I really don't want to be red

Chapter 1748 All Free

As soon as he opened the door, Liu Kaitai said in an exaggerated tone, "Teacher An Ran, you must save me this time. If you don't help, we will be finished."

An Ran smiled and said, "Why are you exaggerating like this."

Called the undercover Lisa over, got Liu Kaitai a glass of water, and sent her away.

An Ran said: "If you have something to say slowly, there is no rush."

Liu Kaitai smiled wryly: "Can I not be in a hurry? I am at the point of life and death. Do you think I can not be in a hurry?"

An Ran smiled and said: "Exaggeration, isn't it just that the price of 'Flywheel Music' has dropped? Even if 'Wei Ting' goes bankrupt, the money you Liu Kaitai earned will be enough for you to spend in this lifetime."

Liu Kaitai was speechless, take a look, are you speaking human language?
"Teacher An Ran, don't be joking, this matter is really urgent."

An Ran smiled and said: "It's a matter of being anxious, but it's also very simple. He's lower than your price, and you're lower than him, so it's over? This is a conspiracy, an obvious price war, and you have no other choice but to lower the price .”

Liu Kaitai almost jumped up from the sofa.

Is your idea a bad idea?
Everyone has fallen to that level, how can we lower it?How can there be room for price reduction!

"Mr. An, Boss An, can you come up with a good idea? I beg you to make it happen? You still have 10 points of shares in the Weiting music platform. It would be bad for you if it went bankrupt, wouldn't it?"

An Ran looked puzzled, "Do I still have shares in Wei Ting?"

I Nima?
Liu Kaitai almost collapsed, you forgot about this?

Do you not treat money as money?

"Stop joking!" Liu Kaitai smiled wryly, "Look at how anxious I am."

"I'm not kidding."

An Ran said solemnly: "It's free, everything is free, including downloading, all you need to do is register an account, listen to songs, and downloading is all free."

"Are you kidding?" Liu Kaitai was sweating.

"It's all free, where does the money come from? Who do we buy the copyright from? Why do we maintain the platform operation? What do we use to pay people?"

An Ran said: "In the Internet age, you don't know how to monetize traffic, do you?"

In Bluestar, the free era has not yet come, and most of us still use the membership system.

For example, some platforms even have a double payment system.

Just like "Flywheel" and "Wei Ting" are following this model, Tingge is a membership, and downloading is paid separately.

To put it bluntly, the competition is not fierce enough.

How many more would you like to try?

And now everyone has not considered the issue of free.

However, "Flywheel Music" canceled the membership payment system, which is a precedent.

This also reminded Chen Shanhai.

Now that there is such a sign, no matter how you appeared, it was because you were forced to do nothing, or it was the result of everyone's thinking.

With this start, there will inevitably be more similar operations later.

If you don’t seize this opportunity and increase your market share, then in the future, others will take the first step, and you can only watch. It will be too difficult to make a comeback.

Liu Kaitai obviously doesn't have this awareness yet, and doesn't know how to realize traffic.

An Ran said: "The simplest thing is, if you have a lot of traffic, if you place advertisements, will the price be higher?"

After being reminded by An Ran, Liu Kaitai seemed to understand something.

After pondering for a while, he said, "You mean, in the future, we will charge advertising fees based on traffic?"

"Charging by traffic is one of them. You can cooperate with advertisers to give you a lot of money for every click on an ad."

"It's the easiest and most effective way."

Liu Kaitai's thoughts came alive.

"The model you mentioned is actually cooperation, not the original advertising fee model."

"Correct!"

An Ran smiled and said: "If you click on the advertisement, you will pay once for each click. You can also set up a stepped fee. If the number of clicks is more than the number, the advertising fee will be charged more. If the number of clicks is less than the number of clicks, the advertising fee will be charged less, or even You don’t have to charge it.”

Liu Kaitai almost knelt down for An Ran.

This method is awesome.

This is tantamount to binding the advertiser to itself.

The original advertisement, no matter how much you have, you have to pay me so much money. After a year, if you have zero clicks, I have to pay obediently. The contract is there.

If you are unlucky, you will not even be able to collect the advertising fee after advertising for a year.

This is very headache.

But Enron's method solved this pain point very well.

Advertisers are sure to be happy.

Sure enough, it was God An Ran. I had a headache all morning, and when I came to him, I solved it with one sentence.

Liu Kaitai was overjoyed, and suddenly his expression changed.

"Teacher An Ran, there is a problem here, I wonder if you have thought about it?"

"what?"

"Everyone doesn't like to watch advertisements. I guess this advertisement may be rarely clicked."

"If there are too few clicks, we still lose money."

An Ran said: "You are stupid, you can refine it, we need to watch a 5-second ad to listen to a song, and a 15-second, or even a 30-second ad to download... Watch enough time for free listening, free download..."

"Compared to paying for it, is it too much for you to watch an advertisement for more than ten seconds? There is a free lunch in the world!" An Ran said: "Who wants to spend more money for something that doesn't cost money?"

"You mean to force watching advertisements!"

An Ran smiled and said: "I don't know if you can see it or not, but the word mandatory is correct. You add advertisements to every song. Whenever you want to listen to a song, you must play a 5-second advertisement. Anyway, we played it. You see It's none of your business."

"The same goes for downloads."

Liu Kaitai showed a suddenly realized expression, "I'd rather watch an advertisement than pay for it. I can bear it for ten seconds."

An Ran smiled and said: "Look, you are willing, let alone those ordinary people."

At this time, Liu Kaitai already had a mature plan in his mind, which was all a way to escape from the womb to Enron, and he had to implement it himself.

Enron's method is good, and it shouldn't lose money if it loses money. Seizing the market will definitely have an advantage over that side.

No matter how awesome "Flywheel Music" is, you still have to pay 30 cents.

How nice of me, I don’t pay a penny, I will pay for all the expenses, you just click on the advertisements, watch the advertisements, and then go whoring for nothing, what a wonderful thing.

An Ran instructed: "Mr. Liu, before doing this, you must make arrangements. The server capacity will continue to expand and the bandwidth will increase. Once you figure out this matter, I guess the movement will not be small. Maybe even your server will not be able to support it." possible."

Liu Kaitai waved his hand, "That's so easy. There is always a process of acceptance for new things. I don't think it will work. I will follow your method first. I will go to the advertiser to renegotiate the contract now."

An Ran smiled and didn't say much.

In this way, advertisers will also flock to it.

When it explodes, you Liu Kaitai will know how powerful it is once you suffer a loss.

It's useless to say anything now.

(End of this chapter)