our group will dominate the domestic tape recorder market. At that time, we will have the initiative in this market, and most of the orders will flow into our group company. Other companies will either Quit the production of tape recorders, or you can only join our group company, even if a few companies continue to fight there, they will not pose any threat to us..."

"Deputy Manager Xu is right. Now Tianyin Electronics Factory has such a large monthly output. If we concentrate on price wars at this time, most of his products will only be backlogged in our hands and cannot be sold. He has no working capital, without working capital is a dead end, I think how long this kid can be proud?" Tian Song also said.

Tian Song is now in the mood to turn himself into a serf and sing. Because he was robbed of many orders by Tianyin Electronics Factory, he has always been worried about Duan Yun and Tianyin Electronics Factory. Now that he has the initiative, he also Thinking that the Tianyin Electronics Factory, which can be killed, will not be left behind, and it is completely impossible to turn over.

"We need to be a bit ruthless in business. I think Deputy Manager Xu and Factory Manager Tian are right. We are a socialist country anyway, and we cannot let these capitalist roaders gain the upper hand. Although price wars will indeed Reduce profits, but we should take a longer-term view, and we must teach a lesson to upstarts like Duan Yun!"

"That's right, I don't want children to be able to trap wolves. If you don't seize this opportunity, that boy Duan Yun will definitely become our strong competitor when he makes the company bigger in the future. Everyone must see this."

For a while, everyone at the scene expressed their approval of Xu Fuguo and Tian Song's approach.

Human hearts are selfish.

In fact, apart from being jealous of Duan Yun's Tianyin Electronics Factory, the directors and managers of these state-owned enterprises present were more out of a kind of envy and jealousy towards Duan Yun.

You know, all of them have been able to become the leaders of state-owned enterprises, and all of them have slowly worked their way up through more than ten or twenty years. At the age of 200, his net worth has reached tens of millions, which also makes the elites of these state-owned enterprises very unbalanced.

"Since everyone agrees to fight the price war of tape recorders, let's go back to the group and discuss it carefully, formulate a specific operation plan, and then implement it uniformly." Ma Fuyuan smiled slightly, and then said: "In addition, I hope everyone understands, Our competitors not only have Tianyin Electronics Factory, but also other tape recorder manufacturers across the country. The price war is not only to lower the ex-factory price, but also to invest huge sums of money in publicity and promotional activities. Maybe we will face meager profits. Even the situation of losing money, but this is just a labor pain. In the long run, it will be very beneficial to our group company, and the pressure on other recorder companies will be greater in the price war. Life will only be more difficult than ours. Only in the end Those who survive are the winners, and we are going to play a big game, which requires a high degree of coordination and consistency within our group, and you must be mentally prepared for this."

"Manager Ma, we will come here as you say, and we will all follow the arrangement of the group company!"

"That's right, as long as Tianyin Electronics Factory can be brought down, we can accept a temporary loss of money!"

"Just do as you say!"

As soon as Ma Fuyuan finished speaking, everyone present agreed.

"Come on, for the future of our group company, everyone drank this glass of wine." Xu Fuguo raised his glass at this time and said.

"For the group company! Cheers!"

The next moment, more than 10 wine glasses touched together crisply...

……

After seeing off the members who came to participate in the Chamber of Commerce, Duan Yun received a notice from the city government to let him participate in the ribbon-cutting ceremony of the new venue of the SZ City Library.

Duan Yun spent 150 million yuan on the renovation and expansion project of the SZ City Library this time, which is divided into three parts. The first part is to repair and strengthen the old library, and the second part is to increase the modern facilities of the library, including New bookshelves and a large number of books, the third part is to expand a new venue next to the old venue, including the main building and surrounding green facilities, which is the focus of the renovation of Shenzhen Library.

Now that the old venue has been remodeled, today is the day when the foundation stone laying of the new venue begins. As an investor, Duan Yun was naturally invited by the city government to participate in the groundbreaking ceremony.

(End of this chapter)