Set sail1992

Chapter 1191
Brady Erickson felt that this matter was a bit interesting, and he asked John McDonald in a deep voice: "So..."

John Macdonald nodded vigorously and said: "Although compared with BorgWarner, our GETRAG technology accumulation in dual-clutch transmissions is somewhat behind, but we are also the only three companies in the world that have mastered dual-clutch transmissions." One of the companies with gearbox technology, I think now is a good opportunity for us to enter the Huaxia automatic transmission market..."

"Shua...", everyone's eyes lit up: that's right!Why didn't I think of it?

Someone even went a step further and thought of a specific method of operation: Didn’t you, BorgWarner, ask for a 70% stake in that company called Huaxia BorgWarner United Transmission Co., Ltd. We, Getrag, are not that greedy, we We only look for specific companies to discuss, and we "only" seek 50% of the shares. Even if we can only negotiate three or four companies, we at Getrag are satisfied...

Getrag is satisfied with only talking about three or four companies?

This is a reflection of their true strength, who made Getrag so lacking in confidence in front of BorgWarner.

"This idea...is a bit interesting," Brady Erickson touched his chin, his eyes flickering, he pondered for a moment, and asked John McDonald: "So...John, do you want to enter? China's automatic transmission market?"

"Yes," John McDonald nodded, "I think this is the best opportunity for Getrag to enter the Chinese market."

"Is that so..."

Brady Eriksson pondered for a while, of course he knew what John McDonald meant: Faced with the excessive conditions proposed by BorgWarner, China must be very annoyed, otherwise Getrag would not be able to do this. It is easy to get the news that BorgWarner is planning to jointly develop a dual-clutch gearbox with a Chinese company. If Getrag makes a move at this time, as long as the conditions are not as greedy as BorgWarner, the chances are indeed great.

I have to say that after understanding what John McDonald meant, Brady Eriksson was really moved by it: What John said makes sense. In the field of automatic transmissions around the world, Getrag is indeed It is a second-rate company, and it is mainly concentrated in the field of commercial vehicles. Its market share is not to mention compared with the three traditional giants ZF, Aisin, and Jetco. Even BorgWarner and Schaeffler can only rank behind.

But this does not mean that Getrag is satisfied with the current market share. On the contrary, Getrag has been ambitious to expand its share in the passenger car market, but the problem is that the market size is so large. Getrag tried several times without success, but this time, it seems that there is indeed a golden opportunity...

He was moved!

Not only Brady Eriksson was moved, but other Getrag executives in the conference room were also moved, and they all began to think about taking this opportunity to expand Getrag's automatic transmission in passenger cars. The possibility of the market share of the car box, the more you think about it, the more excited you are, the more you feel that this matter is feasible: the scale of China's auto industry is indeed very large, and the market size is already the second in the world, but although the overall scale is large , but the technical strength and level are very average. In such a large market, only one company has the ability to independently produce and manufacture automatic transmissions. It is a good opportunity, but on the other hand, it is also an excellent opportunity for emerging stars such as BorgWarner, Getrag and Schaeffler-a rising star who does not want to overthrow the current giant can be regarded as A qualified rising star?

After pondering for a moment, Brady Erickson said to John McDonald: "Tell me what you think. Also, John, how are you going to deal with Huateng Motors?"

Hearing Brady Eriksson's words, other executives also reacted at once: It is said that Huateng Motors is not an easy guy to deal with. Since John made this suggestion, what good is he doing? Is there a way?
Since John McDonald dared to put forward his ideas at this time, he naturally came prepared.

Facing Brady Eriksson's question and everyone's scrutiny, he said with confidence: "Sir, Huateng Automobile is the benchmark in China's passenger car market, and their every move is being monitored by China's local auto companies. Imitation, so I think if we want to enter Huaxia's automatic transmission field, Huateng Automobile is definitely the focus of our breakthrough!

As long as Huateng Motors has established a cooperative relationship with us, it will be much easier for us to negotiate with other companies... Of course, how to win Huateng Motors, a company that already has automatic transmission technology, especially how to convince Huateng Motors Teng Motors gave up their parallel-shaft gearbox and turned to jointly develop a dual-clutch gearbox with us, which requires everyone to find a way together. "

"John is right."

"That's right, if we want to enter China's automatic transmission market, Huateng Automobile is indeed the first company that needs our strategy. As long as we can win Huateng Automobile, other local Chinese auto companies will not be a problem It's..."

…………

The other executives were either thoughtful or discussing in low voices.

However, no matter whether they are thinking by themselves or discussing with each other, they all feel that what John Macdonald said is correct. As long as they win the Huateng Group, they can indeed set a good example for China's local automobile manufacturers, and it will also be a good example for Te Clark's follow-up development of Huaxia's dual-clutch gearbox market opens the way...

When the discussion was almost over, Brady Erickson asked everyone: "Let's talk about it, what do you think of John's suggestion?"

"I think it's okay," Kevin Nolan was the first to express his attitude, and he said excitedly: "In terms of timing, now is indeed the best opportunity for Getrag to enter China, the second largest market in the world. .”

Following Kevin Nolan, Isabel McKenzie also took a stand, agreeing with John MacDonald.

Following Isabel McKinsey, other executives also expressed their opinions one after another. Everyone's attitude was unprecedentedly consistent, and they all believed that now is the best opportunity to enter the automatic transmission market for passenger cars in China. Everyone's attitude and The position is so unanimous that Brady Eriksson secretly sighed with emotion. It has been many years since everyone's opinions are so unanimous.

After everyone expressed their approval of taking this opportunity to enter the Chinese passenger car automatic transmission market, Brady Eriksson finally made a decision: "Since everyone is optimistic about this opportunity, I will Report to the directors to see what the directors mean.

and also……"

Speaking of which.Brady Erickson paused for a moment, and then emphasized his tone: "Misters and ladies, please also think carefully about our China market development strategy during this period of time."

When he said this, Brady Erickson took a special look at John McDonald-according to Getrag's tradition, since this suggestion was made by John McDonald, then, in the end The board of directors decides to enter China's passenger car automatic transmission market, and there will be a great probability that John McDonald will be in charge.

As for why this kind of matter should be reported to the directors, the reason is also very simple: Getrag is facing the second largest automobile consumer market in the world with a scale of more than 1000 million vehicles and is still maintaining rapid development. It's fine if Lark doesn't enter the Chinese market, but if he wants to enter the Chinese market, the amount of funds needed is not a small amount. Naturally, he needs to notify the board of directors in advance for such a large sum of money.

........................

Interestingly, when Getrag was discussing entering the Chinese passenger car automatic transmission market, another German company known for its dry dual-clutch technology was also discussing this matter, and different from Getrag Well, this company is not only discussing introducing its own dry dual-clutch technology to China, but also intends to introduce its own chain-type CVT automatic transmission technology to China...

For a time, the entire international automatic transmission field seemed to be in a turbulent state.

Just when BorgWarner, Schaeffler, and Getrag were about to enter the Chinese passenger car market to take a share, Shungeng City Heavy Duty Truck headquarters was also discussing one thing, that is, whether to develop AMT for commercial vehicles Automatic transmission, and the discussion on this issue is quite heated...

"I don't think it's necessary at all!"

Deputy Chief Engineer Liu waved his hands vigorously, as if this method could strengthen his persuasion: "It is necessary for trucks to use automatic transmissions? These days, who can drive heavy trucks, especially semi-trailer drivers, which one is not manual transmission? A sneaky old driver? Using an automatic transmission not only consumes more fuel, but it’s not embarrassing enough to say it.”

As soon as Deputy Chief Engineer Liu's words came out, he was immediately refuted: "Old Liu, I don't agree with what you said. What do you mean a thief who plays with a manual transmission does not use an automatic transmission? Ask those city buses that drive a manual transmission." Drivers and taxi drivers, are they willing to drive manual transmission or automatic transmission?
As far as I know, our taxi company in Shungeng City, every batch of new hybrid version of Sylphy is sold out by the master drivers!What does this mean? It means that even old drivers who have many years of driving experience and play with manual transmissions are willing to drive easier automatic transmission models. "

"You are making too much sense..."

"You are disregarding reality..."

(End of this chapter)