I was born again with 100 million

Chapter 307 Make a move!
After the product release conference of Eternal Technology in Silicon Valley, the US media that participated in the product conference that day also carried out detailed reports, which added a lot of exposure to Gpod.

Because of Gpod's surprise at the product launch conference, many media did not hesitate to praise it, and Guillermo Dean was one of them.

"PC Magazine" published a news report written by Guillermo Dean on the second day after the new product launch event of Eternal Technology.

"Gpod, perfect! "

"I am very glad that I participated in the new product launch conference of Eternal Technology and witnessed the release of a great epoch-making product with my own eyes.

The MP3 player released by Eternal Technology is called Gpod, pod means its product is exquisite and small, yes, it deserves this name.It is small and delicate enough, and the white of the white whale makes the Gpod look extremely pure. When I got the Gpod, it only had this color, the box, the body, the earphones, the power adapter... I never thought about it. Over white will be so cool in the application of products! "

"Gpod is exquisite, but it is obviously not the thing that shocked me the most. What really shocked me was the slogan, put 1000 songs in your pocket!"

"Eternal Technology uses a hard disk instead of a flash memory as a carrier, which allows Gpod to have a capacity of 5G..."

When describing the parameters of Gpod, Guillermo Dean also uploaded some of his evaluation data for comparison with the parameters released by Eternal Technology, which proves that the parameters released by Eternal Technology are not watery.

Guillermo Dean used almost all the words of praise that he could use from the appearance description to the parameter configuration, to the operating experience of the machine, and the overall sound quality.

"In the 21st century, we have enough reasons to believe that technology will change our lives more and more. As a music lover, there is no doubt that Gpod will change the way I listen to music. It is a combination of technology and A combination of art, a perfect epoch-making product!"

As a well-known IT magazine in the United States, "PC Magazine" is famous for its product and technology reviews, and has a very good reputation among electronic product consumers in the United States.

Guillermo Dean, as a well-known columnist of the magazine, also has a large number of loyal fans, so as soon as the report of "PC Magazine" was published, it immediately aroused enthusiastic responses among music lovers in the United States.

When the previous Soni MC-P10 was released, although Guillermo Dean also conducted an evaluation, he did not use many words of praise. At this time, the report of "PC Magazine" is full of It is a word of praise, and Guillermo Dean's love and admiration for Gpod can be seen.

The news released by other participating media that day may not have as many praises as Guillermo Dean's report, but many of them directly compared Gpod and Soni MC-P10.

This kind of report may not be as professional as Guillermo Dean's Gpod analysis, but it is extremely intuitive for consumers.

More importantly, such reports are really liked by people.

In the United States, many people who like music are actually more individual, and they like more exciting things to happen.

Previously, the media has been hyping up the confrontation between Suoni and Eternal Technology, which has also attracted a relatively high degree of attention from the outside world to the product release of the two companies.

However, many people's attention is not particularly strong, and they are limited to knowing this matter, because everyone has seen too many big companies crushing small companies.

But now, Eternal Technology is turning its back on customers, staged a drama in which a small company shakes up a big company with technological innovation, which is undoubtedly very suitable for these people's tastes.

Where there is a demand, there is a market. Since there are people watching it, the media will naturally be happy to write it like this.

When I saw these reports in Kawaii in Silicon Valley, I was so angry!

"These media really do everything for money!" Kawai said angrily.

At the same time, Kawai also noticed that more and more consumers in the United States began to compare the Gpod with the Soni MC-P10 on the Internet, and Soni really felt it. What is there is no harm without comparison? .

"I have to do something more." Kawai thought to himself.

Judging from the comparison on the bright side, Suo Ni MC-P10 is completely at a disadvantage in the competition with Gpod, and judging from the market reaction in the past two days, after the release of Gpod, it has not yet gained momentum. The sales of Suoni MC-P10 plummeted even more than the previous two days.

Kawai didn't want to sit still.

On April 4, local time in the United States, he came to the office of Alberta Austin, the head of Best Buy.

After the two exchanged simple greetings, Kawai said to Alberta Austin: "Mr. Alberta, is the Gpod of Eternal Technology also sold here?"

"Yes, we have been cooperating with them." Alberta Austin replied, thinking about Kawai's reason for coming.

Kawai looked at Alberta-Austin at this time, "They are just a company that has just been established for less than two years, so your cooperation is actually only a year old, but Soni is different, Mr. Alberta, We’ve been working together for a long time, probably decades.”

"Also, Eternal Technology only has Gpod..."

"They still have USB drives," Alberta Austin interrupted Kawai.

Kawai nodded lightly, "They only have two products, Gpod and U disk, but our Suoni has many types of products, Mr. Alberta, is that right?"

Alberta Austin also nodded, and then asked Kawai, "Mr. Kawai, what do you mean?"

Kawai said directly at this time: "What I mean is, Mr. Alberta can consider increasing the inclination towards Suoni MC-P10 in sales and promotion channels, because you can only make money for one product if you sell Gpod , and selling our Suoni products, we can earn more money for the products.”

Alberta Austin didn't speak after listening, but fell silent.

At this time, Kawai continued to say: "Mr. Alberta, as a long-standing partner, I think Suo Ni should get more opportunities."

"Mr. Kawai, you should be clear that your company's products are not competitive with Gpod." Alberta Austin said bluntly at this time.

Of course Kawai knew it, but he obviously wouldn't admit it, "The product positioning of the two companies is somewhat different, and the sales channels are in your hands."

Alberta Austin was silent again, and tapped the table with his fingers, but still did not let go.

Kawai frowned, and a complicated expression flashed across his face, and then said: "If Best Buy is willing to strengthen the promotion of Suo Ni MC-p10, Suo Ni is willing to give up 1 point of the original profit."

Hearing this, Alberta Austin finally asked, "So what do you want us to do?"

In fact, what Kawai wanted to say most was to ask Alberta Austin to suppress Gpod products from being sold on the shelves, but he also knew that Best Buy would most likely not agree to such a request, so he said first:
"Set up the advertisement of MC-P10 in the most conspicuous place outside the mall, place the sales showcase of MC-P10 in the shopping mall where there is a lot of traffic, at the same time, set up guide signs, and play MC-P10 on the TV in the mall advertisment."

Alberta Austin thought about it after listening, and then directly agreed, "No problem, we can agree."

Hearing this, Kawai finally had a smile on his face for the first time today, and he said to Alberta Austin: "Suo Ni can sign another agreement with Best Beauty to clarify these contents."

"Of course, this is necessary." Alberta Austin nodded, even if Kawai didn't mention it, he would say it.

Seeing that everything behind Alberta-Austin has been promised so readily, Kawai immediately probed and said: "Mr. Alberta, can Best Buy consider not selling Gpod in stores for the time being."

Hearing what Kawai said, Alberta Austin immediately shook his head, "Sorry, Mr. Kawai, we have also signed an agreement with Eternal Technology, and we must fulfill the agreement."

After hearing this, Kawai nodded slightly, and he just mentioned it casually. In fact, he didn't hold out too much hope, but since Alberta Austin refused so simply, he stopped talking. .

In Kawai's mind, although Gpod has a good reputation in the outside world, it still needs to be sold through channels. As the largest electrical and electronic product sales company in the United States, Best Buy may not be the same as Gpod as long as it has an advantage in such terminal sales channels. The power of war.

After all, many consumers nowadays pay attention to the media and the Internet, but many choose to go directly to the mall to understand and buy.

Subsequently, the two signed an agreement on behalf of the two companies based on the previous discussions.

Now, Kawai finally left in a good mood.

As soon as Kawai left, the assistant standing aside immediately asked Alberta Austin: "Boss, should I notify all the malls to replace the original Gpod advertisement with Suoni MC-P10?"

"Replace Gpod, why?" Alberta Austin glanced at his assistant.

The assistant was stunned, and said strangely: "Didn't we just sign an agreement with Suo Ni, and we want to promote Suo Ni MC-P10?"

"That's right." Alberta Austin smiled, "But our agreement doesn't say that the advertisement for the Soni MC-P10 is an advertisement for replacing the Gpod, right?"

The assistant was stunned after hearing this, and then showed a dazed expression. He was actually a little strange just now, because Alberta Austin had always admired Gpod very much before.

Seeing that the assistant understood, Alberta Austin smiled again and asked: "Do you still remember what I promised them at the new product launch conference of Eternal Technology?"

"You promised them that if Gpod is popular with consumers, it will provide Gpod with more publicity and exposure opportunities."

Alberta Austin took a puff of a cigar at this time, and then said slowly: "I am a very contractual person, and I will do what I promise to others."

"And..." Alberta Austin paused, "Who would have trouble with money?"

"Whoever can attract customers for Best Buy and help Best Buy make money, we will take care of whoever!"

(End of this chapter)