I really don't want to be red

Chapter 1747 Chapter 1748 Someone must have a way
Liu Kaitai was the former head of the copyright department of Penguin Music. Later, because of his cooperation with Anran, he brought huge benefits to the platform. Because of this, Xiazhou's No. [-] position on the Penguin platform was stabilized.

Liu Kaitai was promoted to become the deputy director of Penguin Music, which can be regarded as a solid step forward.

Wait until An Ran proposes that the three major platforms form a group to enter Xizhou for development.

Liu Kaitai became the best candidate for the boss of the "Wei Ting Platform".

Mainly because he has a good relationship with An Ran.

The two have worked together for so many years and have a very high degree of trust in each other.

Liu Kaitai also watched the music festival last night.

An Ran's performance almost made his jaw drop.

Although it wasn't the first time An Ran did this kind of thing, but this time it was a fucking symphony.

The [-]-chapter music score can be completed in just over an hour, and a song will be written when it is finished, which will directly hit the music festival in the face.

Even at the last moment, he slashed the music festival to the point.

I thought that "Flywheel Music" would be criticized by major media today, and then the number of members dropped sharply, and the market share plummeted.

This is a good opportunity for the "Wei Ting Platform" to expand its achievements.

He also held a meeting overnight last night to come up with several plans.

The first one is that the "Wei Ting Platform" gives back to the audience, and the membership starts at [-]% off.

Members who are originally five dollars, it is cheaper to get a 4% discount, as long as it is only $[-].

The second is to hold a "Member Rewards Day". All members can enjoy the benefits of downloading for 1 cent once a month.

These two initiatives will definitely attract a large audience.

Expand your own market share.

Then, thinking that the other party was so ruthless, he came directly to the bottom of the boat, canceling the membership fee, and downloading at the same time only costs 30 cents.

Doesn't this really treat yourself as a human being?
From the moment he received this news, Liu Kaitai felt something was wrong.

This level of charging will inevitably lead to losses.

But the transfer of market share, the advantages are also obvious.

Don't look at "Flywheel Music", users are all kinds of abuse, but according to statistics, people's activity today has surpassed "Wei Ting Music".

In the usual time, basically the two win and lose each other.

But today's signs are not good. Since the morning, the activity of "Flywheel Music" has reached more than 200 million, and it has been rising steadily.

The active volume of "Wei Ting Music" remained unchanged at 180 million.

It even started to slide by now.

"Mr. Liu, the data shows that Flywheel Music is very active, and they have taken our army!" As the only deputy director behind Liu Kaitai, Li Chenghai didn't appear to be in a hurry.

Liu Kaitai nodded, "Flywheel Music has no other choice. For them, if they don't do this, what happened last night will crush them to death, and they simply broke the boat. I didn't expect it to happen."

Li Chenghai smiled, "But this method may not be very good. At this price, they must be operating at a loss. How long can they last? After a long time, the Flywheel Music platform will definitely collapse."

Liu Kaitai was silent.

After a while, he said: "I don't think so."

"Oh?"

Liu Kaitai said: "Although the membership has been canceled and the download fee has been reduced, the number of people has increased."

"If you think about it, a song used to cost 1 yuan, but now it only costs 30 cents. It turns out that the next song may have to be hesitated, but now you can just download it."

"At this price, it can stimulate everyone's enthusiasm for consumption."

"At the same time, the 30 cents is also very tricky. The top-up must start at 1 yuan. You have downloaded three songs, and what should you do if you have 10 cents left? Most of them are to continue to recharge. Anyway, you can download a few more songs, so it doesn't feel bad."

"They're making up for quality with quantity."

Li Chenghai frowned and said, "But it's unfair to cancel the membership price!"

Liu Kaitai nodded, "But this allowed them to seize the market. As long as they carry out multiple developments and make the quantity large enough, they don't need to make money, they just need to continue to expand the market, so that we can't survive, then they will win."

Li Chenghai also reacted.

As long as the cake is big enough, the losses of "Flywheel Music" will be reduced.

Definitely lost at first.

But the share is getting bigger and bigger, and more and more people are using it. As the number increases, the user group of "Flywheel Music" will increase, and more and more people will spend money.

They will lose less and less.

Then to turn a profit.

Under the ebb and flow, the situation of "Wei Ting Platform" can be imagined.

People just want to overthrow you at a low price.

Use your methods to defeat you.

Are you not cheap?I am cheaper than you.

Moreover, this price is basically at the end. If it goes down, everyone will commit suicide and play a fart.

Liu Kaitai walked around with his hands behind his back, looking very restless.

This matter is really difficult to handle.

If you want to talk about the price war, they have no advantage at all, because they have already bottomed out, how much can you lower?
Even if you drop it to 20 cents, the difference is not much different from other people's senses.

You don't lower the price?Just watch others harvest your market.

This trick is so vicious that it makes people in a dilemma.

Liu Kaitai was a little helpless.

Moreover, the music library of the "Flywheel Platform" is at least one-third larger than theirs, and this is the most terrible thing.

What the hell?
Li Chenghai was also lost in thought, and it was a bit fucked up to talk about it.

The "flywheel music" trick gave them a hard time, and it didn't feel right no matter how they did it.

"How about we cancel the membership too?" There seemed to be no better way.

Liu Kaitai lit a cigarette and remained silent for a while.

After a while, he said: "I'll go ask Teacher An Ran, I think he must have a solution."

"Teacher An Ran?" Li Chenghai nodded, but he didn't think so. What can he do about this kind of thing?
In fact, the other party used Yangmou, which was simple and rude.

But if you do it too hard, it's embarrassing for you to go to the bottom.

To find An Ran, An Ran might not have a good way.

But he didn't dare to say that Liu Kaitai took the position because of An Ran.

The "Wei Ting Platform" was also established under An Ran's initiative, and there are still 10% of the dry shares in it, which can be regarded as one of the bosses.

Since Liu Kaitai wants to ask, just ask.

He had nothing to say.

After Liu Kaitai finished smoking, he got up and went out.

This matter cannot be delayed, "Flywheel Music" is so aggressive that it simply doesn't treat them as human beings.

If it is too late and let users develop a habit, they will not be able to reverse the situation even if they have the ability to do so.

Liu Kaitai called An Ran first to make sure, and then rushed towards Lucasfilm.

Enron is a busy man now, sometimes with Power Comics, sometimes with Lucasfilm, and sometimes with Avant-Garde Literature.

Half an hour later, Liu Kaitai came to Lucasfilm...

(End of this chapter)