Fans

Chapter 279 Short video is a good platform, but I can't trust the capital behind it (23)

The negotiation with the short video platform was not smooth, because no matter how eloquent the business and legal personnel they sent, they couldn't impress Yang Qian.

Yang Qian has his own persistence. He believes in the value of his songs, so of course he would not choose the traffic support + copyright agency cooperation method provided by the short video platform.

Of course, the short video platform can actually reach a formal copyright cooperation with Yang Qian, which is mutually beneficial and win-win.

But Yang Qian is really not well-known now, and Qianyu Media is not a big company, it seems that he just wants a small workshop, a private studio!Therefore, the short video platform is unwilling to give them the same level of treatment as Zhou Weizhou and JAZ, and even wants to take advantage of Yang Qian's lack of fame to obtain his music copyright or full copyright agency rights at the lowest price!

Obviously, Yang Qian is not so stupid. Qu Rongwei, who provided him with legal support, also pointed out the legal loopholes in the short video platform cooperation plan-this made the whole negotiation into a more dull tug-of-war.

……

"Big wood, haven't you always disliked short video platforms? Why do you have to gossip with them so much? We don't like it, so why not cooperate with it?"

Dai Yuni attended the entire meeting, but because of Yang Qian's presence, she basically didn't make much noise. She only chatted with Yang Qian in private after the people on the short video platform left.

For Dai Yuni, she believes that the copyright cooperation depends on the personal wishes of the creators. If they are willing to sing for you, you can sing. If they are not willing to sing for you, you can do whatever you want. Easy to say?

No matter how big the short video is, you can’t buy and sell by force, right?
"It's not that I don't like short video platforms. The existence of this platform is actually good for the creation of the public and the promotion of music."

Yang Qian explained his thoughts to Dai Yuni.

His thoughts were actually influenced by the communication with Tang Xinjing the day before yesterday.

Most of Tang Xinjing's points of view, in fact, Yang Qian does not agree, but the traffic she said is not all bad things, his popularity means that more people like his music, and more people love to listen to it, but it makes Yang Qian Qian has a clear understanding.

There is no ability to spread, and it can only be spread in a small range, or even self-admired music. Isn't it just embarking on the old road of opera?
Music also needs to be spread and loved by more people in order to have a strong vitality!
"Didn't they say that the platform will replace those ordinary creators to pay the audio copyright fee? I think this can be discussed. For fans who like my work, if they want to use my music to make the BGM of the video, there is no problem at all. "

But what the short video platform wants is obviously not only the authorization to use BGM, or more professionally, the right to synchronize audio and video, they also want the right to cover and even adapt Yang Qian's songs!
As mentioned earlier, the short video platform said that Yang Qian signed a cooperation agreement with them, and they would give traffic support.

Obviously, this traffic support is exchanged for the right to cover or adapt.

If the platform gives you traffic support, then you have to acquiesce in allowing other singers on the platform to cover your songs at will, or pay a small amount of copyright fees to commercialize your songs.

This is the game rule of the entire platform. For the sake of traffic, those emerging studios don’t care whether their songs will be infringed if their songs are covered by others. They just want to make quick money.

Maybe, the copyright fee that was infringed is far less than the income they get from traffic.

But Yang Qian doesn't want to earn these traffic income. He just wants to get his due rights and interests in an upright manner, and he can't destroy the ecology of the entire industry because of short-term interests.

"We can't give them the authorization of cover and adaptation, we must hold it in our hands, and those who need authorization come to us. And even if it is the audio and video synchronization rights that Mr. Qu said, we can only sign a short-term cooperation with them for two to three years. Agreement. I can't trust the capital behind them..."

Yang Qian talked about his concerns with his girlfriend.

There are too many bubbles catalyzed by capital. Looking back at the history of nearly 20 years, we can see that shared bicycles and food delivery platforms are all living cases.

"Like short video platforms, bike sharing and food delivery are actually positive for the improvement and progress of our lives! These companies honestly provide good service and customer experience, but they also Totally capable of doing a great job! But now..."

Under the operation of capital, everything is in line with the scale.

Obtain funds through financing, and then use the user's greedy psychology to subsidize various platforms, squeezing out the market and space of those "honest" companies little by little!
The remaining ones are king, and the scale of users may be cultivated, but the cost is that a large number of shared bicycles are produced and abandoned, and a large number of unfair competition and unsafe and unhealthy food are flooded on the takeaway platform.

When they go on the market and collect money, they will either cash out and leave a lot of feathers, or they will start to eat back users and partners that they used to regard as family members.

For example, all kinds of disguised price increases, everyone eating a meal is getting more and more expensive, such as backlash against merchants, merchants are miserable by the platform, such as exploiting takeaway delivery guys, no medical insurance, social insurance, and even outsourcing companies.

It seems that they are operating legally, but they are actually taking advantage of loopholes in the law and destroying the original relatively balanced and normal ecological environment!
"Isn't the same with the short video platform and the current music market? The free copyright brought by platform subsidies, big data and soft SQ have created a false prosperity in the music market. Traffic is king, and the But it is the deformity of music aesthetics and the burial of truly valuable music."

"The point is, when they go public and make enough money, they don't give subsidies anymore, but users are used to free things, so forcing music copyright holders to use them for free will completely destroy the entire music market?"

Yang Qian didn't believe what they said with certainty about building a new ecology!

Music is paid, knowledge is paid, and every creator can get a legitimate income, which is the real good ecology of recyclable development!
"What we want to cooperate is a good platform that can benefit more fans, not a capital party that wants to destroy the entire music market. So I still have my own insistence!"

Yang Qian smiled to Dai Yuni.

"Why do I feel that your thinking is a bit like my father's?"

When Dai Yuni listened to his long speech, she had a strange expression on her face. After finally waiting for Yang Qian to finish speaking, she couldn't help but burst out laughing.

(Comrade Old Dai: No, we are different!)

"My dad also said before that those real estate companies that are desperately expanding their scale and scrambling to seize the second- and third-tier markets are crazy. Housing prices are desperately rising, desperately rising, and there will definitely be accidents in the future."

"Then he didn't collude with those companies, and he didn't go public to collect money. He just developed in a down-to-earth manner. Then you see, many real estate companies are failing now, and our company is still doing well!"

Dai Yuni didn't know that her father actually had to bear a lot of pressure, and she didn't know how difficult it was to run a company. She only had dinner with her father occasionally, and through the few words he said to her, she knew that Runyuan Real Estate's production capacity has now developed steadily. , all rely on the correct decision-making of the father.

"I'm sure I can't compare with Uncle Dai. I can't learn Uncle Dai's foresight. I just don't trust those technology companies with a deep background in asset operations."

Yang Qian scratched his head, and smiled at his girlfriend a little embarrassedly.

"It doesn't matter, when you come to Shanghai in the future, ask your future father-in-law for advice!"

Dai Yuni said with a smile.

(Old Comrade Dai: Can you teach me a 40-meter-long sword?)

"But you don't have to put too much pressure on yourself. If they agree to our conditions, then cooperate. If they don't agree, we don't have to cooperate with them, right? You write songs, sing well, and do what we can do , happiness is the most important thing!"

Dai Yuni faintly sensed that for a while, Big Wood didn't seem to enjoy his music as easily and happily as before, as if he had some mission on his shoulders, and he was very preoccupied.

Of course, she didn't know that her father gave Yang Qian a lot of tests, she just thought that Yang Qian was thinking too much about the revival of the Chinese music scene, as if he was carrying too much pressure, and felt worried and distressed for her boyfriend.

"Well, I know, so I will leave the matter of talking to the short video platform to Sister Wu and Teacher Qu!"

Yang Qian felt warm in his heart, nodded to Dai Yuni, and said gently.

It doesn't matter if it is handed over to Wu Lan and Qu (qu, second tone) Rongwei. After all, their copyright litigation plan has been formulated long ago, and the conditions for negotiating with the short video platform have also been discussed.

Qu Rongwei has his professional team of lawyers to help Yang Qian deal with this, so naturally he doesn't need to waste his time and energy getting involved.

Yang Qian himself is actually quite busy. After he returned to Yangcheng, he had to go to the Xianhai Conservatory of Music every week to listen to the teacher's lectures, arrange and record songs with the teacher, and practice the more than 20 newly unlocked songs after the fan meeting. Songs and two new singing abilities...

　It is too difficult to write about business, and it is estimated that the negotiation process is not good-looking. Xiaohan should use the spring and autumn style of writing, pick the key points, write simply, and write from other angles!
　　
　
(End of this chapter)