Counterattack 1988

Chapter 1534 Unscrupulous 【Happy Chinese New Year】

The news of Wang Lin's arrival at the Ann Spinning Factory finally reached the ears of Tian Jinsheng and Liu Xixian.

This matter must not be concealed. As the factory executives, Tian and Liu must have eyes and ears in each workshop of Anfang Factory.

Wang Lin never thought of hiding it from them.

If he really wanted to conduct a special investigation, Wang Lin could first transfer the executives out of the factory and then come here by himself.

Tian Jinsheng and Liu Xixian laughed together and shook hands with Wang Lin.

"Wang Dong, happy new year! We have lost our way, please forgive us." Tian Jinsheng bent over.

Liu Xixian said: "Wang Dong, we have been working overtime in the factory during the Chinese New Year, and we didn't go to Shanghai to pay New Year's greetings to you. I think the factory will be free in a few days, and we will go to Shanghai together again!"

Wang Lin said calmly: "I'm a pragmatic person, not unrealistic. If you do your job well, that's the best way to celebrate the New Year."

Tian Jinsheng said: "Wang Dong, please go to the office to rest?"

Wang Lindao: "Yes, if a big brand endorses the style, the products of Anfang Factory will be guaranteed to sell."

Tian Jinsheng said: "May Wang Dong rest assured, the safety and quality of our cafeteria, you can absolutely rest assured."

Wang Lindao: "They are tying the dealer to their chariot!"

Wang Lindao: "What do you think?"

Wang Lindao: "What do you mean by enough sincerity?"

Liu Xixian said: "Wang Dong, it's too difficult! Before we restructured, our business was always poor. During the reorganization, the factory shut down for more than a year, and all the old families left. We have been working outside for the past few months. business, and have lobbied previous old clients, but with little success.”

Wang Lindao: "No need! We don't need to rely on these methods. This method can certainly trap some dealers, but after they react, they will be very disgusted and rebellious. The cooperation between manufacturers and dealers , should be a partnership of win-win cooperation. As long as our products can make dealers earn money, they will naturally stick around and maintain long-term cooperation. On the contrary, if our products are unsalable for a long time, even if our binding terms No amount of it will help."

Although it looked tidy and new, the texture of the decoration did not meet Wang Lin's expectations.

Wang Lindao: "Is it so difficult to bill?"

Wang Lin murmured, "What are the advantages of Maohua's products? Why can they get so many orders?"

Liu Xixian said: "Wang Dong, this is also a good way! Business wars are all about using any means!"

When Wang Lin bought Anfang Factory, a large number of original workers had been diverted and a new group of workers had been recruited.

In Anfang Factory, Tian Jinsheng is the boss, and Liu Xixian is only his deputy.

Liu Xixian said: "Actually, it's very ordinary, no different from our products, but I heard that they sign contracts with distributors and partners, and they all sign long-term contracts, at least starting from five years."

Wang Lindao: "What's the use of saying such unnutritious words? Say something dry! Director Tian, ​​what do you think?"

Wang Lindao: "In mid-March, Aixiu Spring Fashion Week will be held. Anfang Factory can bring distributors to Shanghai to visit the fashion week activities for free, and let distributors realize the great power of our group!"

Wang Lindao: "Do you know their internal price?"

After Tian Jinsheng and the others finished cooking, they all came to sit down beside Wang Lin.

Tian Jinsheng smiled and said, "Wang Dong, why don't you go out to eat out? The big pot of rice in the cafeteria is really ordinary."

The canteen of An Textile Factory has also been renovated, with bright floors, bright lights, and brand-new tables and chairs. It looks neat and hygienic.

This is not to pretend, but to truly experience the status quo of front-line workers.

Liu Xixian sweated coldly: "Wang Dong, I——I really did my best."

Tian Jinsheng looked at Liu Xixian with a smile: "The marketing is under Comrade Xixian's management. We should listen to his opinion on this matter."

After the reorganization of the Ann Textile Factory, the domestic market has not been established.

Tian Jinsheng said: "Give them the lowest purchase price, and then give them a rebate after reaching the annual sales. First, let the customers come over!"

Liu Xixian said: "I would like to hear from Wang Donggao."

Wang Lin said: "Okay! Dongfang Zhijin, you contact the R&D department of the headquarters and ask them to send over the relevant product design drafts. The production arrangements and staff training must be carried out as soon as possible."

Tian Jinsheng said: "Yes. Then we will listen to Wang Dong and eat in the cafeteria."

Today is also the first time he has come to the Ann Textile Factory after the acquisition, and it is also the first time he has walked into this new canteen.

Wang Lin asked: "Who did the old customers cooperate with?"

Although Liu Xixian is in charge of the marketing work, Tian Jinsheng has to take the overall responsibility. How could he put all the responsibility on Liu Xixian with peace of mind?

Of course they don't remember!
Tian Jinsheng asked cautiously: "Wang Dong, is there something we didn't do well?"

Wang Lindao: "It's still in the first month! Employees can eat in the cafeteria, why can't we? You guys, you have been leaders for a long time, but you can't get out of touch with the employees!"

Wang Lin ordered a few dishes casually, and came to his seat with the plates.

Wang Lin was too busy at the time and didn't have time to take care of this.

Tian Jinsheng and Liu Xixian looked at each other.

Wang Lindao: "The distributor conference is a good idea, you can use it. But it is not aimed at other competing factories, but to develop new distributors!"

Liu Xixian said: "Yes, Director Wang, they have developed very well in the past few years."

This move of Taijiquan was smooth and smooth, which caught Wang Lin by surprise, and also made Liu Xixian stunned for a moment.

The decoration is only second, after all, the canteen focuses on eating.

The canteens of factories in the 90s certainly did not meet such standards.

Wang Lin didn't say anything, and went to line up for dinner with the workers.

Tian Jinsheng thought he could watch from the sidelines, but he was caught by Wang Lin.

Tian Jinsheng said with a smile: "Wang Dong is amazing! Or Wang Dong has a vision! We can also bind a group of new distributors, sign a five-year long-term contract, and let them help us make money!"

Aishu Group has its own sales channel in China, but that channel line is only suitable for products such as sanitary napkins, diapers, bamboo fiber products, and home textile products. Products such as cloth and yarn are not easy to sell.

"Wang Dong," Tian Jinsheng said in a tone that seemed to be well thought out, "we are going to fight Maohua! We must not lose to them! We can give them any preferential policies they can give! We can hold a dealer meeting , snatch dealers!"

Liu Xixian said: "I know, the price they can offer, we can also offer. The problem is not the price, but the long-term contract constraints."

Wang Lindao: "This move is very damaging, but very powerful."

Tian Jinsheng said with a smile: "Actually, they don't pay so much attention. Many migrant workers go to the city and only ask for three meals. We eat meat for every meal!"

Wang Lindao: "As the saying goes, food is the most important thing for people. No matter how long they have been in the factory, hourly workers or regular workers, the quality of food largely determines whether employees will stay or not."

Liu Xixian said: "Exactly. It seems to be just a small change in the contract, but it can firmly control the customer. There are only so many domestic distributors, and most of them are cooperating with Maohua Company. We want to It is indeed difficult to dig out the wall. Now we can only survive on foreign trade orders."

Tian Jinsheng said: "Don't worry, Mr. Wang, we will do it as soon as possible."

Tian Jinsheng said: "It's not too late, we are improving the product, and we are preparing to hold a dealer meeting!"

When he came to the window, Wang Lin glanced at the vegetable bowls inside, and was immediately disappointed, because the dishes were too few and too single, almost all of them were Anhui and Shanghai dishes.

Wang Lin said with pride: "To break the existing barriers, we can only create a new world! Existing distributors are cooperating with Maohua, and we can create a batch of new distributors!"

Liu Xixian said: "Maohua Company. Most of the old customers have been taken away by Maohua Company."

The 90s was the most turbulent period for migrant workers, and migrant workers ran around.

Wang Lin also worked as a worker, and he knows that workers, as a group, actually do not have high requirements. If they have a small house to live in, and they have meat for three meals, then they are very content.

Wang Lin waved his hand and said, "I chatted with them just now and talked about the order. It's such a big factory. How many orders have you received in the past few months?"

Wang Lindao: "Do you think that I am full of luxury food on weekdays? If I eat two more meals of delicacies from mountains and seas, I will be very tired!"

Wang Lindao: "How about this, you call the chef over."

Wang Lindao: "I still remember that I gave instructions on the construction of this cafeteria back then. I don't know if any of you remember what I said?"

In a good unit canteen, there is no difficulty in choosing. Stir-fried, steamed and fried, everything is complete, spicy and delicious, sweet and sour, salty, crispy and soft. It fully meets the needs of employees' various tastes. Healthy meals, Hong Kong-style roast meat, north-south noodles are all available, and you can eat whatever you want.

Logically speaking, the canteen here was built later than the factory canteen in Shencheng South Industrial Park, so it should be more luxurious and modern.

Liu Xixian's eyes brightened: "Wang Dongyingming! We can produce the high-end styles produced by Xiuzhilin Clothing and Aixiu Home Textiles. The price is lower, which will attract many people to buy! This is the same as genuine products and imitations. Reasonable. The counterfeit product market of big brands is actually far larger than the genuine product market.”

Wang Lin stayed in the workshop until after five o'clock in the afternoon, and then came out.

Liu Xixian said: "Yes, Director Wang, and there is a stipulation in their agreement that competing products of the same type can only be sold by their Maohua company. All distributors who have signed a long-term contract can get the lowest internal supply price. "

Tian Jinsheng said: "Businessmen value profits. As long as we show enough sincerity, I believe they will turn their backs and buy from our factory."

Wang Lindao: "The employee canteen is a part of the factory's welfare treatment for employees. Only by doing a good job in the canteen can the employees feel the humanistic care of the company. To ensure food safety every day, to satisfy the employees, to reassure the company, and the employees Only when we eat well and are satisfied can we work harder to repay the company’s care.”

Wang Lin's eyes flashed brightly: "Maohua! Their business is doing very well!"

Liu Xixian said: "We will work hard to open up the market."

But when Wang Lin walked in, he felt something was wrong at first.

Tian Jinsheng said: "This is easy to change. Our equipment and workers are ready-made. As long as a new product is developed, it can be put into production immediately."

Tian Jinsheng and the others knew the chairman's temper, so they didn't dare to talk nonsense, they just followed Wang Lin to eat together.

Every time Wang Lin went to the grassroots level, he would have dinner with the staff.

Many workers eat canteens all year round, so the requirements for canteen meals are naturally high.

Most of the people working in the Ann Textile Factory are locals and people from Shencheng, but there are also many foreigners.

Wang Lindao: "I don't think it's appropriate. It's not that I'm opposed to using methods, but I don't think it's necessary. To open up new markets, we have other ways."

Wang Lindao: "It's easy to say! You send out invitations, how many dealers do you think will come?"

Wang Lin said: "No! Foreign trade orders can only keep us from starving to death. If we want to be full, we have to open up domestic sales."

Liu Xixian said: "The improvement of the product will take at least a month. Our dealer meeting will be held in early March."

Only by walking among them can we know what they are thinking and what they are doing.

Wang Lindao: "I want to hear about the performance."

But when it was first renovated, Wang Lin had asked that the canteen should not be less invested.

Tian Jinsheng and Liu Xixian nodded repeatedly: "Wang Dong is right."

Wang Lin said indifferently: "You say I'm sorry, does it mean that you have neglected your duty?"

Liu Xixian scratched his forehead and said in a low voice, "Dong Wang, I'm sorry."

At the beginning, Wang Lin bought Anfang Factory because the wages in the inland provinces and cities were low, so it could open up the middle and low-end market.

The management of the factory has hardly changed, and it is still the same old team. They are either locals or people from Shanghai. Therefore, in the management of the canteen, they must have not done their best and did not consider the feelings of people from other provinces.

Liu Xixian said: "This is even better, so let's make it so. The distributor conference will be held at the same time as the Aixiu Fashion Week. We have stated in the invitation letter that all guests who come to the distributor conference will be given a piece of Aixiu Fashion Week." Tickets to Fashion Week."

Liu Xixian wiped his face and said solemnly: "Director Wang, I originally wanted to report this work to you alone when I went to Shanghai. I am responsible for the marketing of Anfang Factory."

After pondering for a while, Wang Lin said: "In addition to opening up new dealers, our products also need to be adjusted. I just took a look at the production line and felt that there is still a lot of room for improvement. As far as I know, the middle and low-end There is a market for clothing and home textiles, especially in rural areas, where good quality and cheap things are popular. We can change towards this route.”

Tian Jinsheng said: "Wang Dong, we also often eat in the cafeteria, but Wang Dong is different from us, it's not because you are not used to it!"

Liu Xixian said: "What Director Wang said is very true. The domestic market is huge. It depends on how we develop this market."

The wish is beautiful, but the reality gave Wang Lin a fatal blow.

Wang Lindao: "There is a research and development team for clothing and home textiles in the headquarters. There is no need to set up a research and development department here, and you can directly use the design drafts from the headquarters. For the same style, Anfang Factory uses lower-grade fabrics for production, and the selling price It is cheap, and it is sold in markets such as cities, counties, towns, and towns, and I believe there is a market."

Tian Jinsheng quickly told the people around him: "Go and call the chef from the cafeteria."

Everyone didn't know why Wang Lin called the chef over, they thought there was something wrong with the food.

Chef probably thought so too. When he walked over, he was so nervous that sweat broke out on his forehead.

　I wish all book lovers: safe and happy every year; smooth roads and high promotion every year; surplus every year and abundant financial resources; happiness in every family and good luck in everything!Happy new year!

　　
　
(End of this chapter)