Fans

Chapter 278 The copyright protection battle begins (13, please recommend a ticket, ask for a monthly ticket)
Yang Qian is not exaggerating. On March [-]st, the fan meeting ended less than two days ago. His new song has not yet become popular on the Internet. There are hundreds of short videos, videos, music platforms, and hundreds of covers. Well-known Internet singers who have played Yang Qian's songs have all received lawyer letters from Hongyuan Law Firm.

For this operation, Hongyuan Law Firm can be said to be fully prepared. They silently collected evidence and data for more than two months, and temporarily transferred [-] lawyers to join the Intellectual Property Department.

Among the fifty lawyers, most of them are junior lawyers who have just entered the law firm for less than three years. They need a lot of experience in handling cases, and these relatively trivial and complicated copyright litigation cases are just a good opportunity for them to practice.

Of course, Qu Rongwei, a senior lawyer and senior equity partner of Hongyuan Law Firm, led the whole operation.

He is a legal expert in the field of intellectual property rights, and he was also a talented person recruited from Dasu Law Firm in Beijing with a high salary in the early days of Hongyuan Law Firm's establishment.

You must know that Dasu Law Firm specializes in intellectual property services, and its service scope covers intellectual property protection in the fields of information technology, electronics, software, multimedia, and cultural media.

Qu Rongwei has rich experience in handling Internet-related matters, and has handled a large number of groundbreaking cases...

Although it cannot be said that with Qu Rongwei around, these cases can be handled smoothly. In fact, when their lawyer's letter was sent out, quite a few Internet celebrity singers who didn't understand the law didn't take it seriously.

But such a large-scale copyright lawsuit can almost be said to be a precedent for the copyright battle in the era when traffic is king!
Qu Rongwei is also gearing up to set an example for his peers!
For this reason, the Hongyuan Law Firm official Weibo issued a complete agency announcement, and Qianyu Media’s Weibo also reprinted this announcement, indicating that they officially launched a war against music copyright infringement.

Although the attention of the two official microblogs is very low, Yang Qian's fans just cheered up, and did not make any splashes in the entertainment circle, and these microbroadcasts failed to make it into the trending searches.

However, the lawyer's letter was indeed sent out. Some MCN organizations that did not want to go to court, and did not want to cause more disputes and scandals, as well as major platforms sent people to contact and negotiate.

Among them, the legal department of Jiada Yeda’s short video platform responded the fastest.

The next day, several people came to the Runyuan Commercial Building in Shanghai, and found Qianyu Media, whose office decoration is still shabby.

Yang Qian is not in Shanghai, but now with remote conference software, he can join the business negotiation at his home in Yangcheng through the computer and camera.

It has to be said that the short video platform still attaches great importance to copyright, but the purpose of this emphasis is not to protect the interests of creators, but how to maximize their own interests.

The people they sent not only knew the law well, but they were able to argue for a long time with Qu Rongwei, the lawyer representative of Qianyu Media, without showing any weakness.

And they are well aware of the current legal loopholes in copyright protection. For the previous infringement, the short video platform blamed it on the inability to contact Yang Qian, so it was delayed again and again, and the cover infringement of those video authors was only theirs. Personal behavior, the platform is only negligent in management, if necessary, they will cooperate to remove those infringing videos...

This puts one's own relations and responsibilities aside.

These people must have had similar negotiations with many original singers before, because Qianyu Media is not a big company, and it doesn't look like they have the right to speak, so they also follow the previous model of treating other small singers, and they don't care about it. Rang, coercing the so-called morality, forced Yang Qian to cooperate with them.

"Teacher Yang Qian, let me introduce a few cases to you..."

The people on the short video platform are still kind on the surface.

"Last year, Mr. Zhou Weizhou's new song "Mo Ji" was released online. Our platform cooperated with JAZ Company to promote it online simultaneously. Related topics such as #周伟州新歌设题, #周伟洲新歌无急, #莫急改错赛赛赛赛比赛of short video users to shoot and create, and the playback volume of related videos has reached 9000 million in a short period of time!"

In Yang Qian's and his world, Zhou Weizhou is a singer at the king level, and he is the youthful memory of the post-[-]s and post-[-]s.

It can be said that the cooperation between Zhou Weizhou and the short video platform is a new collision between tradition and trend, and it is also a milestone for the short video platform to completely surpass the traditional publicity mechanism.

"Before and after Zhou Weizhou, many singers have cooperated with us, and even chose us as the main front for music promotion. The reason for this change is that short videos feed back the music industry and promote the value-added of the music industry. A real reaction. "

His subtext is actually, kings like Zhou Weizhou tasted the sweetness of traffic and made money on the short video platform. You Yang Qian, a small singer, why did you refuse to cooperate with the short video platform?
"There are a few statistics, Mr. Yang Qian, you can take a look: According to the "Global Music Report" released by IFPI, the global recorded music market reached US$202 last year, of which streaming media accounted for US$114 billion, accounting for 56.1% of the total revenue."

"Streaming revenue, including audio, video, advertising, and paid subscriptions, are the main drivers behind the rapid growth of the music industry in recent years!"

"Mr. Yang Qian should be able to see that now music can't just develop alone. Many platforms have begun to expand from music to pan-entertainment. The competition between platforms has also shifted from copyright to gameplay innovation and ecological construction. "

"Just like our short video platform, we help music sink, allowing more ordinary people to participate in music-related pan-entertainment creation, and we also build a huge traffic pool with more than [-] million daily active users on our platform. A high-growth, high-yield ecological environment brings greater value-added to copyrights and musicians!"

The population that the short video platform sends to negotiate is very good, and the data mentioned are indeed real, and the short video platform has indeed brought a seemingly prosperous scene to music.

If Yang Qian is really just a small musician for personal gain, he might be able to persuade him.

After all, the short video platform has indeed allowed some musicians to make money, and it has made a lot of money for many Internet singers who sang Yang Qian's songs and became popular.

Yang Qian can join if he can't beat it. He also shoots short videos and writes some salivary songs, after all, salivary songs tend to become popular.

But Yang Qian knew very well that this was all quick money!

The essence of the short video platform is just a commercially operated company, a capital bubble that has been kidnapped by countless investment institutions since its birth.

　Some book friends pointed out a loophole in Xiaohan, that is, the short video platform also pays for the audio copyright, so everyone can quote other people's songs as BGM without being accused.This Xiaohan really didn't know much before, but for Yang Qian, who is not well-known and has no company to maintain these copyrights, let's just think that the protection is not in place!Moreover, Xiaohan does not believe that capital will promote the construction of a music ecology so well. If it is true, there will not be all kinds of mouth-watering songs and a lot of plagiarism.Therefore, sometimes, you still need to fight for your legitimate rights with the capital side.

　　
　
(End of this chapter)