Reinventing the Millennium.

Chapter 184 Winter is coming (two in one)

Fang Zhuo is a very sincere person.

Therefore, when faced with the reporter's indignant statement, he felt speechless for a while.

The most typical and famous of this kind of thing is Didi.

Since its establishment, it has burned money and subsidies to open up the market, and has lost tens of billions of dollars for several years in a row. When it successfully occupies the market, it starts to attack users.

Does wool appear on cows?

No, only the sheep.

This cognition is not complicated, and even journalists who have not experienced various subsidy wars in later generations can know it.

Fang Zhuo decided to take a sip of water to ease his emotions.

grunt.

Reporter Song Xixi's eyes were burning.

The big brother in photography can't wait to hit the camera on his face.

Fang Zhuo drank three sips of water, seeing the appearance of the two people in front of him, he couldn't help but smile.

"I understand what reporter Song means. As the largest company in the field of online registration, Guahao.com should take social responsibility as it should, because it involves the patient group."

"But, now I have to say something wronged. It is not my intention to engage in subsidies. If I can, I will not choose this kind of competition."

"I don't need to explain the importance of the city of Shencheng to Guahao.com, do I?"

"Internet medical care is close to the body, and it is a powerful medicine when it comes up. It quickly attracted the attention of users with subsidies that exceeded my expectations."

"I have to follow, otherwise, today after three months, you won't be able to see our registration website in Shanghai at all, and I won't be interviewed in this office. I'm afraid I've returned to Lin'an in despair."

"It is precisely because I know the power of the subsidy that I have to fight, resolutely fight, and fight hard."

"This is a matter of life and death for the enterprise. Under such circumstances, you asked me to think about the industry and market order. Is it difficult for others to do so?"

Fang Zhuo's words were extremely sincere.

He is indeed a party to the challenge, and it is precisely after seeing various cases in later generations that he feels that he must turn against the customer and take the initiative in this competition.

Whether it is the intensity of subsidies, medical discussions or publicity, we must take the initiative to attack.

Song Qianxi fell into silence.

"First of all, we should be able to reach a consensus on this point. Reporter Song should also interview Mr. Chen Xing and Mr. Chen of Internet Medical if possible."

Fang Zhuo paused, and said with a smile: "I still admire him for being able to think of and use subsidies as a competitive method."

"Even so, the situation is not under his control, is it?" Song Qianxi asked.

"Competition doesn't mean that he can fight if he wants to fight, or not fight if he doesn't want to fight. I think these three months are the embodiment of the company's strategy of 'have to fight' and 'resolutely want to fight'." Fang Zhuo threatened firmly, "The team will be stationed in the capital. It is the following 'big fight' to get the bottom of the market situation."

Song Xixi believed it, and took shorthand notes.

"Speaking of the price subsidy and market development you just mentioned, it's unclear whether the final result will be beneficial, but based on our observations, it has a huge incentive to cultivate users' usage habits."

"Let me give you a simple example. Before the price subsidy, the online registration of tertiary hospitals was close to full capacity. That is to say, as many account sources as we release, patients will use up as many account sources. But this is not the case in tertiary hospitals. Half or even less usage."

"After the price subsidy, the utilization rate of third-level hospitals increased rapidly, and users who used traditional registration began to try to use online registration."

"This kind of trial use itself has a huge publicity effect and will promote the development of our industry."

"It can be said that if this subsidy war continues, no matter which company is left in the end, it will get a market that is far better than before."

Fang Zhuo smiled and said, "As for what you said about companies subsidizing themselves from fees, I think it's okay as long as it's within the framework of legal policies."

Song Qianxi frowned slightly.

Fang Zhuo emphasized meaningfully: "Guahao.com, as a company with a sense of social responsibility, will definitely act within the framework of laws and policies."

Song Qianxi thinks this is nonsense, can it still break the law?

She was still a little dissatisfied, but she had already spent a lot of time on this issue. She nodded and changed the subject: "Guahao.com is optimistic about the final result of this competition, right?"

"Relatively optimistic, online registration is the traffic portal of online medical treatment. I believe that the times will develop rapidly, and companies in this industry have a very bright future." Fang Zhuo spoke relatively optimistically in an absolute tone.

The interview continues.

CCTV Finance plans to do a series of reports this time, and the reporters want to ask a lot of questions.

At four o'clock in the afternoon, the administrative assistant Yuan Zhen drove Fang Zhuo's mother, Zhao Shumei, to the company, and there was a small episode in the unfinished interview.

"Mom, you're here, wait a minute, I have an interview." Fang Zhuo saw his mother enter the office, and hurriedly got up to make arrangements.

Recently, Zhao Shumei has been dazzled by the CCTV program "Win in China" and many media reports. Now that she saw the reporters and the camera with her own eyes, she was a little confused: "Are they really reporters?"

Song Qianxi thought it was fun, and pointed to the press card hanging around her neck: "If it's fake, Song Xixi from CCTV's financial channel, hello auntie, do you mind if I ask you two questions?"

"Never mind." Zhao Shumei said succinctly, she turned around and walked out, "You interview and chat."

She left so decisively that the cameras didn't have time to catch up.

There were only three people left in the office.

"Uh, my mother has a straightforward personality. She arrived in Shanghai yesterday." Fang Zhuo explained, "I'm too busy recently and don't have much time to spend with my family. I'm going to take her shopping tonight."

He went on to say: "Reporter Song came from afar. Tonight, our personnel director, Su Wei, will show her affection. She is also a director of our company, and she does a lot of work."

Song Qianxi did not hesitate, and agreed. This kind of meal is relatively common, and it happened that she still had a lot of questions to ask.

The interview ended after half an hour. Song Qianxi had a lot of chats today, and she felt that it was not good to take up too much time for mother and child reunion.

Fang Zhuo sent the reporter out all the way, and Su Wei led someone to take over the hospitality work.

When I returned to the office, my mother, Zhao Shumei, was already sitting on the boss chair.

"Mom, what instructions do you have?" Fang Zhuo laughed as he watched his mother turn the chair and look left and right.

Zhao Shumei withdrew her hand touching the document, shook her head and said, "Stylish!"

"Is it more dignified than the general manager in your unit?" Fang Zhuo made a pot of tea.

"That's for sure, isn't it the president's job?" Zhao Shumei took the document and sat up straight, simulating the imaginary scene of her son signing.

"I dare to look at the name. Tomorrow I will have someone change mine to the general manager's office." Fang Zhuo put the cup in front of his mother and said, "I asked Yuan Zhen that there was nothing wrong with the physical examination yesterday and today. You do another in-depth inspection."

Zhao Shumei was strongly dissatisfied and said: "Why are you expecting your mother to be sick? The physical examination is nothing more than that, it's obviously fine, so what's the point! Is your company making money? I just asked Yuan Zhen, don't look at you This company is making a lot of noise, it's all about spending money!"

Fang Zhuo took a sip of tea, and said cheerfully, "Yes, yes, it's a waste of money. As a fair and just president, your son must reimburse her for an inspection fee today for the sake of his own mother."

"I won't be charged with this crime. When your company makes money, I will do some in-depth inspections." Zhao Shumei said half to encourage her son.

Fang Zhuo thought for a while, put down his teacup, and suggested: "Mom, the company next door is also mine, and there is also a president's office over there. I'll take you there for a while."

"Huh? There's another company?" Zhao Shumei didn't know, and asked in surprise, "Why do you have so many companies?"

"I like offices with different decoration styles." Fang Zhuo was always cheerful when he saw his mother.

Zhao Shumei knew that Da'er was joking, so she got up and said, "Let's go, I'll go and see President Fang's different styles."

……

Song Xixi, a reporter from CCTV's financial channel, did not stay in Shanghai for too long. After interviewing Fang Zhuo, the president of Guahao.com, she took a look at the hospital's subsidy situation before returning to Beijing immediately.

Song Qianxi didn't mention anything to Fang Zhuo during the interview. She first interviewed Chen Xing in the capital city and then went to Shencheng. As for Yangcheng in the south, another colleague went there.

"Reporter Song, how is this mission going? Is there anything exciting?"

During the day at work, a colleague smiled and asked a gossip when passing by Song Xixi's work station while serving tea.

"It's quite unusual. I feel that there is a common problem of insufficient supervision in emerging industries." Song Qianxi replied while sorting out the information, "The bosses of both companies have been interviewed for a day, and Fang Zhuo in Shencheng is more sincere and feels the same. Relatively level."

She recalled the interview again, and continued: "Where is Chen Xing in Beijing, I feel that he may be a little impatient. The three-month subsidy competition has brought too much pressure."

"When I interviewed Chen Xing, he couldn't help smoking. Fang Zhuo was so gentle that he could talk about subsidies and the future."

The colleague smiled and said: "He is the founder after all, and both the North and the South learned from him. It is only normal to have a level. Don't forget that the level of "Win in China" that ended last month was obviously higher than other players. It is easy. Take away tens of millions."

Song Xixi stopped writing, thought for a while, and said, "He said that he is about to get Sequoia's second round of financing, and the next price subsidy will be in the capital. Do you think this is credible?"

"Didn't you say he was sincere?" the colleague wondered.

Song Qianxi shook her head: "Don't take the sincerity of the businessman too seriously."

"Then 'quote' it in the report. We will speak in a neutral tone and leave the news to others to judge." A colleague suggested.

Song Xixi pondered for a while, then nodded.

Taili plans to do a series of reports on the Internet. The subsidy price war for online pre-diagnosis is undoubtedly the most eye-catching thing in the near future, and it can be used as a starting point.

Song Qianxi carefully sorted out the interview materials. First, she submitted a textual content to the editor-in-chief for review. This was for the paper media. As for the video content, she had to cut it out with her colleagues slowly.

……

In mid-September, when Internet Medical was about to finalize the first round of financing with IDG Capital, Chen Xing saw the financial media's report on the industry's subsidy price war.

Chen Xing directly turned to the page of the interview with Guahao.com, and saw Fang Zhuo's description of subsidies and the industry.

"Made, what the hell am I just trying to subsidize!"

"It's you who made the subsidy so big!"

"It's so aggrieved! If you don't improve or upgrade, how can this be so big!"

Chen Xing was so angry that he slapped the table straight, but thinking of the other party's words that he would start a subsidy war in the capital, he couldn't help but feel a little bit of fear.

I can't burn it... I really can't burn it...

It really doesn't take money as money when it burns!

If there is another chance, if he knows that Fang Zhuo reacted so fiercely, he will definitely not start the subsidy war, but will find another way.

However, it was too late to regret it, and the money was forced to follow suit.

The Internet medical treatment has cost more than 1000 million in nearly four months!
That guy from Shencheng is even more ruthless. He would have to spend at least 2000 million to do it together with Yangcheng!

Chen Xing looked at the newspaper, thought about IDG's proposal, and decided to go along with the flow and agree to the other party's proposal of a truce. What's the point of going on like this?
It's purely fucking giving patients money to spend...

Chen Xing crumpled up the newspaper and made up his mind to dial the number to IDG.

……

Just as the competition in Shencheng ushered in a change, Yangcheng's Medical Online silently withdrew from the business competition and surrendered the city, the capital of Guangdong Province.

Liang Min got the news that Guahao.com was going to march into Pengcheng, his family's headquarters.

This is so frustrating!

Yangcheng was originally barely strong, but now he was seen as weak by the other party, so he wanted to come over and ride his face!
What can be done then?
We can only shrink the front line and strengthen the defense.

Liang Min has already quietly completed the first round of financing, but according to news, the other party is going to conduct the second round, so the appointment is not short of money.

Moreover, because of this subsidy war, the funds for the first round of financing of the company are not ideal, so if it goes head-to-head like this, it will really die on the battlefield.

Liang Min now feels that Fang Zhuo's previous move to lower the subsidy was not merciful at all, he wanted himself to die of chronic blood loss!

Indecisiveness leads to disaster.

Medical online is cut off first!
A hard-working man, the heavens live up to him, and he can swallow Wu with three thousand victories!

It’s not the final moment yet. The business in other cities in Guangdong Province is progressing well, and the teams in the Pearl River Delta have also settled in. There is still time for a head-to-head confrontation in the future.

……

9 month 19 number.

Fang Zhuo, who is in Shencheng, received two good news. Chen Xing asked for peace, and Liang Min was defeated.

He finally breathed a long sigh of relief.

Guahao.com no longer has to bleed to survive!
Those two did not stick to their original strategy, and chose to end it proactively in the face of the daunting way of subsidy competition.

Fang Zhuo said with emotion to Yu Hong who returned from Yangcheng: "I will write a memoir in the future, and I must write a sentence in one chapter of it-subsidy war is really not a thing."

Yu Hong smiled without saying a word, and the next moment she stopped smiling because of what the boss said.

"Since none of them can bear the pressure, then, be prepared."

"Winter is coming."

(End of this chapter)