Reinventing the Millennium.

Chapter 537 The prototype of rapid development (two in one)

At 12:17 p.m. on December 23, Xiong Xiaoge led the team to the familiar meeting room of Hang Lung [-] Yike.

Both Xu Xin and Wang Fengyi were already there.

Xu Xin happened to have a small project in Lin'an, so he drove to Shanghai directly after the discussion.

Wang Fengyi had a dinner with the leader, and came to Yike after eating and drinking, and everyone slept in the lounge for more than an hour.

"Tell me, Dongfang Bezos, what are you doing in such a hurry?"

Xiong Xiaoge sat down exhausted, first asked the three subordinates who came with him to rest, and then signaled the landlord to bring him a cup of strong coffee.

The meeting room is already filled with the smell of coffee. This smell, together with the half-placed PPT and documents scattered on the meeting table, proves that this small meeting has lasted for a while.

Fang Zhuo made a cup of coffee, got up and put it beside the old bear, and then continued: "This trend proves that its future is promising, and this kind of 'big' may exceed our imagination."

Xiong Xiaoge almost spit out the coffee he just took a sip of: "Mr. Fang, Mr. Xu, Mr. Wang, how dare you continue chatting like this? Anyway, tell me about the situation."

"Oh, take a break for 5 minutes. I'll make a phone call. Mr. Xiong will understand the situation." Fang Zhuo thought, yes, although he knew that he knew the old Xiong's "Oriental Bezos" greeting, but still Gotta make time.

While taking out his mobile phone, he motioned to the two presidents who had chatted for a while to tell Lao Xiong.

Wang Fengyi sorted out the order of the documents and handed them to Mr. Xiong.

Xu Xin went back to the PPT to explain Mr. Fang's judgment on the e-commerce market.

Xiong Xiaoge listened, read, flipped through the materials, multi-threaded thinking, not chaotic at all, it happened that Mr. Fang's phone call seemed to take longer than expected, so he roughly understood one, two, three, four.

only……

Xiong Xiaoge signaled Xu Xin to stop explaining, shook a piece of material on his hand, and asked strangely: "Why is there still an analysis of Skyworth's current situation?"

Wang Fengyi laughed: "It took the Yike team half a day to sort it out."

Xiong Xiaoge looked helplessly at the general manager of Shenxin Kechuang: "I mean, why is there such a thing?"

"Uh." Wang Fengyi thought for a while, "Maybe it's because Mr. Fang is narrow-minded?"

Xiong Xiaoge and Wang Fengyi have known each other's business level since they met, but they didn't expect that after the promotion, the frequency of communication would not match.

Fang is always narrow-minded, you don't need to talk about this matter.

What I want to know now is to talk about the investment and planning of e-commerce B2C e-buy, why put personal grievances in it?
Xiong Xiaoge didn't like this approach.

Frowning, he quickly browsed through the materials in his hand, and found that Skyworth had made new progress.

At 7 o'clock this afternoon, along with the statement released on the official website, the seven directors and executives of Skyworth who returned to Hong Kong appeared at the press conference and made the most formal statement.

——Respect the rule of law.

——Skyworth is a public company limited by shares, and major shareholders have certain rights and interests, but the company is owned by all employees. People from all walks of life are urged to have a fair evaluation of Skyworth's development and contributions.

——Skyworth Digital is only a listed subsidiary of Skyworth. The current problem is only at the level of Heung Kong’s listed company. It should be differentiated from the entire Skyworth Group. The main business of the group is in the mainland. I implore the media not to cause misunderstanding and harm to mainland companies.

——Skyworth is united as one, the leadership team is stable and strong, the company maintains normal business activities, and has the confidence and determination to overcome the current hurdle.

At [-] o'clock in the evening, the leaders of the four major home appliance retailers in China, Gome, Paradise, Suning and Dazhong, expressed their support for Skyworth to tide over the difficulties.

——No matter what happens, we will support Skyworth and remain unmoved.

According to informed sources, the four major electrical appliance distributors may take concrete actions in the near future, and will sign a large-scale commercial purchase and sale agreement with Skyworth to implement their statements.

Xiong Xiaoge turned to the next page and found that the latest news was more than half an hour ago. It was the head of Gome who spoke again, saying that in the next week, Skyworth would cooperate with promotional activities to benefit consumers.

"More than half an hour ago..."

Xiong Xiaoge put down the materials, looked at Mr. Fang who came in after the phone call, frowned, and criticized: "Mr. Fang, why do you use personal grievances to do business projects?"

Fang Zhuo said strangely: "No, I want to start e-buy and deal with some personal grievances by the way."

That's it, this logic is correct, we must sort out the primary and secondary, and not be carried away.

This is the President Fang I know.

Xiong Xiaoge nodded, ready to hear the strategic idea of ​​Eastern Amazon.

Seeing that this person had no objection, Fang Zhuo also took the information that Xu Xin handed him. Yes, this is the old bear he knew.

"Where did I just say?" He asked Xu Xin.

"Speaking of 'big' is beyond imagination." Xu Xin remembers it clearly.

Fang Zhuo pondered for a while: "I'm considering the possibility of acquiring Dazhong Electric."

Xu Xin: "?"

Xiong Xiaoge: "??"

Wang Fengyi: "Oh, then buy it."

Xu Xin and Xiong Xiaoge glared at Wang Fengyi, and they looked at each other again, feeling similar thoughts from each other.

This time it's not because of some grievance considerations, but——

It's very un-Internet!

If you want to talk about the representative figure of Huaxia Internet today, your name must be mentioned!

But now, isn't your way a bit crooked?

Don't engage in asset-light, and blindly go for asset-heavy, this is a cult Internet!

"Mr. Fang, I know about Dazhong Electric Appliances. Domestic home appliance retailers, um, are also mentioned in this material just now." Xiong Xiaoge pointed to the material he had just read, "Is it beneficial for e-buy to buy it?"

"Even if it is beneficial, how much is it beneficial?"

"Mr. Fang, I'm not questioning you. Tell the truth. Did Mr. Huang offend you to death?"

Xiong Xiaoge originally wanted to say this in a relaxed tone, but thinking about the difference between entities and the Internet in his mind, his tone became more serious unconsciously.

"Old Xiong, don't mix personal grievances into it." Fang Zhuo shook his head.

"Mr. Fang, I can't help but think this way. Okay, you are Bezos of the East, and you want to be the Amazon of the East, but Amazon itself doesn't even have an offline physical store. Why should it be like this?" Xiong Xiaoge said seriously , "Are you still B2C? Or e-commerce? Or the Internet?"

Amazon really does not engage in offline entities.

However, that is not done now, and it will still open offline stores in the future.

Fang Zhuo organized his words in his mind, and said, "Old Xiong, well, although the new sister didn't speak, she must have similar doubts."

Wang Fengyi motioned, "There's me."

"One of the shortcomings of you investors is that you are too easy to cling to the concept, as if the concept is good, the project will succeed, otherwise, the project will fail." Fang Zhuo criticized, "You have to put a label on it, you have to use the Internet. No."

He continued: "e-buy is going to be a B2C, and the main category is 3C products with high unit price, which has high requirements for all aspects. Logistics, channels, authenticity, after-sales, e-buy has done everything. Even if it starts from New Year's Day, it may not be able to form a system until the end of the year."

"How to build consumer trust?"

"Is it okay to just use my name, Fang Zhuo? Could it be that the refrigerator they bought is broken and can be repaired immediately by mentioning my name?"

"E-commerce, e-commerce, it's still business, not everything can be done just by labeling it as 'electronic' or 'Internet'."

"E-buy wants to burn money, do it, and really do it. It takes too long to lay the groundwork."

Fang Zhuo paused, and took a sip of cold coffee: "The channels, operations, and after-sales guarantee of Dazhong Electrical Appliances can provide a powerful supplement to Tesco."

He lowered his head and looked through the information, found the situation of Dazhong Electric, and handed it to the three investment speakers.

Dazhong Electric was established in Beijing in 82. It opened its first store in 89. It started to be an electrical appliance chain store in 99. It opened 2000 chain stores in 6 and expanded to 2003 in 32, becoming the electrical appliance retailer with the largest market share in Beijing. business.

In the same year, Dazhong Electrical Appliances went out of the capital and began to be a national chain of electrical appliances.

This year, this company has already become a well-known electrical appliance retailer in China. There are chain stores of Dazhong Electric Appliances in major cities such as Beijing, Tianjin, and Shanghai.

Xiong Xiaoge, Xu Xin, and Wang Fengyi passed the information and fell silent.

To make 3C products, it is destined to open up the situation in big cities. It sounds like Dazhong Electric Appliances can really be a supplement to Tesco.

It's just that physical and online are completely different models.

Instead of this, it is better to directly acquire Dazhong Electric Appliances, and then use it as the main body to carry out larger-scale nationwide expansion.

Xiong Xiaoge expressed his consideration.

"Dazhong Electric has a total of 70 stores in China this year, in Beijing, Tianjin, Shenyang, Guangzhou, Hangzhou and other places. They are now mainly engaged in provincial capitals, but the domestic home appliance chain competition is quite fierce." Fang Zhuo Said, "There are Gome, Suning, Yongle, Sanlian, and Wuxing on top of it. These are all more than it in terms of real turnover."

"What's more, Suning and Gome are listed in Xiangjiang this year, so they are qualified to engage in capital expansion."

"Yongle also plans to go public next year, and this is another company."

"Dazhong Electric still has a long way to go before going public, and the competition it will encounter in the future will become more and more intense. This is also the epitome of this market."

"I can choose the emerging track of B2C, why should I join the foreseeable competitive track?"

Fang Zhuo first denied the direction that Old Xiong was considering.

Later, he said: "I want to acquire Dazhong Electric. First, it will not be particularly expensive. Second, I will take advantage of its after-sales and operating system. After-sales is a direct supplement to E-buy, and it can quickly build the trust of some consumers."

"And its operation team can quickly form combat effectiveness with the employees I assign. Otherwise, Yike's team will have to slowly explore."

After Fang Zhuo said this, he continued to play the PPT. The following content is about the warehousing and logistics operations of e-buy for a while, and also mentions the development of online medicine in general medicine.

Xiong Xiaoge thought about it while watching, and soon understood this person's plan.

Whether it is the vertical e-commerce of medical science or the offline entities of large and medium-sized enterprises, it must be extracted by e-buy B2C.

It was previously rumored in the industry that Mr. Fang will vigorously develop pharmaceutical e-commerce, but now it seems that he only glimpsed a glimpse of his strategic plan.

Can the acquisition of Dazhong Electric accelerate the development of Tesco?

This is a question with a relatively positive answer.

"Will you lose sight of the other?" Wang Fengyi asked a rare question.

"Mainly focus on online B2C, supplemented by offline entities. This premise is the huge development of e-commerce in the future, and it is also the consensus of our gathering today." Fang Zhuo replied.

He also emphasized: "The acquisition of Dazhong Electric Appliances will not cost a lot of money to build a new building, but will only make it specialize in its inherent system. It will not focus on offline, but will supplement it in a targeted manner. It is not paranoid that the Internet must be used, but it is tailored to local conditions. Intend to develop the project."

Such a statement is powerful.

Without mentioning Wang Fengyi, Xu Xin was convinced first.

She asked a more critical question: "Which party is the subject of this acquisition?"

"It's Shencheng Yike." Fang Zhuo replied.

Xu Xin asked: "Isn't it Tesco?"

"E-buy has no money in its account." Fang Zhuo said realistically, "Shencheng Yike has money in its account, and I am also curious about the stock market's reaction to this acquisition. If it goes up, the money I can use will also increase.”

Xiong Xiaoge understood the meaning of these words, Fang always wanted to ship.

Although he said that he would not vigorously develop the acquired Dazhong Electric Appliances, and would not target China's electrical appliance chain market, but the outside world does not know, and it is likely that they are still looking forward to it.

He turned his thoughts and weighed Mr. Fang's long speech over and over again.

Xu Xin also pondered for a long time, and then asked: "What is the valuation of the first round of investment in E-buy?"

"E-buy won't conduct many rounds of valuations. The reason why I only call you three this time is that everyone is familiar with me, so I can speak directly if I have anything to say." Fang Zhuo said bluntly, "Second, you two It is also a partner that can satisfy the development of e-buy."

Xiong Xiaoge finally spoke up: "Mr. Fang, you want the lion to speak up."

"Otherwise, you can pay for the purchase of Dazhong Electric, and I can accept it." Fang Zhuo said calmly.

"If you Shencheng Yike acquires Dazhong, even if Dazhong does not continue to develop, you can maintain its scale and sell it after a few years, and you can still make money." Xiong Xiaoge pointed out this point, "E-buy's valuation should be It has its rationale."

Fang Zhuo didn't want to talk about rationality, so he tapped the conference table with his fingers: "Let me just say a little bit, what is Amazon in China like in China, what is the e-commerce model in China, and E-buy's attempt is an attempt to define."

"The definition of the e-commerce era has extremely considerable value."

"If you miss this time, you regret patting your thigh."

Wang Fengyi slapped his thigh: "Mr. Fang, voted!"

Xiong Xiaoge glanced at it, Gouto!

He asked, "Has Dazhong's purchase price been confirmed?"

"I'm looking for someone to contact overnight." Fang Zhuo replied.

Xiong Xiaoge said in astonishment: "The other party has no intention of selling, right? Contacted overnight?"

"I will negotiate a reasonable price with Zhang Dazhong, the head of Dazhong Electric Appliances. If he is not willing, then I will tell him that I will invest in his competitors." Fang Zhuo said, "The model of chain appliances is not Fresh, homogeneous competition is serious."

Competitors have gone public, and there are huge sums of money to be injected into other rivals.

Can the national chain electrical appliances market accommodate so many brands?

Xiong Xiaoge put himself in the shoes of the head of Dazhong Electric, and sighed: "Boss Fang, you're talking reasonable again at this time."

"Talk when it's time to talk, and take a long-term view." Fang Zhuo said sincerely, "Isn't this the reason we have been successful?"

Xiong Xiaoge shook his head slightly: "Forced to be long-term, forced to succeed."

Wang Fengyi said optimistically: "Mr. Xiong, I have to blame you for this. Being forced to succeed is also success."

Fang Zhuo glanced at General Manager Wang appreciatively. As expected of a person who has been promoted, his ideological realm is really high.

(End of this chapter)