After wearing a book, the female partner, her salted fish, became popular in the entertainment circl

Chapter 313 Advance Trailer

Thursday, June 7th.

The leading trailer of "Battle Hymn of Kyushu" and some behind-the-scenes shots have all been produced.

After all, this movie is the one with the largest investment among all the projects carried out by Yimeng Entertainment this year.

Naturally, the treatment is different from other movies.

In addition to the opening ceremony, the crew also specially arranged several cameramen to shoot behind-the-scenes footage of the actors.It will then be published by the publicity department on relevant self-media platforms.

In fact, early publicity like this has long been a very common thing.

Many film crews will selectively expose some "inside stories" of the film during the filming process to achieve the warm-up in the early stage, and what's more, they will specially produce a documentary of the film.

In the later stage and the artist will design the content of the video, as much as possible to make netizens interested in this movie.

Then hand over the video to the publicity and distribution department, and a dedicated person in charge will publish it on the Internet with a suitable copy.

Previously, "Battle Hymn of Kyushu" was assigned to Xiao Qianqian.

Liu Ming from the Propaganda Department has a headache right now.

Since Xiao Qianqian won the top prize, except for the day when he handed over the work, he basically didn't show up in the company.

As we all know, boys and girls have great differences in aesthetic concepts.This suddenly took over half of the work done by others, and Liu Ming somehow felt a little Alexander.

Looking at Xiao Qianqian's high-end copywriting that "one line is a movie".

Liu Ming felt like crying.

He originally wanted to change the advanced preview copy of "Battle Hymn of Kyushu", but no matter what he thought, he didn't feel as much as Xiao Qianqian's sentence "the heaven and the earth, the righteousness lasts forever".

Liu Ming was sitting at his desk thinking hard about how to revise the copywriting so that it would fit the content of the video and prevent netizens who had long been used to this kind of copywriting from seeing that the person in charge of the copywriting had changed.

Suddenly, a colleague came to inform him to go to the meeting room downstairs for a meeting.

Liu Ming felt a little surprised and became more worried.After all, according to past experience, the chances of their publicity and distribution department meeting are really not very high.

With his own thoughts, Liu Ming walked into the meeting room.

*
in the conference room.

Jiang Li was dressed in white, with a high ponytail.Sitting calmly at the top of the conference table, he started talking.

"I think this time we have to pay attention to every detail of "Battle Hymn of Kyushu", including the advance trailer."

The previous thinking was wrong.

"Ghost City" made Jiang Li see clearly that if a movie does not do any promotion before and after its release, it will arouse everyone's curiosity.

It stimulates the interest of potential viewers in watching movies and adds strange passers-by.

So this time.

She doesn't just do publicity.

What's more, it has to be done in a big way. This kind of work can't be like before, where you can spend some money casually to buy hot searches and hold press conferences.

Unexpectedly.

Isn't there that kind of movie trailer that is so sophisticated and cool that it attracts audiences to watch it in theaters, but doesn't it seem that the real movie is not as exciting as the trailer?
So, she simply made a big deal out of it.

The effects of various trailers, tidbits, posters, etc. of "Battle Hymn of Kyushu" are all maximized.

When the wonderful trailer has raised the expectations of all the audience to a high level, when I walk into the cinema, I find that the feature film is not satisfactory, and I may be directly complained by everyone.

This time, Jiang Li decided to have a talk.

Be sure to let everyone clearly understand what the effect you want, so that there will be no more accidents where people spread rumors.

She looked around, and said slowly: "Yujian rides the wind, and destroys the world of demons."

"This one……"

"That's the theme of our advanced trailer!"

Everyone in the conference room looked at Jiang Li attentively, especially Liu Ming who was still struggling with the copywriting just now.

Cow wow cow wow!

As expected of Mr. Jiang, this copywriting just dumped Xiao Qianqian for several blocks.It's just such a domineering theme, how should the trailer be edited?
Everyone cheered up and listened carefully.

Jiang Li was full of confidence and spoke eloquently.

"Above Kyushu, there are many practitioners. Flying with the sword, chasing the wind and moon, and flying across the sea of ​​stars."

"For our trailer, we focus on editing some feature films in such places, and then add special effects to my death. Be sure to give me a big scene at the beginning."

"Let people take a look and know that this is the world of Xianxia."

"Then, I'm highlighting the fight between the immortal cultivators who uphold the righteousness of the world and the evil monsters. Let me put all the big fighting scenes that have been filmed in the feature film!"

"Let's highlight the plot, for example, the demons are haunting the world, and the world is full of ghosts and wolves. The young hero came to the rescue domineeringly, but he didn't expect to be controlled by the demons..."

"Probably this kind of content, if you have any ideas of your own, you can put them forward."

Everyone didn't speak, they stared blankly at Jiang Li who was sitting at the head.

It seems a little confused.

Are you sure...

Doesn't this make us make another new movie?

Jiang Li smiled faintly, with confidence in mind.

That's right!

As long as my trailer is exquisite enough, the picture is full of texture, and the content is rich and explosive.It will definitely attract a large number of audiences with high expectations.

Then there is word-of-mouth overturning!

Just like in the series of collisions in "Ghost City", it is natural that the cost cannot be recovered.

Of course, Jiang Li could only do something secretly.

Liu Ming raised his hand to signal.

"Mr. Jiang, do you mean that the most exciting parts of all the films will be pulled out in the later stage, and then edited to make a promotional film?"

Isn't this a serious spoiler...

Then why should the audience go to the cinema to watch the feature film, and just watch the 2-minute trailer, and it's over.

Jiang Li shook his head: "No!"

Of course, not all the content of the feature film is put in. The feature film is all shot, and the special effects cannot be re-created after being put in, so it costs a special effect fee.

It is enough to put some fighting scenes appropriately, otherwise it will be all new content. What if the audience can't think of it as the same movie?
"Let the actors specialize in the trailer and shoot a story content. Then...whether it is the scene or the special effects, I will make the best for me!"

Liu Mingren was dumbfounded.

Dedicated to the trailer, filming a themed storyline?
Can this be connected with the movie?

"...Do you want the actors to shoot again according to the content of the movie?" Liu Ming asked tentatively.

Jiang Li gave a blank look silently: "You always talk about the content of the movie, don't we know that we can't spoil it?!"

"According to the mode of the episode, shoot a trailer. You can put some fighting scenes in the main film in Memories!"

　What can I do with my irregular work and rest... I haven't slept for another day, so I can only hold on until night.

　　
　
(End of this chapter)