Countercurrent 1982
Chapter 1737
Chapter 1737
Three days later, when Duan Yun returned to the company office in Haikou as usual, he saw a stack of newspapers on the table at a glance.
The top one is "Haikou Evening News". This newspaper has a large circulation in Hainan. Compared with the more orthodox "Hainan Daily", it has more entertainment news, so it is more popular among the local people in Hainan. It is also the newspaper that many foreigners like to read.
And at the desired position on the second page of "Haikou Daily", Duan Yun finally saw an article he wanted.
The article titled "Intense Transformation, A Domestic Electronics Giant May Become the New Iron Tower", although it did not appear on the front page headline, the picture inserted in it was larger and more conspicuous than the front page.
For any seasoned writer, what they are best at is insinuations, expressing what they want to say in a subtle way, and perfectly avoiding the legal responsibilities of related companies and parties, which has become a lot of Qualities a copywriter must have.
Telling Group has always had a very strong legal team. This time, on the one hand, the team escorted Telling Group's product patent technology, and on the other hand, it was to stop domestic public opinion from attacking the group and make timely counterattacks. .
Domestic public opinion cannot always be of the same voice. Even though Tianyin Group has developed very well in recent years, there have been negative news about Duan Yun and this company. These writers also have various purposes , some are entrusted by others to do things with money, and some other reporters simply want to attract attention and expand their popularity, so they will write some "maverick" articles, specifically picking on Tianyin Group's problems and shortcomings, Duan Yun himself had very strong criticisms.
However, almost without exception, these reporters who wrote negative articles received a lawyer's letter from the Tianyin Group's legal department. After receiving the lawyer's letter, the reporter immediately gave in and apologized, and some reporters simply chose to "surrender" and became "cooperative reporters" of the Tianyin Group's public relations department.
And this time the "Haikou Evening News" exposed such an article, naturally it was tacitly approved by the group company, otherwise, no reporter would dare to point their guns at Tianyin Group.
In this article, the author described in detail the huge difficulties faced by a well-known domestic electronics company because of the acquisition of foreign automobile production lines, as well as the difficulty of getting involved in the automobile industry, and said that the introduction of this foreign automobile production line will definitely become a A huge gold-swallowing black hole will eventually bring down the country's largest electronics company.
The full text does not mention the words Duan Yun and Tianyin Group, but anyone with a little common sense knows that the article must be Tianyin Group.
In addition, at the end of the article, the author of this article also proposed a way for Tianyin Group to get out of the predicament, that is, it must make a decisive decision, choose to survive with a broken arm, and sell other industries to restore blood to the group company, which is currently the most direct and effective Method.
Undoubtedly, this article was written in line with Duan Yun's wishes. This is what he wanted. It can be seen that this writer is of a very high level and perfectly executed Duan Yun's request.
Later, in several other newspapers, Duan Yun also saw similar articles appearing, and the writing level was also very high, both implicit and in place, and almost perfectly expressed the news that Duan Yun wanted to release, and The impact on the brand reputation of Telling Group is very limited, because these reports are not aimed at the products themselves, and even praised the electronic products produced by Telling Group in recent years, but only pointed out the huge financial situation that Telling Group is currently facing. pressure.
All of this is just the beginning. According to the results of the discussion between Duan Yun and the PR department, in the next half month, news about Tianyin Group's financial crisis will continue to appear in various places in Hainan. In newspapers, and in some national newspapers with high sales in Hainan, there will also be news reports alluding to Tianyin Group's financial crisis.
At this moment, Duan Yun only needs to wait for the fermentation of relevant public opinion news, and then start the next step of the plan.
And in the past few days, Wang Jianhua, the vice president of the real estate company, has also started his own actions. For 4 consecutive days, he has been busy with socializing, drinking during the day and drinking at night, so that after a few days, Duan Yun was surprised Duan Yun was somewhat moved when he found out that he dropped the bottle and came to work, so dedicated.
But in fact, Duan Yun also knew in his heart that Wang Jianhua was eager to make a fortune. For a person like him, if he wanted to get rich, he could only risk his life.
However, what surprised Duan Yun was that even though hints of willingness to sell the Hainan real estate project at a low price have been released, so far, no deal has been negotiated. Judging from Wang Jianhua’s feedback, there are indeed some people making indirect remarks Asking prices, but no one has expressed the willingness to buy.
Almost none of the business elites who can be involved in the Hainan real estate market are fuel-efficient lamps, and the investment in real estate projects connected to the cloud is huge. They also need to carefully consider and prepare to minimize investment risks as much as possible before they can consider shot.
To put it bluntly, there are still many people who are still watching from the sidelines. Even though many of them really believe that the current Tianyin Group has a serious financial crisis, they still dare not make a move without full confidence and strong interests.
"Mr. Duan, I think these guys want to wait for our group to fail, and buy the bottom price. These guys are all good people. I quoted the lowest price to them, but they still think it's too expensive. , It's clear that I want to take advantage of the fire!" In Duan Yun's office, Wang Jianhua said in a somewhat resentful tone.
"We're all waiting for the pie to fall from the sky, but how can there be such a good thing?" Duan Yunwen smiled, and then said: "Since they don't appreciate it, let's forget it. We can hold an auction and sell some houses first..."
"Auction?" Wang Jianhua was stunned when he heard this.
"That's right, it's a public auction. I think the Cultural Palace in HK City is a good location. Everyone can participate, and the starting price is only one yuan." Duan Yun held out a finger while speaking.
"An auction for one yuan!?" Hearing this, Wang Jianhua was stunned in surprise.
(End of this chapter)
Three days later, when Duan Yun returned to the company office in Haikou as usual, he saw a stack of newspapers on the table at a glance.
The top one is "Haikou Evening News". This newspaper has a large circulation in Hainan. Compared with the more orthodox "Hainan Daily", it has more entertainment news, so it is more popular among the local people in Hainan. It is also the newspaper that many foreigners like to read.
And at the desired position on the second page of "Haikou Daily", Duan Yun finally saw an article he wanted.
The article titled "Intense Transformation, A Domestic Electronics Giant May Become the New Iron Tower", although it did not appear on the front page headline, the picture inserted in it was larger and more conspicuous than the front page.
For any seasoned writer, what they are best at is insinuations, expressing what they want to say in a subtle way, and perfectly avoiding the legal responsibilities of related companies and parties, which has become a lot of Qualities a copywriter must have.
Telling Group has always had a very strong legal team. This time, on the one hand, the team escorted Telling Group's product patent technology, and on the other hand, it was to stop domestic public opinion from attacking the group and make timely counterattacks. .
Domestic public opinion cannot always be of the same voice. Even though Tianyin Group has developed very well in recent years, there have been negative news about Duan Yun and this company. These writers also have various purposes , some are entrusted by others to do things with money, and some other reporters simply want to attract attention and expand their popularity, so they will write some "maverick" articles, specifically picking on Tianyin Group's problems and shortcomings, Duan Yun himself had very strong criticisms.
However, almost without exception, these reporters who wrote negative articles received a lawyer's letter from the Tianyin Group's legal department. After receiving the lawyer's letter, the reporter immediately gave in and apologized, and some reporters simply chose to "surrender" and became "cooperative reporters" of the Tianyin Group's public relations department.
And this time the "Haikou Evening News" exposed such an article, naturally it was tacitly approved by the group company, otherwise, no reporter would dare to point their guns at Tianyin Group.
In this article, the author described in detail the huge difficulties faced by a well-known domestic electronics company because of the acquisition of foreign automobile production lines, as well as the difficulty of getting involved in the automobile industry, and said that the introduction of this foreign automobile production line will definitely become a A huge gold-swallowing black hole will eventually bring down the country's largest electronics company.
The full text does not mention the words Duan Yun and Tianyin Group, but anyone with a little common sense knows that the article must be Tianyin Group.
In addition, at the end of the article, the author of this article also proposed a way for Tianyin Group to get out of the predicament, that is, it must make a decisive decision, choose to survive with a broken arm, and sell other industries to restore blood to the group company, which is currently the most direct and effective Method.
Undoubtedly, this article was written in line with Duan Yun's wishes. This is what he wanted. It can be seen that this writer is of a very high level and perfectly executed Duan Yun's request.
Later, in several other newspapers, Duan Yun also saw similar articles appearing, and the writing level was also very high, both implicit and in place, and almost perfectly expressed the news that Duan Yun wanted to release, and The impact on the brand reputation of Telling Group is very limited, because these reports are not aimed at the products themselves, and even praised the electronic products produced by Telling Group in recent years, but only pointed out the huge financial situation that Telling Group is currently facing. pressure.
All of this is just the beginning. According to the results of the discussion between Duan Yun and the PR department, in the next half month, news about Tianyin Group's financial crisis will continue to appear in various places in Hainan. In newspapers, and in some national newspapers with high sales in Hainan, there will also be news reports alluding to Tianyin Group's financial crisis.
At this moment, Duan Yun only needs to wait for the fermentation of relevant public opinion news, and then start the next step of the plan.
And in the past few days, Wang Jianhua, the vice president of the real estate company, has also started his own actions. For 4 consecutive days, he has been busy with socializing, drinking during the day and drinking at night, so that after a few days, Duan Yun was surprised Duan Yun was somewhat moved when he found out that he dropped the bottle and came to work, so dedicated.
But in fact, Duan Yun also knew in his heart that Wang Jianhua was eager to make a fortune. For a person like him, if he wanted to get rich, he could only risk his life.
However, what surprised Duan Yun was that even though hints of willingness to sell the Hainan real estate project at a low price have been released, so far, no deal has been negotiated. Judging from Wang Jianhua’s feedback, there are indeed some people making indirect remarks Asking prices, but no one has expressed the willingness to buy.
Almost none of the business elites who can be involved in the Hainan real estate market are fuel-efficient lamps, and the investment in real estate projects connected to the cloud is huge. They also need to carefully consider and prepare to minimize investment risks as much as possible before they can consider shot.
To put it bluntly, there are still many people who are still watching from the sidelines. Even though many of them really believe that the current Tianyin Group has a serious financial crisis, they still dare not make a move without full confidence and strong interests.
"Mr. Duan, I think these guys want to wait for our group to fail, and buy the bottom price. These guys are all good people. I quoted the lowest price to them, but they still think it's too expensive. , It's clear that I want to take advantage of the fire!" In Duan Yun's office, Wang Jianhua said in a somewhat resentful tone.
"We're all waiting for the pie to fall from the sky, but how can there be such a good thing?" Duan Yunwen smiled, and then said: "Since they don't appreciate it, let's forget it. We can hold an auction and sell some houses first..."
"Auction?" Wang Jianhua was stunned when he heard this.
"That's right, it's a public auction. I think the Cultural Palace in HK City is a good location. Everyone can participate, and the starting price is only one yuan." Duan Yun held out a finger while speaking.
"An auction for one yuan!?" Hearing this, Wang Jianhua was stunned in surprise.
(End of this chapter)
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