Great Power Reclamation

Chapter 886 Wang Lina's Sales Strategy

If you compare clothing with coal mines, Erhong still likes to make clothing.It was only because the profit difference between the two was too great that she had to give up.

"In Wangfujing, it's right in the business district, surrounded by shops." Ye Yuze said with a smile, seeing the expression on the second sister, he knew that the second sister was tempted.

"Then what should I do with my coal mine?" Er Hong was still reluctant to give up the coal mine, after all, the profit was not comparable to other industries.

"Silly girl, it will take more than a year for that place to be built. You have time to start selling mines now, and then arrange all the people below."

Ye Yuze knew that the second sister had a good relationship with Biaozi and the others, so she would definitely not sell the mine and just walk away.

The two discussed it, and Erhong decided to distribute some shares to Biaozi and the others, and the legal person should be changed to Biaozi.She starts withdrawing funds from the mine now, and until they start buying new mines, she will no longer participate.

Ye Yuze is very supportive of her idea. Ye Yuze has never been very supportive of the coal mine business, and Er Hong followed his ideas this time.Naturally, there is no need to count the love for one night, because my back hurts too much.

Wang Lina's sales are very good. This woman has a very strong personality.No matter where you go to talk about business, you don't show a humble attitude.On the contrary, it is a posture that you will regret if you don't buy it.

When Li Lindong and the others started to install the equipment, her sales department had already started selling.At that time, even the shadow of the car was not visible.

She knew that Mayor Sun was very concerned about car factories, so she often played this card when she went to state-owned enterprises for sales.So many companies have to buy face.

And her sales philosophy is also relatively easy to impress people, that is, three guarantees for new cars within one year of sale and free repairs.

Of course, this one was decided to implement after discussing with Li Lindong.Both of them knew the quality of Warrior cars, so they were not worried. Even if there were occasional minor problems, it would not take much trouble to fix them.

In fact, this point just pokes the weakness of Chinese-made cars.Now Taitola and Steyr have begun to cater to the domestic market, and their biggest problem is that there are too many minor problems.From time to time, the car will lie down.

Although the truck drivers of that era knew how to repair cars, who would open the hood to get their hands dirty?Moreover, some accessories have to be repaired with the help of tools, which cannot be repaired by the driver himself.

Wang Lina targeted other people's weakness, so her sales performance is very gratifying.And all the female soldiers under her command are not only beautiful, but also eloquent, and they can all drink.

Such a sales force is unique in Guangzhou.At that time, the salesman was still called a buyer, and he was the kind of person who wore very ordinary clothes and ran around the world with a canvas bag.

Because Sun Jixiang was playing under the banner, naturally some companies would ask him to know about the situation of this automobile factory.In fact, after Wang Lina came back from northern Xinjiang, she asked him to report the situation in northern Xinjiang, and introduced all the detailed data to him in detail.

Introducing data to non-professional knowledge is naturally not citing data from insiders.Instead, tell him how many cars were sold in total, what is the repair rate, what is the maximum overload, and so on.

At that time, the most common phenomenon in China's transportation industry was overloading, that is, small horse-drawn carts.Obviously, the load capacity of 25 tons has to pull [-] tons, [-] tons.

No way, there are too many goods and too few cars.Run Dora is a popular slogan in the transportation industry.And these advantages are all possessed by Warrior cars.

Because the biggest feature of Soviet products is the leather, no matter what the environment, it will not affect the use.The warrior car first inherited these advantages, and then improved on this basis.

For example, its rough workmanship and oil consumption, these shortcomings have been corrected one by one.Even the beautiful appearance and driving comfort can catch up with European and American cars.

When Wang Lina came back, she specially transported fifty cars back.She did not sell these cars, but gave them to large companies who were interested in buying them for trial use. This tactic was undoubtedly the most successful.

Even if everyone didn't want to buy the new product, their curiosity was aroused after being touted by Wang Lina.Now that the trial is free, everyone will naturally try the performance, including the leaders of these units.

As a result, something went wrong when I tried it. There was no way, who made the Warrior brand car so comfortable to drive?The weather in Guangzhou is very hot at this time, but when the air conditioner is turned on, they are more comfortable than they are in the office, and they don't want to come down.

There is also a fatal shortcoming of the heavy trucks of that era, that is, the steering wheel has no power assist.Every time when turning a corner, the driver can't wait to stand up and move hard to turn the corner.So women can't drive heavy trucks at all, and they can't make corners.

The warrior car has long been assisted. No matter what the corner is, just turn the steering wheel with one hand, which is easier than driving a car.

In this way, let alone whether there are other problems with this car, the driving comfort has already conquered the driver and his leader, and they rushed to drive this car.

In the end, it had to be assigned to the master with the oldest qualifications and the best skills by the leading branch.It is said that it is to be used for experiments to examine the various indicators of this car in detail.The controversy was shelved.

Facts have proved that Wang Lina's trick is very effective.By the time the Guangzhou branch started production, there were already [-] orders.

We must know that at that time, every unit had its own transport team, and [-] vehicles were just a drizzle in Guangzhou.

It's just that Wang Lina has already started to lead her team out of Guangzhou at this time.There are already [-] vehicles, how about the brand effect?Just let it ferment slowly by itself.

The goal Wang Lina set for herself is that within three years Warrior brand cars will occupy the entire Guangdong market, and the sales volume must reach at least 100 million.

This goal is undoubtedly an astronomical figure, which is unthinkable for many domestic manufacturers.They can sell [-] cars a year, and they can all recite Amitabha.

The reason why Wang Lina set herself so high was not only for the Guangzhou branch.At present, the Guangzhou branch has only launched a [-]-ton truck assembly line.

Production lines for other models such as 25 tons, [-] tons, and up to [-] tons of load capacity have not been launched.At present, [-]-ton heavy trucks are the main force of domestic transportation.The annual production capacity of the Guangzhou factory is only about [-] vehicles.

After returning from northern Xinjiang, Wang Lina decided to take over all sales of warrior heavy trucks.Because at this time, they are still sold in Beijiang.

Compared with the quality and reputation of the car, the sales price is obviously low.After several months of getting along, Wang Lina and Li Lindong also developed feelings for the members of the Corps.But in other provinces, they won't sell it at such a low price.

(End of this chapter)