Top of the Great Era

Chapter 1323 Anonymous Forums
Zhou Buqi came to the scene to watch the Club World Cup final.

The form of Manchester United players is indeed very poor.

This is also normal.

The players flew from the western hemisphere to the eastern hemisphere, not to mention the long flight, and jet lag.The semi-finals will be played 3 days after arriving in Japan, and the final will be played 3 days later.

In the second half of the final, Manchester United sent off a red card at the beginning of the game, and the scene became more and more passive.

Fortunately, Manchester United is a top team. The star played at the critical moment. Ronaldinho assisted Rooney and scored a key goal.

Manchester United beat their opponents 1-0 and won the first Club World Cup in team history.

It was the first time for Zhou Buqi to watch the game in Japan, and he had a lot of feelings.This football atmosphere is not much worse than that in the UK, and it is far from comparable in China.

Watching football in domestic stadiums is basically full of swear words, uniform swear words.A group of people did not go to watch the game at all, but to vent the pressure, anger and dissatisfaction in life.

However, it is estimated that Zhou Buqi's Japanese level is too poor, and he can't understand even if he scolds him.

In any case, Manchester United successfully won the championship.

With the huge influence of Manchester United, Zhou Buqi has officially stepped into Japan's top business circle.Ziweixing's name is really not enough.However, as the owner of Manchester United, he received an invitation from the Tokyo Chamber of Commerce, including Mitsubishi Corporation, Tokyo Electric Power, Mitsui & Co., Sumitomo Life, Mizuho Financial, Nissan Motor and so on.

However, these companies are not very attractive to Zhou Buqi.

It's just showing your face and getting acquainted.

What he cares about is 7&Eleven, a chain of convenience stores.

This company was originally an American company, but later a Japanese fell in love with it, and then bought the license to open a store in Japan, and the business is getting better and better.Many years later, when the American company was about to go bankrupt, Japan bought the American company, and 7&11 became a global chain of convenience stores.

This store is very tempting!
There are a large number of stores in Japan, Hong Kong, Taiwan and the United States.

The blind box sales of Chaowan Commune mainly rely on offline and store resources.If the self-service vending machines can be placed in 7&11 stores, the blind box will really open up the market in Japan.

The only regret is that Zhou Buqi's Japanese is not very good.Every Japanese business boss has a language disability, and communication is very difficult.They also don't have the habit of making decisions with a slap on the forehead and a slap on the thigh.If Chaowan Commune wants to reach a strategic cooperation with 7&11, there is still a long way to go.

In contrast, the Internet industry is very relaxed.

YouTube, a video site owned by Google, has offered to invite strategic cooperation.They hope that YouTube and YikYak can get through and share resources.

"Zhou Sang, YouTube can allow users to upload and share videos independently, it can..."

"and many more!"

Zhou Buqi originally came to the branch to look at the materials of the Japanese Internet industry, but he ran into Mr. Odajima, the person in charge of YouTube's Japanese business, who came to seek cooperation.

Very helpless.

"Lord Xiaoniao, I am one of the founders of YouTube. I was the one who promoted the sale of this website to Google. Do I still need you to introduce the website to me? Be smart!"

"Ah, this, I'm sorry..."

"Okay, go back!"

Zhou Buqi waved his hand and was about to send him away.

He didn't lift his head.

Somewhat impolite.

But it doesn't matter, the level gap between the two sides is too big, and the most important thing in the Japanese workplace is the superiority and inferiority.Not to mention YouTube Japan, even the president of Google Japan is not up to the level of having a direct conversation with Zhou Buqi.

After dismissing Oda Island, Tang Binchen sighed, "This is the third time, YouTube wants YikYak's traffic."

Zhou Buqi asked, "How about the fee?"

Tang Binchen shook his head, "Impossible, YouTube has a lot of traffic! According to Yahoo Japan's statistics, this year's website has the highest traffic in Japan. Except for Yahoo Japan, the highest is YikYak, followed by YouTube."

Zhou Buqi was surprised, "So many?"

Tang Binchen said: "Japan is different from China. There are not as many video sites here. Not only is the bandwidth consumption too high, but also the copyright of film and television. YouTube is rich and powerful, and it is a giant in the industry. Only our Niconico can compete. Niconico It is the 8th website in terms of traffic, behind mixi, 2ch, Google, Rakuten, and Amazon.”

Zhou Buqi frowned, "Don't be tough."

YikYak refused to cooperate with YouTube because it wanted to use YikYak's platform resources to promote its own barrage-like video site Niconico.

Promote by sharing only Niconico videos on YikYak.

But this is a double-edged sword.

Tang Binchen was a little unwilling, "Just give up like this?"

Zhou Buqi said: "What can we do if we don't give up? If we are in China, we promise to fight head-to-head. In foreign countries, we should be more realistic and conservative. You should bypass Amazon when doing e-commerce, and don't compete with YouTube when doing video sites. Don’t even think about it. We need to find the market through differentiation. It is enough for Niconico to firmly grasp the two-dimensional and animation markets.”

Tang Binchen remained silent.

Zhou Buqi laughed and said: "Hurry up and cooperate. I estimate that within half a year, Twitter will enter the Japanese market. At that time, YouTube will reach a cooperation with Twitter first, and it will be more difficult for you. Hurry up and take advantage of the first mover, Use all your resources to secure a firm hold on the track."

"Ah."

The big boss has spoken, and Tang Binchen can only accept this suggestion.

Zhou Buqi was very curious, "By the way, what kind of website is this 2ch? I read this material, saying that it is very popular in Japan, and the traffic is very high."

Tang Binchen said: "Yes, the top 5 in terms of traffic is a forum similar to Tianya in China. However, 2ch has one of the biggest features, which is anonymity."

"anonymous?"

"Yes, completely anonymous. Regardless of whether the user is logged in or not, all posts are anonymous. As for the local culture, the Japanese don't like to show their true self, and the real-name system like Facebook doesn't work."

"Isn't that the secret circle?"

"Well, almost."

Tang Binchen smiled, a little embarrassed.

He was in charge of Friends.com at the time, but he didn't make any big achievements.After Liang Rubo replaced him, the first thing he did was to reorganize the secret network into a secret circle and integrate it into the friend network, which achieved great success.

It's the same all over the world.

Anonymous messages can greatly reduce the psychological burden of users, thereby increasing the activity of messages.

Tang Binchen resigned in embarrassment from his position at Youyou. Of course, he is not convinced, and he pays attention to the development of Friends.com in China from time to time.He knows the success of interest circles, secret circles.I also know that the product feature of the secret circle is in line with Japanese customs and culture.However, he was a little bit stuck.

Originally, he was pushed away by Liang Rubo, and then he turned around and copied Liang Rubo's products?How embarrassing!

However, now that Boss Zhou found out, he couldn't make it through.

Tang Binchen coughed, "I've been following this anonymous forum for several months. From any point of view, it's not as good as our secret circle."

"is it?"

Zhou Buqi really didn't think about it too much. To him, it was just a trivial matter.

Tang Binchen said: "Japanese websites are very poor. They can't get any financing, so they can only rely on themselves. To limit the flow, each post has a maximum of 1000 layers, and the size is controlled within 500KB. But even so, this website often goes down. Got crushed."

"What?" Zhou Buqi was a little confused, "A forum, not a video site like Niconico, has to limit the flow? Can't you spend more money to buy a server?"

"No money." Tang Binchen smiled, "The product features of this website are in line with the characteristics of Japanese people, but they are too short of money. In order to make money, some advertisements for adult websites and even casinos are published on it. I logged in for the first time. I was stunned and thought it was a pirated website.”

Zhou Buqi was also speechless.

Japanese netizens even regard this kind of broken website as a treasure?Just because it's anonymous?It's so weird.

Tang Binchen said: "In addition to these two shortcomings, there are probably three points. First, the website structure is too...too simple. It is a free forum template from ten years ago. You can log in later and take a look. It will take you back to the Internet ten years ago. a feeling of."

"Haha."

Zhou Buqi laughed out loud.

Don't look.

This kind of thing is not once or twice, just log on to any Japanese website, the website structure and templates have been eliminated in China many years ago.

Tang Binchen went on to say: "Second, because the website lacks money, they have no auditors. As a result, there are too many pornographic, gambling and drug posts on the forum, and there are even extreme remarks inciting militaristic wars. Don't say I feel uncomfortable reading it, Their own people don't like it. It has caused a very bad user experience. The last point is that they don't have a professional operation team."

"Then why haven't there been better similar forums?"

"Yes, I can't grab it."

"why?"

"This forum has been online since 99. It is the earliest, and it has formed habits. No matter how bad the product is, it can't stop users from getting used to it. I have been hesitating."

Tang Binchen also felt a little helpless.

I feel that Japanese netizens are really too lazy. After using a product, it is difficult to be attracted by a new product.If it weren't for this, Google would have defeated Yahoo Japan long ago.

Zhou Buqi said: "Make an independent section in YikYak called 'Secret Topic' or 'Secret Group', try to do it first. Communicate with Liang Rubo and see how he makes a secret circle. You are alone Japan has opened up such a big market, and everyone in the company has the greatest respect for you, and you should also be open and take the initiative to show your attitude.”

Tang Binchen knew that he was criticizing himself tactfully, "Well, I see."

Next, Zhou Buqi tried to log in to the 2ch forum. He really didn't want to look at it for a second time. It was so ugly that it exploded!It can be called the most original generation of forum structure design, which is worse than domestic pirated websites.

After logging in, I found that the most popular section is called "Wolf Edition".

"Wolf version? What is this?"

"Hey, it's just a group of wolf friends getting together."

"Depend on!"

Zhou Buqi's eyes widened involuntarily, and there is such a magical website?

Tang Binchen quickly explained, "It's mainly the otaku male fans of the Morning Musume group, and it has become the most popular page over time. In order to control traffic, this page has been split several times."

Zhou Buqi said decisively: "That's easy! YikYak's secret group can set sail, spend some money, find Morning Musume, and some idol groups to make a promotional video and hang it on YikYak, YouTube and Yahoo! In Japan, and then on the secret group, there will be more internal secret sharing of stars. The secret circle was originally set up to share the secrets of stars, true or false is not important, gimmicks are the most important.”

(End of this chapter)