Reinventing the Millennium.

Chapter 652 Keep Progressing (Two in One)

The sun rises and it's a new day.

Yike's New York meeting room is brightly lit, and executives from Europe and the United States gather together to report to Mr. Fang who inspects the company's business status.

As the track of music players becomes more and more dynamic, Yike's overseas market is becoming more and more important compared with the gradually struggling Chinese market.

Sony's once best-selling walkman has become an old thing in the eyes of consumers, and the fresher, more fashionable and convenient music player has become the first choice because of the increase in file transfer speed and the expansion of internal storage.

Last year, Yike's annual sales of all products were 348 million units, accounting for 58% of the global market. The sales volume in the US market was nearly 300 million units, slightly higher than 60% of the global market.

The US market is undoubtedly the top priority of Yike's market strategy, but Europe is also expected to become a new strong growth point.

However, as one of the two main players on this track, although Yike has a dominant sales volume, its profit lags behind Apple, which is related to the competitive strategy it has always adopted.

Summarizing the estimates and assessments of the two European and American markets, this year, the sales volume in the global market is expected to exceed 2500 million units, and the sales volume in the US market is expected to exceed 2200 million units.

Compared with the annual sales of 03 million units in the US market in 120, the sales growth is expected to exceed 20 times in just three years.

What is even more amazing is that the end of this wave of market growth has not yet been seen, and music players can still bring a lot of room for imagination.

Fang Zhuo listened to everyone's reports and optimistic market analysis, and made the most important adjustments at this meeting. He promoted Pan Ben, one of the former vice presidents of the European market, as senior vice president, and was mainly responsible for the business development of the European market in the next two years.

The original European market was jointly developed by Pan Ben and Qi He. The latter was the first batch of employees to come to the United States. The European department led by Ben has gained higher authority.

In the past, Yike's overseas market was always in charge of Yu Hong, the vice president. Both Pan Ben and Qi He came from her in their resumes. Since she was born in the market, she knew the complexities of different regions and needed to make impromptu decisions. , has always been delegated to the European market.

This time, the European sector is freer in both real and nominal terms.

At the end of the meeting, Fang Zhuo, President of Yike Company, looked forward to the future.

"We want to make iMusic more convenient, and we want to present our hardware series products in front of global consumers more actively."

"We can't be satisfied with the status quo of our products. We must try our best to provide you with higher-quality music enjoyment. This is the mission of Yike's continuous improvement."

"I believe this year will be a bumper harvest year for Yike and everyone."

The executive meeting is over.

Fang Zhuo left behind Edward, the content director of the company, who is in charge of contacting and cooperating with record companies. Yike hopes that with the rapid growth of the number of users this year, he will be able to carry out more beneficial cooperation with record companies other than those that have already reached cooperation. contact with each other.

It's not an easy task, but it's not impossible either.

In the first half of this year, the performance of the recording industry was even more sluggish. Although the profit was not as good as that of Apple, Yike has more users. The two parties and even the three parties need further negotiations to explore the cooperation space.

After Edward left, Fang Zhuo returned to the office with the documents and passed by Xiaoyu's office. He saw the two vice presidents Pan Ben and Qi He were reporting their duties, and Yu Hong was listening to the situation in the European market with a smile on her face.

Although the sales volume in Europe is far less than that of the United States, its work is more complicated and still needs support from the American department.

When Pan Ben and Qi He saw Mr. Fang coming in, they both got up to pay their respects.

Pan Ben and Mr. Fang are more familiar. Back then, they were friends in the snowy New York City. They spoke and behaved more closely. He took out a cigarette and handed it to the president.

Fang Zhuo waved his hand and said simply, "Quit."

"Mr. Fang, I heard you say this two years ago, how about quitting after smoking this one?" Pan Ben laughed. He is an old smoker himself and knows the habits of the same species.

"Really quit." Fang Zhuo also smiled, "I'm not lying to you."

Pan Ben was stunned for a moment, and took back the cigarette case.

The next second, he took out a box of cigars: "Boss Fang, I know, you smoke cigars when you don't smoke."

Fang Zhuo laughed: "I quit too."

Pan Ben took out a cigar: "President Fang, I..."

Yu Hong suddenly interrupted impatiently: "He said he quit, and he quit. What is there to persuade? Does smoking prolong life or what?"

Seeing Mr. Yu getting angry, Pan Ben shyly took back his cigar.

"Mr. Yu is right. Although Mr. Pan has been promoted, he should listen to Mr. Yu's correct opinions." Fang Zhuo said.

Qi He, who was silent beside him, observed Mr. Yu rolling his eyes at the other party, and his heart was suddenly shocked. He sensed the sinister atmosphere of the internal competition of the listed company, and held his breath even more.

Pan Ben took out his cigarette and cigar, and said, "Then I quit too?"

"Okay, stop pretending." Yu Hong said angrily, "The European market can't win this year, and Fang Zhuo can't protect you either!"

Qi He heard that Mr. Yu had already started calling Mr. Yu by his first name.

He felt the cold wind blowing. Of course, Mr. Fang undoubtedly holds the control of the company, but Mr. Yu has controlled the market department for so long, and it is not without leverage. Could it be that what the media said is true?
"Hey, Mr. Qi, hey, Qi He, what are you thinking?" Fang Zhuo noticed Qi He's distraction, called his name, and said, "Have you heard everything? Qi He, Pan Ben, the European market is not up to standard this year. I can't protect you either."

Both Qi He and Pan Ben hurriedly expressed their confidence in the growth of the European market this year.

Fang Zhuo chatted a few more words, thinking that his schedule was relatively tight, so he could only squeeze out the time for lunch and listen to the situation in Europe.

In addition, because Qi He often works in Germany, there is an additional matter that needs his attention.

Infineon, a semiconductor company independent from Siemens in 99, released its quarterly financial report this month, showing that its memory division's revenue fell by 19% year-on-year.

At the same time, Infineon released a reorganization plan. In addition to the reorganization of the communications department and the automotive electronics department, the memory department will also be reorganized.

There is relatively reliable news in the industry that Infineon will spin off the memory department and set up a subsidiary to seek an independent listing.

"Mr. Fang, do you need me to contact Infineon after returning to Berlin?" Qi He attached great importance to what Mr. Fang explained.

"That's okay. Infineon has appointed Luo Jianhua to take over the memory department. He is in New York. I have already asked him to chat tomorrow." Fang Zhuo said.

Although Infineon's memory department has suffered a lot of losses, it is still one of the main suppliers of memory products in the world.

Fang Zhuo believes that its independence must be the beginning of a big move. It seeks funds from the stock market, and then actively participates in the competition in the memory field. After all, Samsung and Japanese manufacturers have invested heavily.

Yu Hong considered that the market business might be discussed, and she also attended the lunch. At this time, she heard Mr. Fang's words and had some doubts about the very oriental name.

Fortunately, Pan Ben, who also had doubts, asked directly.

"Luo Jianhua? Is this name Chinese?"

Fang Zhuo nodded: "He is a Malaysian Chinese. He was the president of Infineon's Asia-Pacific region before. This time, if there is no accident, he will become the president of the subsidiary."

"Ice Core has basically negotiated with institutional shareholders and will conduct a second round of financing."

"Infineon will not be able to sort out the establishment of a subsidiary company in a short while. It happened that Lao Xiong and the others were in New York, and they went to meet people together. It was a friendly and sincere contact."

Judging from his point of view, the memory field must have undergone a major cleanup in 08, but the change in Infineon was also a good entry point. Luo Jianhua has a good relationship with the mainland and Taiwan.

Last year, he became a visiting professor at Xidian University, established a scholarship of the same name, established a production base in Wuxi, and had a joint venture with Nanke in Baodao.

It is precisely because of the appearance of such a person that Fang Zhuo thinks that Bing Xin can talk about the foundry cooperation of memory.

Now that Infineon has divested its memory subsidiary, it must hope to make more achievements in this field. It is the first manufacturer in the world to invest in 12-inch wafers, and Ice Core can provide 12-inch wafers as a foundry.

For example, SMIC's acquisition of memory production technology is through cooperation with major manufacturers' foundries, which can be regarded as a mutual benefit model.

When Pan Ben and Qi He heard the boss talking about their semiconductor development plan, they couldn't give much response. First, they really didn't understand, and second,...

Compared with the booming Yike, compared with the expected sales growth of several times, the ice core is both bulky and inconspicuous.

They all have a similar feeling that if Mr. Fang concentrates on Yike, then the company will definitely develop faster.

It is true that Yike is a listed company, but it is still far from a first-class company.

It's just that, even though they don't understand it that well, because of the gap in their status, they will not raise any objections.

The atmosphere at lunch was a little chilly.

Fang Zhuo could see the interest of the two executives in the European market, shrugged his shoulders, and didn't say much. The semiconductor field is indeed not a hot spot, but more of a boring accumulation.

Reflecting on the commercial level, it is far less dazzling than Yike.

Yu Hong glanced at Fang Zhuo, and talked about the future focus of Yike's new project, the mobile phone.

She cited two imaginary opponents in the mobile phone market, Nokia and Samsung. It is worth mentioning that both of them have large-scale semiconductor departments. Needless to say, the latter is dazzling, and the former also has a chip development staff of 400 people. department.

"Mobile phones are a very mature market with a stable global supply chain. It is easy to find out who uses which parts, and it is not difficult to use the same parts or substitutes."

"But apart from these, the uniqueness accumulated by mobile phone manufacturers is often the reason why they can continue to make efforts."

"A suitable semiconductor design is obviously an important item."

"I really hope Mr. Fang's ice core can bring different competitiveness to Yike's mobile phone."

Yu Hong said lightly.

Both Pan Ben and Qi He nodded thoughtfully.

Seeing this, Fang Zhuo also casually chatted about another example in the mobile phone market, Sony, which also has its own semiconductor department, and also has a CMOS sensor to be discussed in cooperation with Bingxin.

"I don't know what kind of ice core can be made in the future, but Yike has President Yu, Pan Ben and President Qi. Provide core competitiveness."

Fang Zhuo ended the lunch with such a small prospect.

The two European executives still have a meeting in the afternoon, and Yu Hong also has business to deal with.

Originally, Fang Zhuo's arrangement in the afternoon was to meet with Lao Xiong and the others at the company to further consolidate his intention, but considering some personal factors, he changed his location and settled directly in the hotel's meeting room.

Pan Ben and Qi He left first, leaving space for the two leaders to communicate.

"Finalize the financing intention, meet the executives of Infineon, and go to the Sun Valley Summit with Stringer. This is what I promised him before."

"Then, I went back home."

"Eco's domestic market momentum is average. This is an inevitable development brought about by different environments. Fortunately, we have all expected it. I hope that its functional transformation can inject new impetus into Echo."

"The domestic e-buy also needs me to take the helm a lot. Its online and offline competition is quite fierce."

Fang Zhuo talked about the arrangements and plans one by one.

Yu Hong walked by and listened silently.

The two walked downstairs to the company.

Fang Zhuo looked up at the floor, and looked at Xiao Yu again: "If you want to be in Yike, you can stay in Yike, and if you want to go back to China, you can go back to China. Don't be trapped by Fang Zhuo's words and tricks."

"I'm going to change my business card." Yu Hong said something insignificant.

Fang Zhuo asked: "Huh?"

"Changed to the co-founder of Yike." Yu Hong said seriously, "Also, your president's office will not be retained, it is mine, and when I want to leave Yike will naturally be decided by myself."

"Okay, Mr. Yu, I..." Fang Zhuo shook his head slightly, "Does it count as the best or the best?"

"I like the sense of competition that Yike can provide me, and I also like the pioneering that I can bring to it, that's all." Yu Hong said flatly.

Fang Zhuo nodded and saw his car being driven out by the driver: "Understood, Mr. Yu, I'm going to see Lao Xiong and the others, call me anytime you need anything."

Yu Hong ignored him, and waited until Fang Zhuo got into the car and watched the car leave before she softly said, "Get lost, bastard."

She is the co-founder of Yike and will still practice the slogan put forward by her.

Making Progress.

……

Goldman Sachs, IDG, DCM, Deutsche Bank, and the four institutions have basically negotiated the second round of financing for Ice Core following Mr. Fang's move from Houston to New York.

If there is no accident, it is basically a family of [-] million US dollars.

Still continue the first round of gambling agreement.

In addition, Fang Zhuo, the major shareholder, will also come up with the same number of follow-up investment. Considering that the formal mass production of Bingxin already has the ability of hematopoietic circulation, this financing will support its development within a certain period of time.

After a half-day meeting in the afternoon, Fang Zhuo also agreed to the final plan after several discussions.

In the evening, a small celebration banquet with expectations for the future was held, and after the banquet, Xiong Xiaoge went to find the boss, and found him a little unhappy.

"What, Mr. Fang, do you think you have too little money? You think you have too little money, tell me, I've made Mr. Zha continue to pay you for everything!" Xiong Xiaoge was puzzled.

"It's not easy for everyone, I'm already very satisfied." Fang Zhuo nestled on the sofa, changing the TV channels in the hotel casually.

Xiong Xiaoge sat down and joked, "I rarely see the TV on in front of Mr. Fang, what's more, there are no documents, no tea and coffee on the table today, but a cup of Coke, what's wrong with you?" ?”

"Didn't you see it? I'm giving my emotions a holiday." Fang Zhuo said lazily, "Give my emotions a holiday, and then..."

Xiong Xiaoge didn't wait for the next sentence, and asked, "Then what?"

Fang Zhuo lazily turned off the TV, got up and threw the Coke into the trash can.

Seeing him like this, Xiong Xiaoge smiled and said, "No way? The holiday is over so soon? And then?"

"What can you do? Then, keep improving." Fang Zhuo took two steps and dropped the document, "If you have time, please tell me about your reverse acquisition of IDG Group. If you are not free, then I will look at the domestic Work reported."

"When you're free, when you're free." Xiong Xiaoge said with a smile, "I've been working with Mr. Fang for a long time, and I've also been contaminated with your company's culture. This is close to Zhu Zhechi."

Close to Zhu Zhechi, keep making progress.

(End of this chapter)