Countercurrent 1982

Chapter 2092 Impressed
In IBM's office, after Duan Yun and Gerstner had a conversation, the two sides soon started the visit.

Among the more than ten executives of the domestic head office led by Duan Yun this time, there are many who have overseas study experience. Some even graduated from famous business schools in the United States and obtained an MBA degree. Among them are two graduates from Peking University's business department, and three others are from Fudan University in Shanghai.

However, from his point of view, although these people have very prominent academic qualifications, they still cannot solve some problems in the management of Tianyin Group in actual work. Strict overall planning, each department and each department has its own management method, some are simply the head of the department, his words are the rules of the company, when facing Duan Yun, he can always find out various For various reasons, but due to the stable development of the department and the relatively excellent financial report, Duan Yun did not forcefully correct the management problems of his subordinates, but actually gave some warnings.

In fact, in the final analysis, it was because Duan Yun found a better management model. His management methods were first accumulated when he was the manager of a labor service company in Daxing. There is a big difference between state-owned enterprises and private enterprises. I have been crossing the river by feeling the stones. Since I have never studied business management systematically, I don’t understand a lot of knowledge thoroughly. In the early years, I could barely cope with it. But now, he feels that it is necessary to formulate a new and more comprehensive system. Efficient and mature management plan.

From morning to afternoon, accompanied by Gerstner, Duan Yun visited IBM's headquarters comprehensively. From product prediction to project management, from production process to investment review at the end of project life, IBM executives have done extremely detailed Duan Yun also listened very attentively to the introduction, and sometimes even gave him a feeling of enlightenment.

After listening to the management introduction for a day, Duan Yun has a new understanding of the effective management and quick response of a large company like IBM, and the defects of Tianyin Group itself and how to solve the poor management, inefficiency and serious waste in the expansion process new understanding of the problem.

That night, Gerstner hosted a banquet for Duan Yun's Tianyin management team. During the meal, IBM's vice president gave Duan Yun a book on R&D management published by Harvard University. Yun readily accepted, and as a reward, Duan Yun gave the first batch of 16 MP3 player prototypes brought from China to executives and directors present at the dinner, including IBM President Gerstner.

Duan Yun is not worried that the MP3 player will be copied by IBM, because as early as the end of last year, Tianyin Group has completed the patent registration for MP3 in the United States, and currently IBM's main business does not include these audio and video They are not interested in expanding product development and production in this area, so Duan Yun gave them these prototypes that have not yet started mass production, and there is actually no risk of commercial leaks.

After receiving the gifts from Duan Yun, all IBM executives including Gerstner expressed great interest. This kind of MP3 player is very easy to use, and such a small body with various This kind of powerful function surprised these well-informed Americans. Some experienced executives saw the huge commercial potential hidden in this product at a glance. They never thought that a Chinese company could develop Such an avant-garde and advanced product.

In fact, not only these IBM executives, but also many ordinary Americans, have always had a discriminatory view of the Chinese, that is, they believe that the Chinese are not creative, but only follow suit and imitate. Counterfeit products not only appeared in China, but also flowed to the American market. With their low prices, there will still be some low-level Americans who buy them. However, these products have extremely poor experience, and their durability and lifespan are also very short. To a certain extent, it has indeed damaged the status of Chinese products in the hearts of American consumers. Coupled with negative media reports, Americans have formed a very inherent understanding of Chinese products.

The new MP3 player released by Tianyin Group, just from the appearance, gives people a very different feeling, full of texture and technology, especially after these executives listened to the music, they found that this is a very Such a great product that someone gave Duan Yun a thumbs up on the spot, praising this product as very imaginative.

As for Gerstner himself, he is also full of curiosity and surprise about this product. He finally seems to understand why Tianyin Group can achieve such high achievements in China and can export chips to the United States. This is obviously not a company. Ordinary Chinese companies, in some respects, are much stronger than many domestic technology companies in the United States.

After only using MP3 products, these IBM senior leaders have begun to look at Duan Yun and the Tianyin Group he founded. In the past, some people in the management of IBM have proposed more than once to stop cooperating with Tianyin Group and introduce more background. For powerful and older Japanese and European memory chips, this suggestion is obviously based on prejudice against Chinese companies.

But now, everyone is re-evaluating the true scientific research strength of Tianyin Group.

At this time, Duan Yun and his team were also deeply impressed by IBM's management model after a day's investigation. Some people even began to reflect on some problems in their past management.

It's just that the domestic executives of Tianyin Group would not have imagined that after returning to China, they would face Duan Yun's unprecedented drastic improvements.And the entire Tianyin Group, because of this trip to the United States, began to establish his corporate management methods for the next few years or even ten years.

"To be honest, I am very impressed by your company's management model, especially Mr. Gerstner, I am very admired." At the end of the banquet, on the balcony of the restaurant, Duan Yun said to Gerstner : "I don't know if your company is willing to assist Tianyin Group in formulating a new enterprise management plan. Of course, we will not let you help for free. If you need tuition fees, I hope you can give us a quotation."

What Duan Yun said was very sincere, and he also knew that as an American company, they had no obligation to help Chinese companies, and although Gerstner entertained Duan Yun and his party this time, it was only out of a personal friendship As well as the company's cooperative relationship, if IBM is really needed to complete Tianyin Group's first corporate management reform, the cloud will definitely not be worth the price.

(End of this chapter)