Countercurrent 1982

Chapter 1129 Fujio Masuoka
Just when Ma Fuyuan and others were preparing to make a big splash and wanted to make some articles on export earnings, Duan Yun received a transoceanic call from Japan.

What surprised Duan Yun was that the person who called him this time was none other than Fujio Masuoka, who was the first to invent the "Flash" scattered memory chip.

Because Fujio Masuoka didn't understand Chinese, when he called Duan Yun, he also specially found a Chinese translator from the company to help him talk to Duan Yun.

During the phone call, Fujio mainly asked about the situation of Duan Yun Enterprise and the purpose of buying this flash memory chip.

Duan Yun did not inform Fujio Masuoka of the purpose of buying this chip, because his repeater has not yet produced a prototype and applied for a patent, so he cannot tell others about this good business idea.

However, Duan Yun still expressed his strong desire to buy their flash memory chips on the phone, and said that if the price of their company's flash memory chips is right, he is willing to buy in large quantities and sign related contracts.

However, during the phone call, Fujio Masuoka obviously had doubts about the strength of Duan Yun Enterprise, especially after learning that Duan Yun was only a private company, he felt incredible, as if in his memory, there were no private companies in mainland China. The concept of enterprise made him somewhat doubt whether Duan Yun's company existed, or it was just a pocket company.

Duan Yun didn't explain too much about this, but just expressed to Fujio Masuoka that he is welcome to come to Shenzhen to inspect his company, and discuss other matters in detail.

After putting down the phone, Duan Yun was in a mixed mood. On the one hand, he really wanted to buy a large number of these flash memory chips. On the other hand, if the other party’s quotation was too high, then the repeater products he produced in the future would become less profitable. High prices will also greatly affect sales.

In later generations, storage chips will not exceed 20% of the cost of general electronic consumer products. However, Duan Yun had previously shown at the SEC exhibition that the reference price for this kind of Flash chip on Toshiba’s booth was US$45 each. According to the exchange rate of foreign exchange in the domestic black market, if it is converted into RMB, it will be a full 450 yuan!

Duan Yun’s current ex-factory price of each Walkman is 380 yuan, and the price of this chip is actually higher than that of the whole Walkman, adding up to more than 800 yuan. Such a price can be said to be unbeatable in the domestic market. Competitiveness can be said, because this is already equivalent to the price of imported Sony Walkmans. Families who can afford 800 yuan to buy a Walkman will not mind paying an extra 200 yuan to buy one with more functions and better quality. Sony Walkman.

Therefore, the price of flash memory chips is also a key consideration for Duan Yun. According to Duan Yun's thinking, if the cost of each chip exceeds 10 US dollars, then there is no need for cooperation for the time being, and no one wants to do business at a loss.

Of course, Duan Yun also kept an eye on it, that is, during the phone call with Fujio Masuoka, he proposed that the other party could bring a batch of chip samples. Duan Yun only needs a few chip samples to make a repeater. Samples, so that he can apply for a patent for the repeater in advance to avoid being preempted by other manufacturers at home and abroad.

In fact, the repeater was invented in China in 1993. Before that, Duan Yun didn't have to worry about someone coming up with this idea. Before 93, the price of flash memory chips in the world had already been reduced, and the repeater went on the market for two or three years without any problems. questionable.

But all of this has to wait until the arrival of Fujio Masuoka before making a decision...

……

However, on the third day after the conversation with Fujio Masuoka, his plane landed at Guangzhou Baiyun Airport. He was accompanied by a Chinese translator who was actually a Chinese student studying in Japan.

After learning that Fujio Masuoka had arrived in Guangzhou, Duan Yun was very surprised. He didn't expect that the other party would come so soon. It can be seen that Fujio Masuoka still attaches great importance to this business.

In fact, as Duan Yun guessed, Fujio Masuoka really attached great importance to this business in China.

Fujio Masuoka is currently a supervisor of the Toshiba Microelectronics Research Department, and he is a middle-level cadre in the Toshiba Group. Although he has organized many Toshiba product development projects over the years, he is also a small celebrity in the company, but in the end , Fujio Masuoka is too far away from Toshiba's core right layer, and does not have any company's decision-making power.

In fact, Fujio Masuoka has always paid little attention to China, thinking that China is seriously poor and backward, and it is only a dumping place for Japan's obsolete products and production lines. The product projects researched by his microelectronics department are mainly aimed at the markets of developed countries such as Europe and the United States, so here He never thought before that there would be Chinese customers interested in the products he researched.

Originally, Fujio Masuoka had great expectations for the "Flash" flash memory chip he had painstakingly developed, but the reality poured buckets of cold water on him. When he reported the product to his upper leadership , after the other party learned about the performance of this product, he simply said to him "forget about this product", and then there was no further information.

Even if the "Flash" chip participated in this year's CES exhibition, it was just an opportunity that Fujio Masuoka tried his best to fight for it. However, the result really disappointed him. Except for Duan Yun, the companies in the exhibition had no doubts about this kind of scattered memory chip. Strong interest, no one from other European and American manufacturers even asked about this product at the exhibition.

So despite his disdain for the Chinese mainland market, Fujio Masuoka finally decided to embark on this trip to China to see if Duan Yun's company can really save his own in order not to let his research results end without a problem. R & D results.

This time Duan Yun drove his own Santana car, picked up Fujio Masuoka and the accompanying interpreter at Baiyun Airport, and went to his factory in Shenzhen.

In fact, it was according to Duan Yun's original arrangement, because it was already noon when the plane arrived in Guangzhou. He planned to let Fujio Masuoka stay at the Xi'an Hotel in Shenzhen, and then lead him to visit the factory early the next morning, but Fujio Masuoka insisted on visiting Duan Yun's factory first.

"Mr. Fujio, do you speak English?" Duan Yun asked in English.

"Yes!" Fujio Masuoka was stunned when he heard that Duan Yun could speak fluent English, and then nodded.

The two then spoke directly in English.

The English level of the Japanese people is still good. When Duan Yun went to Japan for inspection before, he even saw Japanese people reading English newspapers on the tram. However, the English level of the Japanese is limited to reading and writing, and the oral level is with a kind of The thick local accent makes people sound a bit awkward.

However, Fujio Masuoka's oral English level is still good. Duan Yun and him can have a barrier-free conversation, which also facilitates the communication between the two.

(End of this chapter)