Countercurrent 1982

Chapter 2033 The new car rolls off the assembly line
"Eh." Hearing this, Zhang Rongmao suddenly realized.

Regarding Tianyin Group's opening of a car 4S shop, Zhang Rongmao knew about it a long time ago, but he didn't think it was special, because in his opinion, the so-called car 4S shop is nothing more than a shop specializing in cars, and repairs by the way Cars, nothing special.

But what he didn't expect was that this kind of car 4S shop would have such a strong sales ability. The new car had just rolled off the production line, and there were already orders here, and it wasn't just a purchase of one or two cars. There are several, or even a dozen of them. You must know that although this kind of mini-car is cheaper than other cars, one costs about 10 to 4 yuan, which is enough for me to buy a car worth several [-] yuan. The strong purchasing power of [-]S stores.

What Zhang Rongmao didn't know was that the chamber of commerce of Tianyin Group can be said to be the richest chamber of commerce in the country, and the net worth of its members is at least one million yuan, and the net worth of some veteran members of the chamber of commerce has basically reached tens of millions , They have also made a lot of money with the rapid development of Tianyin Group over the years, so their financial resources must not be underestimated.

And if you want to apply to join the Tianyin Automobile 4S store, not everyone is qualified. After the member submits the application, Tianyin will ship the goods, and there will be a layer of review on the opposite side, including the funds invested in the opening of the store, the location of the store, and the personnel. The configuration and related management models have strict requirements. If any item fails to meet the standard, it will be difficult to pass.

In the early days, Tianyin Chamber of Commerce was relatively loose in the review of joining the 4s shop of the car, but as the sales of Volvo cars in the country continued to rise, more and more people saw the benefits of joining the 4s shop of Tianyin car, and submitted There are more and more franchise applications. From the beginning of the year to now, Tianyin Chamber of Commerce has received more than 800 applications, so the subsequent review requirements are getting higher and higher. So far, only 400 members have passed the application , nearly half of the members did not meet the application requirements, and the application was not approved.

Another strategy of Tianyin Automobile Sales is that although the ex-factory prices of cars in its 4S stores are the same, there is a sales rebate. The more cars sold in the store, the higher the rebate you get. It is equivalent to a disguised price reduction and promotion, and it can also encourage its 4S stores to strengthen sales.

Judging from the current situation, the four cities of Beijing, Shanghai, Guangzhou and Shenzhen have developed economies and much larger spending power than ordinary cities, so the sales of auto 4s stores in these cities are much higher than those in other cities.

But usually such a first-tier city has a lot of auto 4S stores. For example, there are five auto 4S stores in Shanghai now, which has also caused fierce competition among each other, and also made several auto 4S stores in the same city have to pass Constantly improve the relevant after-sales service to attract consumers, so the service of the auto 4S shops in these big cities is still very good, much better than that of ordinary cities.

"Compared to other auto companies, the 4S store model we are currently adopting is incomparable to other companies in terms of sales, service, after-sales and user feedback." Duan Yun paused, then continued: "Our Tianyin Group's automobile industry really regards users as gods. The service personnel of all 4S stores have received special training. Contact, timely feedback on the problems of the car and the needs of users, our technicians will also respond to the problems of the product in the first time, and truly establish a one-stop service of production, sales and after-sales, and in the car In terms of after-sales repairs, no other company is stronger than us. In the past, we have trained a large number of auto mechanics through cooperation with many technical schools in Shenyang. At present, we can repair cars without going out of the province. In some small and medium-sized cities without [-]S stores, we can also directly send maintenance workers to repair on site..."

"I know this!" Zhang Rongmao nodded, and then said: "We know about the cooperation between you and our city's technical school. When Mayor Meng was in office, he had already done relevant things. In the future, we will We will also continue Mayor Meng's previous support policies for your company to ensure the development of the automobile industry in Shenyang."

"Then thank you, Mayor Zhang." Duan Yun thanked him after hearing the words.

"You don't need to thank me, this is what I should do." Zhang Rongmao smiled slightly, and continued: "Speaking of which, SY City used to be the largest heavy industry city in the country, and it was also the heavy industry center of our three northeastern provinces, but the times have changed now. …Shanghai and other southern cities have developed rapidly in China. They have ports, foreign capital, and national policies. In just a few years, they have surpassed Shenyang in many industrial projects. If we develop with the old thinking of the past, then one day, the industry in Shenyang will decline sooner or later..."

"Eh." Hearing this, Duan Yun was startled.

He did not expect that Zhang Rongmao actually understood the current national situation so well. Although from the current point of view, Northeast China is still China's industrial center, and Shenyang's industrial output value has always been ranked in the top three in the country, but he is not complacent. Rather, they have a strong sense of crisis, which is very rare.

"...So I think that since we can't make it big and comprehensive, we should make it small and refined. All the strength and resources will focus on supporting several advantageous industrial projects in Shenyang, so as to drive the overall economy of Shenyang. Layout." Zhang Rongmao glanced at Duan Yun, and then said: "From the current point of view, since your Tianyin Group brought the Volvo project to Shenyang, it has indeed greatly promoted the development of our local industry and economy, and this car This highly comprehensive industry can provide a lot of jobs, which is very important, so I plan to continue to increase support for your company in the next few years, and to form a consensus within our government to ensure that Continuity of corresponding policies, and as investors, I also hope that you can work together to make Shenyang's automobile production the strongest in the country!"

"My goal has always been to be the strongest in the country." Duan Yun and Zhang Rongmao laughed together when they said this.

At the subsequent mass production roll-off ceremony of the new car, Zhang Rumao and Duan Yun once again tested the new car. Under everyone's gaze, the two drove the car out of the workshop. The sun was shining outside the window, and Duan Yun's mood at this moment became Incomparably enjoyable...

(End of this chapter)