Reinventing the Millennium.

Chapter 215 Apple is in trouble soon

The M1 music player from Yike Technology has changed the content of the advertisement. Except for the reluctance of the overtime workers, no one else has much fluctuation.

The best in the northern hemisphere is nothing more than a propaganda slogan, who would be more true to this, you can say that the whole universe is the best.

Therefore, the emergency meeting of Yike company executives held on October 10 left many people confused by Fang Zhuo's righteous words.

Change it, change it, you change it, the boss seems a little inexplicably excited today.

The content of the first meeting ended very quickly, and the time at this time was 7 o'clock in the morning.

Fang Zhuo clapped his hands and lifted the drowsy atmosphere in the meeting room: "Come on, I know this will be a bit sudden today, but it's very important. I ordered coffee, and it's time to arrive later."

Before the words were finished, the door of the conference room was pushed open, but it was not the coffee the boss was talking about, but the dusty marketing director Yu Hong.

"Yang Wan is parking below." Yu Hong glanced at the meeting room where she was refreshed because of her arrival, and sat in the deliberately vacated seat next to Fang Zhuo, "The notification is a bit urgent, can't we wait for two days?"

Fang Zhuo smiled: "Things are more important, I happen to have something else to talk to you about."

Yu Hong nodded, and gave Su Wei a look on the other side. She received a call from her boss last night, hurriedly arranged the work in hand, and then took the early morning flight back to Shencheng. She was really tired at this time.

The executives from other departments in the conference room all cheered up, and even Mr. Yu, who went to the south to explore the market, flew back overnight. Today's meeting is unusual.

Five minutes later, Yang Wan, the deputy director of the marketing department, also entered the conference room, and behind him was a friend from the downstairs store who Fang Zhuo specially ordered coffee.

Cups of steaming coffee were placed in front of every senior executive attending the meeting, and everyone felt hungry besides being refreshed.

"Xiao Yuan, projection."

Fang Zhuo took two sips of black coffee, stood up and pulled over the commonly used whiteboard, pointed to the projected content and said, "This is the latest product released by Apple Inc. yesterday. It is a music player that supports the mp3 format. It also uses a 1.8-inch Toshiba Hard drive, $399."

Swish swish.

A piece of product information that was also sorted out overnight was sent to every participant. This is the translated content.

Everyone read the parameters one after another, thought about the boss's intentions, and quickly calculated that the price of the other party's Huaxia coins was around 3300, and there was a difference of 400 yuan between their own side and the other party.

"This product is named Ipod, and it will be our biggest competitor in the world in the next one to two years."

Fang Zhuo slowed down his speech, letting everyone digest the information of competing products and his own judgment.

"Apple has a lot of experience in computer products and a lot of software."

"It has been listed in 1980, and now the market value is nearly 60 billion US dollars."

Following the introduction of the boss, everyone in the conference room gradually became aware of his competitive ideas. When they heard the figure of 60 billion US dollars, they couldn't help but unanimously marveled, or wailed.

60 billion US dollars, 492 billion Huaxia coins, more than all domestic Internet companies combined!

Think back to the "biggest competitor in the world in the next one to two years" above... Boss, why don't you say that your goal is to acquire others?

Fang Zhuo concluded: "So, Apple is very strong, everyone should be careful."

The "everyone" in the boss's mouth took a sip of coffee collectively, smoothing their turbulent mood.

Yu Hong frowned and said, "In other words, we will be in trouble soon. Once this Apple product enters the country, our price will encounter a strong challenge?"

Product Director Xu Keden disagreed: "Not necessarily, even if this big company also makes players, but its price is so high, how much worse can our products be than it? We are all the best parts."

"In terms of market perception, foreign brands are often more likely to be recognized by users." Yu Hong explained, "Also, as Mr. Fang said, it is easy for a large company with 60 billion US dollars to establish a brand premium. Anyway, M1 is very expensive. Grit your teeth and add extra money to buy an Ipod."

She further analyzed: "399 US dollars is their selling price in the United States. If we come to lower the price here, the market pressure will be quite great."

Fang Zhuo nodded to agree with the marketing director's analysis, then shook his head and said, "No, it's not that we will be in trouble soon, but Apple will be in trouble soon."

Everyone: "..."

There was silence in the conference room.

A public company with a market capitalization of $60 billion...

Apple is in trouble soon...

Su Wei inexplicably felt familiar, and immediately realized: "Is there not much time left for Sony?"

Good guy, this is a set of combination punches!
Apple is in trouble soon, time is running out for Sony!

Vice President Sun Qi said with a smile: "It seems that there is not much time left for Apple."

Fang Zhuo shook his head: "No, they have different positions in their hearts."

Well, there are also subdivided positioning, who like to see the confident appearance of the boss.

There was a chuckle in the meeting room, and the atmosphere was a little relaxed for Kachino.

Fang Zhuo was telling the truth, but seeing everyone's expressions, he had no choice but to say: "You are not even afraid of Sony, and naturally you are not afraid of Apple."

At this time in China, Sony is a more famous giant company than Apple.

"Not afraid, not afraid."

"You Fang is always there, not afraid at all."

Fang Zhuo sneered twice: "Just brag, I was terrified to death when I saw Apple launch a competing product."

The laughter in the conference room grew louder.

Look, the sincere truth always resonates with everyone.

"But, I personally called Apple last night." Fang Zhuo began to speak vividly, "I called and asked, and I said, your products are amazing. I make similar products, and I am very worried about the market. Reaction, can you tell me your weaknesses?"

The executives at the meeting came to appreciate the boss's stand-up comedy.

Fang Zhuo waved his hand, imitating the female voice on the phone yesterday, and said in English: "Don't support it."

He spread his hands and said, "So, she told me their weaknesses."

Fang Zhuo pointed at Yuan Zhen at the back of the conference room, and changed the projection content into a sentence - Apple's Ipod is not compatible with Microsoft Windows operating system.

Product Director Xu Keden was stunned when he saw this, and said in surprise, "Ah? You can't use Microsoft's system? Then what's the meaning of it?"

Sun Qi also wondered: "Doesn't use Windows? Does it work with other operating systems?"

"Yes, Apple produces computers and has its own OSX system. I suggest you learn more about this company. It has competed with Microsoft." Fang Zhuo smiled slightly, "This incompatibility is obviously a mistake, and it will be corrected, but Before that, our chance came."

"A niche operating system? Incompatible? Isn't that niche?" Xu Kedeng became energetic.

Yu Hong also understood, nodded and said, "It's good for Yi Ke."

Fang Zhuo likes this sentence, but it is not good for Yi Ke, it is very good for Yi Ke.

(End of this chapter)