Backtracking to the Age of Literature and Art

Chapter 924 Design
When Alfonso was studying how to shoot "Gravity" in the United States, Jimmy had already rushed to Jinling by plane.

When Jimmy arrived in Jinling, there was only one day before the BenQ mobile phone conference. He didn't take a break and went directly to his office. Li Kunyao was waiting for him in his office.

After meeting Li Kunyao and seeing Li Kunyao's serious expression, Jimmy laughed instead, "Could it be that you are a little nervous because of tomorrow's new product launch?"

Li Kunyao admitted generously, "To be honest, I'm really nervous. I've participated in many press conferences, but it's the first time I will participate in a press conference of this scale. After all, it's a live broadcast. I'm also worried that something might go wrong. .”

The scale of BenQ Mobile's new product launch conference is indeed very large. Except for the small influence, the other live broadcast specifications are the same as the deep space annual meeting.

Jimmy smiled and said, "It's a good thing to be nervous. It is because of nervousness that people can concentrate and do things well. In fact, you don't need to have a bright performance tomorrow. This is not a speech contest. The audience They don't care if you speak well, most of their attention will be on the products you show."

Li Kunyao nodded, "I know this, the boss told me the same way. I still think that this kind of new product launch should be left to you, especially the boss, the audience loves to watch him, as long as he goes on stage One stop can attract the attention of the audience.”

Jimmy smiled and said, "He is just such a person. He can't participate in all activities. BenQ Communications is still up to you. The press conference is just a process. The important thing is the follow-up. Hurry up and solve the problem of the mobile phone screen, and strive for next year's event." Color screen on the second mobile phone."

BenQ's first mobile phone to be released does not use a color screen, but still uses a black and white screen, which is also a big pity, so Jimmy hopes to use a color screen when the second mobile phone comes out next year.

"I'm already working on it. There should be no problem. There are also slide rails. The newly developed slide rail mode should be smoother. I believe that the slide cover will perform better when the next generation comes out."

Jimmy nodded. The rails were also a question he had asked before.

In order to increase the battery life and the sound quality of the player, the BenQ S1 mobile phone uses a slider design.

Slider phones, like flip phones, can be "folded", small in size when not in use, stretchable when in use, and both the battery and the screen can be enlarged.

Compared with flip phones, slider phones have fewer cables and less curvature, so the failure rate is lower.

However, slider phones cost more and are basically not waterproof.

High cost is unavoidable and can only be recovered from the selling price. As for the problem of waterproofing, BenQ Mobile didn't think about this problem at all when designing this phone.

This mobile phone focuses on the concept of "music mobile phone", so the appearance, battery life and sound quality of the mobile phone are very important.

Also, the design of the slider is a bit of a gimmick.

It’s not that the design of the slider was created by BenQ Mobile. In fact, in the year before last, that is, at the beginning of 1999, the German company Siemens launched a SL1088 mobile phone. This mobile phone opens and closes up and down, and the screen and buttons are separated. The pattern is formed.

SL1088 is not only ingenious in appearance, but also a three-color screen mobile phone with fingerprints, which is of great significance across the ages. However, the design of this mobile phone is too avant-garde, and the price is too high, so the sales are very poor, and it did not last long. It was taken off the shelves.

After the Siemens SL1088 mobile phone was taken off the shelves, there was no second slider mobile phone on the market in the past two years.

At that time, when discussing whether to adopt the slider mode, Li Kunyao was actually a little worried. Although this design is very good-looking, and there is indeed a place for use, but after all, there is such a "lesson" from Siemens.

However, Yu Dong cast a vote for the slider phone. This vote was very crucial, and it also made Li Kunyao determined to adopt the slider design.

The principle of the slider mobile phone is to fix two positioning posts on the surface of the body that touches the slide cover, fix two positioning posts on the back of the slide cover, and install one on each of the adjacent two sets of positioning posts on the body and the slide cover. Elastic elements.

When the mobile phone is on the sliding cover, as long as it is pushed to a certain position, the remaining part will be automatically unfolded under the action of the spring force. Conversely, when you want to retract it, it will also be automatically retracted under the action of the spring force after sliding for a certain distance. .

The positioning column and the elastic element have no technical difficulty and are very easy to make, but the slide rail is not easy.

When BenQ s1 made a prototype before, Jimmy used it, but he raised opinions on the flexibility of the slide rail.

The slide rail of the BenQ s1 is actually quite smooth, without any sense of obstruction, but Jimmy believes that smoothness alone is useless, and a refreshing feeling is also needed.

At that time, Jimmy used "putting the knife into the sheath" to describe the feeling he wanted. He hoped that the slide rail of the BenQ mobile phone could make users like to take out the mobile phone and slide it when they have nothing to do.

Since Jimmy raised his opinion, Li Kunyao must have attached great importance to it, and asked the R&D department to focus on improving the slide rails.

Jimmy rubbed his eyes, feeling a little tired. When he was on the plane, his assistant kept reminding him to go to bed, but he didn't listen. Instead, he kept working and only slept for less than two hours.

Even after drinking a cup of strong tea, the drowsiness could not be dispelled completely.

Seeing that he was a little sleepy, Li Kunyao asked with concern, "Mr. Ji, why don't you go to rest first, and we can talk again after you have rested?"

Jimmy shook his head, "No, it happens to be jet-lagged, time can't be wasted, is your retail store ready?"

"Well, the first one has been finished, and now we are preparing to build the second one."

"The second one is in Yanjing, right?" Jimmy asked.

Li Kunyao nodded, "Well, I originally struggled between Shanghai and Yanjing, but in the end because of better policies there, I chose Yanjing, but after Yanjing's retail store is completed, the third store will be in Shanghai. Shanghai."

The retail stores they refer to are actually directly-operated stores. Compared with ordinary retail stores or authorized stores on the street, BenQ retail stores have a larger scale and better service. The purpose of opening this kind of retail store is not to increase the number of stores. sales, and more importantly, to bring users a better experience.

The reason why the first store is located in Jinling is, on the one hand, because BenQ Dentsu is here, and on the other hand, it is also because there is a separate building in Jinling that they can use directly.

In the business district not far from Shen Kong Apartment, there is a small single-family building with two floors on the ground and one basement. This building was originally planned by the government to be used as a bookstore, but Eslite Bookstore has settled in Hexi. And I built the building myself, so this small building was put on hold.

Before BenQ Mobile came, the government was planning to allocate this building to Jin Moufu Jewelry Store, because this small building is especially suitable for selling jewelry besides the bookstore, but BenQ Mobile shot it.

Jimmy and Yu Dong have also seen that small building, and they are also very satisfied with that building. Of course, that small building also has shortcomings, that is, the rent is too expensive, even though the owner has given them a discount, it is still very good. Gao, if it is purely for making money from stores, BenQ Mobile may not really rent them.

The idea of ​​their retail store is the same as that of Apple's retail store, but Apple's first retail store is still under construction, while BenQ Mobile's first retail store has already been completed.

Jimmy nodded and said, "Since the store is ready, find a reliable media to conduct an interview before the store officially opens. In the interview, you will introduce your retail store to the public."

Li Kunyao said with a smile, "Well, I have already contacted Firebird Satellite TV, and the interview video will start shooting the day after tomorrow, but I will not leave the country, and I will let Jay Lun leave the country then."

Jimmy twitched the corners of his mouth and said with a smile, "It's a loss for Xiao Zhou to accept your endorsement. He should have asked you for more money at that time."

Li Kunyao chuckled, "It's all my own business, what's more or less, isn't it all in the pot?"

Originally, Li Kunyao was just joking, but Jimmy said sternly, "Don't have this kind of thinking. You still have to deal with each other in business, give what you should give, and take what you should take. It's not just Xiao Zhou who speaks for you. Things, and you have to discuss with Mr. Zhou about the licensing of music. Don’t make any problems at that time. You can just give them the money that should be paid according to the market price. It’s not that the money is short, of course. , They want more, so don’t give it to them.”

Li Kunyao nodded, "Well, I know this. We have reached an agreement on the matter of music licensing, and there will be no problem."

"It's fine."

……

The two chatted for more than an hour, and things were almost over. Jimmy rubbed his eyes and said, "I'll go find Yu Dong, do you want to come together?"

"I won't go. I just looked for him this morning, and if I go now, he will bother me." Li Kunyao said with a smile.

Li Kunyao was not joking, but Yu Dong was really annoying him.

In fact, Yu Dong can't be blamed, because Li Kunyao really went to Yu Dong's office too frequently.

BenQ Mobile is located in Jinling, plus the retail store and the press conference, Li Kunyao will be in Jinling for most of this year, and whenever he is in Jinling, he will go to the deep space park, as long as he hears that Yu Dong is in the park, he will run Go over and talk to Yu Dong.

It was okay once or twice, and Yu Dong welcomed him very much, but Yu Dong couldn't stand it too many times. Later, Yu Dong himself reduced the frequency of coming to the Deep Space Park.

When Li Kunyao went to Yu Dong, it was not just for small talk, but he had a lot of questions to ask each time, such as the design of mobile phones, the business model of retail stores, the focus of publicity, etc...

In fact, Li Kunyao also knew that Yu Dong was annoyed by him, but he didn't care about it because of the development of BenQ Mobile.

He didn't choose to go with him today, not because he was afraid that Yu Dong would bother him, but because Jimmy and Yu Dong's two bosses might talk about something that was inconvenient for him to listen to, so he took the initiative not to go.

Jimmy got up and walked out of his office, walked through the rest area, then went to the opposite side and knocked on the door of Yu Dong's office.

Yu Dong came to the park in the morning, returned to Luoyuan at noon, and rushed over again in the afternoon. He just arrived at this moment and was cleaning up the table.

Looking up at Jimmy, Yu Dong said, "Just arrived?"

"It's been a while, I just finished chatting with Li Kunyao."

Hearing Li Kunyao's name, Yu Dong's mouth twitched, "This guy hasn't left yet?"

"He didn't leave. He should still be in my office now. Do you want me to call him over?"

Yu Dong waved his hands in fright, "Don't, I get a headache when I see this guy now, it's a physical headache."

Jimmy walked to the edge of the sofa and sat down, jokingly said, "Subordinates often come to report to you, isn't this a good thing, why do you look reluctant? You see, some leaders want their employees to report to themselves every day. "

Yu Dong shook his head and sighed, "I have to teach the students at school every day, and I have to teach him when I get to the park. You don't know, this guy has too many problems. And he clearly has many problems in his heart. There is an answer, but you just have to ask me again."

"This also proves that he wants to do things well, and you are not happy."

"If you are willing, let him look for you in the future."

"Then he didn't look for me, can you blame me?" Jimmy spread his hands, twisted his body on the sofa, and then said with a smile, "Your sofa is too soft, I'm afraid I'll fall asleep after lying down for a while."

"Just sleep when you fall asleep. If you sleep until tomorrow morning, won't the jet lag be reversed?"

Jimmy looked at his watch: "it's less than four o'clock now, I'm afraid I'll wake up until twelve o'clock in the evening, and then stay up until tomorrow morning, I'd better bear it... You can pour me another cup of tea, put the Pour a lot of tea leaves, it is best if you can see the tea leaves but not the water."

"Then I'll just give you some tea. You can stuff it in your mouth and chew it. What else do you want to soak?"

"That's okay." Jimmy smiled, and then said, "Chen Tao's variety show, the production team has already settled, and David Trainor, who previously produced "The 70s Show", is arguing with Warner terminate the contract."

"It's also possible that this is a deliberate play by David Trainor in order to improve his treatment."

"I took a look at it from the side. The two sides are indeed not very happy. It's not just about the treatment. I have already had someone contact him. If there is no accident, there will be news in the next few days."

Yu Dong said with a smile: "Let these young people figure out this kind of thing by themselves. Don't worry too much about it. It's just a show, and it's not worth taking too much of your energy."

Jimmy waved his hand: "I can't say that. I am still very optimistic about this show. Our company has not been involved in the production of variety shows until now. Chen Tao and the others want to do this show this time. It can be regarded as a start for us. If the show If it succeeds, we will follow the trend to launch other variety show projects, and if the show fails, we will also learn from it."

(End of this chapter)