Rebirth: The Era of Hong Kong Tycoon

Chapter 26 [Admission]

Not surprisingly, Xu Shixun finally chose to cooperate with Lin Rongheng.

And Lin Rongheng's advertising plan also received an advertising fee of 10 Hong Kong dollars. It is certain that this plan is absolutely worth the money.

The real estate that Lin Rongheng chose happened to be Lihao Pavilion, where he was speculating. Lin Rongheng proposed an advertising plan that was ahead of this era, that is, a 'model house'.

Lihao Pavilion is a luxury residential project in the mid-levels. If one or two renovated model houses are produced before the opening, it will be fatal to the wealthy in Xiangjiang; even Xu Shixun has to admire Lin Rongheng's excellent plan. Otherwise, they will not be given 10 Hong Kong dollars in advertising fees, although Lin Rongheng does not lack this 10 advertising fees.

Time flies, and it's the end of May.

Evergrande Real Estate.

He Rui, the manager of the securities department, walked into the boss's office and said, "Boss, the Hang Seng Index has fallen to 162 points!"

Lin Rongheng put down his pen and said calmly, "What is the stock price of Landmark?"

It's actually Landmark!
He Rui thought to himself that the boss had always wanted to speculate on the stock of Landmark; however, Landmark's plate is very large, so it is difficult to have a big fluctuation!

At present, the total market value of the Hong Kong stock market is only about 120 billion Hong Kong dollars, while the market value of Landmark is already 8 million Hong Kong dollars, so He Rui thinks that if the boss wants to make quick money, buying this stock does not seem to be a good choice!

However, since the boss has been planning for a month, naturally he cannot change his mind.

He Rui replied: "The news just came from the Far East Club that the stock price of Landmark is at HK$16.5."

At present, there are less than 100 stocks in the Hong Kong stock market, and there are only [-] or [-] blue-chip stocks. It is not difficult to remember the stock price!
Lin Rongheng pointed to the phone on the table and said, "Call Manager Zhang and ask him to buy 500 million Hong Kong dollars of Hong Kong Landmark shares for me today. I'm not in a hurry!"

He Rui stepped forward and started dialing, then said a few words to Zhang Jianhua of HSBC Securities, and hung up the phone.

At present, the stock trading of Xiangjiang is handed over to the stock broker, just explain it on the phone!
"Go down! Let me know in time if anything happens!"

"Yes, boss!"

HSBC Securities.

Zhang Jianhua received a call from Evergrande Real Estate and immediately arranged for someone to buy HKD 500 million in Landmark shares.

For nearly a month, Lin Rongheng did not buy any stocks, which made Zhang Jianhua sigh, Lin Rongheng is definitely a master.

Why?

It turns out that more than 20 days have passed in May. During this month, the trading volume of the securities market in Heung Kong was sluggish, and the Hang Seng Index continued to decline. Many investors who made money from January to April have repatriated a lot of profits.

Zhang Jianhua thinks that Lin Rongheng is very wise to enter the market now. After all, the Hong Kong stock market is not likely to fall sharply. In May, it can only be said that it was adjusted, and it was affected by the US troops dispatched to Cambodia; the only pity is that Lin Rongheng bought Landmark shares, Landmarks are large, and short-term speculation seems a bit uneconomical. After all, HSBC Securities offers leveraged interest, which is two points higher than bank loans.

Could it be that there is any good news from Landmark?

Zhang Jianhua finally grasped the key point, but unfortunately, the 'good news' of Landmark was not known to outsiders.

In fact, the good news of Landmark has already started, but no one thought it was so long-term; it turned out that the news of the auction of the Central Land King had already been released in April, so who has the most hope of winning the auction?
Obviously, Landmark has the highest voice!
Investors in this era simply don’t think so much, and even if they do, they don’t understand the cause and effect relationship!
For example, Lin Rongheng knew that Hong Kong's securities market would rebound strongly in June and July. Lin Rongheng knew that the transaction price of 'Central Land King' was as high as 2.58 million Hong Kong dollars, creating the highest unit price of land transactions in the world. These news are enough to raise the stock price of Landmark. After all, the market value of Landmark is only HK$8 million.

In the afternoon, Lin Rongheng came to the modern newspaper office. In the recent period of time, Lin Rongheng has been working for two companies every day for half a day. Although the modern newspaper office is far less important than Evergrande Real Estate, it is a critical period. Lin Rongheng also hopes that he can do it himself. Arrange some things in an orderly manner.

Bringing together the eight ministers, Lin Rongheng asked about the recruitment of new staff.

An Qi said cautiously: "At present, the recruitment progress of new employees is only 7%, and we are still doing our best to recruit!"

Lin Rongheng frowned and immediately asked, "Why does this happen?"

An Qi said sternly: "There are two aspects: First, the predecessor of Modern Newspaper was a tabloid office after all, so there is not enough temptation for some old employees in the industry, even if we offer 30% higher wages, they will not be moved! Second, the [-] Hong Kong dollars of the modern newspaper has almost been used, considering the subsequent operation of the company, so we."

Lin Rongheng immediately interrupted: "No, you immediately increase your efforts to poach people. If you don't want to pay [-]% of the salary, you will offer to pay [-]%. You tell them that our modern newspaper has a share reward, as long as you perform well, you will be a shareholder of the company in the future. , work for myself! The problem of funds is easy to solve, I will go to the bank for a loan. In short, if there are no strong soldiers, our efforts will be greatly reduced. "

Lin Rongheng's share incentive is not a big talk, but he will sincerely give shares to the old employees; when everyone in the conference room heard the share award, their eyes brightened. After all, when it comes to who is most qualified to be awarded shares, it must be them these executives.

As for Lin Rongheng, no matter how many shares are distributed, as long as he wants to, he can easily get them back; the operation method is very simple, that is, the company is listed in the bull market (can be partially cashed out), and then privatized in the event of a stock market crash; , can be said to be a white wolf with empty gloves.

An Qi nodded and said, "Yes, boss! I will strengthen my efforts and strive to complete the set goals in a week!"

A week later, "Modern Daily" will enter the publication phase, and Lin Rongheng is scheduled to issue the first issue of "Modern Daily" on June 6.

Lin Rongheng said to Zhou Anzu, the person in charge of the printing department: "At the printing factory, you not only have to manage and maintain the machine well, but also the 5S management system I taught you, you can think about it if you have nothing to do."

Zhou Anzu said: "The 5S management system that my boss taught me is a good management method, but many printing workers have resistance. They think it is just a small printing factory, and there is no need to use overkill."

Hearing this, Lin Rongheng was not angry, but instead said: "Did those big companies have such a large scale from the beginning? You have to manage those workers flexibly, and when the time is right, you can fire those thorns. After all, there are state laws and family rules. They should not be allowed to challenge the authority of the company."

Zhou Anzu is also a manager. If this is not done properly, Lin Rongheng may have to replace him.

"The boss gives me a little time, and I will try my best to implement the 5S management system." Zhou Anzu said helplessly.

Lin Rongheng no longer struggled with this issue, and planned to observe the aftermath. Instead, he directly asked Zhou Anzu: "The first issue of Modern Daily will be published on June 6, and we will need to print 1 copies a day. I hope you don't give it to me. Pull back!"

Everyone in the conference room was incredulous. Zhou Anzu raised his voice and said: "3 copies? Boss, will it be too many? Although there is no problem with the printing factory, after all, we belong to a new newspaper, and the sales volume is not so high. !"

Lin Rongheng said mysteriously: "Who said I want to sell for money?"

Gong Wenxue from the distribution department said, "Does the boss want to give it away for free?"

Lin Rongheng nodded!

Gong Wenxue persuaded: "Boss, let's not talk about the effect of free delivery, we don't have so many people in our distribution department!"

Hey, I don't know what's going on with people in this era, how are their brains so stubborn?
Lin Rongheng said directly: "We give it to the newsstand for free, and the newsstand naturally has to sell for money! It's very simple, if we give it to the newsstand for free, tell the owner of the newsstand that our newspapers should be placed in the most conspicuous place, according to the price ( (non-retail price) sales, and we have to help us sell it, do you think the newsstand owner would do this?"

An Qi immediately said: "Of course they will do the same, they are doing business without capital, why not do it!"

Lin Rongheng nodded and said, "So, we can sell [-] copies of newspapers without any need for us to do it ourselves. However, the distribution department must also sell well to the boss of the newsstand. What are the advantages and characteristics of our newspapers? Even the owner of the newsstand is a loyal reader of our newspaper. With three days of free delivery, we have to accumulate a large number of readers at least, so that we can't make a name for ourselves, that is, our content is not attractive enough."

It's not that Lin Rongheng is stingy and only willing to send it for three days, but Lin Rongheng also has to take into account the mood of his colleagues. Besides, three days have passed, and many people can recognize the "Modern Daily", so there is absolutely no need to send it for four more days.

　In the first few dozen chapters of this book, I deliberately made it difficult to start a business (in fact, it is a reasonable environment), and everyone's feedback is not very good!

　　I think it may have something to do with the daily updates, after all, it’s rather frustrating to read just two chapters; plus it’s already the 70s, and some means are needed to gain a foothold in Xiangjiang; I feel refreshed.

　　After chapter 42, the protagonist will start to be awesome, and there will be plenty of cool points. Don't be impatient.

　　
　　
　
(End of this chapter)