Top of the Great Era

Chapter 2991 Knowledge Circle

Guo Pengfei also attended this board meeting.

I came here with my wife and kids, and was in such a hurry that I almost was late.

Zhou Buqi naturally had to do his best to be a good host.

We invited the family of three to visit the Finger Lakes region, a famous tourist destination in New York.

It's winter now, and the scenery here is not so beautiful.

There are very few tourists.

There are hundreds of art galleries and museums, as well as hundreds of wineries, that are worth visiting.

Zhou Buqi and Guo Pengfei walked behind, while in front was Guan Ting holding her son, walking with Zhang Zetian, happily feeling the historical atmosphere of the museum, mainly to bring the children to be influenced by art, history and culture.

Many people always say that we must not let our children lose at the starting line, but in fact, they have already lost at the starting line.

Guo Pengfei walked behind and said, "I heard that you are interested in doing online education?"

"Ah."

Zhou Buqi nodded.

Ziweixing and Ziweixing International have a tradition of sharing strategies and businesses with each other, thereby supporting and referring to each other. The senior management of both parties often hold meetings to explain their own recent business plans and provide each other with some good ideas.

Guo Pengfei asked: "Free?"

Zhou Buqi said, "What's the point of free stuff? You have to pay for it. We are going to acquire an online education platform recently... I have to say, the payment capacity in the United States is really strong. If users want to watch videos on this education website, they have to pay 25 dollars a month. If a similar product is made in China, let alone 25 dollars a month, 25 dollars a year will block the road."

"It's paid..." Guo Pengfei curled his lips. "Other online education organizations are non-profit organizations and are free. You're offering a paid program. What kind of online education is this?"

Zhou Buqi said, "Why not? Knowledge should be paid for! Only when you pay for it will you cherish it more and it can be transformed more effectively. Free knowledge, because it is free, will not be taken seriously, and it will be difficult for the audience to attach importance to and recognize it from the bottom of their hearts, and the absorption rate will be very poor. This is human nature."

Guo Pengfei said: "I think it can also be done in China."

“It’s a niche market.”

Zhou Buqi doesn't think this can be accomplished in China, at least it is difficult at this stage.

For example, a lot of in-depth knowledge is sensitive and is not allowed to be disseminated due to policies; for example, domestic consumption capacity is weak and the price of paid knowledge is too low; for example, the domestic Internet was built on free services, and suddenly a product that requires payment comes out. No matter what the content of the paid knowledge is, it is difficult to gain recognition.

Guo Pengfei said: "The secret circle can no longer operate. It is very likely to be closed within half a year."

"Did you receive the request?"

"Yes, we have communicated with each other many times. Now we are forcing the real-name system, requiring Internet behavior to leave traces, and can track and locate everyone. This is contrary to the product attributes of Secret Circle, and it has no value in itself."

"Reddit has been acquired. We are selecting a few people with good English skills from the secret circle to come to the United States to work."

Zhou Buqi could feel how much of a blow the removal of such a once popular product would be to the team.

If it is fair competition in the market, Secret Circle cannot compare with its competitors and then dies, although such a result is regrettable, everyone can accept it, this is the survival of the fittest. But in the current situation, Secret Circle is forced to be removed from the shelves due to some non-market factors, which is really unacceptable.

Guo Pengfei said: "I was talking to them the other day. They wanted to make up for the lack of Secret Circle after removing it from the shelves. Someone raised an interesting suggestion."

"Hmm?" Zhou Buqi realized what he was going to say, "Knowledge payment?" Guo Pengfei smiled and said, "Yes, that's what I mean. It's inspired by your online education. Weizhi has a paid column, but Weizhi is a value-oriented product with a small audience and low traffic. If this part of high-quality content is introduced into the Friends App and turned into a 'Knowledge Circle', it can once again form a three-circle combination with the 'Friends Circle' and the 'Interest Circle'."

Zhou Buqi frowned slightly, "Isn't this a good idea?"

Guo Pengfei said: "This is just the first step. Next, we can get in touch with some cultural celebrities and scholars from various industries, and invite them to write some articles or record some video content and put it in this knowledge circle."

Zhou Buqi remained silent.

He was a little bit bad at speaking.

Guo Pengfei said: "I think this product design is very good. The friend circle is a circle of acquaintances. The interest circle is a circle of strangers, but the content here is mostly popular, entertainment-oriented and media-oriented. The knowledge circle is also a circle of strangers, but it is all high-quality content and can have some more in-depth content. This three-circle structure is more complementary and more complete than the previous model of "friend circle", "interest circle" and "secret circle". The structure is more three-dimensional and covers both free and paid groups."

Zhou Buqi said bluntly: "I'm not sure whether it can be successful or not. I don't have any idea about product design like this."

Guo Pengfei looked at him strangely, "You don't agree?"

Zhou Buqi said: "It's not that I don't agree, it's that I don't know."

Guo Pengfei said: "I think it should be like this. Just like you said, knowledge must be paid for. I am not considering human nature, but the product. Especially in the current domestic environment. In-depth knowledge is often counterintuitive, and is completely opposite to what is in textbooks and propaganda. It is bloody. If such content is made free, those low-level users will not be able to understand it at all, and will question, ridicule and abuse, and even complain and report. If a paid model is adopted, a threshold can be formed to isolate those low-level users."

Zhou Buqi smiled and said, "That's a good idea!"

Guo Pengfei said: "Lower-end users basically have no ability to pay, so they can be easily separated by a payment strategy. With a payment threshold, the user scale will be greatly reduced and can be managed more easily."

Zhou Buqi said, "I have no objection. You guys go ahead and do it. After we finish the IPO of Ziweixing International this year, we will soon be listing Estar next year. I don't have much time. You guys just need to discuss and handle the domestic affairs."

In the past, there was no product called Friends App in China.

This is entirely developed from the network of friends.

It is already a surprise to have such an achievement today. Next, it depends on whether they can create further surprises. Even if they fail, and even if the Friends App loses the market, it will not have a big impact on Ziweixing's overall share of the domestic Internet.

Guo Pengfei remembered something and said, "By the way, are you paying attention to the OLED display patent?"

"Ah?" Zhou Buqi was a little surprised, "How did you know?"

Guo Pengfei said: "Meng Houkun told me."

"How did he know?"

"Fu Sheng told him to ask him for help."

"What help?"

Zhou Buqi felt relieved. They were all his own people, so it was no big deal if a few of them knew such a secret.

Guo Pengfei said: "It seems that Samsung has some OLED screen patents in China, and he needs to have a targeted plan."

Zhou Buqi nodded, "Well, maybe next month. After the Spring Festival, I will go to Samsung to discuss this matter with Li Zairong."

This year’s New Year’s Eve is January 1st.

It’s already very fast.