Set sail1992
Chapter 1340 Precise Positioning
Chapter 1340 Precise Positioning
But, is it really possible to do this?
Sun Cong was a little hesitant.
Huateng Group is different from those second- and third-tier car companies. They have someone backing them up. In the past few years, some friendly competitors have adopted some unpresentable competitive methods. What did the Shandong Province do in the end?
These brands are effectively banned!
Although it is limited to Shandong Province, the existence behind the Huateng Group has clearly demonstrated its attitude through this incident: everyone should compete fairly. If we lose, it is because we are not as skilled as others and we will not say anything. But if you use those methods that are not up to standard, then don't blame us for not following the rules either.
To be honest, the violent reaction from Shandong Province did scare everyone and made Sun Cong hesitant at the moment.
Liu Ming naturally knew what his boss was worried about, but since he was the one who proposed this solution, he had naturally thought it through: "Boss Sun, I understand your concerns, but as long as we are careful, who can be sure that it was us who did it? As long as we ourselves..."
Before Liu Ming finished speaking, Sun Cong's cell phone rang.
Hearing the unique ringtone, Sun Cong suddenly became serious, made a "wait a moment" gesture to Liu Ming, and then immediately answered the phone, saying in an extremely respectful tone: "Hello, leader."
"Well," the leader on the phone responded, "Xiao Sun, I heard that your Lavida is not performing very well in the market recently?"
Sun Cong's forehead suddenly broke out in sweat: The sales volume of Lavida has declined, do even the leaders know about it?
It seems that my boss is very dissatisfied with my work and even called me personally.
He wiped the sweat from his forehead and explained carefully: "Leader, recently..."
Before Sun Cong could finish his words, the leader on the other end of the phone laughed: "Haha, I know what you are going to say. Huateng Group's hybrid Excelle has caused pressure on you. I heard that it's not just your company's Lavida. The sales of compact cars of several other brands have also been affected to varying degrees."
Sun Cong didn't dare to deny: "Yes... yes..."
"From a short-term perspective, this matter will definitely have some negative impacts. After all, your company's profits will be affected. But from a long-term perspective, this matter is a good thing. It will bring pressure to you, forcing you to improve your technical level and make progress!"
At this point, the leader on the other end of the phone changed his tone and said, "I have learned about the hybrid version of Huateng Group's Excelle. Their product has such a high technological content. It is not only fuel-efficient, but also very cheap. It can be said that it allows ordinary people to experience the new technology of automobiles at a very low price. It is natural and reasonable that it is welcomed by consumers and the market!
But I heard that some companies, instead of trying to improve their technology and compete fairly with Huateng Group in the market, are trying to use some shameful means. This situation is absolutely not allowed! Xiao Sun, do you understand?"
Sun Cong nodded bitterly, but he did not dare to pause: "I know what you said, leader, and I will definitely keep it in mind. Please rest assured that our company has always been committed to improving its own technical level, competing conscientiously with friendly companies, and providing consumers with the best products. We will never use those despicable means."
"Very good," the leader on the other end of the phone said with a hint of smile in his voice, "You have this awareness, that's very good, keep it up in the future, remember, competition is okay, but it must be benign."
Sun Cong kept wiping the sweat from his forehead and kept responding: "Yes, yes, thank you for the instructions, we will definitely keep it in mind..."
........................
Liu Ming had been watching anxiously from the sidelines, and only after Sun Cong hung up the phone did he say with a bitter face, "Leader, then... forget it?"
Sun Cong glared at him unhappily: "Forget it, do you still want to commit crimes against the wind?"
Liu Ming waved his hands hurriedly: "No, no, no, I didn't..."
Although Sun Cong did not turn on the speakerphone when he answered the phone just now, the office was very quiet and the two of them were not very far away, so he still heard some things intermittently. Combined with Sun Cong's reaction, isn't it clear what was going on?
Although he didn't know why the leader suddenly called him, Liu Ming was not stupid. Why would he go against the leader's will after he already knew his leader's attitude on the matter?
Isn't that a fool?
"Okay, that's it," Sun Cong waved his hand, "Your sales department should think of other ways, but don't think about anything crooked."
Liu Ming nodded hastily and left. After Liu Ming left, Sun Cong took a large glass of water and gulped it down. He had just sweated a lot, and not only did he feel sticky and uncomfortable, but he also felt very thirsty.
After drinking a glass of water, he felt much better and his mind became clearer. Sun Cong then began to think about this matter:
There is no doubt that the purpose of the leader's call was to warn me that in the process of competing with Huateng Group, competition is competition, but don't do anything small. It's best... No, not best, but definitely! The scope of competition must be limited to the competition of technology and products.
This seems to be fine, but why did I receive a call from my leader just as I had the idea of trying some unconventional tactics?
This is also what scares Sun Cong the most: he was just discussing it and hadn't started implementing it yet, but his leader called him with such accuracy that it was as if he had placed a surveillance camera in his office. Who could stand this?
After thinking it over and over again, Sun Cong still couldn't figure it out.
After thinking for a moment, Sun Cong picked up the phone. After a while, as soon as the call was connected, Sun Cong smiled and said, "Hello, Brother Li, it's me... It's like this, I've encountered a situation here, and I want to know something from you... OK, OK, this is what happened, I just received a call from the leader, the leaders are very concerned about the development of our company, and have specially given instructions..."
....................................
It doesn’t matter if Sun Cong can’t figure it out, because someone is currently praising Zhang Qihang for his achievements.
"Mr. Zhang, the leader takes the matter you told me about very seriously, and has personally called the relevant leaders to discuss the matter," someone said to Zhang Qihang on the phone with a smile, "All the leaders take your situation very seriously, and they all agree to healthy competition, so don't worry, the leaders will never let you suffer a loss."
"Thank you, Brother Zhao. Please convey my gratitude to the leaders," Zhang Qihang said gratefully. "With the leaders' statement, we can put more energy into the development and market promotion of new products."
"Okay, I'll tell the leader," Brother Zhao on the other side responded, but he couldn't help but be curious: "Boss Zhang, do you really think someone would spread such an outrageous rumor? Would anyone really believe it? Such rumors are too naive."
Zhang Qihang sighed: "Brother Zhao, for someone like you who has received higher education and is familiar with electromagnetic knowledge, of course you will think that such rumors are extremely naive, even naive and not worth refuting. But most ordinary people are different. You know what their mentality is like."
Yes, the reason why Sun Cong received a call from his leader was actually thanks to Zhang Qihang.
Zhang Qihang is well aware that with the continued hot sales of the hybrid version of Excelle, competitors' patience has probably reached its limit after they have tried many methods but failed to prevent the sales decline of their own products.
So, what will they do when they find that conventional price wars and other means are completely unable to compete with Huateng Group?
The answer is self-evident: since I can't compete with you, I will discredit you.
Very naive, for those who know the relevant knowledge, they will completely sneer at these rumors, but how can ordinary consumers know so much? Everyone is holding the mentality of "less trouble is worse than more trouble" and making a compromise - in this matter, a certain MSG brand has the most say.
Therefore, Zhang Qihang decided to nip this matter in the bud and directly cut off the basis for certain people to make trouble: I have warned you in advance, if there are still such or similar rumors circulating at that time, don't blame me for being rude.
After listening to Zhang Qihang, Brother Zhao on the other end of the phone sighed: "What you said makes sense. If you think about it carefully, it is indeed the case. This also shows that we still have a long way to go... Brother, is your company going to make any big moves next?"
Zhang Qihang did not hide his feelings and said with a smile: "It's not a big move. I just thought that since this hybrid system is so popular in the market and among consumers, we should let more consumers use models equipped with our new hybrid system."
"Haha...Okay, then I'll wait for your good news."
........................
At the same time Zhang Qihang hung up the phone, Sun Cong also hung up the phone.
After the call ended, Sun Cong finally understood why his boss had called him. His expression was very complicated, with relief, shock, and a bit of panic. After a moment, he picked up the phone again and told his secretary, "Inform all executives that a discussion on 'actively carrying out healthy competition and promoting the progress and development of the domestic automobile industry' will be held in three days. All executives attending the meeting must put forward their opinions and suggestions.
"Okay, Mr. Sun, any more?"
"Find some media outlets that we have a good relationship with and publish the content of our discussion meeting."
(End of this chapter)
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