Rebirth: The Era of Hong Kong Tycoon

Chapter 85 [Businessmen and Literati]

Wong Chuk Hang is located on the south side of Hong Kong Island, with Deep Water Bay to the east and Aberdeen to the west.

Lin Rongheng came to the modern newspaper printing factory in Wong Chuk Hang. The printing factory covers an area of ​​6000 square feet. If calculated according to the current industrial land price in Wong Chuk Hang, the land alone is worth more than 20 Hong Kong dollars; Eight months ago, Lin Rongheng bought 8% of the entire Hyundai Newspaper with only 30 Hong Kong dollars; it can be seen how fast the real estate in Heung Kong appreciates.

The Modern Newspaper Printing Factory is a five-story building built in the 50s with a property area of ​​2 square feet. After the strict management of the Modern Newspaper, all aspects of the printing factory are very clean and the workers wear uniform work clothes.

Zhou Anzu, the head of the printing factory, seemed to be reminded by security. When Lin Rongheng got out of the car, he came to Lin Rongheng for the first time and said, "Boss, you are here!"

Lin Rongheng nodded and said, "Well, I'll take a look at the situation!"

Next, Lin Rongheng visited the entire printing factory under the leadership of Zhou Anzu.

At this time, the equipment of the modern printing plant has already been replaced by a brand-new Heidelberg flatbed printing machine imported from Germany; and the daily output has been increased several times.

When Lin Rongheng first took over the modern newspaper, the printing press here could only print 3 newspapers per day; now the output has increased to five times and is still increasing.

In October, Lin Rongheng planned to set up a publishing house, so he added a lot of printing and binding equipment to the printing factory.

Today, the scale of this printing factory is also one of the top printing houses in Hong Kong, so Lin Rongheng intends to set up a company and continue to operate as a subsidiary of Hyundai News; unlike before, this printing factory can still be received from outside live.

When he came to the workshop specializing in printing and binding books, Lin Rongheng looked at the book "Ghost Blowing the Lamp" which was being produced, and casually flipped through it a few times.

"Manager Zhou, how many sets of "Ghost Blowing the Lantern" have been printed?"

"Boss, 3 sets of "Ghost Blowing the Lamp" have been printed, and it is expected to print 8 sets by the end of the month. Our current printing speed is [-] sets in three days!"

"Pay attention to the quality, and do not open the binding of books."

"Well, I'll pay attention."

When Lin Rongheng thought about it, "Ghost Blowing the Lantern" is divided into 5 volumes and a set of printing, each volume is about 20 to 30 words; as for the sales forecast in Hong Kong, the management of Modern News gave Lin Rongheng a reference, that is, in About 10 sets.

Lin Rongheng is already very satisfied that a book can earn 100 million Hong Kong dollars in Hong Kong and overseas. Although these funds are not large, they can expand a lot of business for the modern media group.

Lin Rongheng said to Zhou Anzu: "The machine needs to be well maintained. The modern newspaper is planning to publish a weekly magazine, and the publishing house is also preparing a weekly comic magazine. Your business here is getting more and more."

Zhou Anzu said confidently: "The boss can rest assured that our printing factory is the best management of all the printing factories in Heungjiang. If the business needs, we can also work at night."

Lin Rongheng said with a smile: "It's a good idea to start working at night, but it's better to expand the printing plant. Manager Zhou, I plan to separate the printing plant and become a subsidiary of Hyundai Newspaper, which can also accept external orders in the future. So, you recently wrote the plan for me. The plan should have the current situation and prospects of the Hong Kong printing factory, as well as the scale of our printing factory. In short, after the establishment of the printing company, I hope that the modern printing company can develop rapidly, and even open a branch. Overseas, the business is also done overseas.”

Zhou Anzu was ecstatic in his heart, isn't this his promotion!

"Yes, boss! I will do a good job of investigating recently, and analyze the company's business demand growth data, and sort out the plan as soon as possible!"

"After the plan is ready, leave it to President Luo and President Zhang!"

Zhou Anzu nodded, no surprise in his heart. After all, the printing company is only a subsidiary of the modern newspaper, and of course it cannot report beyond the level.

Lin Rongheng stayed for more than an hour and then left the printing factory. This visit was not a whim, but a purposeful inspection; the establishment of the printing company was one reason, and the bigger reason was that Lin Rongheng planned to arrange for the modern newspaper to publish a weekly magazine—— "Modern Weekly", and then publish a special financial newspaper - "Economic Daily".

The rapid expansion of modern newspapers is of course inseparable from the support of the printing house, so I came to investigate and make some changes.

Heung Kong's newspaper publishers, businessmen and scholars are mixed.

The most typical examples of businessmen running newspapers are Lin Rongheng, the Hu family, and the Ma brothers; "Modern Daily" was established in May 1970, "Sing Tao Daily" was established in August 5, and the "Oriental Daily" of the Ma brothers was founded in In 1938, the three companies were all undefeated in Baolin with relatively strong strength and business methods. (PS: The sales volume of "Oriental Daily" is gradually increasing, almost close to 8 copies, which is about half of that of "Modern Daily"; and "Sing Tao Daily"'s sales in Hong Kong have exceeded 1969 copies, and the highest record can reach 3 10 copies.)
Literati-run newspapers, the more famous ones are Jin Yong from Ming Pao, Fei Yimin from Ta Kung Pao, Li Zimai from Wen Wei Po, and Luo Fu from New Evening News. Generally speaking, the literati office has a high profile, but its financial resources are often thin; the older generation of literati values ​​righteousness over profit, and the post-war generation of literati is usually 'like a floating cloud'—more on self-interest.We all know that in business and business, it is another thing to really do it, so there are not many literati who run newspapers and become a big climate, and Jin Yong is one of the more famous ones.

"Ming Pao" is a high-quality newspaper, and its readers are mostly intellectuals; "Sing Tao Daily" is a newspaper with strong commercial and financial professionalism, and its readers are mostly business people and financial people;

Only "Modern Daily", "Oriental Daily" and "Daily Daily" win with 'vulgar'.

In the previous life, after the 70s, the sales of "Oriental Daily" and "Daily Daily" successively surpassed "Ming Pao" and "Sing Tao Daily" after the 70s.

In this life, "Modern Daily" has replaced the "Oriental Daily", and its sales are so high that it will soon become the top-selling newspaper in Hong Kong; and "Oriental Daily" was not killed by Lin Rongheng, and its current sales are also Began to rise gradually, can be described as a real 'thief'!
"Daily Daily" is also catching up, and it is likely to become the situation of "three commons" in Hong Kong. Of course, the sales of "Modern Daily" is twice that of the other two commons, and the monthly increment is very large. Not the other two customs can be compared.

Although "Daily Daily", "Oriental Daily" and "Modern Daily" cannot be compared, they are much better than other newspapers.

Lin Rongheng does not envy "Ming Pao", nor does he intend to please the literati, but an important group cannot be missed, that is, business people and economic people, so he also aims to create a newspaper with strong business and financial expertise - "Economic Daily" .

In the conference room, Lin Rongheng summoned the senior management of the modern newspaper.

Lin Rongheng didn't need a draft, as if he was a business genius full of experience, in front of a group of high-level executives, he said smugly: "You record the next development plan of the modern newspaper!"

Everyone quickly picked up the prepared pen and paper, and looked at Lin Rongheng eagerly. The boss's talent no longer needs to be figured out by everyone, and everyone is very convinced.

(End of this chapter)