Set sail1992

Chapter 1279: Toys for older children

After saying this, Jiang He continued, "There is one more thing that I need Mr. Zhang to help me with."

Zhang Qihang nodded: "You say."

Jiang He said: "In the past two years, the state has controlled the production capacity of motorcycles, coupled with economic development, the proportion of people buying motorcycles has decreased, and the proportion of selling cars has increased. Although the export production capacity is expected to increase in the next few years, for Everyone is generally pessimistic about the future of the motorcycle industry. Mr. Zhang, what is your view on this matter? Can you encourage everyone?"

It turned out to be this...

Zhang Qihang nodded slightly: "It's not surprising that everyone thinks so. In the past few years, including the next few years, our domestic motorcycle industry has indeed been facing considerable pressure."

"Yes," Jiang He responded, "Everyone is a little confused and pessimistic about the future."

On the one hand, the scale of the domestic market is getting smaller and smaller, forcing everyone to desperately export and reduce costs and increase efficiency. As everyone desperately reduces costs and increases efficiency, the quality of the products is not as stable as before, which affects the products. After word-of-mouth problems occurred abroad, exports also began to be affected.

Huateng Motorcycle has not adopted some short-sighted "cost reduction and efficiency improvement" measures. The quality of its products has always been well-known, so the impact on exports has not been great. However, seeing that the development of the motorcycle industry has become saturated or even oversaturated, everyone's I have some psychological concerns: Can the motorcycle industry still be viable?What are the prospects for the future?

Regarding the question of whether motorcycles will be eliminated in a short period of time, everyone has their own answer: Compared with other industrial products, motorcycles and other various products developed based on motorcycle engines have their own users. , has its own positioning, and it is unlikely to be eliminated in the short term. But from a long-term perspective, will the motorcycle industry become a half-dead industry?

Zhang Qihang pondered for a moment and said: "In this period of drastic changes, everything around us is changing drastically. Everyone feels the pressure. It is normal to be a little confused and pessimistic for a while, but for the future of the motorcycle industry, I My view is: the future and prospects of motorcycles are still bright, but we need to find new profit growth points and new markets."

Hearing Zhang Qihang's powerful words, Jiang He suddenly became energetic: "Really?"

Zhang Qihang smiled and responded: "Of course it's true."

"Then...can you talk about this new profit growth point and new market?"

Jiang He's face turned a little red: These things are what his boss has to say, and his merits as the general manager of a motorcycle group are not up to standard.

"What can't be said about this," Zhang Qihang said with a smile: "Actually, we only need to look at Japan and the United States, which have developed motorcycle industries, to find the answer. In Japan and the United States, which have developed economies, motorcycles have already been basically It has got rid of the product positioning of transportation tools and means of production, and has become a 'play tool' and a 'big toy' for adults - children need toys, but in fact, older children also need their own toys. This older child My toy is a motorcycle.”

“Is a motorcycle a toy for grown-ups?”

Jiang He was thoughtful, and then thought about it carefully, isn't that what happened? The situation in Japan is not very familiar, but look at those people playing Harley-Davidson in the United States. Who regards motorcycles as a means of production and a means of transportation?Don’t they all regard motorcycles as a big toy that belongs to them?

Thinking of this, Jiang He's eyes suddenly lit up.

Seeing Jiang He's stunned look, Zhang Qihang continued: "So next, your motorcycle group will slowly adjust its focus. In the early stage, in addition to in-line four-cylinder medium and large displacement motorcycles, rally cars, Touring cars, imitation racing cars and even cruisers and retros can all be discussed, especially rally cars and cruise motorcycles suitable for long-distance travel.”

Speaking of this, Zhang Qihang reminded: "Lao Jiang, I don't know if you have noticed that if you include waterwheels, among the high-end motorcycles sold in China, the BMW R1200 series motorcycles based on the R1200 'Boxer' horizontally opposed engine The car-to-car ratio is actually quite high.”

"BMW R1200 series?"

Jiang He thought about it and found that this was indeed the case. Apart from Japanese motorcycles, the most visible motorcycles in China are probably BMW's R series, from the early R1150 series to the current R1200 series, including R1200 R and R1200 RT. and R1200 GS, the BMW R series and the classic "boxer" horizontally opposed twin-cylinder engine can be seen in almost every city, but...

Suddenly slapping his thigh, Jiang He was a little excited: "Mr. Zhang, I suddenly remembered that our company can produce horizontally opposed engines. Aren't our company's piston aero engines all horizontally opposed structures? In this case, We can definitely develop a horizontally opposed engine platform in addition to the inline four-cylinder."

Ok?
Jiang He didn't say anything, Zhang Qihang really didn't realize this problem, but now that Jiang He said this, Zhang Qihang also reacted: Yes, there is a high degree of recognition of horizontally opposed engines in China. Since Huateng The industrial group itself has the technology in this area, so why not just use it?

Thinking of this, Zhang Qihang also became a little excited. He pondered for a moment and said, "Since we are not lacking in engine technology, why not let's go big?"

"What do you mean by playing big?"

"Lao Jiang, you should know that compared to street cars and imitation racing cars, cruisers, retro cars and rally cars don't actually pay attention to the power output of the engine, but pay more attention to torque, right?"

Jiang He thought for a while and nodded: "Well, that seems to be the case. Harley's output power is not high."

Not only is Harley's output power not great, it is so small that even Harley itself is embarrassed to label it, so it keeps emphasizing its torque...

Zhang Qihang looked at Jianghe with bright eyes: "Since we are planning to transform, why not just directly establish our position in the domestic motorcycle industry... Tell me, if we launch several liter-level motorcycles at the same time, how do you think the market will view it? we?"

Jiang He's eyes suddenly widened: "A liter-level motorcycle?"

It’s no wonder that Jianghe reacted like this. The luxury J-Suzuki GW250 has not yet been launched, and Yamaha is able to dominate the domestic high-end motorcycle market with a single-cylinder air-cooled 250 motorcycle. Which motorcycle manufacturing company directly jumps from the 250 level to the liter level?No one dares to even think about it!
"Yes, a liter-class motorcycle," Zhang Qihang nodded: "If our 2.4 inline four-cylinder engine is cut in half, wouldn't it become an inline two-cylinder engine?

It also has a 1.2-liter inline twin-cylinder displacement. The maximum power and torque of our engine are 88 horsepower and 110 Nm respectively, which is much larger than the Triumph T120 with the same displacement and structure.

On the basis of this engine, we can make different power adjustments for different needs, such as retro cars and rally cars. "

Jiang He's eyes were a little bright: "It seems like this is really the case..."

As for the operation of "cutting the engine in half", it may be difficult for other domestic motorcycle manufacturers, but it is really too simple for Huateng Group. In this regard, Huateng Group has a long history of "This is how they came up with the V6 and V8 engines in their question.

"In addition to the in-line twin-cylinder engine, aren't we also planning to build a horizontally opposed engine? Since we have the foundation of piston aero engines, it will be easy to handle. We can directly discuss with the aviation engine department to build a 2.0 The displacement level is comparable to a two-cylinder engine and a 2.0 V2 engine! Lao Jiang, what do you think?"

"2.0 horizontal dual-cylinder and V2 twin-cylinder?" Jiang He was directly frightened by his boss's ambition: "This... this... this displacement is too big, isn't it?"

"Is it big? Is it okay?" Zhang Qihang thought it didn't matter: "It's not like there are no super-large-displacement motorcycles with a displacement of more than 2000CC. Aren't the displacements of Kawasaki's VN2000 and Triumph's Rocket-3 both exceeding 2000CC?

Since we are going to be the leader in the domestic recreational motorcycle market, we naturally have to look like a leader and have the courage to do so, don’t you think?The most important thing is that there is no technical problem for us.

Of course, this is my idea, but you are the person in charge of the group's motorcycle product line. Naturally, you have the final say on the specific choices and decisions. "

"..."

Jiang He's heart was moved!
To be honest, before this, Jianghe had not really thought in the direction of "We want to develop motorcycles with a displacement of liters or even 2 liters." But now after listening to Zhang Qihang's words, Jianghe was really moved: Yes Ah, since there are no insurmountable technical obstacles for us, then why can't we build a liter or even a 2-liter motorcycle?
Mr. Zhang is right. If you want to be the leader in the domestic recreational motorcycle market, you must have the courage of a boss. Only by thinking and doing things that others dare not think and do can you be worthy of the title of "boss" Name, otherwise it would be nice to just produce Lao Tou Le honestly.

Thinking of this, Jiang He no longer hesitated: "You are right. Since we want to transform and become the boss after the transformation, we must have the appearance and courage of the boss! In this way, I will discuss it with everyone later and then Let’s communicate with the relevant R&D units of the group, and when we have a preliminary idea, I will report to you... Mr. Zhang, you can help us when the time comes!"

Zhang Qihang responded happily: "That's easy to say."

I still have a lot of motorcycle designs I haven’t used yet. If I don’t use them now, when will I wait?
After saying this, Jiang He continued: "Mr. Zhang, although we want to transform, we can't give up the traditional motorcycle business, right? Not to mention how much profit these traditional motorcycles can provide to the company, at least he has provided a lot of I just gave up my job, and I’m afraid it won’t be easy for the leadership to explain it to me.”

Zhang Qihang smiled: "Who told you to give up the traditional motorcycle business?"

"Huh? Don't you give up?"

"We definitely can't give up," Zhang Qihang said: "Look at Harley, BMW, Ducati and other manufacturers that specialize in the production of recreational motorcycles. Their total output per year is just a little more? Tens of thousands or 10,000+ vehicles? At the end of the day, there will only be more than 20 vehicles, and this production capacity is equivalent to our group's production capacity for a week. As you said, if we really do this, will the workers go crazy?"

"Hehe... I feel relieved with your words. So what do you think we should do?"

Zhang Qihang said: "Actually, I have been thinking about this issue for a while... Lao Jiang, I wonder if you have noticed that since last year, the number of three-wheeled motorcycles and electric tricycles we exported to the European and North American markets has increased. The number is increasing rapidly?”

"Have it?"

Jiang He's eyes widened: "Our three-wheeled motorcycles and electric tricycles are sold sporadically in the European and North American markets. I know this. They are basically passed by dealers in North Africa. But you said that in Europe and North America, Sales are increasing rapidly..."

Jiang He's face was full of incomprehension.

Jiang He didn't know, and Zhang Qihang was not surprised. He explained: "I also accidentally saw a report some time ago. Dealers and agents in North Africa brought three-wheeled motorcycles and electric three-wheeled vehicles to Europe. After we went there, at first, it was the small North African shopkeepers who were doing small business in Europe who used our three-wheeled motorcycles. Later, the local shopkeepers saw this thing and were very curious.

After understanding the quality, performance and fuel consumption of this thing, I asked these small North African industrial and commercial owners who were working there to buy one for themselves. Later, this product became more and more popular in Europe, especially in the countries along the Mediterranean. Welcome, some agents simply open stores in Italy and other countries to sell our three-wheeled motorcycles and electric tricycles locally.

It is said that the price of a 250CC displacement three-wheeled motorcycle is almost 3 RMB, and the price of an electric tricycle is almost 25000. However, even at such an expensive price, it is still very popular among locals. welcome. "

Speaking of this, Zhang Qihang looked at the river and said: "Lao Jiang, I suggest you go to Europe to take a look and understand the situation. I feel that we have subconsciously ignored the European and North American markets. We always feel that Given the level of development in Europe and North America, those small industrial and commercial owners look down on our three-wheeled motorcycles and electric three-wheelers, so they have never explored these markets. But now, judging from the actual market performance, perhaps these two This place will give us some surprises.”

"..."

Jiang He was so surprised that he didn't know what to say: cargo-type three-wheeled motorcycles and electric tricycles were actually welcomed by shops and other small industrial and commercial owners in Europe. This was beyond their expectation. How could this be possible?
Seeing Jiang He's surprised look, Zhang Qihang asked, "Do you feel a little incomprehensible?"

Jiang He hesitated for a moment, then nodded: "It's a bit..."


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