Set sail1992
Chapter 1339: Can't compete? Then destroy him!
Chapter 1339: Can't compete? Then destroy him!
In the following months, as the production capacity of the hybrid system gradually increased, the sales of Huateng Kaiyue climbed month by month. The sales of the entire Kaiyue series, starting from the month when the hybrid models and automatic fuel models were priced the same, climbed from just over 20000 units to 35000 units, of which hybrid models accounted for more than 25000 units!
More than half of the consumers come for the hybrid version of Excelle.
Even many consumers who had previously planned to buy a manual transmission Excelle, after learning from sales consultants about the huge fuel advantages of the hybrid version of Excelle, gritted their teeth and gave up the manual transmission and chose the hybrid version of Excelle instead.
But what is even more frightening is that although the monthly sales of the entire series of models have reached more than 35000 units, the number of orders for hybrid models held by Huateng Group has continued to increase, reaching more than 46000 units!
This also means that, in theory, if Huateng Group can complete all orders and deliver new cars next month, monthly sales can exceed 80000 vehicles. However, this is impossible. The orders of more than 46000 vehicles are gradually accumulated in the previous few months, and the number of new orders last month was "only" more than 18000...
But almost all of these new orders are for the hybrid version of Excelle.
Faced with the sudden outbreak of Huateng Kaiyue, almost all competitors were at a loss...
Sun Cong was so angry that his face turned red. He slammed the table hard, not at all the gentle and gentle manner he had before, as if everything was under control. "How could they do this? How could they do this? If they continue like this, how can we play?"
Liu Ming stood in front of Sun Cong with his head lowered, seemingly not daring to breathe - just by looking at the looks of these two people, one could guess that the sales of Lavida had dropped again.
It has indeed fallen again, and the fall is extremely severe.
When Sun Cong had almost finished scolding him, Liu Ming finally breathed a sigh of relief and said tentatively, "Boss Liu, the current situation is that not only our sales have been greatly affected, but also the sales of other friendly companies have been greatly affected. The sales of some brands of compact cars have even dropped by more than 30%. Everyone is anxious. The damn Huateng Group is simply not human. They don't care about our lives at all."
In fact, at this moment, his pressure is much lower than before. Previously, the sales of Lavida fell, and he, as the sales manager, was under a lot of pressure. But now the sales of almost all brands of compact cars except Huateng Kaiyue are falling, and the sales managers of various car brands are under a lot of pressure. This situation can be attributed to the market, and the pressure on Liu Ming is actually much less.
"Speaking of this, I am a little curious," Sun Cong frowned and said, "In the first half of this year, the sales volume of our domestic passenger car market was 750 million units, of which the sales volume of compact cars was about 450 million units. According to this, the annual sales volume is expected to be 1500 million units, of which the sales volume of compact cars is 900 million units.
The market size is here. Even if the sales of Huateng Kaiyue explode, it will not have much impact on the compact car market. Even if the sales of Huateng Kaiyue reach 10 units per month, it is only 120 million units a year, accounting for only one tenth of the entire market segment. How can it have such a big impact on the market?"
Liu Ming sighed: "Boss Sun, I am not satisfied with what you said. I have been thinking about this issue for a while. Just like what you said, it shouldn't be like this."
"Oh? So you figured it out?"
"I just figured it out," Liu Ming nodded. Without waiting for Sun Cong to ask, he took the initiative to say, "It's just two words, wait and see." "Ah..."
Sun Cong slapped his forehead in annoyance: Yes, wait and see, why didn’t I think of that?
The hybrid version of Huateng Kaiyue is like a troublesome catfish. This catfish is of course good for consumers and even stimulates everyone's desire:
Since the hybrid and automatic transmission models of sedans are priced the same, can the higher-level cars also be priced the same?
Hybrid and fuel-powered sedans are now priced the same, so will Huateng Group's SUVs also be able to launch hybrid models? If so, will they also be sold at the same price as fuel-powered ones?
This kind of sentiment has caused many consumers who originally intended to buy a car to hold on to their money and wait and see. After all, after buying a car, fuel is the biggest expense in the use of a car. Big bosses may not care about this little money, but us ordinary people cannot.
After realizing this, Sun Cong gnashed his teeth and said, "Damn Zhang Qihang, what a troublemaker!"
Liu Ming also echoed: "That's right, everyone is furious. What the Huateng Group is doing is making your life easier. Are we still going to play?"
At this point, Liu Ming's eyes turned and he whispered, "Boss Sun, I do have an idea, but I don't know if it will work..."
Sun Cong lowered his eyebrows and said, "Tell me first."
In fact, he had vaguely guessed what Liu Ming wanted to say, but there were some things that Liu Ming could say but he could not.
"Yes, Mr. Sun, that's what I think," Liu Ming said in a low voice, "If a rumor suddenly spreads in the market that hybrid cars are fuel-efficient but actually have serious electromagnetic radiation, it's okay in the short term, but staying in such a strong electromagnetic radiation environment for a long time will not only affect the brain development of children, but even affect certain functions of men, what do you think..."
"hiss……"
Liu Ming's words made Sun Cong gasp: How can he be like this? ! This old Liu is really cruel!
He was not stupid, and of course he understood what would happen if such specious rumors suddenly spread in the market: Which parent could accept that their smart and lovely child became a fool? Even if they took a step back, which parent could accept that their genius child became mediocre? And which man could accept that he was not good in that aspect?
People will not delve into the reasons behind this, nor will they delve into why the hybrid version of Excelle has been on the market for such a long time before there are such rumors in the market, nor will they delve into why this rumor suddenly appeared at this time. People's instinct to seek profit and avoid risks will make them give up choosing the hybrid version of Excelle: Isn't it just burning a little more oil on weekdays? Compared with the possible impact on children's brain development and the possible impact on their own ability to carry, that little bit of oil is nothing at all.
In a word, it’s better to be safe than sorry!
For this thing, I don't have to buy your Huateng Group's hybrid Excelle. There are plenty of other cars on the market anyway, so I can choose whatever I want.
In this way, not only the company's own sales problem is solved, but other friendly competitors are also helped. During this process, other friendly competitors will definitely tacitly add fuel to the fire.
(End of this chapter)
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