return to bolang life

Chapter 216
In the Internet age, the speed of news dissemination has always been very fast.

Tang Pu patiently flipped through the official announcement of the White Goose.

Looking at the official rhetoric of White Goose, it stated that the purpose of merging game studios and establishing Tianmei studio group is to integrate resources to provide a better user experience and create happiness with heart.

I looked through the drafts on the Internet again, and I also looked through the netizen who eats melons and started to comment.

After fully understanding the network dynamics, Tang Pu picked up the phone and called Ren Yuxin.

"Mr. Tang."

"President Ren."

It was inevitable to greet each other on the phone.

Tang Pu said with a smile on his face: "Mr. Ren really gave everyone a big surprise. I have an idea. In fact, it's okay if the audience doesn't want to end up singing."

"Haha, I dare not say that." Ren Yuxin said haha, "Mr. Tang is still young and aggressive."

He also said: "It's not a big surprise, it's just that everyone cooperates with each other."

Tang Pu responded unhurriedly: "Yes, the situation is finally looking a little better now, so we still have to have Big Brother White Goose to help."

"Don't dare to talk nonsense." Ren Yuxin didn't answer.

These two are more hypocritical than the other on the phone.

Tang Pu has learned a few tricks from Li Ze and Wen Liang. It might be a little bit boring to be hypocritical face-to-face, but it is quite powerful over the phone.

Not to mention Ren Yuxin.

For example, White Goose currently occupies half of the domestic game market, which is the total market including client games, browser games, and mobile games.

Tang Pu deliberately mentioned that the two companies will jointly divide the mobile game market, and Ren Yuxin said that Tang Pu is young and energetic.

Hypocritical as hell.

Tang Pu directly raised the white goose to the sky with one hand, and Ren Yuxin just didn't take the blame. It's really not a good thing to talk nonsense now.

One is that White Goose's strength and status are really not that high.

The second is that Ren Yuxin has always had scruples about Ma Poli and Liu Chiping's unconstrained and super-skillful gentleness.

He knew that his relationship with Ma and Liu was not close, and could not compare to the friendship between Tang Pu and Wen Liang, who lived in the same room and was in the same class. He was afraid that what he said casually might be a big benefit in the eyes of Wen Liang.

In short, the two of them had basically no truth in their mouths.

After chatting happily for a while, Tang Pu also recited two online comments: "...Our current state is regarded by netizens as being tit-for-tat, which is pretty good. The mobile game market is not very good yet, and noise can be a bit of a waste. Can barely make ends meet.”

On this point, Ren Yuxin deeply agrees: "Yes, yes, we don't have a lot of money in our hands, so if we can return a little bit, it is a little bit."

"..."

In the end, Tang Pu didn't rush to bring up the business: "Recently, our actions have not been small. We have done what we can and should do. That's what I think. For those who are still watching the show, let them watch the show all the time." I don't know what Mr. Ren thinks."

Ren Yuxin thought about it for a while, and said in a deep voice, "I have the same opinion as Mr. Tang, but I'm afraid it will be difficult to operate."

"Anyway, we still have to try." Tang Pu said in a calm tone, "After all, our focus is not on this little thing in front of us."

Afterwards, Tang Pu talked about the solution: "We have a good cooperation with Radiance, and they are also good in game development. We have jointly developed some mobile games that are not bad. Today, we will pick seven or eight games and push one. push."

"If that's the case, those who are still watching movies can only watch movies. After all, Mr. Ren, your Tiantian series has been developed very well."

Ren Yuxin believed in Tang Pu's ghost, what kind of dog and a few cooperative development, and now Musical is about to become the white glove of Bolang's mobile game business.

Another seven or eight styles are released!
Ren Yuxin, who was full of slander in his heart, said, "That's right, if you take up the position, it will be difficult for you to end up singing."

"..."

A basic consensus has been reached on this.

Ren Yuxin is now a little uncertain about Bo Lang's game development capabilities.

Although netizens only said that "Guofeng's product must be a high-quality product", there is no such thing as Bolang, but Ren Yuxin has read the report, and the games released by Bolang are not bad.

However, there is actually a terrifying truth here.

Bolang is really prolific in mobile game works like a sow.

Since the launch of the first game in March, Bolang, one of the most popular mobile games, has launched 3 games!
Does not include casual mobile game lobby!
That is to say, Bolang outsources part-time development, which is less and less mentioned now, and has contributed a terrifying development force!
This made Ren Yuxin instinctively feel the pressure brought by Bolang's strong development ability to the white goose.

Although White Goose is now half of the game market, it is far behind the internal self-development ability.

If Bolang's investment in the game business is much larger than expected, then as time goes by, the first loss of interests must be the white goose.

When there are enough high-quality game options on the market, the basic game board developed by White Goose relying on social advantages will not be worth mentioning!
Thinking of this, Ren Yuxin felt terrified.

He didn't forget that Guofeng Studio said he would not mind developing a 3A masterpiece of end games when recruiting new players two days ago.

At this point, Ren Yuxin suddenly understood Tang Pu's confidence. The mobile game has been a bit of a channel dispute since last year, but in the end it is the work that talks.

In the current environment, if Bolang completely establishes a high-quality and comprehensive image, most of the dominance in the mobile game market will belong to Bolang!

Taking all these into consideration, Ren Yuxin simply sorted it out and went directly to Liu Chiping to report his opinion.

…………

A little later, Leditong really did a showy operation.

Directly released 7 mobile games in one go.

Including but not limited to match-[-] mini-games, medium-sized action games, etc.

Advertisement resources have also been placed on Xiaochengshu as usual.

In the past, there was Guofeng Studio pushing new high-quality mobile games. Later, White Goose couldn’t hold back and merged its game studios to form a group of studios to launch the Tiantian series of mobile high-quality games. The existing Radiance is not too strong in the eyes of the public. Strong mobile game manufacturers released 7 new games in a row.

Completely ignited the passion of netizens.

"Can anyone tell me what happened?"

"I don't know what happened. I'm happy that there are more 'big production' mobile games. Sadly, my mobile phone memory is not enough. Fortunately, I don't have to worry about data charges. I have been using wireless, mobile card network speed Not strong."

"White Goose is completely at odds with Bo Lang again?"

"I don't quite understand it, but I think the current mobile game market is not very competitive. After all, there are only a few mobile phones that can play games well, iPhone4/4S, Samsung, and at most HTC, Meizu, including the Nokia 800 WP system at the most, the national holdings should not exceed 5000 million units, the market is not big."

"..."

Many netizens participated in the analysis this time.

The mobile phone has gradually become the product with the highest awareness of individual users, and it is also the product that has received the most attention. Anyone can come up and chat.

And mobile games are an unavoidable entertainment for most smartphone users.

There are many netizens who don't like to play PC games and web games, but almost none of them don't play mobile games at all. Of course, this includes games such as Fight the Landlord and Lianliankan.

"It was only two days after Bolang disclosed the Guofeng studio, and White Goose immediately merged several of its game studios and launched two big games directly, which is obviously to fight in the ring;
As for the company called Radiant, it is rumored that it has a close relationship with Bolang, and it can be regarded as a means of Bolang, which means that the competition between Bolang and White Goose has directly promoted the rapid development of the domestic mobile game industry. aisle. "

"Although there are not many devices that can play large-scale mobile games now, we must also pay attention to the fact that Apple will have a press conference in the fall. Presumably many manufacturers will also have similar autumn new product launches, which will bring a large number of new devices;

You must know that both Bolang and White Goose have started to promote high-playability mobile games. Bolang has launched two long-term mobile games, "Glory Journey" and "Water Park Liangshan". Now let's build word of mouth. I believe there will be many users who want to update the game! "

"My point of view is relatively simple. Bolang is really prolific in game development like a sow! The 9 new games released by Radiance are almost certainly inseparable from Bolang. In just four months, no one knows that Bolang How many games did Lang launch!"

"It feels like Bolang has always been in dire straits. It's not easy to be an Internet upstart. Everyone wants to bite."

"It's good to get used to it. Bolang's background is still a little bit worse now. If you don't take advantage of this time to suppress Bolang, you will have no chance in the future. After all, Bolang has already accepted the capital, which means that the development within a certain period of time will only get better and better. it is good."

"..."

…………

The excitement on Friday is not easy to dissipate.

Weekends don't stop.

However, just when netizens thought that was the case, on Sunday night, Perfect couldn't hold back and made a move.

Without warming up, it directly launched an internal beta mobile game adapted from the martial arts novel IP.

After the mobile game was launched, Perfect also immediately spread out promotional resources.

It is not only promoted through its own channels.

It also spent a lot of money to place a large number of advertisements on the Xiaochengshu platform through the [Massive Value] platform.

Most of them are small cooperative advertisements.

There are also special cooperative advertisements for celebrities.

[Massive value] The silent rise of the platform has made many brokerage companies and celebrities themselves see the value in it.

Now some celebrities are willing to directly hand over their online advertising business cooperation on the Xiaochengshu platform to the platform.

The leader among them is Yang Mi who was the first to settle in Xiaochengshu.

Bolang is still relatively tolerant in this regard. Instead of following the process of brand partners, it has launched a star network advertising cooperation framework.

It's just that the ratio is not forgiving.

It is also graded.

Among them, the highest rate is 35%, which is higher than that of non-star users, and the lowest rate is 20%.

It's okay to be unhappy.

Guangxiao Orange Book, an online business undertaken by celebrities themselves, will not interfere.

However, Xiaocheng Shufang is actually a seller's market that controls the dominance of buying and selling, and it is not too worrying about gathering only a thousand or eight hundred popular celebrity online business resources.

On the contrary, some celebrities need the popularity of Xiaochengshu.

In short, soon under the labels of Xiaochengshu#游戏#手游#leisure and entertainment, a certain amount of advertising content was newly updated.

The momentum is also great.

A perfect ending is just the beginning.

The next morning, the Netease game ended.

It also directly launched a small mobile game without warming up.

It is obviously a hasty work, and the meaning of expressing a position is a little heavier.

In fact, according to the original development, many game manufacturers will formally enter the mobile game market until the second half of 13 at the earliest.

The current market environment is not big enough.

The limitation lies in two aspects. One is that the penetration rate of smart phones is not too high, and the other is the network speed and tariff of operators, and even the latter is the key point.

Because in addition to the mobile 3G that stretches the hips, China Unicom's 3G network speed is not bad, but the coverage is indeed a bit worse.

After that, Shanda, who made it clear that the company has no plans to develop mobile games for the time being, was not idle, and launched a proxy mobile game.

Several other major end game companies are also not idle.

NetDragon, Giant, and even Xishanju, etc., have all made symbolic statements in one way or another.
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(End of this chapter)